Howe & Rusling Inc
- SEC CIK
- 0000769963
- Latest filing
- Aug 10, 2026
Holdings in Q4 2023
Holdings as of Dec 31, 2023, filed Feb 6, 2024. Long positions only; changes compare share counts with Q3 2023.
- Positions
- 374
- +61 vs. Q3 2023
- Portfolio value
- $943.2M
- +$95.9M (+11.3%) vs. Q3 2023
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| iShares Tr464288612 | INTRM GOV CR ETF | 331,425 | $34.7M | 3.7% | +13,391+4.2% | Added | – |
| JPMJPMorgan Chase & Co | Stock | 192,664 | $32.8M | 3.5% | −183−0.1% | Reduced | History |
| Vanguard Morningstar Total Stock Market ETF922908769 | ETF | 120,999 | $28.7M | 3.0% | +5,593+4.8% | Added | – |
| AAPLApple Inc. | Stock | 145,346 | $28.0M | 3.0% | +544+0.4% | Added | History |
| Vanguard Intermediate-Term Corporate Bond ETF92206C870 | ETF | 337,244 | $27.4M | 2.9% | +9,628+2.9% | Added | – |
| MSFTMicrosoft Corp | Stock | 66,005 | $24.8M | 2.6% | +870+1.3% | Added | History |
| iShares Core S&P 500 ETF464287200 | ETF | 50,686 | $24.2M | 2.6% | +4,711+10.2% | Added | – |
| XOMExxonMobil Holdings Corp | COM | 226,806 | $22.7M | 2.4% | −1,787−0.8% | Reduced | History |
| AVGOBroadcom Inc. | Stock | 20,041 | $22.4M | 2.4% | +1,809+9.9% | Added | History |
| iShares Core S&P U.S. Growth ETF464287671 | ETF | 189,907 | $19.8M | 2.1% | +12,786+7.2% | Added | – |
| PEPPepsiCo Inc | Stock | 102,342 | $17.4M | 1.8% | +6,825+7.1% | Added | History |
| JNJJohnson & Johnson | Stock | 104,680 | $16.4M | 1.7% | −24,837−19.2% | Reduced | History |
| STZConstellation Brands, Inc. | Stock | 64,458 | $15.6M | 1.7% | −287−0.4% | Reduced | History |
| AMZNAmazon Com Inc | Stock | 102,470 | $15.6M | 1.7% | +3,351+3.4% | Added | History |
| CATCaterpillar Inc | Stock | 50,603 | $15.0M | 1.6% | −282−0.6% | Reduced | History |
| iShares Core S&P US Value ETF464287663 | ETF | 171,667 | $14.5M | 1.5% | +11,317+7.1% | Added | – |
| ICEIntercontinental Exchange, Inc. | Stock | 110,113 | $14.1M | 1.5% | −841−0.8% | Reduced | History |
| BACBank of America Corp | Stock | 404,232 | $13.6M | 1.4% | −38,272−8.6% | Reduced | History |
| Vanguard High Dividend Yield Index ETF921946406 | ETF | 117,911 | $13.2M | 1.4% | +46,685+65.5% | Added | – |
| CVXChevron Corp | Stock | 86,185 | $12.9M | 1.4% | −5,322−5.8% | Reduced | History |
| PMPhilip Morris International Inc. | Stock | 135,156 | $12.7M | 1.3% | −6,300−4.5% | Reduced | History |
| UNHUnitedHealth Group Inc | Stock | 23,019 | $12.1M | 1.3% | +333+1.5% | Added | History |
| LOWLowes Companies Inc | Stock | 53,609 | $11.9M | 1.3% | −2,620−4.7% | Reduced | History |
| GOOGAlphabet Inc. | Stock | 81,101 | $11.4M | 1.2% | +995+1.2% | Added | History |
| HONHoneywell International Inc | COM | 53,955 | $11.3M | 1.2% | +27,075+100.7% | Added | History |
| UNPUnion Pacific Corp | Stock | 45,192 | $11.1M | 1.2% | +12,394+37.8% | Added | History |
