Key Financial Inc
- SEC CIK
- 0001801720
- Latest filing
- Jul 24, 2026
Holdings in Q3 2021
Holdings as of Sep 30, 2021, filed Nov 1, 2021. Long positions only; changes compare share counts with Q2 2021.
- Positions
- 948
- +59 vs. Q2 2021
- Portfolio value
- $176.7M
- −$2.23M (−1.2%) vs. Q2 2021
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| AAPLApple Inc. | Stock | 83,104 | $11.8M | 6.7% | −785−0.9% | Reduced | History |
| DISWalt Disney Co | Stock | 47,152 | $7.98M | 4.5% | −100−0.2% | Reduced | History |
| State Street SPDR S&P 600 Small Cap Value ETF78464A300 | ETF | 89,124 | $7.30M | 4.1% | +2,015+2.3% | Added | – |
| MSFTMicrosoft Corp | Stock | 23,607 | $6.66M | 3.8% | −87−0.4% | Reduced | History |
| WisdomTree Tr97717W794 | TRUE DEV INTL FD | 139,880 | $6.65M | 3.8% | +12,758+10.0% | Added | – |
| INCYIncyte Corp | COM | 65,533 | $4.51M | 2.6% | 00.0% | Unchanged | History |
| WisdomTree Tr97717W307 | US LARGECAP DIVD | 34,451 | $4.11M | 2.3% | +547+1.6% | Added | – |
| WisdomTree Tr97717W604 | US SMALLCAP DIVD | 120,946 | $3.73M | 2.1% | +7,380+6.5% | Added | – |
| iShares Tr464288885 | EAFE GRWTH ETF | 32,387 | $3.45M | 2.0% | +3,210+11.0% | Added | – |
| JNJJohnson & Johnson | Stock | 20,203 | $3.26M | 1.8% | +10.0% | Added | History |
| State Street SPDR Portfolio S&P 500 Value ETF78464A508 | ETF | 82,136 | $3.20M | 1.8% | +7,779+10.5% | Added | – |
| AMZNAmazon Com Inc | Stock | 959 | $3.15M | 1.8% | +19+2.0% | Added | History |
| JPMJPMorgan Chase & Co | Stock | 17,551 | $2.87M | 1.6% | −39−0.2% | Reduced | History |
| XOMExxonMobil Holdings Corp | COM | 44,907 | $2.64M | 1.5% | −82−0.2% | Reduced | History |
| iShares Russell 1000 Growth ETF464287614 | ETF | 7,683 | $2.10M | 1.2% | −1,700−18.1% | Reduced | – |
| State Street SPDR Portfolio S&P 500 Growth ETF78464A409 | ETF | 31,324 | $2.00M | 1.1% | +3,175+11.3% | Added | – |
| iShares Tr46435G102 | CONV BD ETF | 19,905 | $1.99M | 1.1% | −55−0.3% | Reduced | – |
| PGProcter & Gamble Co | Stock | 14,082 | $1.97M | 1.1% | −50−0.4% | Reduced | History |
| WisdomTree Tr97717W703 | INTL EQUITY FD | 37,015 | $1.96M | 1.1% | +1,369+3.8% | Added | – |
| STBAS&T Bancorp Inc | COM | 63,332 | $1.87M | 1.1% | 00.0% | Unchanged | History |
| iShares Tr464288687 | PFD AND INCM SEC | 46,841 | $1.82M | 1.0% | +10.0% | Added | – |
| MRKMerck & Co., Inc. | Stock | 23,295 | $1.75M | 1.0% | +423+1.8% | Added | History |
| HDHome Depot, Inc. | Stock | 5,096 | $1.67M | 0.9% | 00.0% | Unchanged | History |
| iShares Core S&P 500 ETF464287200 | ETF | 3,718 | $1.60M | 0.9% | −166−4.3% | Reduced | – |
| PFEPfizer Inc | Stock | 34,961 | $1.50M | 0.9% | +1,800+5.4% | Added | History |
| SPDR Series Trust78464A201 | ST STR SP600GRWO | 15,798 | $1.38M | 0.8% | +2,991+23.4% | Added | – |
