Key Financial Inc
- SEC CIK
- 0001801720
- Latest filing
- Jul 24, 2026
Holdings in Q4 2021
Holdings as of Dec 31, 2021, filed Jan 19, 2022. Long positions only; changes compare share counts with Q3 2021.
- Positions
- 997
- +49 vs. Q3 2021
- Portfolio value
- $199.7M
- +$22.9M (+13.0%) vs. Q3 2021
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| AAPLApple Inc. | Stock | 93,430 | $16.6M | 8.3% | +10,326+12.4% | Added | History |
| MSFTMicrosoft Corp | Stock | 23,653 | $7.96M | 4.0% | +46+0.2% | Added | History |
| WisdomTree Tr97717W794 | TRUE DEV INTL FD | 159,007 | $7.86M | 3.9% | +19,127+13.7% | Added | – |
| State Street SPDR S&P 600 Small Cap Value ETF78464A300 | ETF | 89,530 | $7.58M | 3.8% | +406+0.5% | Added | – |
| DISWalt Disney Co | Stock | 47,080 | $7.29M | 3.7% | −72−0.2% | Reduced | History |
| INCYIncyte Corp | COM | 65,533 | $4.81M | 2.4% | 00.0% | Unchanged | History |
| AMZNAmazon Com Inc | Stock | 1,387 | $4.63M | 2.3% | +428+44.6% | Added | History |
| WisdomTree Tr97717W307 | US LARGECAP DIVD | 68,716 | $4.54M | 2.3% | 00.0% | UnchangedConverted for a 2-for-1 split | – |
| WisdomTree Tr97717W604 | US SMALLCAP DIVD | 125,212 | $4.11M | 2.1% | +4,266+3.5% | Added | – |
| iShares Tr464288885 | EAFE GRWTH ETF | 32,849 | $3.62M | 1.8% | +462+1.4% | Added | – |
| WisdomTree Tr97717W844 | GLOB EX US QU FD | 82,718 | $3.60M | 1.8% | +50,735+158.6% | Added | – |
| JNJJohnson & Johnson | Stock | 20,841 | $3.56M | 1.8% | +638+3.2% | Added | History |
| State Street SPDR Portfolio S&P 500 Value ETF78464A508 | ETF | 84,152 | $3.53M | 1.8% | +2,016+2.5% | Added | – |
| JPMJPMorgan Chase & Co | Stock | 17,680 | $2.80M | 1.4% | +129+0.7% | Added | History |
| XOMExxonMobil Holdings Corp | COM | 44,219 | $2.71M | 1.4% | −688−1.5% | Reduced | History |
| iShares Russell 1000 Growth ETF464287614 | ETF | 7,601 | $2.32M | 1.2% | −82−1.1% | Reduced | – |
| State Street SPDR Portfolio S&P 500 Growth ETF78464A409 | ETF | 32,046 | $2.32M | 1.2% | +722+2.3% | Added | – |
| PGProcter & Gamble Co | Stock | 14,082 | $2.30M | 1.2% | 00.0% | Unchanged | History |
| WisdomTree Tr97717W703 | INTL EQUITY FD | 39,516 | $2.14M | 1.1% | +2,501+6.8% | Added | – |
| HDHome Depot, Inc. | Stock | 5,084 | $2.11M | 1.1% | −12−0.2% | Reduced | History |
| PFEPfizer Inc | Stock | 35,041 | $2.07M | 1.0% | +80+0.2% | Added | History |
| SPDR Series Trust78464A201 | ST STR SP600GRWO | 21,776 | $2.02M | 1.0% | +5,978+37.8% | Added | – |
| STBAS&T Bancorp Inc | COM | 63,332 | $2.00M | 1.0% | 00.0% | Unchanged | History |
| iShares Tr464288687 | PFD AND INCM SEC | 47,274 | $1.86M | 0.9% | +433+0.9% | Added | – |
| iShares Tr46435G102 | CONV BD ETF | 20,318 | $1.81M | 0.9% | +413+2.1% | Added | – |
| MRKMerck & Co., Inc. | Stock | 23,475 | $1.80M | 0.9% | +180+0.8% | Added | History |
| iShares Core S&P 500 ETF464287200 | ETF | 3,644 | $1.74M | 0.9% | −74−2.0% | Reduced | – |
| SPDR Series Trust78464A821 | ST STR SP400GRW | 17,947 | $1.46M | 0.7% | +5,132+40.0% | Added | – |