| DTEDte Energy Co | COM | 99,957 | $11.0M | 1.2% | −1,451−1.4% | Reduced | History |
| SPYSPDR S&P 500 ETF Trust | ETF | 22,457 | $10.7M | 1.1% | +1,823+8.8% | Added | History |
| GDGeneral Dynamics Corp | Stock | 40,906 | $10.6M | 1.1% | +160.0% | Added | History |
| AZNAstraZeneca PLC | SPONSORED ADR | 156,496 | $10.5M | 1.1% | +28,282+22.1% | Added | History |
| Vanguard Scottsdale FDS92206C409 | SHRT TRM CORP BD | 134,292 | $10.4M | 1.1% | −33,680−20.1% | Reduced | – |
| METAMeta Platforms, Inc. | Stock | 28,402 | $10.1M | 1.1% | +434+1.6% | Added | History |
| SYKStryker Corp | Stock | 32,494 | $9.73M | 1.0% | −5,971−15.5% | Reduced | History |
| KOCoca Cola Co | Stock | 161,661 | $9.53M | 1.0% | −5,070−3.0% | Reduced | History |
| CCKCrown Holdings, Inc. | COM | 96,859 | $8.92M | 0.9% | +64,844+202.5% | Added | History |
| ABBVAbbVie Inc. | Stock | 57,533 | $8.92M | 0.9% | −1,250−2.1% | Reduced | History |
| APHAmphenol Corp | CL A | 89,066 | $8.83M | 0.9% | +930+1.1% | Added | History |
| EOGEOG Resources Inc | Stock | 72,622 | $8.78M | 0.9% | +46+0.1% | Added | History |
| MSMorgan Stanley | Stock | 91,205 | $8.50M | 0.9% | +17,413+23.6% | Added | History |
| MUMicron Technology Inc | Stock | 95,011 | $8.11M | 0.9% | +95,011 | New | History |
| TJXTJX Companies Inc | Stock | 85,159 | $7.99M | 0.8% | +44,825+111.1% | Added | History |
| Vanguard Morningstar Mid-Cap ETF922908629 | ETF | 33,942 | $7.90M | 0.8% | +2,497+7.9% | Added | – |
| MDLZMondelez International, Inc. | Stock | 107,096 | $7.76M | 0.8% | +18,215+20.5% | Added | History |
| CMECME Group Inc. | COM | 34,800 | $7.33M | 0.8% | −1,006−2.8% | Reduced | History |
| DOXAmdocs Ltd | SHS | 83,287 | $7.32M | 0.8% | −9,481−10.2% | Reduced | History |
| VVisa Inc. | Stock | 26,461 | $6.89M | 0.7% | −1,083−3.9% | Reduced | History |
| iShares Core S&P Small Cap ETF464287804 | ETF | 63,294 | $6.85M | 0.7% | +4,151+7.0% | Added | – |
| Vanguard Ftse Emerging Markets ETF922042858 | ETF | 164,801 | $6.77M | 0.7% | +3,458+2.1% | Added | – |
| BAXBaxter International Inc | Stock | 172,788 | $6.68M | 0.7% | +41,280+31.4% | Added | History |
| SCHWSchwab Charles Corp | Stock | 96,588 | $6.65M | 0.7% | −5,819−5.7% | Reduced | History |
| CORCencora, Inc. | Stock | 31,821 | $6.54M | 0.7% | −243−0.8% | Reduced | History |
| iShares Tr46435U853 | BROAD USD HIGH | 177,925 | $6.47M | 0.7% | −79,981−31.0% | Reduced | – |
| MAMastercard Inc | Stock | 15,097 | $6.44M | 0.7% | +518+3.6% | Added | History |
| GPCGenuine Parts Co | Stock | 45,893 | $6.36M | 0.7% | −1,678−3.5% | Reduced | History |
| ACNAccenture plc | Stock | 17,736 | $6.22M | 0.7% | +534+3.1% | Added | History |
| USBUS Bancorp DE | COM NEW | 141,965 | $6.14M | 0.7% | −12,107−7.9% | Reduced | History |
