Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q4 2024
Institutional positions in Procter & Gamble Co as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,017
- +359 vs. Q3 2024
- Shares held
- 1.60B
- +18.3M (+1.2%) vs. Q3 2024
- Total value
- $268.0B
- −$5.16B (−1.9%) vs. Q3 2024
- New holders
- 479
- 1,590 more added
- Sold out
- 120
- 1,521 more reduced
72 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,042 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,048 | $229.1B |
| Q3 2025 | 3,907 | $240.7B |
| Q2 2025 | 3,968 | $255.3B |
| Q1 2025 | 4,027 | $274.0B |
| Q4 2024 | 4,017 | $268.0B |
| Q3 2024 | 3,730 | $274.8B |
| Q2 2024 | 3,664 | $261.8B |
| Q1 2024 | 3,658 | $254.9B |
| Q4 2023 | 3,588 | $226.9B |
| Q3 2023 | 3,412 | $223.8B |
| Q2 2023 | 3,418 | $231.7B |
| Q1 2023 | 3,385 | $226.4B |
| Q4 2022 | 3,406 | $230.3B |
| Q3 2022 | 3,201 | $191.5B |
| Q2 2022 | 3,262 | $220.9B |
| Q1 2022 | 3,296 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q4 2024
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Eldridge Investment Advisors, Inc. | 1,942 | $325.0K | 0.08% | 00.0% | Unchanged |
| Signature Wealth Management Group | 1,942 | $325.6K | 0.13% | −67−3.3% | Reduced |
| Westover Capital Advisors, LLC | 1,944 | $325.9K | 0.07% | 00.0% | Unchanged |
| Cherrydale Wealth Management, LLC | 1,947 | $326.5K | 0.13% | +132+7.3% | Added |
| HT Partners LLC | 1,948 | $326.6K | 0.11% | 00.0% | Unchanged |
| Oregon Pacific Wealth Management, LLC | 1,950 | $326.9K | 0.32% | +1,950 | New |
| Cahill Financial Advisors Inc | 1,950 | $327.0K | 0.04% | −409−17.3% | Reduced |
| Nabity-Jensen Investment Management Inc | 1,956 | $327.9K | 0.25% | 00.0% | Unchanged |
| Grandview Asset Management LLC | 1,954 | $328.0K | 0.12% | +1,954 | New |
| Master's Wealth Management Inc. | 1,962 | $328.9K | 0.18% | +1,962 | New |
| Front Row Advisors LLC | 1,967 | $329.8K | 0.11% | −5−0.3% | Reduced |
| C2C Wealth Management, LLC | 1,967 | $329.8K | 0.31% | +25+1.3% | Added |
| Lighthouse Financial LLC | 1,973 | $330.8K | 0.27% | +1,973 | New |
| Inspire Advisors, LLC | 1,973 | $330.8K | 0.04% | +131+7.1% | Added |
| Riverpoint Wealth Management Holdings, LLC | 1,982 | $332.2K | 0.09% | +12+0.6% | Added |
| Fairfield, Bush & Co. | 1,982 | $332.3K | 0.20% | 00.0% | Unchanged |
| WealthPlan Investment Management, LLC | 1,983 | $332.5K | 0.03% | +272+15.9% | Added |
| Sterling Investment Management, Inc. | 1,983 | $332.5K | 0.26% | +1+0.1% | Added |
| Lion Street Advisors, LLC | 1,985 | $333.0K | 0.11% | +10+0.5% | Added |
| Fourth Dimension Wealth, LLC | 1,987 | $333.1K | 0.17% | +1,987 | New |
| Colton Groome Financial Advisors, LLC | 1,995 | $334.5K | 0.13% | +62+3.2% | Added |
| Pinney & Scofield, Inc. | 1,998 | $335.0K | 0.26% | +1,998 | New |
| First Wilshire Securities Management Inc | 2,000 | $335.0K | 0.09% | 00.0% | Unchanged |
| Erickson Financial Group, LLC | 2,000 | $335.3K | 0.24% | 00.0% | Unchanged |
