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Upbound Group, Inc.

UPBD
Exchange
Nasdaq
Industry
Services-Equipment Rental & Leasing, NEC
SEC CIK
0000933036

In the last 90 days, Upbound Group, Inc. insiders filed 1 open-market purchase and 1 sale; 259 institutions reported holding it in 13F filings for Q2 2026, worth $1.23B in total; no superinvestor holds it.

13F holders, Q1 2026

Institutional positions in Upbound Group, Inc. as of Mar 31, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
240
+5 vs. Q4 2025
Shares held
56.0M
+7.90M (+16.4%) vs. Q4 2025
Total value
$1.01B
+$163.8M (+19.3%) vs. Q4 2025
New holders
40
94 more added
Sold out
35
68 more reduced

4 institutions that held it in Q4 2025 haven't filed for Q1 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting UPBD on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2026: 240 institutions
Q1 2021: 270 institutionsQ2 2021: 284 institutionsQ3 2021: 271 institutionsQ4 2021: 247 institutionsQ1 2022: 224 institutionsQ2 2022: 220 institutionsQ3 2022: 216 institutionsQ4 2022: 206 institutionsQ1 2023: 204 institutionsQ2 2023: 220 institutionsQ3 2023: 215 institutionsQ4 2023: 233 institutionsQ1 2024: 242 institutionsQ2 2024: 248 institutionsQ3 2024: 246 institutionsQ4 2024: 241 institutionsQ1 2025: 243 institutionsQ2 2025: 256 institutionsQ3 2025: 262 institutionsQ4 2025: 239 institutionsQ1 2026: 240 institutionsQ2 2026: 259 institutions
Value heldQ1 2026: $1.01B
Q1 2021: $2.90BQ2 2021: $2.77BQ3 2021: $2.86BQ4 2021: $2.32BQ1 2022: $1.30BQ2 2022: $966.4MQ3 2022: $833.7MQ4 2022: $1.11BQ1 2023: $1.17BQ2 2023: $1.52BQ3 2023: $1.33BQ4 2023: $1.52BQ1 2024: $1.62BQ2 2024: $1.53BQ3 2024: $1.45BQ4 2024: $1.36BQ1 2025: $1.15BQ2 2025: $1.33BQ3 2025: $1.27BQ4 2025: $972.3MQ1 2026: $1.01BQ2 2026: $1.23B
Institutions holding UPBD and their total value by quarter
QuarterHoldersValue
Q2 2026259$1.23B
Q1 2026240$1.01B
Q4 2025239$972.3M
Q3 2025262$1.27B
Q2 2025256$1.33B
Q1 2025243$1.15B
Q4 2024241$1.36B
Q3 2024246$1.45B
Q2 2024248$1.53B
Q1 2024242$1.62B
Q4 2023233$1.52B
Q3 2023215$1.33B
Q2 2023220$1.52B
Q1 2023204$1.17B
Q4 2022206$1.11B
Q3 2022216$833.7M
Q2 2022220$966.4M
Q1 2022224$1.30B
Q4 2021247$2.32B
Q3 2021271$2.86B
Q2 2021284$2.77B
Q1 2021270$2.90B

Institutions, Q1 2026

Shares, value and share of portfolio for each institution holding Upbound Group, Inc.; share changes are against Q4 2025.

