TRUE Private Wealth Advisors
- SEC CIK
- 0001667074
- Latest filing
- Jul 23, 2026
Holdings in Q4 2023
Holdings as of Dec 31, 2023, filed Jan 30, 2024. Long positions only; changes compare share counts with Q3 2023.
- Positions
- 290
- +30 vs. Q3 2023
- Portfolio value
- $790.1M
- +$70.0M (+9.7%) vs. Q3 2023
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| iShares Core MSCI Total International Stock ETF46432F834 | ETF | 1,198,751 | $77.8M | 9.9% | +166,793+16.2% | Added | – |
| Invesco Exchange Traded FD T46137V357 | S&P500 EQL WGT | 301,705 | $47.6M | 6.0% | +38,702+14.7% | Added | – |
| iShares Tr464287150 | CORE S&P TTL STK | 421,451 | $44.3M | 5.6% | +33,167+8.5% | Added | – |
| iShares Tr46429B655 | FLTG RATE NT ETF | 815,486 | $41.3M | 5.2% | +234,758+40.4% | Added | – |
| iShares Tr464288687 | PFD AND INCM SEC | 1,198,467 | $37.4M | 4.7% | +84,232+7.6% | Added | – |
| iShares Tr464288166 | AGENCY BOND ETF | 339,760 | $36.8M | 4.7% | +339,760 | New | – |
| First Tr Exchange-Traded FD336917109 | SHS | 968,116 | $34.7M | 4.4% | +75,840+8.5% | Added | – |
| AAPLApple Inc. | Stock | 163,502 | $31.5M | 4.0% | +2,439+1.5% | Added | History |
| iShares Russell 1000 Value ETF464287598 | ETF | 165,413 | $27.3M | 3.5% | +16,659+11.2% | Added | – |
| iShares Core S&P Mid-Cap ETF464287507 | ETF | 70,509 | $19.5M | 2.5% | +1,292+1.9% | Added | – |
| MSFTMicrosoft Corp | Stock | 49,438 | $18.6M | 2.4% | −593−1.2% | Reduced | History |
| Vanguard S&P 500 ETF922908363 | ETF | 31,361 | $13.7M | 1.7% | −20,822−39.9% | Reduced | – |
| iShares Russell 2000 ETF464287655 | ETF | 67,718 | $13.6M | 1.7% | +67,718 | New | – |
| iShares Core S&P 500 ETF464287200 | ETF | 26,167 | $12.5M | 1.6% | −167−0.6% | Reduced | – |
| iShares Tr464287457 | 1 3 YR TREAS BD | 136,988 | $11.2M | 1.4% | −409,518−74.9% | Reduced | – |
| AMZNAmazon Com Inc | Stock | 65,564 | $9.96M | 1.3% | −2,155−3.2% | Reduced | History |
| Vanguard Information Technology ETF92204A702 | ETF | 18,309 | $8.86M | 1.1% | −5,362−22.7% | Reduced | – |
| Invesco QQQ Trust Series I46090E103 | ETF | 17,128 | $7.01M | 0.9% | −45−0.3% | Reduced | – |
| iShares Core S&P Small Cap ETF464287804 | ETF | 59,294 | $6.42M | 0.8% | −123,286−67.5% | Reduced | – |
| JPMJPMorgan Chase & Co | Stock | 37,316 | $6.35M | 0.8% | −973−2.5% | Reduced | History |
| iShares Core MSCI Eafe ETF46432F842 | ETF | 89,838 | $6.32M | 0.8% | −75,793−45.8% | Reduced | – |
| BRK.BBerkshire Hathaway Inc | Stock | 17,642 | $6.29M | 0.8% | +1,019+6.1% | Added | History |
| CVXChevron Corp | Stock | 39,695 | $5.92M | 0.7% | +4,007+11.2% | Added | History |
| iShares Tr464289867 | CORE 60 BALA ETF | 110,382 | $5.87M | 0.7% | +11,300+11.4% | Added | – |