| AMTAmerican Tower Corp | REIT | 28,441 | $6.14M | 0.7% | −470−1.6% | Reduced | History |
| EAElectronic Arts Inc. | COM | 44,314 | $6.06M | 0.6% | −649−1.4% | Reduced | History |
| COSTCostco Wholesale Corp | Stock | 8,763 | $5.78M | 0.6% | +130+1.5% | Added | History |
| QCOMQualcomm Inc | Stock | 37,675 | $5.45M | 0.6% | −23,053−38.0% | Reduced | History |
| CMSCMS Energy Corp | COM | 92,481 | $5.37M | 0.6% | −20,842−18.4% | Reduced | History |
| NEENextera Energy Inc | Stock | 88,138 | $5.35M | 0.6% | −26,713−23.3% | Reduced | History |
| MCKMcKesson Corp | Stock | 11,043 | $5.11M | 0.5% | −69−0.6% | Reduced | History |
| INTUIntuit Inc. | Stock | 8,079 | $5.05M | 0.5% | +293+3.8% | Added | History |
| Vanguard Scottsdale FDS92206C102 | SHORT TERM TREAS | 80,779 | $4.71M | 0.5% | +78,038+2,847.1% | Added | – |
| NSCNorfolk Southern Corp | Stock | 18,337 | $4.33M | 0.5% | +6,740+58.1% | Added | History |
| PINSPinterest, Inc. | CL A | 115,964 | $4.30M | 0.5% | +2,304+2.0% | Added | History |
| FISVFiserv Inc | Stock | 29,458 | $3.91M | 0.4% | +401+1.4% | Added | History |
| BKNGBooking Holdings Inc. | Stock | 1,097 | $3.89M | 0.4% | +7+0.6% | Added | History |
| KLACKLA Corp | COM NEW | 6,484 | $3.77M | 0.4% | +102+1.6% | Added | History |
| EWEdwards Lifesciences Corp | Stock | 49,388 | $3.77M | 0.4% | +6,952+16.4% | Added | History |
| CRWDCrowdStrike Holdings, Inc. | Stock | 14,711 | $3.76M | 0.4% | +471+3.3% | Added | History |
| PANWPalo Alto Networks Inc | Stock | 11,999 | $3.54M | 0.4% | +491+4.3% | Added | History |
| iShares Tr46434V456 | MSCI INTL QUALTY | 92,143 | $3.46M | 0.4% | +12,127+15.2% | Added | – |
| iShares Core MSCI Eafe ETF46432F842 | ETF | 48,082 | $3.38M | 0.4% | +6,753+16.3% | Added | – |
| SWKSSkyworks Solutions, Inc. | Stock | 29,989 | $3.37M | 0.4% | +8,494+39.5% | Added | History |
| VRTXVertex Pharmaceuticals Inc | Stock | 8,036 | $3.27M | 0.3% | +292+3.8% | Added | History |
| GGenpact LTD | SHS | 90,558 | $3.14M | 0.3% | −22,084−19.6% | Reduced | History |
| LHXL3HARRIS Technologies, Inc. | Stock | 13,844 | $2.92M | 0.3% | −277−2.0% | Reduced | History |
| ZSZscaler, Inc. | Stock | 12,665 | $2.81M | 0.3% | +248+2.0% | Added | History |
| ASMLASML Holding NV | ADR | 3,692 | $2.79M | 0.3% | +169+4.8% | Added | History |
| MRVLMarvell Technology, Inc. | COM | 44,939 | $2.71M | 0.3% | +44,939 | New | History |
| Vanguard Whitehall FDS921946794 | INTL HIGH ETF | 40,761 | $2.71M | 0.3% | −3,411−7.7% | Reduced | – |
| AMATApplied Materials Inc | Stock | 16,678 | $2.70M | 0.3% | −24−0.1% | Reduced | History |
| CMCSAComcast Corp | Stock | 58,383 | $2.56M | 0.3% | −2,110−3.5% | Reduced | History |
| ADBEAdobe Inc. | Stock | 4,252 | $2.54M | 0.3% | +6+0.1% | Added | History |
| iShares Core Dividend Growth ETF46434V621 | ETF | 45,550 | $2.45M | 0.3% | +4,860+11.9% | Added | – |
