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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q4 2025

Institutional positions in Procter & Gamble Co as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,047
+222 vs. Q3 2025
Shares held
1.60B
+36.4M (+2.3%) vs. Q3 2025
Total value
$229.1B
−$10.7B (−4.5%) vs. Q3 2025
New holders
412
1,416 more added
Sold out
190
1,848 more reduced

81 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 4,048 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,296 institutionsQ2 2022: 3,262 institutionsQ3 2022: 3,201 institutionsQ4 2022: 3,406 institutionsQ1 2023: 3,385 institutionsQ2 2023: 3,418 institutionsQ3 2023: 3,412 institutionsQ4 2023: 3,588 institutionsQ1 2024: 3,658 institutionsQ2 2024: 3,664 institutionsQ3 2024: 3,730 institutionsQ4 2024: 4,017 institutionsQ1 2025: 4,027 institutionsQ2 2025: 3,968 institutionsQ3 2025: 3,907 institutionsQ4 2025: 4,048 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,042 institutions
Value heldQ4 2025: $229.1B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,042$239.0B
Q1 20264,027$230.9B
Q4 20254,048$229.1B
Q3 20253,907$240.7B
Q2 20253,968$255.3B
Q1 20254,027$274.0B
Q4 20244,017$268.0B
Q3 20243,730$274.8B
Q2 20243,664$261.8B
Q1 20243,658$254.9B
Q4 20233,588$226.9B
Q3 20233,412$223.8B
Q2 20233,418$231.7B
Q1 20233,385$226.4B
Q4 20223,406$230.3B
Q3 20223,201$191.5B
Q2 20223,262$220.9B
Q1 20223,296$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2025.

