Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q4 2025
Institutional positions in Procter & Gamble Co as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,047
- +222 vs. Q3 2025
- Shares held
- 1.60B
- +36.4M (+2.3%) vs. Q3 2025
- Total value
- $229.1B
- −$10.7B (−4.5%) vs. Q3 2025
- New holders
- 412
- 1,416 more added
- Sold out
- 190
- 1,848 more reduced
81 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,043 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,047 | $229.1B |
| Q3 2025 | 3,906 | $240.7B |
| Q2 2025 | 3,967 | $255.3B |
| Q1 2025 | 4,026 | $274.0B |
| Q4 2024 | 4,016 | $268.0B |
| Q3 2024 | 3,729 | $274.8B |
| Q2 2024 | 3,663 | $261.8B |
| Q1 2024 | 3,657 | $254.9B |
| Q4 2023 | 3,587 | $226.9B |
| Q3 2023 | 3,411 | $223.8B |
| Q2 2023 | 3,417 | $231.7B |
| Q1 2023 | 3,384 | $226.4B |
| Q4 2022 | 3,405 | $230.3B |
| Q3 2022 | 3,200 | $191.5B |
| Q2 2022 | 3,261 | $220.9B |
| Q1 2022 | 3,295 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q4 2025
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Resonant Capital Advisors, LLC | 25,178 | $3.61M | 0.20% | +931+3.8% | Added |
| Nicholas Hoffman & Company, LLC. | 25,135 | $3.60M | 0.08% | −3,637−12.6% | Reduced |
| Prosperity Consulting Group, LLC | 25,127 | $3.60M | 0.16% | −428−1.7% | Reduced |
| Boit C F David | 25,274 | $3.59M | 1.55% | 00.0% | Unchanged |
| Heck Capital Advisors, LLC | 24,972 | $3.58M | 0.27% | +1,561+6.7% | Added |
| Integrity Alliance, LLC. | 24,959 | $3.58M | 0.13% | +2,790+12.6% | Added |
| Excalibur Management Corp | 24,953 | $3.58M | 1.29% | −21−0.1% | Reduced |
| Kovitz Investment Group Partners, LLC | 24,945 | $3.57M | 0.08% | −161,765−86.6% | Reduced |
| Patten & Patten Inc | 24,927 | $3.57M | 0.21% | −1,121−4.3% | Reduced |
| Csenge Advisory Group | 24,900 | $3.57M | 0.16% | −257−1.0% | Reduced |
| GM Advisory Group, Inc. | 24,837 | $3.56M | 0.14% | +11,473+85.9% | Added |
| Morton Community Bank | 23,430 | $3.56M | 0.77% | +563+2.5% | Added |
| Herold Advisors, Inc. | 24,798 | $3.55M | 0.79% | −255−1.0% | Reduced |
| Marietta Investment Partners LLC | 24,777 | $3.55M | 0.70% | −2,725−9.9% | Reduced |
| Stiles Financial Services Inc | 24,769 | $3.55M | 1.09% | −115−0.5% | Reduced |
| Auto-Owners Insurance Co | 24,769 | $3.55M | 0.07% | 00.0% | Unchanged |
| United Advisor Group, LLC | 24,766 | $3.55M | 0.46% | −361−1.4% | Reduced |
| Albion Financial Group | 24,760 | $3.55M | 0.22% | −8,505−25.6% | Reduced |
| Everhart Financial Group, Inc. | 24,666 | $3.53M | 0.33% | −6,603−21.1% | Reduced |
| Cypress Asset Management Inc | 24,616 | $3.53M | 0.78% | −384−1.5% | Reduced |
| BFSG, LLC | 24,586 | $3.52M | 0.34% | −688−2.7% | Reduced |
| Tradewinds, LLC. | 24,371 | $3.49M | 0.83% | −490−2.0% | Reduced |
| Physicians Financial Services, Inc. | 24,355 | $3.49M | 0.94% | −374−1.5% | Reduced |
| Brady Family Wealth, LLC | 24,346 | $3.49M | 1.08% | +278+1.2% | Added |
| Garrett Investment Advisors LLC | 24,345 | $3.49M | 0.28% | −529−2.1% | Reduced |
