Howe & Rusling Inc
- SEC CIK
- 0000769963
- Latest filing
- Aug 10, 2026
Holdings in Q4 2025
Holdings as of Dec 31, 2025, filed Feb 17, 2026. Long positions only; changes compare share counts with Q3 2025.
- Positions
- 477
- +29 vs. Q3 2025
- Portfolio value
- $1.51B
- +$53.4M (+3.7%) vs. Q3 2025
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| Vanguard Morningstar Total Stock Market ETF922908769 | ETF | 185,785 | $62.3M | 4.1% | +4,851+2.7% | Added | – |
| JPMJPMorgan Chase & Co | Stock | 186,831 | $60.2M | 4.0% | +3,844+2.1% | Added | History |
| AVGOBroadcom Inc. | Stock | 169,687 | $58.7M | 3.9% | −11,619−6.4% | Reduced | History |
| iShares Core S&P 500 ETF464287200 | ETF | 81,145 | $55.6M | 3.7% | +2,690+3.4% | Added | – |
| iShares Core S&P U.S. Growth ETF464287671 | ETF | 322,597 | $54.2M | 3.6% | +8,149+2.6% | Added | – |
| AAPLApple Inc. | Stock | 167,506 | $45.5M | 3.0% | +10,551+6.7% | Added | History |
| Vanguard Intermediate-Term Corporate Bond ETF92206C870 | ETF | 532,586 | $44.6M | 3.0% | +31,972+6.4% | Added | – |
| MSFTMicrosoft Corp | Stock | 83,006 | $40.1M | 2.7% | +1,130+1.4% | Added | History |
| iShares Tr464288612 | INTRM GOV CR ETF | 373,765 | $40.1M | 2.7% | +13,432+3.7% | Added | – |
| iShares Core S&P US Value ETF464287663 | ETF | 349,317 | $35.8M | 2.4% | +7,432+2.2% | Added | – |
| NVDANVIDIA Corp | Stock | 182,758 | $34.1M | 2.3% | +5,593+3.2% | Added | History |
| AMZNAmazon Com Inc | Stock | 145,785 | $33.7M | 2.2% | +3,285+2.3% | Added | History |
| XOMExxonMobil Holdings Corp | COM | 232,165 | $27.9M | 1.8% | +2,298+1.0% | Added | History |
| Vanguard Scottsdale FDS92206C409 | SHRT TRM CORP BD | 338,156 | $27.0M | 1.8% | +26,406+8.5% | Added | – |
| METAMeta Platforms, Inc. | Stock | 40,530 | $26.8M | 1.8% | −20.0% | Reduced | History |
| HONHoneywell International Inc | COM | 119,789 | $23.4M | 1.5% | +26,383+28.2% | Added | History |
| GOOGAlphabet Inc. | Stock | 72,265 | $22.7M | 1.5% | +510+0.7% | Added | History |
| ICEIntercontinental Exchange, Inc. | Stock | 134,592 | $21.8M | 1.4% | +24,819+22.6% | Added | History |
| Vanguard High Dividend Yield Index ETF921946406 | ETF | 147,512 | $21.2M | 1.4% | +54,739+59.0% | Added | – |
| NEENextera Energy Inc | Stock | 263,427 | $21.1M | 1.4% | +6,276+2.4% | Added | History |
| TJXTJX Companies Inc | Stock | 135,309 | $20.8M | 1.4% | +2,654+2.0% | Added | History |
| ABBVAbbVie Inc. | Stock | 86,140 | $19.7M | 1.3% | −3,628−4.0% | Reduced | History |
| INTUIntuit Inc. | Stock | 28,490 | $18.9M | 1.2% | +4,879+20.7% | Added | History |
| PMPhilip Morris International Inc. | Stock | 116,687 | $18.7M | 1.2% | −4,695−3.9% | Reduced | History |
| GSGoldman Sachs Group Inc | Stock | 20,055 | $17.6M | 1.2% | −1,076−5.1% | Reduced | History |
| MSMorgan Stanley | Stock | 97,300 | $17.3M | 1.1% | +79+0.1% | Added | History |
| MCDMcDonalds Corp | Stock | 47,775 | $14.6M | 1.0% | +6,339+15.3% | Added | History |
| KOCoca Cola Co | Stock | 198,036 | $13.8M | 0.9% | +740+0.4% | Added | History |
| PEPPepsiCo Inc | Stock | 94,556 | $13.6M | 0.9% | −4,624−4.7% | Reduced | History |
| BACBank of America Corp | Stock | 246,236 | $13.5M | 0.9% | +6,935+2.9% | Added | History |
| VVisa Inc. | Stock | 38,435 | $13.5M | 0.9% | +7,897+25.9% | Added | History |