Institutions holding PG in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Great Diamond Partners, LLC79,052$11.3M2.18%−543−0.7%Reduced
Canandaigua National Bank & Trust Co79,015$11.3M1.01%−1,050−1.3%Reduced
Buck Wealth Strategies, LLC78,654$11.3M1.43%+12,961+19.7%Added
Tokio Marine Asset Management Co Ltd78,621$11.3M0.39%+1,855+2.4%Added
Heritage Investors Management Corp78,605$11.3M0.33%−295−0.4%Reduced
Tower Bridge Advisors78,601$11.3M1.14%−2,110−2.6%Reduced
Wealthspire Advisors, LLC78,163$11.2M0.09%−63,525−44.8%Reduced
La Banque Postale Asset Management SA77,709$11.1M0.13%−18,179−19.0%Reduced
LMCG Investments, LLC77,622$11.1M0.64%−25,243−24.5%Reduced
Infusive Asset Management Inc.77,601$11.1M4.75%+28,055+56.6%Added
Turtle Creek Wealth Advisors, LLC77,504$11.1M0.87%−7,008−8.3%Reduced
Andra AP-fonden77,459$11.1M0.14%+77,459New
Ritter Daniher Financial Advisory LLC76,802$11.0M1.85%−3,050−3.8%Reduced
Highland Capital Management, LLC76,654$11.0M0.55%−2,529−3.2%Reduced
SCS Capital Management LLC76,271$10.9M0.12%+9,409+14.1%Added
MainStreet Investment Advisors LLC76,125$10.9M1.57%−8,136−9.7%Reduced
HBK Sorce Advisory LLC68,227$10.9M0.25%+5,382+8.6%Added
Jump Financial, LLC75,557$10.8M0.14%+20,294+36.7%Added
Burney Co75,495$10.8M0.34%+776+1.0%Added
Ar Asset Management Inc75,359$10.8M2.21%00.0%Unchanged
Allied Investment Advisors, LLC75,132$10.8M1.66%+4,762+6.8%Added
Woodstock Corp74,758$10.7M0.92%−299−0.4%Reduced
Northwestern Mutual Investment Management Company, LLC74,663$10.7M0.12%+70.0%Added
South State Corp.74,353$10.7M0.48%−2,414−3.1%Reduced
Principle Wealth Partners LLC74,250$10.6M0.60%+397+0.5%Added
Everence Capital Management Inc74,152$10.6M0.63%+8,437+12.8%Added
United Bank74,114$10.6M1.40%−7,684−9.4%Reduced
CAPROCK Group, Inc.73,868$10.6M0.22%+5,254+7.7%Added
Regal Investment Advisors LLC73,835$10.6M0.63%+342+0.5%Added
Cohen Capital Management, Inc.73,467$10.5M1.59%+1,800+2.5%Added
Guardian Capital LP73,091$10.5M0.31%−2,231−3.0%Reduced
Cidel Asset Management Inc73,051$10.5M0.74%−4,224−5.5%Reduced
Spears Abacus Advisors LLC72,164$10.3M0.19%−92−0.1%Reduced
Joel Isaacson & Co., LLC71,835$10.3M0.34%+588+0.8%Added
F/M Investments LLC71,828$10.3M0.39%−6,102−7.8%Reduced
Stratos Wealth Advisors, LLC71,617$10.3M0.50%−662−0.9%Reduced
Azimuth Capital Investment Management LLC71,183$10.2M0.37%−322−0.5%Reduced
Strategic Wealth Designers71,007$10.2M1.25%−35,566−33.4%Reduced
Charter Trust Co70,974$10.2M0.59%−407−0.6%Reduced
Arvest Bank Trust Division70,964$10.2M0.55%−1,310−1.8%Reduced
Osborne Partners Capital Management, LLC70,931$10.2M0.52%−1,248−1.7%Reduced
Carnegie Capital Asset Management, LLC70,803$10.1M0.19%−1,399−1.9%Reduced
Puzo Michael J70,269$10.1M2.74%+481+0.7%Added
Adams Diversified Equity Fund, Inc.70,249$10.1M0.33%00.0%Unchanged
Gryphon Financial Partners LLC70,103$10.0M1.07%+1,686+2.5%Added
Ronald Blue Trust, Inc.69,850$10.0M0.11%−4,138−5.6%Reduced
Allen Investment Management LLC69,760$10.0M0.11%+4,405+6.7%Added
Thompson Siegel & Walmsley LLC69,571$9.97M0.17%−11,694−14.4%Reduced
National Asset Management, Inc.69,412$9.95M0.47%−2,325−3.2%Reduced
Terry L. Blaker69,180$9.91M0.37%+8,547+14.1%Added
Mirova68,767$9.85M1.42%−259−0.4%Reduced
Greenleaf Trust68,295$9.79M0.09%−5,761−7.8%Reduced
Sky Investment Group LLC68,092$9.76M1.61%+1,035+1.5%Added
Sit Investment Associates Inc68,085$9.76M0.19%−8,780−11.4%Reduced
Caldwell Trust Co67,751$9.71M0.86%+1,328+2.0%Added
Valmark Advisers, Inc.67,529$9.68M0.12%−9,635−12.5%Reduced
Payden & Rygel67,500$9.67M0.67%−2,400−3.4%Reduced
Global X Japan Co., Ltd.67,444$9.67M0.74%+63,580+1,645.4%Added
RiverFront Investment Group, LLC67,270$9.64M0.16%+5,136+8.3%Added
Evercore Wealth Management, LLC67,199$9.63M0.14%−1,823−2.6%Reduced
Close Asset Management Ltd67,161$9.63M0.21%−7,406−9.9%Reduced
Perigon Wealth Management, LLC66,983$9.60M0.17%−7,417−10.0%Reduced
Sunbelt Securities, Inc.66,852$9.58M0.64%+448+0.7%Added
Hollow Brook Wealth Management LLC66,739$9.56M2.47%00.0%Unchanged
Kavar Capital Partners Group, LLC66,641$9.55M1.32%−627−0.9%Reduced
Motco66,629$9.55M0.87%−5,165−7.2%Reduced
Boston Common Asset Management, LLC66,597$9.54M0.58%−56,876−46.1%Reduced
Great Valley Advisor Group, Inc.66,564$9.54M0.18%−1,758−2.6%Reduced
Tectonic Advisors LLC66,505$9.53M0.50%+6,144+10.2%Added
Foster & Motley Inc66,497$9.53M0.51%+3,336+5.3%Added
German American Bancorp, Inc.66,472$9.53M0.81%−3,447−4.9%Reduced
Papp L Roy & Associates66,223$9.49M1.05%−75−0.1%Reduced
Acropolis Investment Management, LLC66,161$9.48M0.43%−343−0.5%Reduced
McMillan Office, Inc.66,126$9.48M1.14%+66,126New
TCTC Holdings, LLC66,044$9.46M0.28%−2,380−3.5%Reduced
Boothbay Fund Management, LLC66,013$9.46M0.25%+62,293+1,674.5%Added
IFP Advisors, Inc65,970$9.45M0.21%+4,527+7.4%Added
Diversified Trust Co65,575$9.40M0.17%−64,515−49.6%Reduced
Penobscot Investment Management Company, Inc.65,472$9.38M0.71%−2,440−3.6%Reduced
PFG Advisors65,471$9.38M0.46%−13,992−17.6%Reduced
Alley Investment Management Company, LLC65,348$9.37M1.10%−85−0.1%Reduced
First Fiduciary Investment Counsel, Inc.65,103$9.33M1.81%+2,967+4.8%Added
Oppenheimer Asset Management Inc.65,100$9.33M0.11%−1,962−2.9%Reduced
Amica Mutual Insurance Co64,887$9.30M0.81%+5,044+8.4%Added
Westpac Banking Corp64,827$9.29M0.59%+33+0.1%Added
Johnson Financial Group, Inc.64,826$9.29M0.35%−12,695−16.4%Reduced
West Branch Capital LLC64,752$9.28M2.39%+572+0.9%Added
Foster Victor Wealth Advisors, LLC64,191$9.28M0.54%+4,869+8.2%Added
Perryman Financial Advisory Inc64,623$9.26M1.36%+64,623New
Sherman Porfolios, LLC64,613$9.26M0.63%+64,613New
Siemens Fonds Invest GmbH64,252$9.26M0.49%−7,799−10.8%Reduced
LGT Fund Management Co Ltd.64,251$9.26M0.73%−4,889−7.1%Reduced
Callan Family Office, LLC64,425$9.23M0.20%+4,402+7.3%Added
Thomas Story & Son LLC64,341$9.22M3.43%−1,076−1.6%Reduced
Impax Asset Management Group plc64,338$9.22M0.06%−1,616−2.5%Reduced
Plato Investment Management Ltd63,978$9.21M0.60%+1,049+1.7%Added
Mill Creek Capital Advisors, LLC64,243$9.21M0.19%−1,285−2.0%Reduced
Loomis Sayles & Co L P64,109$9.19M0.01%+3,852+6.4%Added
Smithfield Trust Co63,871$9.14M0.40%+415+0.7%Added
Tufton Capital Management63,803$9.14M1.60%+1,989+3.2%Added