| Cohen Investment Advisors LLC | 24,246 | $3.47M | 1.60% | +823+3.5% | Added |
| Wealth Enhancement Trust Services, Inc. | 24,192 | $3.47M | 0.44% | +24,192 | New |
| Trustmark National Bank Trust Department | 24,176 | $3.46M | 0.22% | −704−2.8% | Reduced |
| Castlefield Investment Partners LLP | 24,148 | $3.46M | 2.67% | +24,148 | New |
| Brown Miller Wealth Management, LLC | 24,072 | $3.45M | 0.95% | +436+1.8% | Added |
| Chapin Davis, Inc. | 24,043 | $3.45M | 0.81% | +1,885+8.5% | Added |
| Parallax Volatility Advisers, L.P. | 23,939 | $3.43M | 0.11% | +23,939 | New |
| Jericho Financial, LLP | 23,878 | $3.42M | 2.06% | −1,953−7.6% | Reduced |
| Exchange Bank | 23,714 | $3.40M | 2.35% | −429−1.8% | Reduced |
| Kiley Juergens Wealth Management, LLC | 23,664 | $3.39M | 0.73% | +3,025+14.7% | Added |
| Univest Financial Corp | 23,661 | $3.39M | 0.18% | −818−3.3% | Reduced |
| Signal Advisors Wealth, LLC | 23,644 | $3.39M | 0.27% | +3,623+18.1% | Added |
| Roman Butler Fullerton & Co | 22,597 | $3.39M | 0.89% | −1,248−5.2% | Reduced |
| Financial Advisory Partners, LLC | 23,613 | $3.38M | 0.95% | −192−0.8% | Reduced |
| Panagora Asset Management Inc | 23,601 | $3.38M | 0.01% | −94−0.4% | Reduced |
| Chilton Capital Management LLC | 23,584 | $3.38M | 0.12% | −33,995−59.0% | Reduced |
| Coastal Bridge Advisors, LLC | 23,561 | $3.38M | 0.25% | −779−3.2% | Reduced |
| Quilter Plc | 23,466 | $3.36M | 0.06% | +74+0.3% | Added |
| First National Bank | 23,391 | $3.35M | 1.78% | −172−0.7% | Reduced |
| Dynamic Advisor Solutions LLC | 23,362 | $3.35M | 0.11% | −8,202−26.0% | Reduced |
| Bull Street Advisors, LLC | 23,341 | $3.35M | 1.55% | +349+1.5% | Added |
| St. Clair Advisors, LLC | 23,301 | $3.34M | 0.86% | 00.0% | Unchanged |
| First Community Trust NA | 23,252 | $3.33M | 2.49% | −1,755−7.0% | Reduced |
| Private Wealth Partners, LLC | 23,242 | $3.33M | 0.24% | −1,438−5.8% | Reduced |
| Schnieders Capital Management, LLC. | 23,209 | $3.33M | 0.52% | −1,150−4.7% | Reduced |
| W.G. Shaheen & Associates DBA Whitney & Co | 23,170 | $3.32M | 0.26% | +15,111+187.5% | Added |
| Empire Financial Management Company, LLC | 23,124 | $3.31M | 0.72% | −250−1.1% | Reduced |
| GWN Securities Inc. | 23,108 | $3.31M | 0.67% | +1,044+4.7% | Added |
| Wescott Financial Advisory Group, LLC | 23,096 | $3.31M | 0.29% | +85+0.4% | Added |
| Kennedy Investment Group | 23,078 | $3.31M | 1.25% | +819+3.7% | Added |
| Creegan & Nassoura Financial Group, LLC | 23,072 | $3.31M | 2.15% | −282−1.2% | Reduced |
| LOM Asset Management Ltd | 23,071 | $3.31M | 0.96% | +1,400+6.5% | Added |
| Ransom Advisory, Ltd | 23,051 | $3.30M | 1.30% | −455−1.9% | Reduced |
| Calamos Wealth Management LLC | 23,021 | $3.30M | 0.11% | −33−0.1% | Reduced |
| Cullen Investment Group, Ltd. | 23,214 | $3.29M | 0.43% | −1,446−5.9% | Reduced |
| Barr E S & Co | 22,976 | $3.29M | 0.17% | −88−0.4% | Reduced |
| First Foundation Advisors | 22,948 | $3.29M | 0.12% | −2,190−8.7% | Reduced |
| Osmosis Investment Management UK Ltd | 22,935 | $3.29M | 0.08% | +22,935 | New |