| NEENextera Energy Inc | Stock | 13,878 | $1.30M | 0.6% | 00.0% | Unchanged | History |
| ABTAbbott Laboratories | Stock | 8,686 | $1.22M | 0.6% | +436+5.3% | Added | History |
| AVGOBroadcom Inc. | Stock | 1,813 | $1.21M | 0.6% | 00.0% | Unchanged | History |
| GOOGLAlphabet Inc. | Stock | 407 | $1.18M | 0.6% | +15+3.8% | Added | History |
| UNHUnitedHealth Group Inc | Stock | 2,237 | $1.12M | 0.6% | 00.0% | Unchanged | History |
| State Street SPDR Bloomberg Convertible Securities ETF78464A359 | ETF | 13,051 | $1.08M | 0.5% | −149−1.1% | Reduced | – |
| SPDR Series Trust78464A292 | ST STR PFD ETF | 24,328 | $1.04M | 0.5% | +9,305+61.9% | Added | – |
| iShares Tr464287622 | RUS 1000 ETF | 3,747 | $991.0K | 0.5% | −245−6.1% | Reduced | – |
| iShares Russell Mid-Cap Growth ETF464287481 | ETF | 8,202 | $945.0K | 0.5% | −234−2.8% | Reduced | – |
| GOOGAlphabet Inc. | Stock | 321 | $929.0K | 0.5% | +20+6.6% | Added | History |
| FISVFiserv Inc | Stock | 8,906 | $924.0K | 0.5% | 00.0% | Unchanged | History |
| MCDMcDonalds Corp | Stock | 3,378 | $906.0K | 0.5% | −10−0.3% | Reduced | History |
| BRK.ABerkshire Hathaway Inc | CL A | 2 | $901.0K | 0.5% | 00.0% | Unchanged | History |
| SPDR Index Shs FDS78463X509 | ST PORT MARK ETF | 21,198 | $880.0K | 0.4% | +9,649+83.5% | Added | – |
| PEPPepsiCo Inc | Stock | 4,995 | $868.0K | 0.4% | +29+0.6% | Added | History |
| Vanguard Real Estate ETF922908553 | ETF | 7,188 | $834.0K | 0.4% | −130−1.8% | Reduced | – |
| iShares Tr464288414 | NATIONAL MUN ETF | 7,145 | $831.0K | 0.4% | +610+9.3% | Added | – |
| iShares Russell 1000 Value ETF464287598 | ETF | 4,930 | $828.0K | 0.4% | −79−1.6% | Reduced | – |
| ABBVAbbVie Inc. | Stock | 5,987 | $811.0K | 0.4% | +11+0.2% | Added | History |
| BRK.BBerkshire Hathaway Inc | Stock | 2,707 | $809.0K | 0.4% | 00.0% | Unchanged | History |
| GISGeneral Mills Inc | Stock | 11,940 | $805.0K | 0.4% | 00.0% | Unchanged | History |
| MCOMoodys Corp | Stock | 1,970 | $769.0K | 0.4% | 00.0% | Unchanged | History |
| WTRGEssential Utilities, Inc. | COM | 14,319 | $769.0K | 0.4% | 00.0% | Unchanged | History |
| Vanguard Information Technology ETF92204A702 | ETF | 1,640 | $751.0K | 0.4% | +30+1.9% | Added | – |
| iShares Russell 2000 ETF464287655 | ETF | 3,328 | $740.0K | 0.4% | +85+2.6% | Added | – |
| CPCanadian Pacific Kansas City Ltd | COM | 10,242 | $737.0K | 0.4% | +867+9.2% | Added | History |
| VZVerizon Communications Inc | Stock | 13,211 | $686.0K | 0.3% | −859−6.1% | Reduced | History |
| LHLabcorp Holdings Inc. | COM NEW | 2,113 | $664.0K | 0.3% | +974+85.5% | Added | History |
| Invesco Exch Traded FD Tr II46138E743 | RAFI DVLPD MRKTS | 13,793 | $654.0K | 0.3% | 00.0% | Unchanged | – |
| Invesco QQQ Trust Series I46090E103 | ETF | 1,635 | $650.0K | 0.3% | 00.0% | Unchanged | – |
| BACBank of America Corp | Stock | 14,443 | $643.0K | 0.3% | 00.0% | Unchanged | History |
| Vanguard Morningstar Small-Cap Growth ETF922908595 | ETF | 2,261 | $637.0K | 0.3% | 00.0% | Unchanged | – |
