Skip to main content

Salesforce, Inc.

CRM
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001108524

In the last 90 days, Salesforce, Inc. insiders filed 1 open-market purchase and 1 sale; 2,493 institutions reported holding it in 13F filings for Q2 2026, worth $109.5B in total; 4 superinvestors hold it, including Harris Associates (Oakmark) and ValueAct Capital.

13F holders, Q4 2024

Institutional positions in Salesforce, Inc. as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,109
+505 vs. Q3 2024
Shares held
775.1M
+15.0M (+2.0%) vs. Q3 2024
Total value
$258.7B
+$50.7B (+24.4%) vs. Q3 2024
New holders
592
1,197 more added
Sold out
87
1,029 more reduced

52 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CRM on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2024: 3,109 institutions
Q1 2021: 1,989 institutionsQ2 2021: 2,071 institutionsQ3 2021: 2,188 institutionsQ4 2021: 2,356 institutionsQ1 2022: 2,282 institutionsQ2 2022: 2,140 institutionsQ3 2022: 2,060 institutionsQ4 2022: 2,027 institutionsQ1 2023: 2,182 institutionsQ2 2023: 2,300 institutionsQ3 2023: 2,293 institutionsQ4 2023: 2,600 institutionsQ1 2024: 2,768 institutionsQ2 2024: 2,629 institutionsQ3 2024: 2,656 institutionsQ4 2024: 3,109 institutionsQ1 2025: 2,955 institutionsQ2 2025: 2,959 institutionsQ3 2025: 2,815 institutionsQ4 2025: 2,958 institutionsQ1 2026: 2,695 institutionsQ2 2026: 2,493 institutions
Value heldQ4 2024: $258.7B
Q1 2021: $151.3BQ2 2021: $178.1BQ3 2021: $207.8BQ4 2021: $195.5BQ1 2022: $163.0BQ2 2022: $128.2BQ3 2022: $111.4BQ4 2022: $100.8BQ1 2023: $153.3BQ2 2023: $161.7BQ3 2023: $155.1BQ4 2023: $204.8BQ1 2024: $235.7BQ2 2024: $198.8BQ3 2024: $209.1BQ4 2024: $258.7BQ1 2025: $209.1BQ2 2025: $210.0BQ3 2025: $179.8BQ4 2025: $201.9BQ1 2026: $137.9BQ2 2026: $109.5B
Institutions holding CRM and their total value by quarter
QuarterHoldersValue
Q2 20262,493$109.5B
Q1 20262,695$137.9B
Q4 20252,958$201.9B
Q3 20252,815$179.8B
Q2 20252,959$210.0B
Q1 20252,955$209.1B
Q4 20243,109$258.7B
Q3 20242,656$209.1B
Q2 20242,629$198.8B
Q1 20242,768$235.7B
Q4 20232,600$204.8B
Q3 20232,293$155.1B
Q2 20232,300$161.7B
Q1 20232,182$153.3B
Q4 20222,027$100.8B
Q3 20222,060$111.4B
Q2 20222,140$128.2B
Q1 20222,282$163.0B
Q4 20212,356$195.5B
Q3 20212,188$207.8B
Q2 20212,071$178.1B
Q1 20211,989$151.3B

Institutions, Q4 2024

Shares, value and share of portfolio for each institution holding Salesforce, Inc.; share changes are against Q3 2024.