| Brookmont Capital Management | 22,874 | $3.28M | 1.90% | 00.0% | Unchanged |
| Broadwater Capital Management LLC | 22,868 | $3.28M | 2.45% | −3,410−13.0% | Reduced |
| PFC Capital Group, Inc. | 22,825 | $3.27M | 1.35% | −653−2.8% | Reduced |
| Fulton Bank, N.A. | 22,823 | $3.27M | 0.11% | −1,986−8.0% | Reduced |
| Retirement Planning Group | 22,783 | $3.26M | 0.11% | +856+3.9% | Added |
| Rothschild Investment LLC | 22,724 | $3.26M | 0.18% | −1,750−7.2% | Reduced |
| Means Investment Co., Inc. | 22,712 | $3.25M | 0.27% | −4,300−15.9% | Reduced |
| First Command Advisory Services, Inc. | 22,703 | $3.25M | 0.02% | +179+0.8% | Added |
| Cigna Investments Inc | 22,635 | $3.24M | 0.47% | −261−1.1% | Reduced |
| MidWestOne Financial Group, Inc. | 22,623 | $3.24M | 0.36% | −594−2.6% | Reduced |
| Southern Capital Advisors, LLC | 22,597 | $3.24M | 1.49% | −287−1.3% | Reduced |
| Private Wealth Asset Management, LLC | 22,576 | $3.24M | 0.35% | +222+1.0% | Added |
| Kelly Lawrence W & Associates Inc | 22,540 | $3.23M | 0.79% | 00.0% | Unchanged |
| Plancorp, LLC | 22,528 | $3.23M | 0.10% | −11,339−33.5% | Reduced |
| Oddo BHF Asset Management SAS | 22,518 | $3.23M | 0.12% | +5,038+28.8% | Added |
| Patton Albertson Miller Group, LLC | 22,498 | $3.22M | 0.38% | −4,171−15.6% | Reduced |
| Fairview Capital Investment Management, LLC | 22,453 | $3.22M | 0.17% | −150−0.7% | Reduced |
| Concord Wealth Partners | 22,441 | $3.22M | 0.42% | +621+2.8% | Added |
| Oak Asset Management, LLC | 22,420 | $3.21M | 1.10% | +2,626+13.3% | Added |
| Pensionfund Sabic | 22,400 | $3.21M | 0.87% | +1,000+4.7% | Added |
| Northside Capital Management, LLC | 22,311 | $3.20M | 0.28% | −7,927−26.2% | Reduced |
| Somerset Trust Co | 22,286 | $3.19M | 0.98% | +534+2.5% | Added |
| Great Lakes Retirement, Inc. | 22,264 | $3.19M | 0.33% | +988+4.6% | Added |
| Northern Oak Wealth Management Inc | 22,224 | $3.18M | 0.40% | 00.0% | Unchanged |
| Relyea Zuckerberg Hanson LLC | 22,192 | $3.18M | 0.32% | −1,596−6.7% | Reduced |
| Ridgecrest Wealth Partners, LLC | 22,179 | $3.18M | 1.72% | −8,850−28.5% | Reduced |
| Jag Capital Management, LLC | 22,103 | $3.17M | 0.34% | −66−0.3% | Reduced |
| Delta Capital Management LLC | 21,990 | $3.15M | 1.77% | −2,630−10.7% | Reduced |
| Morton Capital Management LLC | 21,983 | $3.15M | 0.48% | +25+0.1% | Added |
| Moody National Bank Trust Division | 21,963 | $3.15M | 0.30% | −7,715−26.0% | Reduced |
| Fred Alger Management, LLC | 21,962 | $3.15M | 0.01% | +232+1.1% | Added |
| Boyd Watterson Asset Management LLC | 21,953 | $3.15M | 0.91% | −3,823−14.8% | Reduced |
| Lineweaver Wealth Advisors, LLC | 21,905 | $3.14M | 0.43% | −70.0% | Reduced |
| Aries Wealth Management | 21,872 | $3.13M | 0.69% | −85−0.4% | Reduced |
| Walsky Investment Management, Inc. | 21,846 | $3.13M | 3.19% | +21,846 | New |
| BankPlus Trust Department | 21,763 | $3.12M | 0.82% | −2,309−9.6% | Reduced |
| Holderness Investments Co | 21,737 | $3.12M | 0.63% | −616−2.8% | Reduced |