| ABBVAbbVie Inc. | Stock | 37,428 | $5.80M | 0.7% | +2,399+6.8% | Added | History |
| PEPPepsiCo Inc | Stock | 31,599 | $5.37M | 0.7% | +3,788+13.6% | Added | History |
| LLYEli Lilly & Co | Stock | 9,088 | $5.30M | 0.7% | +32+0.4% | Added | History |
| COSTCostco Wholesale Corp | Stock | 8,007 | $5.29M | 0.7% | +276+3.6% | Added | History |
| XOMExxonMobil Holdings Corp | COM | 52,198 | $5.22M | 0.7% | +3,070+6.2% | Added | History |
| iShares Tr46434V613 | CORE UNIVRSL USD | 111,085 | $5.12M | 0.6% | −16,860−13.2% | Reduced | – |
| GSGoldman Sachs Group Inc | Stock | 11,940 | $4.61M | 0.6% | +987+9.0% | Added | History |
| iShares Tr464287721 | U.S. TECH ETF | 37,209 | $4.57M | 0.6% | +704+1.9% | Added | – |
| GOOGLAlphabet Inc. | Stock | 32,523 | $4.54M | 0.6% | −395−1.2% | Reduced | History |
| EMREmerson Electric Co | Stock | 45,855 | $4.46M | 0.6% | +3,426+8.1% | Added | History |
| NVDANVIDIA Corp | Stock | 9,001 | $4.46M | 0.6% | +93+1.0% | Added | History |
| URIUnited Rentals, Inc. | COM | 7,624 | $4.37M | 0.6% | +179+2.4% | Added | History |
| Vanguard Short-Term Bond ETF921937827 | ETF | 56,520 | $4.35M | 0.6% | −65,440−53.7% | Reduced | – |
| State Street Communication Services Select Sector SPDR ETF81369Y852 | ETF | 54,827 | $3.98M | 0.5% | −8,294−13.1% | Reduced | – |
| ARK Innovation ETF00214Q104 | ETF | 69,703 | $3.65M | 0.5% | +45,895+192.8% | Added | – |
| USBUS Bancorp DE | COM NEW | 80,868 | $3.50M | 0.4% | −277−0.3% | Reduced | History |
| State Street Consumer Discretionary Select Sector SPDR ETF81369Y407 | ETF | 19,377 | $3.46M | 0.4% | −1,328−6.4% | Reduced | – |
| Vanguard Health Care ETF92204A504 | ETF | 13,173 | $3.30M | 0.4% | −3,259−19.8% | Reduced | – |
| SPYSPDR S&P 500 ETF Trust | ETF | 5,898 | $2.80M | 0.4% | −142−2.4% | Reduced | History |
| State Street Financial Select Sector SPDR ETF81369Y605 | ETF | 74,159 | $2.79M | 0.4% | −25,288−25.4% | Reduced | – |
| State Street Industrial Select Sector SPDR ETF81369Y704 | ETF | 23,787 | $2.71M | 0.3% | −1,240−5.0% | Reduced | – |
| iShares Tr464287739 | U.S. REAL ES ETF | 29,095 | $2.66M | 0.3% | +29,095 | New | – |
| iShares Tr46434V803 | HDG MSCI EAFE | 81,681 | $2.57M | 0.3% | −27,432−25.1% | Reduced | – |
| NKENIKE, Inc. | Stock | 23,589 | $2.56M | 0.3% | +800+3.5% | Added | History |
| iShares Core MSCI Emerging Markets ETF46434G103 | ETF | 50,382 | $2.55M | 0.3% | −74,714−59.7% | Reduced | – |
| GOOGAlphabet Inc. | Stock | 18,079 | $2.55M | 0.3% | −1,005−5.3% | Reduced | History |
| TSLATesla, Inc. | Stock | 10,218 | $2.54M | 0.3% | +2,165+26.9% | Added | History |