| WisdomTree Tr97717W844 | GLOB EX US QU FD | 31,983 | $1.29M | 0.7% | +4,993+18.5% | Added | – |
| State Street SPDR Bloomberg Convertible Securities ETF78464A359 | ETF | 13,200 | $1.13M | 0.6% | 00.0% | Unchanged | – |
| NEENextera Energy Inc | Stock | 13,878 | $1.09M | 0.6% | 00.0% | Unchanged | History |
| GOOGLAlphabet Inc. | Stock | 392 | $1.05M | 0.6% | 00.0% | Unchanged | History |
| ABTAbbott Laboratories | Stock | 8,250 | $975.0K | 0.6% | 00.0% | Unchanged | History |
| SPDR Series Trust78464A821 | ST STR SP400GRW | 12,815 | $969.0K | 0.5% | +1,297+11.3% | Added | – |
| FISVFiserv Inc | Stock | 8,906 | $966.0K | 0.5% | 00.0% | Unchanged | History |
| iShares Tr464287622 | RUS 1000 ETF | 3,992 | $965.0K | 0.5% | 00.0% | Unchanged | – |
| iShares Russell Mid-Cap Growth ETF464287481 | ETF | 8,436 | $945.0K | 0.5% | 00.0% | Unchanged | – |
| AVGOBroadcom Inc. | Stock | 1,813 | $879.0K | 0.5% | +7+0.4% | Added | History |
| UNHUnitedHealth Group Inc | Stock | 2,237 | $874.0K | 0.5% | +7+0.3% | Added | History |
| BRK.ABerkshire Hathaway Inc | CL A | 2 | $823.0K | 0.5% | 00.0% | Unchanged | History |
| MCDMcDonalds Corp | Stock | 3,388 | $817.0K | 0.5% | −30−0.9% | Reduced | History |
| GOOGAlphabet Inc. | Stock | 301 | $802.0K | 0.5% | 00.0% | Unchanged | History |
| iShares Russell 1000 Value ETF464287598 | ETF | 5,009 | $784.0K | 0.4% | 00.0% | Unchanged | – |
| VZVerizon Communications Inc | Stock | 14,070 | $760.0K | 0.4% | +518+3.8% | Added | History |
| iShares Tr464288414 | NATIONAL MUN ETF | 6,535 | $759.0K | 0.4% | 00.0% | Unchanged | – |
| PEPPepsiCo Inc | Stock | 4,966 | $747.0K | 0.4% | −61−1.2% | Reduced | History |
| Vanguard Real Estate ETF922908553 | ETF | 7,318 | $745.0K | 0.4% | +15+0.2% | Added | – |
| BRK.BBerkshire Hathaway Inc | Stock | 2,707 | $739.0K | 0.4% | 00.0% | Unchanged | History |
| GISGeneral Mills Inc | Stock | 11,940 | $714.0K | 0.4% | 00.0% | Unchanged | History |
| iShares Russell 2000 ETF464287655 | ETF | 3,243 | $709.0K | 0.4% | 00.0% | Unchanged | – |
| MCOMoodys Corp | Stock | 1,970 | $700.0K | 0.4% | 00.0% | Unchanged | History |
| CRMSalesforce, Inc. | Stock | 2,462 | $668.0K | 0.4% | +11+0.4% | Added | History |
| WTRGEssential Utilities, Inc. | COM | 14,319 | $660.0K | 0.4% | 00.0% | Unchanged | History |
| SPDR Series Trust78464A292 | ST STR PFD ETF | 15,023 | $653.0K | 0.4% | +3,118+26.2% | Added | – |
| PLTRPalantir Technologies Inc. | Stock | 27,136 | $652.0K | 0.4% | 00.0% | Unchanged | History |
| Vanguard Information Technology ETF92204A702 | ETF | 1,610 | $646.0K | 0.4% | 00.0% | Unchanged | – |
| Invesco Exch Traded FD Tr II46138E743 | RAFI DVLPD MRKTS | 13,793 | $646.0K | 0.4% | 00.0% | Unchanged | – |
| ABBVAbbVie Inc. | Stock | 5,976 | $645.0K | 0.4% | 00.0% | Unchanged | History |
