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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q4 2023

Institutional positions in Procter & Gamble Co as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,587
+227 vs. Q3 2023
Shares held
1.55B
+20.1M (+1.3%) vs. Q3 2023
Total value
$226.9B
+$3.70B (+1.7%) vs. Q3 2023
New holders
344
1,362 more added
Sold out
117
1,506 more reduced

51 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2023: 3,587 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ4 2023: $226.9B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q4 2023

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2023.

Institutions holding PG in Q4 2023
InstitutionSharesValue% of portfolioChange in sharesAction
Rench Wealth Management, Inc.59,046$8.65M3.64%−220−0.4%Reduced
Court Place Advisors, LLC59,020$8.65M2.84%−800−1.3%Reduced
Buckley Wealth Management, LLC58,791$8.62M2.99%+520+0.9%Added
CX Institutional58,702$8.60M0.46%+1,658+2.9%Added
NBC Securities, Inc.58,579$8.58M0.87%−753−1.3%Reduced
Moneta Group Investment Advisors LLC58,441$8.56M0.17%−726−1.2%Reduced
McKinley Capital Management LLC /Delaware58,412$8.56M1.10%+2,954+5.3%Added
City Holding Co58,327$8.55M1.38%−3,032−4.9%Reduced
Strategic Advisors LLC58,245$8.54M1.62%−819−1.4%Reduced
Moody Lynn & Lieberson, LLC57,921$8.49M0.65%−1,096−1.9%Reduced
Ronald Blue Trust, Inc.58,154$8.48M0.14%−1,498−2.5%Reduced
Strategic Blueprint, LLC57,865$8.48M0.70%+1,576+2.8%Added
Wells Trecaso Financial Group, LLC57,859$8.48M3.42%+326+0.6%Added
Williams Jones Wealth Management, LLC.57,817$8.47M0.12%+183+0.3%Added
Strategic Financial Concepts, LLC57,756$8.46M5.02%−884−1.5%Reduced
Slocum, Gordon & Co LLP57,544$8.43M7.40%−197−0.3%Reduced
RSM US Wealth Management LLC57,526$8.43M0.23%+6,422+12.6%Added
Ameritas Investment Partners, Inc.57,440$8.42M0.31%+3,837+7.2%Added
Valmark Advisers, Inc.57,252$8.39M0.16%−5,489−8.7%Reduced
Octavia Wealth Advisors, LLC57,185$8.38M1.48%−11,848−17.2%Reduced
Sandy Spring Bank57,170$8.38M0.42%−838−1.4%Reduced
Everett Harris & Co57,063$8.36M0.12%−48−0.1%Reduced
Allied Investment Advisors, LLC56,995$8.35M2.27%+478+0.8%Added
West Branch Capital LLC56,925$8.34M3.92%+759+1.4%Added
First PREMIER Bank56,887$8.34M2.34%−642−1.1%Reduced
Essex Financial Services, Inc.56,848$8.33M0.86%−140−0.2%Reduced
Cannell Peter B & Co Inc56,781$8.32M0.26%+208+0.4%Added
Foundations Investment Advisors, LLC51,918$8.26M0.22%+7,345+16.5%Added
Alberta Investment Management Corp56,300$8.25M0.08%00.0%Unchanged
Sand Hill Global Advisors, LLC56,124$8.22M0.40%+672+1.2%Added
Te Ahumairangi Investment Management Ltd56,085$8.22M1.56%−9,100−14.0%Reduced
Mutual Advisors, LLC56,031$8.21M0.29%−97−0.2%Reduced
Brookstone Capital Management55,937$8.20M0.16%+2,869+5.4%Added
Brown Shipley& Co Ltd55,896$8.19M4.06%+6,307+12.7%Added
Great Valley Advisor Group, Inc.55,879$8.19M0.29%+3,662+7.0%Added
Pinnacle Wealth Management Advisory Group, LLC55,784$8.17M0.96%+889+1.6%Added
Abbrea Capital, LLC55,587$8.15M1.17%+200+0.4%Added
Notis-McConarty Edward55,542$8.14M3.25%−1,835−3.2%Reduced
One Capital Management, LLC55,536$8.14M0.32%−365−0.7%Reduced
Meridian Wealth Management, LLC55,449$8.13M0.52%−51,075−47.9%Reduced
Independent Investors Inc55,217$8.09M1.86%−633−1.1%Reduced
Mechanics Bank Trust Department55,197$8.09M1.26%−3,544−6.0%Reduced
Webster Bank, N. A.55,157$8.08M0.99%+712+1.3%Added
LaFleur & Godfrey LLC55,102$8.07M1.20%+1,689+3.2%Added