| CRMSalesforce, Inc. | Stock | 2,481 | $631.0K | 0.3% | +19+0.8% | Added | History |
| TJXTJX Companies Inc | Stock | 8,159 | $619.0K | 0.3% | +664+8.9% | Added | History |
| WisdomTree Tr97717W505 | US MIDCAP DIVID | 13,799 | $612.0K | 0.3% | 00.0% | Unchanged | – |
| iShares S&P Small-Cap 600 Growth ETF464287887 | ETF | 4,375 | $607.0K | 0.3% | −26−0.6% | Reduced | – |
| SPDR Series Trust78464A607 | ST STR DOW REIT | 4,948 | $604.0K | 0.3% | −107−2.1% | Reduced | – |
| QCOMQualcomm Inc | Stock | 3,278 | $599.0K | 0.3% | +15+0.5% | Added | History |
| Vanguard Total Bond Market ETF921937835 | ETF | 7,031 | $596.0K | 0.3% | +197+2.9% | Added | – |
| Vanguard Morningstar Mid-Cap Value ETF922908512 | ETF | 3,706 | $557.0K | 0.3% | 00.0% | Unchanged | – |
| GLWCorning Inc | COM | 14,335 | $534.0K | 0.3% | 00.0% | Unchanged | History |
| iShares S&P Mid-Cap 400 Growth ETF464287606 | ETF | 6,186 | $527.0K | 0.3% | 00.0% | Unchanged | – |
| First Tr Exchng Traded FD VI33740F755 | FT LADD BUFF ETF | 21,704 | $522.0K | 0.3% | +21,704 | New | – |
| AZNAstraZeneca PLC | SPONSORED ADR | 8,912 | $519.0K | 0.3% | 00.0% | Unchanged | History |
| KMBKimberly Clark Corp | Stock | 3,565 | $510.0K | 0.3% | 00.0% | Unchanged | History |
| ORCLOracle Corp | Stock | 5,823 | $508.0K | 0.3% | 00.0% | Unchanged | History |
| KOCoca Cola Co | Stock | 8,499 | $503.0K | 0.3% | +13+0.2% | Added | History |
| PLTRPalantir Technologies Inc. | Stock | 27,136 | $494.0K | 0.2% | 00.0% | Unchanged | History |
| DHIHorton D R Inc | COM | 4,487 | $487.0K | 0.2% | 00.0% | Unchanged | History |
| iShares Tips Bond ETF464287176 | ETF | 3,743 | $484.0K | 0.2% | +192+5.4% | Added | – |
| MMM3M Co | Stock | 2,682 | $476.0K | 0.2% | 00.0% | Unchanged | History |
| Invesco Exch TRD SLF Idx FD46138J544 | BULSHS 2023 MUNI | 18,280 | $468.0K | 0.2% | 00.0% | Unchanged | – |
| iShares Core S&P Small Cap ETF464287804 | ETF | 4,024 | $461.0K | 0.2% | −38−0.9% | Reduced | – |
| SPYSPDR S&P 500 ETF Trust | ETF | 966 | $459.0K | 0.2% | −70−6.8% | Reduced | History |
| Vanguard High Dividend Yield Index ETF921946406 | ETF | 4,095 | $459.0K | 0.2% | 00.0% | Unchanged | – |
| iShares S&P 500 Growth ETF464287309 | ETF | 5,384 | $450.0K | 0.2% | 00.0% | Unchanged | – |
| AMTAmerican Tower Corp | REIT | 1,533 | $448.0K | 0.2% | 00.0% | Unchanged | History |
| Vanguard Morningstar Total Stock Market ETF922908769 | ETF | 1,852 | $447.0K | 0.2% | 00.0% | Unchanged | – |
| PAYXPaychex Inc | Stock | 3,155 | $431.0K | 0.2% | 00.0% | Unchanged | History |
| Invesco Exch TRD SLF Idx FD46138J551 | BULSHS 2022 MUNI | 16,842 | $428.0K | 0.2% | 00.0% | Unchanged | – |
| SYKStryker Corp | Stock | 1,580 | $423.0K | 0.2% | 00.0% | Unchanged | History |
| Vanguard Ftse Emerging Markets ETF922042858 | ETF | 8,560 | $423.0K | 0.2% | +403+4.9% | Added | – |
| iShares Tr464287234 | MSCI EMG MKT ETF | 8,664 | $423.0K | 0.2% | +185+2.2% | Added | – |