| Vanguard Morningstar Small-Cap Growth ETF922908595 | ETF | 2,261 | $633.0K | 0.4% | 00.0% | Unchanged | – |
| BACBank of America Corp | Stock | 14,443 | $613.0K | 0.3% | 00.0% | Unchanged | History |
| CPCanadian Pacific Kansas City Ltd | COM | 9,375 | $610.0K | 0.3% | 00.0% | Unchanged | History |
| Invesco QQQ Trust Series I46090E103 | ETF | 1,635 | $585.0K | 0.3% | +178+12.2% | Added | – |
| Vanguard Total Bond Market ETF921937835 | ETF | 6,834 | $584.0K | 0.3% | 00.0% | Unchanged | – |
| iShares S&P Small-Cap 600 Growth ETF464287887 | ETF | 4,401 | $572.0K | 0.3% | 00.0% | Unchanged | – |
| WisdomTree Tr97717W505 | US MIDCAP DIVID | 13,799 | $572.0K | 0.3% | 00.0% | Unchanged | – |
| AZNAstraZeneca PLC | SPONSORED ADR | 8,912 | $535.0K | 0.3% | +47+0.5% | Added | History |
| SPDR Series Trust78464A607 | ST STR DOW REIT | 5,055 | $533.0K | 0.3% | 00.0% | Unchanged | – |
| GLWCorning Inc | COM | 14,335 | $523.0K | 0.3% | 00.0% | Unchanged | History |
| Vanguard Morningstar Mid-Cap Value ETF922908512 | ETF | 3,706 | $517.0K | 0.3% | 00.0% | Unchanged | – |
| ORCLOracle Corp | Stock | 5,823 | $507.0K | 0.3% | 00.0% | Unchanged | History |
| BSCLBILI Social International, Inc. | BULSHS 2021 CB | 23,670 | $499.0K | 0.3% | 00.0% | Unchanged | History |
| TJXTJX Companies Inc | Stock | 7,495 | $495.0K | 0.3% | −55−0.7% | Reduced | History |
| SPDR Index Shs FDS78463X509 | ST PORT MARK ETF | 11,549 | $491.0K | 0.3% | +5,520+91.6% | Added | – |
| iShares S&P Mid-Cap 400 Growth ETF464287606 | ETF | 6,186 | $490.0K | 0.3% | −321−4.9% | Reduced | – |
| KMBKimberly Clark Corp | Stock | 3,565 | $472.0K | 0.3% | 00.0% | Unchanged | History |
| MMM3M Co | Stock | 2,682 | $470.0K | 0.3% | +50+1.9% | Added | History |
| Invesco Exch TRD SLF Idx FD46138J544 | BULSHS 2023 MUNI | 18,280 | $469.0K | 0.3% | 00.0% | Unchanged | – |
| iShares Tips Bond ETF464287176 | ETF | 3,551 | $453.0K | 0.3% | 00.0% | Unchanged | – |
| KOCoca Cola Co | Stock | 8,486 | $445.0K | 0.3% | −965−10.2% | Reduced | History |
| SPYSPDR S&P 500 ETF Trust | ETF | 1,036 | $445.0K | 0.3% | +130+14.3% | Added | History |
| iShares Core S&P Small Cap ETF464287804 | ETF | 4,062 | $444.0K | 0.3% | 00.0% | Unchanged | – |
| CMCSAComcast Corp | Stock | 7,804 | $436.0K | 0.2% | −127−1.6% | Reduced | History |
| Invesco Exch TRD SLF Idx FD46138J551 | BULSHS 2022 MUNI | 16,842 | $428.0K | 0.2% | 00.0% | Unchanged | – |
| iShares Tr464287234 | MSCI EMG MKT ETF | 8,479 | $427.0K | 0.2% | 00.0% | Unchanged | – |
| Vanguard High Dividend Yield Index ETF921946406 | ETF | 4,095 | $423.0K | 0.2% | 00.0% | Unchanged | – |
| QCOMQualcomm Inc | Stock | 3,263 | $421.0K | 0.2% | +7+0.2% | Added | History |
| SYKStryker Corp | Stock | 1,580 | $417.0K | 0.2% | 00.0% | Unchanged | History |