| Vanguard Scottsdale FDS92206C706 | INTER TERM TREAS | 202,108 | $12.1M | 0.8% | +20,341+11.2% | Added | – |
| CATCaterpillar Inc | Stock | 20,488 | $11.7M | 0.8% | −475−2.3% | Reduced | History |
| UNPUnion Pacific Corp | Stock | 50,291 | $11.6M | 0.8% | −212−0.4% | Reduced | History |
| CASYCaseys General Stores Inc | COM | 20,575 | $11.4M | 0.8% | +434+2.2% | Added | History |
| MAMastercard Inc | Stock | 19,493 | $11.1M | 0.7% | +181+0.9% | Added | History |
| ACNAccenture plc | Stock | 41,173 | $11.0M | 0.7% | −1,767−4.1% | Reduced | History |
| ELVElevance Health, Inc. | Stock | 31,374 | $11.0M | 0.7% | +484+1.6% | Added | History |
| SYKStryker Corp | Stock | 31,197 | $11.0M | 0.7% | −59−0.2% | Reduced | History |
| iShares Core S&P Small Cap ETF464287804 | ETF | 89,918 | $10.8M | 0.7% | +1,611+1.8% | Added | – |
| Vanguard Ftse Emerging Markets ETF922042858 | ETF | 196,161 | $10.5M | 0.7% | +5,630+3.0% | Added | – |
| SPYSPDR S&P 500 ETF Trust | ETF | 15,396 | $10.5M | 0.7% | +5,138+50.1% | Added | History |
| CCKCrown Holdings, Inc. | COM | 100,428 | $10.3M | 0.7% | +589+0.6% | Added | History |
| GDGeneral Dynamics Corp | Stock | 30,641 | $10.3M | 0.7% | +74+0.2% | Added | History |
| DTEDte Energy Co | COM | 77,398 | $9.98M | 0.7% | −2,219−2.8% | Reduced | History |
| CRWDCrowdStrike Holdings, Inc. | Stock | 20,270 | $9.50M | 0.6% | +540+2.7% | Added | History |
| RRCRange Resources Corp | COM | 269,347 | $9.50M | 0.6% | −1,081−0.4% | Reduced | History |
| APHAmphenol Corp | CL A | 70,181 | $9.48M | 0.6% | −3,239−4.4% | Reduced | History |
| CMECME Group Inc. | COM | 34,322 | $9.37M | 0.6% | −251−0.7% | Reduced | History |
| QCOMQualcomm Inc | Stock | 54,504 | $9.32M | 0.6% | +18,189+50.1% | Added | History |
| Vanguard Morningstar Mid-Cap ETF922908629 | ETF | 31,456 | $9.13M | 0.6% | +1,036+3.4% | Added | – |
| iShares Tr46435U853 | BROAD USD HIGH | 242,738 | $9.08M | 0.6% | +9,235+4.0% | Added | – |
| DHRDanaher Corp | Stock | 39,630 | $9.07M | 0.6% | +4,610+13.2% | Added | History |
| MDTMedtronic plc | Stock | 94,051 | $9.03M | 0.6% | +28,624+43.7% | Added | History |
| Vanguard World FD921910840 | MEGA CAP VAL ETF | 61,000 | $8.61M | 0.6% | +3,562+6.2% | Added | – |
| COSTCostco Wholesale Corp | Stock | 9,717 | $8.38M | 0.6% | +854+9.6% | Added | History |
| MDLZMondelez International, Inc. | Stock | 150,022 | $8.08M | 0.5% | −53,651−26.3% | Reduced | History |
| CMSCMS Energy Corp | COM | 114,058 | $7.98M | 0.5% | +315+0.3% | Added | History |
| CVXChevron Corp | Stock | 48,458 | $7.39M | 0.5% | +655+1.4% | Added | History |
| EWEdwards Lifesciences Corp | Stock | 85,863 | $7.32M | 0.5% | −45−0.1% | Reduced | History |
| ASMLASML Holding NV | ADR | 6,441 | $6.89M | 0.5% | −1,489−18.8% | Reduced | History |
| IDXXIDEXX Laboratories Inc | COM | 9,643 | $6.52M | 0.4% | +185+2.0% | Added | History |
| BKNGBooking Holdings Inc. | Stock | 1,195 | $6.40M | 0.4% | −5−0.4% | Reduced | History |
| CELHCelsius Holdings, Inc. | COM NEW | 139,892 | $6.40M | 0.4% | +44,139+46.1% | Added | History |
| NSCNorfolk Southern Corp | Stock | 21,730 | $6.27M | 0.4% | +75+0.3% | Added | History |
| LAMRLamar Advertising Co | REIT | 49,552 | $6.27M | 0.4% | +9,367+23.3% | Added | History |
| KLACKLA Corp | COM NEW | 5,126 | $6.23M | 0.4% | −736−12.6% | Reduced | History |