| iShares Tr464287630 | RUS 2000 VAL ETF | 2,479 | $412.0K | 0.2% | 00.0% | Unchanged | – |
| CVSCVS Health Corp | Stock | 3,944 | $407.0K | 0.2% | +77+2.0% | Added | History |
| Vanguard Morningstar Value ETF922908744 | ETF | 2,767 | $407.0K | 0.2% | 00.0% | Unchanged | – |
| TSLATesla, Inc. | Stock | 383 | $405.0K | 0.2% | 00.0% | Unchanged | History |
| CSCOCisco Systems, Inc. | Stock | 6,381 | $404.0K | 0.2% | +369+6.1% | Added | History |
| UNPUnion Pacific Corp | Stock | 1,592 | $401.0K | 0.2% | 00.0% | Unchanged | History |
| SPDR Index Shs FDS78463X871 | ST INTL CAP ETF | 10,585 | $400.0K | 0.2% | 00.0% | Unchanged | – |
| Schwab US Dividend Equity ETF808524797 | ETF | 4,921 | $398.0K | 0.2% | −213−4.1% | Reduced | – |
| AMGNAmgen Inc | Stock | 1,745 | $393.0K | 0.2% | 00.0% | Unchanged | History |
Sold out since Q3 2021 (27)
Positions held at the end of Q3 2021 that are gone from this filing.
| Security | Class | Shares in Q3 2021 | Value in Q3 2021 | % of portfolio in Q3 2021 | History |
|---|---|---|---|---|---|
| BSCLBILI Social International, Inc. | BULSHS 2021 CB | 23,670 | $499.0K | 0.3% | History |
| Invesco Exch TRD SLF Idx FD46138J569 | BULSHS 2021 MUNI | 10,647 | $269.0K | 0.2% | – |
| Invesco BulletShares 2021 HY Corp (BSJL)46138J809 | Exchange Traded Fund | 6,481 | $149.0K | 0.1% | – |
| HRCHill-Rom Holdings, Inc. | COM | 630 | $95.0K | 0.1% | History |
| AMKRAmkor Technology, Inc. | COM | 3,520 | $88.0K | <0.1% | History |
| KSUKansas City Southern | COM NEW | 301 | $81.0K | <0.1% | History |
| EOGEOG Resources Inc | Stock | 850 | $68.0K | <0.1% | History |
| Clearway Energy, Inc.18539C105 | CL A | 1,411 | $40.0K | <0.1% | – |
| iShares Tr464287440 | 7-10 YR TRSY BD | 279 | $32.0K | <0.1% | – |
| AESAES Corp | Stock | 991 | $23.0K | <0.1% | History |
| TDFTempleton Dragon Fund Inc | COM | 1,000 | $18.0K | <0.1% | History |
| QRVOQorvo, Inc. | Stock | 100 | $17.0K | <0.1% | History |
| XLRNAcceleron Pharma Inc | COM | 85 | $15.0K | <0.1% | History |
| RSGRepublic Services, Inc. | COM | 100 | $12.0K | <0.1% | History |
| ALLKAllakos Inc. | COM | 104 | $11.0K | <0.1% | History |
| Schwab U.S. Small-Cap ETF808524607 | ETF | 99 | $10.0K | <0.1% | – |
| DEDeere & Co | Stock | 30 | $10.0K | <0.1% | History |
| TWTradeweb Markets Inc. | Stock | 125 | $10.0K | <0.1% | History |
| MODNModel N, Inc. | COM | 296 | $10.0K | <0.1% | History |
| BGHBarings Global Short Duration High Yield Fund | COM | 550 | $9.00K | <0.1% | History |
| RNGRingCentral, Inc. | CL A | 20 | $4.00K | <0.1% | History |
| AYXAlteryx, Inc. | COM CL A | 51 | $4.00K | <0.1% | History |
| ProShares Tr74347B227 | ULTSHT FT CH 50 | 100 | $4.00K | <0.1% | – |
| INMDInMode Ltd. | SHS | 20 | $3.00K | <0.1% | History |
| FAXAbrdn Asia-Pacific Income Fund, Inc. | COM | 825 | $3.00K | <0.1% | History |
| XECCimarex Energy Co | COM | 30 | $3.00K | <0.1% | History |
| PCIPIMCO Dynamic Credit & Mortgage Income Fund | COM SHS | 41 | $1.00K | <0.1% | History |