Institutions holding UPBD in Q1 2026
InstitutionSharesValue% of portfolioChange in sharesAction
UBS Group AG220,238$3.98M0.00%+143,240+186.0%Added
Connor, Clark & Lunn Investment Management Ltd.231,337$4.18M0.01%−70,569−23.4%Reduced
Empowered Funds, LLC240,726$4.35M0.03%+25,875+12.0%Added
SEI Investments Co244,848$4.42M0.00%+174,682+249.0%Added
Qube Research & Technologies Ltd245,468$4.43M0.01%−305,183−55.4%Reduced
Panagora Asset Management Inc252,214$4.55M0.02%−76,539−23.3%Reduced
Universal- Beteiligungs- und Servicegesellschaft mbH258,815$4.67M0.01%−23,505−8.3%Reduced
Advisors Asset Management, Inc.263,823$4.76M0.08%+101,605+62.6%Added
Peregrine Capital Management LLC273,370$4.93M0.18%+273,370New
Trexquant Investment LP274,266$4.95M0.04%+196,658+253.4%Added
CSM Advisors, LLC285,978$5.16M0.13%+33,993+13.5%Added
AQR Capital Management LLC287,314$5.19M0.00%−46,101−13.8%Reduced
Principal Financial Group Inc303,918$5.49M0.00%+55,199+22.2%Added
American Century Companies Inc342,949$6.19M0.00%+74,544+27.8%Added
Vanguard Fiduciary Trust Co344,341$6.22M0.00%+344,341New
Victory Capital Management Inc363,747$6.57M0.00%+1,140+0.3%Added
Bridgeway Capital Management, LLC363,941$6.57M0.13%+16,090+4.6%Added
Pacer Advisors, Inc.413,005$7.46M0.02%+413,005New
Invesco Ltd.531,825$9.60M0.00%−16,805−3.1%Reduced
Balyasny Asset Management LLC596,702$10.8M0.02%+155,351+35.2%Added
Northern Trust Corp602,160$10.9M0.00%+7,119+1.2%Added
Kennedy Capital Management, Inc.669,071$12.1M0.26%−3,218−0.5%Reduced
Hotchkis & Wiley Capital Management LLC737,660$13.3M0.04%+675,660+1,089.8%Added
Morgan Stanley783,721$14.1M0.00%−24,656−3.1%Reduced
Bank of New York Mellon Corp855,176$15.4M0.00%−14,622−1.7%Reduced
Bragg Financial Advisors, Inc1,122,938$20.3M0.64%+17,891+1.6%Added
Wellington Management Group LLP1,256,080$22.7M0.00%−59,592−4.5%Reduced
Charles Schwab Investment Management Inc1,268,008$22.9M0.00%+32,469+2.6%Added
Geode Capital Management, LLC1,354,984$24.5M0.00%+75,884+5.9%Added
Goldman Sachs Group Inc1,376,972$24.9M0.00%+650,028+89.4%Added
Huber Capital Management LLC1,702,605$30.7M4.75%−36,440−2.1%Reduced
Vanguard Capital Management LLC2,275,668$41.1M0.00%+2,275,668New
State Street Corp2,296,489$41.5M0.00%−114,035−4.7%Reduced
LSV Asset Management2,313,279$41.8M0.09%−202,000−8.0%Reduced
Dimensional Fund Advisors LP2,394,770$43.2M0.01%+327,203+15.8%Added
Ieq Capital, LLC3,903,686$70.5M0.33%−197,547−4.8%Reduced
Vanguard Portfolio Management LLC3,939,142$71.1M0.00%+3,939,142New
FMR LLC5,407,814$97.6M0.01%+210,458+4.0%Added
BlackRock, Inc.8,208,065$148.2M0.00%+71,082+0.9%Added
SRS Capital Advisors, Inc.55––−1,542−96.6%Reduced
Verition Fund Management LLC0$00.00%−103,873−100.0%Sold out
Western Standard LLC0$00.00%−100,000−100.0%Sold out
Segall Bryant & Hamill, LLC0$00.00%−86,887−100.0%Sold out
Jane Street Group, LLC0$00.00%−62,872−100.0%Sold out
Gsa Capital Partners LLP0$00.00%−44,520−100.0%Sold out
Graham Capital Management, L.P.0$00.00%−36,932−100.0%Sold out
Vident Advisory, LLC0$00.00%−33,108−100.0%Sold out
Voya Investment Management LLC0$00.00%−29,675−100.0%Sold out
SG Americas Securities, LLC0$00.00%−27,031−100.0%Sold out
Quest Partners LLC0$00.00%−21,362−100.0%Sold out
Fiduciary Financial Group, LLC0$00.00%−17,813−100.0%Sold out
Inceptionr LLC0$00.00%−17,468−100.0%Sold out
Headlands Technologies LLC0$00.00%−17,028−100.0%Sold out
Hancock Whitney Corp0$00.00%−16,745−100.0%Sold out
TrueMark Investments, LLC0$00.00%−15,541−100.0%Sold out
Exchange Traded Concepts, LLC0$00.00%−14,423−100.0%Sold out
Caxton Associates LLP0$00.00%−13,767−100.0%Sold out
Aristeia Capital LLC0$00.00%−12,477−100.0%Sold out
MQS Management LLC0$00.00%−11,844−100.0%Sold out
PharVision Advisers, LLC0$00.00%−11,678−100.0%Sold out
SummitTX Capital, L.P.0$00.00%−10,625−100.0%Sold out
DRW Securities, LLC0$00.00%−10,602−100.0%Sold out
Swiss Life Asset Management Ltd0$00.00%−10,443−100.0%Sold out
ProShare Advisors LLC0$00.00%−10,205−100.0%Sold out
Lazard Asset Management LLC0$00.00%−10,038−100.0%Sold out
STRS Ohio0$00.00%−9,500−100.0%Sold out
Canada Pension Plan Investment Board0$00.00%−3,800−100.0%Sold out
Group One Trading, L.P.0$00.00%−1,900−100.0%Sold out
Vestcor Inc0$00.00%−979−100.0%Sold out
Harbor Capital Advisors, Inc.0$00.00%−566−100.0%Sold out
SageView Advisory Group, LLC0$00.00%−412−100.0%Sold out
Glen Eagle Advisors, LLC0$00.00%−400−100.0%Sold out
Northwestern Mutual Wealth Management Co0$00.00%−52−100.0%Sold out
Gunpowder Capital Management, LLC dba Oliver Wealth Management0$00.00%−25−100.0%Sold out
Manchester Capital Management LLC0$00.00%−15−100.0%Sold out
Vanguard Group Inc––––Not filed
Comerica Bank––––Not filed
CIBC Private Wealth Group, LLC––––Not filed
Global Retirement Partners, LLC––––Not filed