Institutions holding CRM in Q4 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Ameritas Advisory Services, LLC7,588$2.54M0.09%+64+0.9%Added
Werba Rubin Papier Wealth Management7,559$2.53M0.60%−1,922−20.3%Reduced
Concord Wealth Partners7,528$2.52M0.41%+423+6.0%Added
Cito Capital Group, LLC7,500$2.51M0.92%00.0%Unchanged
Shay Capital LLC7,500$2.51M0.61%+6,120+443.5%Added
Silphium Asset Management Ltd7,500$2.51M0.91%+7,500New
Weaver Capital Management LLC7,476$2.50M0.70%+933+14.3%Added
Nilsine Partners, LLC7,463$2.50M0.27%+323+4.5%Added
GTS Securities LLC7,450$2.49M0.12%+1,150+18.3%Added
EverSource Wealth Advisors, LLC7,428$2.48M0.14%+1,072+16.9%Added
Kentucky Trust Co7,410$2.48M1.46%+7,410New
Robertson Stephens Wealth Management, LLC7,398$2.48M0.09%+211+2.9%Added
Gardner Lewis Asset Management L P7,405$2.48M0.63%+2,830+61.9%Added
WSFS Capital Management, LLC7,403$2.47M0.13%+1,030+16.2%Added
Portfolio Design Labs, LLC7,387$2.47M0.51%+1,069+16.9%Added
KPP Advisory Services LLC7,375$2.47M0.58%+36+0.5%Added
Cornerstone Planning, LLC7,367$2.46M0.94%+7,367New
Ingalls & Snyder LLC7,355$2.46M0.10%−179−2.4%Reduced
Perfromance Wealth Partners, LLC7,353$2.46M0.08%+8+0.1%Added
United Asset Strategies, Inc.7,351$2.46M0.23%+50+0.7%Added
Secure Asset Management, LLC7,351$2.46M0.37%+380+5.5%Added
Center for Financial Planning, Inc.7,350$2.46M0.33%00.0%Unchanged
Sound View Wealth Advisors Group, LLC7,344$2.46M0.20%−5,142−41.2%Reduced
Stevens Capital Management LP7,333$2.45M0.98%−13,325−64.5%Reduced
Hudson Canyon Capital Management7,325$2.45M1.60%+7,325New
Natixis Investment Managers International7,299$2.44M0.19%+2,145+41.6%Added
Main Street Research LLC7,280$2.44M0.15%+537+8.0%Added
Waldron Private Wealth LLC7,257$2.43M0.10%−515−6.6%Reduced
EPG Wealth Management LLC7,253$2.43M0.64%−443−5.8%Reduced
Meiji Yasuda Life Insurance Co7,253$2.42M0.05%+2,266+45.4%Added
Augustine Asset Management Inc7,246$2.42M0.64%+3,406+88.7%Added
Berkshire Bank7,235$2.42M0.56%−162−2.2%Reduced
Agate Pass Investment Management, LLC7,221$2.41M1.09%+2,217+44.3%Added
Concord Asset Management, LLC7,217$2.41M0.53%+323+4.7%Added
Shaker Investments LLC7,205$2.41M1.01%+3,153+77.8%Added
VeraBank, N.A.7,197$2.41M0.68%−6−0.1%Reduced
Bristlecone Advisors, LLC7,176$2.40M0.19%−156−2.1%Reduced
Intrust Bank NA7,174$2.40M0.24%+85+1.2%Added
Umpqua Bank7,403$2.40M0.83%−305−4.0%Reduced
Passumpsic Savings Bank7,163$2.39M1.49%−169−2.3%Reduced
Glynn Capital Management LLC7,143$2.39M0.56%00.0%Unchanged
Cardiff Park Advisors, LLC7,134$2.39M0.23%00.0%Unchanged
Nautilus Advisors LLC7,132$2.38M1.90%+7,132New
Atlas Brown,Inc.7,097$2.37M0.81%−78−1.1%Reduced
Leelyn Smith, LLC7,095$2.37M0.42%+172+2.5%Added
Koshinski Asset Management, Inc.7,090$2.37M0.20%+222+3.2%Added
Pine Valley Investments Ltd Liability Co7,082$2.37M0.16%+35+0.5%Added
Winton Group Ltd7,040$2.35M0.16%+7,040New
Nicholas Investment Partners, LP7,031$2.35M0.21%+6,288+846.3%Added