| Gouws Capital LLC | 2,000 | $335.3K | 0.23% | 00.0% | Unchanged |
| PMV Capital Advisers, LLC | 2,000 | $335.3K | 0.90% | +2,000 | New |
| SeaBridge Investment Advisors LLC | 2,006 | $336.3K | 0.07% | +2,006 | New |
| Fairhaven Wealth Management, LLC | 2,009 | $336.9K | 0.11% | +98+5.1% | Added |
| Maxele Advisors, LLC | 2,010 | $337.0K | 0.32% | +2,010 | New |
| Green Square Capital Advisors LLC | 2,011 | $337.1K | 0.05% | −200−9.0% | Reduced |
| Meriwether Wealth & Planning, LLC | 2,011 | $337.1K | 0.24% | +2,011 | New |
| RS Crum Inc. | 2,012 | $337.3K | 0.08% | −78−3.7% | Reduced |
| Yoder Wealth Management, Inc. | 2,013 | $337.5K | 0.19% | +57+2.9% | Added |
| Dahring | Cusmano LLC | 2,013 | $337.5K | 0.31% | +2,013 | New |
| Bright Financial Advisors, Inc. | 2,015 | $337.9K | 0.21% | 00.0% | Unchanged |
| Northwest Wealth Management, LLC | 2,018 | $338.3K | 0.07% | +15+0.7% | Added |
| Intelligence Driven Advisers, LLC | 2,019 | $338.5K | 0.06% | −58−2.8% | Reduced |
| Capula Management Ltd | 2,020 | $338.7K | 0.00% | +1,143+130.3% | Added |
| Berkshire Money Management, Inc. | 2,022 | $339.0K | 0.04% | +2,022 | New |
| Real Talk Capital, LLC | 2,023 | $339.2K | 0.44% | +2,023 | New |
| Oliver Luxxe Assets LLC | 1,960 | $339.5K | 0.06% | 00.0% | Unchanged |
| Goldstream Capital Management Ltd | 2,026 | $339.7K | 0.14% | −2,982−59.5% | Reduced |
| Tealwood Asset Management Inc | 2,027 | $340.0K | 0.14% | +2,027 | New |
| Hager Investment Management Services, LLC | 2,036 | $341.3K | 0.21% | +2,036 | New |
| Element Wealth, LLC | 2,044 | $342.6K | 0.18% | −43−2.1% | Reduced |
| Guardian Partners Inc. | 2,116 | $343.0K | 0.03% | +2,116 | New |
| Barings LLC | 2,047 | $343.2K | 0.01% | +2,047 | New |
| RW Investment Management LLC | 2,049 | $343.5K | 0.04% | +10.0% | Added |
| Kaydan Wealth Management, Inc. | 2,051 | $343.9K | 0.11% | +14+0.7% | Added |
| Koesten, Hirschmann & Crabtree, INC. | 2,054 | $344.4K | 0.20% | 00.0% | Unchanged |
| Running Point Capital Advisors, LLC | 2,055 | $344.5K | 0.12% | +155+8.2% | Added |
| Sonata Capital Group Inc | 2,059 | $345.0K | 0.14% | −78−3.6% | Reduced |
| Obsidian Personal Planning Solutions LLC | 2,080 | $345.3K | 0.17% | −998−32.4% | Reduced |
| Lee Financial Co | 2,063 | $345.9K | 0.05% | +330+19.0% | Added |
| First Dallas Securities Inc. | 2,065 | $346.0K | 0.14% | −148−6.7% | Reduced |
| Madison Wealth Partners, Inc | 2,070 | $347.0K | 0.10% | +10.0% | Added |
| Granite Bay Wealth Management, LLC | 2,069 | $347.0K | 0.13% | +2,069 | New |
| IVC Wealth Advisors LLC | 2,070 | $347.0K | 0.19% | −553−21.1% | Reduced |
| M1 Capital Management LLC | 2,071 | $347.2K | 0.19% | +2,071 | New |
| Congress Park Capital LLC | 2,075 | $347.9K | 0.13% | 00.0% | Unchanged |
| Dakota Community Bank & Trust NA | 2,078 | $348.4K | 1.66% | +66+3.3% | Added |
| Unique Wealth, LLC | 2,080 | $348.8K | 0.07% | −3−0.1% | Reduced |
| Elevatus Welath Management | 2,081 | $348.9K | 0.12% | +777+59.6% | Added |