Livforsakringsbolaget Skandia, Omsesidigt55,010$8.06M0.77%+2,116+4.0%Added
Destination Wealth Management54,948$8.05M0.28%−2,522−4.4%Reduced
GW Henssler & Associates Ltd54,844$8.04M0.53%+578+1.1%Added
McCollum Christoferson Group LLC54,829$8.03M2.43%−770−1.4%Reduced
Clough Capital Partners L P54,600$8.00M0.89%−10,900−16.6%Reduced
Mirabaud & Cie SA54,582$8.00M2.67%+54,582New
Hunter Associates Investment Management LLC54,482$7.98M1.46%−1,838−3.3%Reduced
Hall Laurie J Trustee54,453$7.98M3.06%+600+1.1%Added
Executive Wealth Management, LLC54,210$7.94M0.75%+79+0.1%Added
Generate Investment Management Ltd54,040$7.92M0.68%+54,040New
Fred Alger Management, LLC53,787$7.88M0.04%+3,547+7.1%Added
Nicholas Company, Inc.53,675$7.87M0.14%00.0%Unchanged
Birmingham Capital Management Co Inc53,608$7.86M3.11%−1,500−2.7%Reduced
Dorsey & Whitney Trust CO LLC53,490$7.84M0.60%−101−0.2%Reduced
Baker Chad R53,481$7.84M1.76%−1,045−1.9%Reduced
FORA Capital, LLC53,478$7.84M0.67%+53,478New
Parallel Advisors, LLC53,442$7.83M0.23%−1,396−2.5%Reduced
Sunbelt Securities, Inc.53,269$7.81M0.98%+354+0.7%Added
Tokio Marine Asset Management Co Ltd53,241$7.80M0.43%+2,676+5.3%Added
Wealthspire Advisors, LLC53,057$7.77M0.11%+8,179+18.2%Added
First National Bank of Mount Dora, Trust Investment Services52,924$7.76M2.07%+92+0.2%Added
Bayesian Capital Management, LP52,840$7.74M0.82%+15,900+43.0%Added
AlphaMark Advisors, LLC52,795$7.74M2.94%−557−1.0%Reduced
Exchange Traded Concepts, LLC52,496$7.69M0.21%−10,097−16.1%Reduced
Meritage Portfolio Management52,423$7.68M0.51%+45,902+703.9%Added
Bogart Wealth, LLC52,412$7.68M0.43%−935−1.8%Reduced
Capstone Investment Advisors, LLC52,403$7.68M0.13%−7,535−12.6%Reduced
Bellecapital International Ltd.52,312$7.67M1.74%+1,671+3.3%Added
AMG National Trust Bank52,236$7.65M0.24%−219−0.4%Reduced
Tompkins Financial Corp52,153$7.64M0.93%+1,048+2.1%Added
Artemis Investment Management LLP52,131$7.64M0.11%−124,650−70.5%Reduced
Anchor Investment Management, LLC52,119$7.64M0.87%+8,021+18.2%Added
J.W. Cole Advisors, Inc.52,093$7.63M0.45%+12,334+31.0%Added
Altus Wealth Management, LLC51,997$7.62M4.56%+21,418+70.0%Added
Leavell Investment Management, Inc.51,754$7.58M0.48%+76+0.1%Added
Sumitomo Life Insurance Co51,735$7.58M0.24%+23,929+86.1%Added
Van Strum & Towne Inc.51,698$7.58M2.97%−567−1.1%Reduced
Private Trust Co NA51,492$7.55M0.89%−577−1.1%Reduced
Community Bank & Trust, Waco, Texas51,211$7.50M2.04%+2,415+4.9%Added
Cary Street Partner Investment Advisory LLC51,180$7.50M0.36%+940+1.9%Added
Citizens National Bank Trust Department51,106$7.49M1.90%−300−0.6%Reduced
Kellett Schaffner Wealth Advisors LLC51,042$7.48M5.57%+7,386+16.9%Added
Beck Mack & Oliver LLC50,967$7.47M0.17%−250.0%Reduced
1st Source Bank50,955$7.47M0.45%−993−1.9%Reduced
Franklin, Parlapiano, Turner & Welch, LLC50,941$7.46M2.14%−409−0.8%Reduced
Azzad Asset Management Inc50,862$7.45M0.94%+579+1.2%Added
Northwest Bancshares, Inc.50,851$7.45M1.36%−1,471−2.8%Reduced
Vestor Capital, LLC50,841$7.45M0.71%−40,337−44.2%Reduced
Hutner Capital Management Inc50,575$7.41M4.37%−1,519−2.9%Reduced
Verdence Capital Advisors LLC50,446$7.39M0.72%−1,285−2.5%Reduced
New England Asset Management Inc50,390$7.38M1.19%−4,283−7.8%Reduced
Bank of Hawaii50,363$7.38M0.40%−18,497−26.9%Reduced
MEAG MUNICH ERGO, Kapitalanlagegesellschaft mbH50,313$7.37M0.28%−1,866−3.6%Reduced
Veriti Management LLC50,264$7.37M0.66%+11,463+29.5%Added
Iowa State Bank50,190$7.35M1.76%−129−0.3%Reduced
Wills Financial Group, Inc.50,159$7.35M3.71%−996−1.9%Reduced