| State Street SPDR Bloomberg Convertible Securities ETF78464A359 | ETF | 34,846 | $2.51M | 0.3% | −3,303−8.7% | Reduced | – |
| JNJJohnson & Johnson | Stock | 16,032 | $2.51M | 0.3% | −1,126−6.6% | Reduced | History |
| BABoeing Co | Stock | 9,473 | $2.47M | 0.3% | −405−4.1% | Reduced | History |
| BROSDutch Bros Inc. | CL A | 77,082 | $2.44M | 0.3% | −3,120−3.9% | Reduced | History |
| Vanguard Intermediate-Term Bond ETF921937819 | ETF | 31,705 | $2.42M | 0.3% | −35,343−52.7% | Reduced | – |
| iShares MSCI USA Quality Factor ETF46432F339 | ETF | 15,442 | $2.27M | 0.3% | −1,783−10.4% | Reduced | – |
| Direxion Shs ETF Tr25459W102 | DLY TECH BULL 3X | 33,441 | $2.23M | 0.3% | −1,250−3.6% | Reduced | – |
| iShares Tr464288588 | MBS ETF | 23,338 | $2.20M | 0.3% | −1,492−6.0% | Reduced | – |
| VZVerizon Communications Inc | Stock | 55,673 | $2.10M | 0.3% | −3,822−6.4% | Reduced | History |
| iShares S&P 500 Growth ETF464287309 | ETF | 27,349 | $2.05M | 0.3% | −413−1.5% | Reduced | – |
| Vanguard Morningstar Value ETF922908744 | ETF | 13,383 | $2.00M | 0.3% | +694+5.5% | Added | – |
| iShares Tr464288877 | EAFE VALUE ETF | 38,251 | $1.99M | 0.3% | −8,681−18.5% | Reduced | – |
| PFEPfizer Inc | Stock | 69,161 | $1.99M | 0.3% | −90,997−56.8% | Reduced | History |
| SPDR Series Trust78468R622 | ST BLOO HIGH ETF | 20,344 | $1.93M | 0.2% | −19,975−49.5% | Reduced | – |
| Vanguard Consumer Staples ETF92204A207 | ETF | 9,839 | $1.88M | 0.2% | +380+4.0% | Added | – |
| iShares S&P 500 Value ETF464287408 | ETF | 10,757 | $1.87M | 0.2% | −88−0.8% | Reduced | – |
| VVisa Inc. | Stock | 6,361 | $1.66M | 0.2% | −179−2.7% | Reduced | History |
| iShares Iboxx $ Investment Grade Corporate Bond ETF464287242 | ETF | 14,828 | $1.64M | 0.2% | +1,883+14.5% | Added | – |
| METAMeta Platforms, Inc. | Stock | 4,483 | $1.59M | 0.2% | +23+0.5% | Added | History |
| IAUiShares Gold Trust | ETF | 40,068 | $1.56M | 0.2% | +641+1.6% | Added | History |
| CRMSalesforce, Inc. | Stock | 5,905 | $1.55M | 0.2% | −489−7.6% | Reduced | History |
| iShares Tr46434V860 | TRS FLT RT BD | 30,367 | $1.53M | 0.2% | −3,715−10.9% | Reduced | – |
| Direxion Shs ETF Tr25461A866 | DAILY MSFT BL1.5 | 37,982 | $1.51M | 0.2% | +30+0.1% | Added | – |
| Direxion Shs ETF Tr25461A874 | DLY AAPL BUL1.5X | 52,881 | $1.45M | 0.2% | −2,569−4.6% | Reduced | – |
| Microsectors Fang Plus Index 3X063679534 | ETP | 6,180 | $1.44M | 0.2% | +578+10.3% | Added | – |
| Direxion Shs ETF Tr25461A858 | DAILY AMZN BL1.5 | 52,821 | $1.44M | 0.2% | +478+0.9% | Added | – |
| GLDSPDR Gold Trust | ETF | 7,478 | $1.43M | 0.2% | +1,768+31.0% | Added | History |
| PGProcter & Gamble Co | Stock | 9,530 | $1.40M | 0.2% | +1,098+13.0% | Added | History |