| JNJJohnson & Johnson | Stock | 29,990 | $6.21M | 0.4% | +8,520+39.7% | Added | History |
| CDNSCadence Design Systems Inc | Stock | 18,769 | $5.87M | 0.4% | +2,345+14.3% | Added | History |
| LHXL3HARRIS Technologies, Inc. | Stock | 19,518 | $5.73M | 0.4% | +367+1.9% | Added | History |
| PINSPinterest, Inc. | CL A | 213,001 | $5.51M | 0.4% | +31,346+17.3% | Added | History |
| MUMicron Technology Inc | Stock | 19,174 | $5.47M | 0.4% | −448−2.3% | Reduced | History |
| SPGIS&P Global Inc. | Stock | 10,349 | $5.41M | 0.4% | +8,099+360.0% | Added | History |
| DISWalt Disney Co | Stock | 45,601 | $5.19M | 0.3% | +235+0.5% | Added | History |
| BDXBecton Dickinson & Co | Stock | 24,511 | $4.76M | 0.3% | −2,171−8.1% | Reduced | History |
| ZSZscaler, Inc. | Stock | 21,043 | $4.73M | 0.3% | −2,209−9.5% | Reduced | History |
| iShares Core MSCI Eafe ETF46432F842 | ETF | 52,433 | $4.69M | 0.3% | +3,201+6.5% | Added | – |
| AMATApplied Materials Inc | Stock | 17,622 | $4.53M | 0.3% | −188−1.1% | Reduced | History |
| LOWLowes Companies Inc | Stock | 18,753 | $4.52M | 0.3% | −614−3.2% | Reduced | History |
| APDAir Products & Chemicals, Inc. | Stock | 18,074 | $4.46M | 0.3% | −2,702−13.0% | Reduced | History |
| RTXRTX Corp | Stock | 23,728 | $4.35M | 0.3% | +609+2.6% | Added | History |
| State Street Technology Select Sector SPDR ETF81369Y803 | ETF | 29,999 | $4.32M | 0.3% | +1,061+3.7% | AddedConverted for a 2-for-1 split | – |
| VRTXVertex Pharmaceuticals Inc | Stock | 9,518 | $4.31M | 0.3% | +168+1.8% | Added | History |
| State Street Financial Select Sector SPDR ETF81369Y605 | ETF | 75,294 | $4.12M | 0.3% | +6,988+10.2% | Added | – |
| EOGEOG Resources Inc | Stock | 37,824 | $3.97M | 0.3% | −2,114−5.3% | Reduced | History |
| iShares Core Dividend Growth ETF46434V621 | ETF | 53,483 | $3.71M | 0.2% | −302−0.6% | Reduced | – |
| iShares Tr46434V456 | MSCI INTL QUALTY | 79,161 | $3.60M | 0.2% | +5,257+7.1% | Added | – |
| Vanguard Ftse All-World Ex-US Index Fund922042775 | ETF | 47,333 | $3.48M | 0.2% | −1,362−2.8% | Reduced | – |
| Vanguard Whitehall FDS921946794 | INTL HIGH ETF | 36,060 | $3.25M | 0.2% | +317+0.9% | Added | – |
| iShares S&P 100 ETF464287101 | ETF | 8,359 | $2.87M | 0.2% | 00.0% | Unchanged | – |
| MRKMerck & Co., Inc. | Stock | 22,709 | $2.39M | 0.2% | +3,260+16.8% | Added | History |
| CTVACorteva, Inc. | Stock | 35,392 | $2.37M | 0.2% | −1,603−4.3% | Reduced | History |
| State Street Industrial Select Sector SPDR ETF81369Y704 | ETF | 14,964 | $2.32M | 0.2% | +2,136+16.7% | Added | – |
| Schwab U.S. Broad Market ETF808524102 | ETF | 88,192 | $2.31M | 0.2% | +58+0.1% | Added | – |
| GOOGLAlphabet Inc. | Stock | 7,247 | $2.27M | 0.2% | +786+12.2% | Added | History |
| BRK.ABerkshire Hathaway Inc | CL A | 3 | $2.26M | 0.1% | 00.0% | Unchanged | History |
| ALNTAllient Inc | COM | 41,631 | $2.24M | 0.1% | −16,000−27.8% | Reduced | History |
| Invesco Exchange Traded FD T46137V753 | FOOD & BEVERAGE | 42,327 | $1.90M | 0.1% | −4,348−9.3% | Reduced | – |
| AMGNAmgen Inc | Stock | 5,662 | $1.85M | 0.1% | +406+7.7% | Added | History |
| Vanguard Morningstar Mid-Cap Value ETF922908512 | ETF | 9,939 | $1.76M | 0.1% | +539+5.7% | Added | – |
Options (1)
Puts and calls in the same filing. Amounts are the market value of the underlying shares, which is what 13F reports.