| Vanguard Morningstar Total Stock Market ETF922908769 | ETF | 1,852 | $411.0K | 0.2% | 00.0% | Unchanged | – |
| Vanguard Ftse Emerging Markets ETF922042858 | ETF | 8,157 | $408.0K | 0.2% | 00.0% | Unchanged | – |
| AMTAmerican Tower Corp | REIT | 1,533 | $407.0K | 0.2% | +4+0.3% | Added | History |
| SPDR Index Shs FDS78463X871 | ST INTL CAP ETF | 10,585 | $407.0K | 0.2% | 00.0% | Unchanged | – |
| TMOThermo Fisher Scientific Inc. | Stock | 711 | $406.0K | 0.2% | +325+84.2% | Added | History |
| iShares S&P 500 Growth ETF464287309 | ETF | 5,384 | $398.0K | 0.2% | 00.0% | Unchanged | – |
| iShares Tr464287630 | RUS 2000 VAL ETF | 2,479 | $397.0K | 0.2% | 00.0% | Unchanged | – |
| TAT&T Inc. | Stock | 14,444 | $390.0K | 0.2% | −3,276−18.5% | Reduced | History |
| Schwab US Dividend Equity ETF808524797 | ETF | 5,134 | $381.0K | 0.2% | +600+13.2% | Added | – |
| DHIHorton D R Inc | COM | 4,487 | $377.0K | 0.2% | 00.0% | Unchanged | History |
| Vanguard Morningstar Value ETF922908744 | ETF | 2,767 | $375.0K | 0.2% | 00.0% | Unchanged | – |
| AMGNAmgen Inc | Stock | 1,745 | $371.0K | 0.2% | 00.0% | Unchanged | History |
| iShares S&P Small-Cap 600 Value ETF464287879 | ETF | 3,661 | $369.0K | 0.2% | 00.0% | Unchanged | – |
| PAYXPaychex Inc | Stock | 3,155 | $355.0K | 0.2% | +5+0.2% | Added | History |
| INTCIntel Corp | Stock | 6,500 | $346.0K | 0.2% | 00.0% | Unchanged | History |
Sold out since Q2 2021 (17)
Positions held at the end of Q2 2021 that are gone from this filing.
| Security | Class | Shares in Q2 2021 | Value in Q2 2021 | % of portfolio in Q2 2021 | History |
|---|---|---|---|---|---|
| GEGeneral Electric Co | COM | 16,120 | $209.0K | 0.1% | History |
| CAGConagra Brands Inc. | Stock | 3,150 | $105.0K | 0.1% | History |
| GPNGlobal Payments Inc | Stock | 432 | $84.0K | <0.1% | History |
| QTSQTS Realty Trust, Inc. | COM CL A | 968 | $75.0K | <0.1% | History |
| DYDycom Industries Inc | COM | 858 | $60.0K | <0.1% | History |
| DMCDel Monte Corp | ORD | 1,613 | $50.0K | <0.1% | History |
| FCPTFour Corners Property Trust, Inc. | COM | 1,498 | $43.0K | <0.1% | History |
| MXIMMaxim Integrated Products Inc | COM | 424 | $42.0K | <0.1% | History |
| LWLamb Weston Holdings, Inc. | Stock | 525 | $35.0K | <0.1% | History |
| Schwab Fundamental Emerging Markets Equity ETF808524730 | ETF | 293 | $9.00K | <0.1% | – |
| BURLBurlington Stores, Inc. | COM | 21 | $7.00K | <0.1% | History |
| PFPTProofpoint Inc | COM | 39 | $7.00K | <0.1% | History |
| BIGGQFormer BL Stores Inc | COM | 100 | $6.00K | <0.1% | History |
| SUSuncor Energy Inc | Stock | 200 | $5.00K | <0.1% | History |
| IVZInvesco Ltd. | Stock | 200 | $5.00K | <0.1% | History |
| SKTTanger Inc. | COM | 100 | $2.00K | <0.1% | History |
| Catabasis Pharmaceuticals IN14875P206 | COM NEW | 400 | $1.00K | <0.1% | – |