| Vanguard Ftse All-World Ex-US Index Fund922042775 | ETF | 43,247 | $2.43M | 0.3% | −3,567−7.6% | Reduced | – |
| RTXRTX Corp | Stock | 28,752 | $2.42M | 0.3% | −94,399−76.7% | Reduced | History |
| BMRNBiomarin Pharmaceutical Inc | COM | 24,631 | $2.37M | 0.3% | +31+0.1% | Added | History |
| Invesco Exchange Traded FD T46137V753 | FOOD & BEVERAGE | 51,237 | $2.35M | 0.2% | −1,455−2.8% | Reduced | – |
| CTVACorteva, Inc. | Stock | 45,978 | $2.20M | 0.2% | −160.0% | Reduced | History |
| BNLBroadstone Net Lease, Inc. | COM | 127,776 | $2.20M | 0.2% | +111+0.1% | Added | History |
| Vanguard World FD921910840 | MEGA CAP VAL ETF | 19,906 | $2.18M | 0.2% | +864+4.5% | Added | – |
| MRKMerck & Co., Inc. | Stock | 18,737 | $2.04M | 0.2% | +431+2.4% | Added | History |
| PAYXPaychex Inc | Stock | 17,106 | $2.04M | 0.2% | +7,304+74.5% | Added | History |
| iShares S&P 100 ETF464287101 | ETF | 8,355 | $1.87M | 0.2% | −800−8.7% | Reduced | – |
| MCDMcDonalds Corp | Stock | 5,776 | $1.71M | 0.2% | −32−0.6% | Reduced | History |
| Schwab U.S. Broad Market ETF808524102 | ETF | 28,632 | $1.59M | 0.2% | −2,189−7.1% | Reduced | – |
| SHELShell plc | ADR | 24,103 | $1.59M | 0.2% | −29−0.1% | Reduced | History |
Sold out since Q3 2023 (20)
Positions held at the end of Q3 2023 that are gone from this filing.
| Security | Class | Shares in Q3 2023 | Value in Q3 2023 | % of portfolio in Q3 2023 | History |
|---|---|---|---|---|---|
| SGENSeagen Inc. | COM | 1,772 | $375.8K | <0.1% | History |
| PIIPolaris Inc. | Stock | 3,460 | $360.3K | <0.1% | History |
| NGVTIngevity Corp | COM | 5,852 | $278.6K | <0.1% | History |
| DORMDorman Products, Inc. | COM | 3,402 | $257.7K | <0.1% | History |
| SCLStepan Co | COM | 3,054 | $229.0K | <0.1% | History |
| Vanguard Dividend Appreciation ETF921908844 | ETF | 1,472 | $228.8K | <0.1% | – |
| MBUUMalibu Boats, Inc. | COM CL A | 4,427 | $217.0K | <0.1% | History |
| iShares Tr46435G409 | MSCI INTL VLU FT | 1,829 | $46.4K | <0.1% | – |
| Vanguard Energy ETF92204A306 | ETF | 357 | $45.3K | <0.1% | – |
| iShares Tr46435G425 | ESG AWR MSCI USA | 448 | $42.1K | <0.1% | – |
| iShares Russell Mid-Cap Value ETF464287473 | ETF | 363 | $37.9K | <0.1% | – |
| iShares Tr46434V449 | MSCI INTL MOMENT | 1,110 | $34.9K | <0.1% | – |
| iShares U.S. Treasury Bond ETF46429B267 | ETF | 865 | $19.1K | <0.1% | – |
| iShares Tr46435G516 | ESG AW MSCI EAFE | 184 | $12.7K | <0.1% | – |
| iShares Tr464288273 | EAFE SML CP ETF | 199 | $11.2K | <0.1% | – |
| iShares Tr464288877 | EAFE VALUE ETF | 191 | $9.35K | <0.1% | – |
| Global X FDS37954Y442 | CLOUD COMPUTNG | 325 | $6.12K | <0.1% | – |
| Vanguard Whitehall FDS921946810 | INTL DVD ETF | 49 | $3.50K | <0.1% | – |
| iShares MSCI India ETF46429B598 | ETF | 65 | $2.88K | <0.1% | – |
| Global X Uranium ETF37954Y871 | ETF | 100 | $2.70K | <0.1% | – |