| Security | Class | Puts | Calls |
|---|---|---|---|
| AAPLApple Inc. | Stock | – | $54.4K |
Sold out since Q3 2025 (31)
Positions held at the end of Q3 2025 that are gone from this filing.
| Security | Class | Shares in Q3 2025 | Value in Q3 2025 | % of portfolio in Q3 2025 | History |
|---|---|---|---|---|---|
| AZNAstraZeneca PLC | SPONSORED ADR | 117,593 | $9.02M | 0.6% | History |
| FISVFiserv Inc | Stock | 43,216 | $5.57M | 0.4% | History |
| BRBRBellring Brands, Inc. | Stock | 55,300 | $2.01M | 0.1% | History |
| BCOBrinks Co | COM | 5,125 | $598.9K | <0.1% | History |
| iShares Tr46436E718 | 0-3 MTH TREASURY | 3,529 | $355.4K | <0.1% | – |
| TKOTKO Group Holdings, Inc. | CL A | 1,684 | $340.1K | <0.1% | History |
| IBITiShares Bitcoin Trust ETF | ETF | 4,568 | $296.9K | <0.1% | History |
| FBTCFidelity Wise Origin Bitcoin Fund | SHS | 2,776 | $277.1K | <0.1% | History |
| TKRTimken Co | COM | 3,651 | $274.5K | <0.1% | History |
| LRCXLam Research Corp | Stock | 1,796 | $240.5K | <0.1% | History |
| NGVTIngevity Corp | COM | 4,111 | $226.9K | <0.1% | History |
| GLXYGalaxy Digital Inc. | CL A | 6,694 | $226.3K | <0.1% | History |
| LINLinde PLC | Stock | 452 | $214.9K | <0.1% | History |
| FISFidelity National Information Services, Inc. | Stock | 3,258 | $214.8K | <0.1% | History |
| FETHFidelity Ethereum Fund | SHS | 5,003 | $207.9K | <0.1% | History |
| Vanguard Admiral FDS Inc921932844 | MIDCP 400 VAL | 1,141 | $115.0K | <0.1% | – |
| TMCTMC the metals Co Inc. | COM | 14,855 | $94.6K | <0.1% | History |
| State Street SPDR Portfolio S&P 500 Value ETF78464A508 | ETF | 1,618 | $89.5K | <0.1% | – |
| SPDR Series Trust78464A672 | ST INTER ETF | 2,997 | $86.6K | <0.1% | – |
| Vanguard Admiral FDS Inc921932778 | SMLCP 600 VAL | 787 | $74.9K | <0.1% | – |
| Vanguard Admiral FDS Inc921932794 | SMLCP 600 GRTH | 603 | $73.4K | <0.1% | – |
| Vanguard Admiral FDS Inc921932869 | MIDCP 400 GRTH | 314 | $37.5K | <0.1% | – |
| iShares Tr46436E254 | ENVIRONMNTL INFR | 1,041 | $35.7K | <0.1% | – |
| Vanguard S&P 500 Growth ETF921932505 | ETF | 77 | $33.6K | <0.1% | – |
| Schwab U.S. Mid-Cap ETF808524508 | ETF | 785 | $23.3K | <0.1% | – |
| Global X FDS37954Y384 | CYBRSCURTY ETF | 600 | $21.1K | <0.1% | – |
| Vanguard Morningstar Small-Cap Growth ETF922908595 | ETF | 59 | $17.6K | <0.1% | – |
| iShares Tr464288638 | ISHS 5-10YR INVT | 238 | $12.9K | <0.1% | – |
| SPDR Series Trust78468R408 | ST TERM HIGH ETF | 493 | $12.6K | <0.1% | – |
| First Tr Exchange Traded FD33738R704 | RBA INDL ETF | 106 | $10.2K | <0.1% | – |
| Vanguard S&P 500 Value ETF921932703 | ETF | 14 | $2.79K | <0.1% | – |