Zhang Financial LLC7,027$2.35M0.13%+160+2.3%Added
Quantessence Capital LLC7,024$2.35M0.96%+7,024New
Allen Investment Management LLC7,009$2.34M0.03%−114,763−94.2%Reduced
Diversify Advisory Services, LLC7,358$2.34M0.13%−2,430−24.8%Reduced
Doheny Asset Management6,993$2.34M1.74%−5−0.1%Reduced
Optimize Financial Inc6,988$2.34M1.75%+6,988New
Maia Wealth LLC6,712$2.33M0.50%+1,265+23.2%Added
Arbor Trust Wealth Advisors, LLC6,949$2.33M1.09%+407+6.2%Added
Bard Financial Services, Inc.6,935$2.32M0.28%00.0%Unchanged
Brandywine Managers, LLC6,913$2.31M2.44%00.0%Unchanged
Proequities, Inc.6,933$2.31M0.13%+301+4.5%Added
Camden Capital, LLC6,898$2.31M0.25%−172−2.4%Reduced
Barings LLC6,886$2.30M0.05%−490−6.6%Reduced
Saturna Capital CORP6,878$2.30M0.03%+131+1.9%Added
Charter Oak Capital Management, LLC6,851$2.29M0.21%−1,317−16.1%Reduced
MidWestOne Financial Group, Inc.6,849$2.29M0.32%−398−5.5%Reduced
Udine Wealth Management, Inc.6,838$2.29M1.47%+61+0.9%Added
Signature Wealth Management Group6,837$2.29M0.92%+77+1.1%Added
Nations Financial Group Inc,6,810$2.28M0.17%+106+1.6%Added
Chicago Trust Co NA6,807$2.28M0.40%−233−3.3%Reduced
Eisler Capital Management Ltd.6,876$2.27M0.08%+6,876New
Boyd Watterson Asset Management LLC6,781$2.27M0.63%−204−2.9%Reduced
Strengthening Families & Communities, LLC6,781$2.27M1.29%+86+1.3%Added
Northstar Group, Inc.6,774$2.26M0.38%−20.0%Reduced
BankPlus Trust Department6,772$2.26M0.74%+6,772New
Banco BTG Pactual S.A.6,847$2.26M0.53%+5,585+442.6%Added
Broderick Brian C6,764$2.26M0.44%+6,764New
First Pacific Financial6,749$2.26M0.53%+77+1.2%Added
Capital Investment Advisors, LLC6,745$2.26M0.05%+106+1.6%Added
Dover Advisors, LLC6,739$2.25M1.29%+290+4.5%Added
Cove Private Wealth, LLC6,712$2.24M1.35%+2,487+58.9%Added
TLWM6,689$2.24M0.44%+272+4.2%Added
Grandview Asset Management LLC6,682$2.23M0.82%+498+8.1%Added
Davenport & Co LLC6,679$2.23M0.01%+257+4.0%Added
1776 Wealth LLC6,666$2.23M1.02%00.0%Unchanged
AAFMAA Wealth Management & Trust LLC6,663$2.23M0.98%−1,456−17.9%Reduced
Ashton Thomas Securities, LLC6,664$2.23M0.61%+454+7.3%Added
Heritage Trust Co6,607$2.21M0.26%+6,607New
Tealwood Asset Management Inc6,605$2.21M0.91%−71−1.1%Reduced
Mitsubishi UFJ Asset Management (UK) Ltd.6,600$2.21M0.97%+5,600+560.0%Added
Lodestar Private Asset Management LLC6,589$2.20M0.28%+5,205+376.1%Added
Aspiriant, LLC6,585$2.20M0.08%+261+4.1%Added
Central Valley Advisors, LLC6,580$2.20M1.00%+150+2.3%Added
Park Place Capital Corp6,578$2.20M0.62%−872−11.7%Reduced
Cooper Financial Group6,573$2.20M0.26%+262+4.2%Added
WP Advisors, LLC6,569$2.20M0.73%−87−1.3%Reduced
Legacy Financial Advisors, Inc.6,555$2.19M0.36%+188+3.0%Added
Regatta Capital Group, LLC6,517$2.18M0.42%+64+1.0%Added
Deltec Asset Management LLC6,500$2.17M0.43%00.0%Unchanged
Callan Family Office, LLC6,490$2.17M0.14%+6,490New
Harold Davidson & Associates Inc.6,427$2.15M1.03%+6,427New