| Concorde Asset Management, LLC | 2,082 | $349.0K | 0.18% | −43−2.0% | Reduced |
| Spectrum Wealth Advisory Group, LLC | 2,085 | $349.6K | 0.16% | +2,085 | New |
| Antonelli Financial Advisors, LLC | 2,086 | $349.8K | 0.30% | +2,086 | New |
| Rempart Asset Management Inc. | 2,088 | $350.1K | 0.07% | 00.0% | Unchanged |
| Chiron Capital Management, LLC | 2,090 | $350.4K | 0.33% | −1,513−42.0% | Reduced |
| ZRC Wealth Management, LLC | 2,092 | $350.8K | 0.15% | 00.0% | Unchanged |
| Hourglass Capital, LLC | 2,097 | $351.6K | 0.10% | 00.0% | Unchanged |
| Entruity Wealth, LLC | 2,098 | $351.8K | 0.35% | +2,098 | New |
| Centerline Wealth Advisors, LLC | 2,102 | $352.4K | 0.21% | +2,102 | New |
| Harmony Asset Management LLC | 2,102 | $352.4K | 0.14% | −1,195−36.2% | Reduced |
| New Jersey Better Educational Savings Trust | 2,102 | $352.4K | 0.68% | 00.0% | Unchanged |
| Yarger Wealth Strategies, LLC | 2,105 | $352.9K | 0.20% | +469+28.7% | Added |
| Cascade Financial Partners, LLC | 2,106 | $353.1K | 0.05% | 00.0% | Unchanged |
| Twin Peaks Wealth Advisors, LLC | 2,107 | $353.3K | 0.15% | +52+2.5% | Added |
| Summit Wealth & Retirement Planning, Inc. | 2,109 | $353.5K | 0.11% | 00.0% | Unchanged |
| Carmel Capital Partners, LLC | 2,124 | $356.1K | 0.14% | +42+2.0% | Added |
| Mascoma Wealth Management LLC | 2,125 | $356.3K | 0.09% | +69+3.4% | Added |
| Horizon Investment Services, LLC | 2,128 | $356.8K | 0.15% | +301+16.5% | Added |
| Carbahal Olsen Financial Services Group, LLC | 2,130 | $357.1K | 0.33% | +2,130 | New |
| Latash Investments, LLC | 2,131 | $357.3K | 0.28% | 00.0% | Unchanged |
| Clare Market Investments LLC | 2,137 | $358.2K | 0.09% | +156+7.9% | Added |
| Wealth Advisors of Iowa, LLC | 2,138 | $358.5K | 0.18% | 00.0% | Unchanged |
| Concentric Capital Strategies, LP | 2,139 | $358.6K | 0.02% | +2,139 | New |
| SMART Wealth LLC | 2,141 | $359.0K | 0.13% | −410−16.1% | Reduced |
| Brucke Financial, Inc. | 2,163 | $359.0K | 0.31% | +2,163 | New |
| Barnes Wealth Management Group, Inc | 2,142 | $359.1K | 0.24% | +2,142 | New |
| Revisor Wealth Management LLC | 2,140 | $359.1K | 0.33% | −3,361−61.1% | Reduced |
| Michels Family Financial, LLC | 2,144 | $359.4K | 0.33% | +2,144 | New |
| Rollins Financial Advisors, LLC | 2,144 | $359.4K | 0.06% | 00.0% | Unchanged |
| Stonehaven Wealth & Tax Solutions, LLC | 2,144 | $359.4K | 0.39% | +2,144 | New |
| Napatree Capital LLC | 2,147 | $359.9K | 0.21% | +214+11.1% | Added |
| Campbell Deegan Wealth Management, LLC | 2,154 | $361.1K | 0.43% | +2,154 | New |
| LBMC Investment Advisors, LLC | 2,154 | $361.1K | 0.03% | +600+38.6% | Added |
| FSB Premier Wealth Management, Inc. | 2,157 | $361.6K | 0.15% | −909−29.6% | Reduced |
| Tilia Fiduciary Partners, Inc. | 2,158 | $361.8K | 0.25% | −104−4.6% | Reduced |
| Magnolia Capital Advisors LLC | 2,158 | $361.8K | 0.09% | +99+4.8% | Added |
| Red Mountain Financial, LLC | 2,161 | $362.3K | 0.39% | −12−0.6% | Reduced |