| iShares Core U.S. Aggregate Bond ETF464287226 | ETF | 13,445 | $1.33M | 0.2% | −12,987−49.1% | Reduced | – |
| iShares Tr464288885 | EAFE GRWTH ETF | 13,447 | $1.30M | 0.2% | −6,908−33.9% | Reduced | – |
| State Street Energy Select Sector SPDR ETF81369Y506 | ETF | 15,413 | $1.29M | 0.2% | +4,710+44.0% | Added | – |
| iShares Tr464287432 | 20 YR TR BD ETF | 12,973 | $1.28M | 0.2% | +439+3.5% | Added | – |
| CATCaterpillar Inc | Stock | 4,312 | $1.27M | 0.2% | −30−0.7% | Reduced | History |
| WFCWells Fargo & Company | Stock | 25,707 | $1.27M | 0.2% | −30−0.1% | Reduced | History |
| CSCOCisco Systems, Inc. | Stock | 23,928 | $1.21M | 0.2% | +6,453+36.9% | Added | History |
| PMPhilip Morris International Inc. | Stock | 12,408 | $1.17M | 0.1% | −11−0.1% | Reduced | History |
| KEYKeycorp | COM | 80,580 | $1.16M | 0.1% | +2,380+3.0% | Added | History |
| iShares Tr46435G425 | ESG AWR MSCI USA | 10,918 | $1.15M | 0.1% | +2,234+25.7% | Added | – |
| iShares Tr464289875 | CORE 40 MODE ETF | 26,735 | $1.11M | 0.1% | +16,144+152.4% | Added | – |
| UNHUnitedHealth Group Inc | Stock | 2,091 | $1.10M | 0.1% | +198+10.5% | Added | History |
| iShares Tr464289859 | CORE 80 20 ETF | 15,301 | $1.06M | 0.1% | +4,061+36.1% | Added | – |
| SPDR Series Trust78468R739 | ST NUVE TERM ETF | 22,100 | $1.06M | 0.1% | −17,468−44.1% | Reduced | – |
| FTNTFortinet, Inc. | Stock | 17,641 | $1.03M | 0.1% | −50.0% | Reduced | History |
| PANWPalo Alto Networks Inc | Stock | 3,499 | $1.03M | 0.1% | +10+0.3% | Added | History |
| SBUXStarbucks Corp | Stock | 10,733 | $1.03M | 0.1% | −298−2.7% | Reduced | History |
| Graniteshares ETF Tr38747R827 | 1.5X LNG NVDA DL | 10,989 | $984.6K | 0.1% | +75+0.7% | Added | – |
| iShares Tr464287622 | RUS 1000 ETF | 3,680 | $965.1K | 0.1% | 00.0% | Unchanged | – |
| IBMInternational Business Machines Corp | Stock | 5,682 | $929.3K | 0.1% | −50−0.9% | Reduced | History |
| Pacer US Cash Cows 100 ETF69374H881 | ETF | 17,382 | $903.7K | 0.1% | +9,832+130.2% | Added | – |
Sold out since Q3 2023 (6)
Positions held at the end of Q3 2023 that are gone from this filing.
| Security | Class | Shares in Q3 2023 | Value in Q3 2023 | % of portfolio in Q3 2023 | History |
|---|---|---|---|---|---|
| Direxion Shs ETF Tr25460G849 | 20YR TRES BEAR | 64,406 | $2.84M | 0.4% | – |
| iShares Tr464287572 | GLOBAL 100 ETF | 28,328 | $2.07M | 0.3% | – |
| State Street Consumer Staples Select Sector SPDR ETF81369Y308 | ETF | 4,050 | $278.7K | <0.1% | – |
| OCOwens Corning | Stock | 1,744 | $237.9K | <0.1% | History |
| BF.BBrown Forman Corp | Stock | 3,799 | $219.2K | <0.1% | History |
| Vericity, Inc.92347D100 | COM | 16,548 | $97.6K | <0.1% | – |