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TRUE Private Wealth Advisors

SEC CIK
0001667074
Latest filing
Jul 23, 2026

Holdings in Q3 2023

Holdings as of Sep 30, 2023, filed Nov 13, 2023. Long positions only; changes compare share counts with Q2 2023.

Institution overview
Positions
260
+19 vs. Q2 2023
Portfolio value
$720.1M
+$43.1M (+6.4%) vs. Q2 2023
Filed
Nov 13, 2023
SEC
Holdings of TRUE Private Wealth Advisors in Q3 2023
SecurityClassSharesValue% of portfolioShare changeActionHistory
iShares Core MSCI Total International Stock ETF46432F834ETF1,031,958$61.9M8.6%+111,007+12.1%Added–
iShares Tr4642874571 3 YR TREAS BD546,506$44.3M6.1%−244,533−30.9%Reduced–
Invesco Exchange Traded FD T46137V357S&P500 EQL WGT263,003$37.3M5.2%+6,476+2.5%Added–
iShares Tr464287150CORE S&P TTL STK388,284$36.6M5.1%−17,610−4.3%Reduced–
iShares Tr464288687PFD AND INCM SEC1,114,235$33.6M4.7%−29,808−2.6%Reduced–
First Tr Exchange-Traded FD336917109SHS892,276$29.8M4.1%−502−0.1%Reduced–
iShares Tr46429B655FLTG RATE NT ETF580,728$29.6M4.1%+580,728New–
AAPLApple Inc.Stock161,063$27.6M3.8%−2,192−1.3%ReducedHistory
iShares Russell 1000 Value ETF464287598ETF148,754$22.6M3.1%+864+0.6%Added–
Vanguard S&P 500 ETF922908363ETF52,183$20.5M2.8%+52,183New–
iShares Core S&P Mid-Cap ETF464287507ETF69,217$17.3M2.4%−1,260−1.8%Reduced–
iShares Core S&P Small Cap ETF464287804ETF182,580$17.2M2.4%+166,719+1,051.1%Added–
MSFTMicrosoft CorpStock50,031$15.8M2.2%+597+1.2%AddedHistory
iShares Core S&P 500 ETF464287200ETF26,334$11.3M1.6%+9,759+58.9%Added–
iShares Core MSCI Eafe ETF46432F842ETF165,631$10.7M1.5%+71,985+76.9%Added–
Vanguard Information Technology ETF92204A702ETF23,671$9.82M1.4%−1,303−5.2%Reduced–
Vanguard Short-Term Bond ETF921937827ETF121,960$9.17M1.3%+121,960New–
AMZNAmazon Com IncStock67,719$8.61M1.2%−170−0.3%ReducedHistory
Invesco QQQ Trust Series I46090E103ETF17,173$6.15M0.9%+453+2.7%Added–
CVXChevron CorpStock35,688$6.02M0.8%+1,183+3.4%AddedHistory
iShares Core MSCI Emerging Markets ETF46434G103ETF125,096$5.95M0.8%+74,520+147.3%Added–
BRK.BBerkshire Hathaway IncStock16,623$5.82M0.8%+389+2.4%AddedHistory
XOMExxonMobil Holdings CorpCOM49,128$5.78M0.8%+1,895+4.0%AddedHistory
iShares Tr46434V613CORE UNIVRSL USD127,945$5.59M0.8%+14,305+12.6%Added–
JPMJPMorgan Chase & CoStock38,289$5.55M0.8%−96−0.3%ReducedHistory
PFEPfizer IncStock160,158$5.31M0.7%+20,393+14.6%AddedHistory
ABBVAbbVie Inc.Stock35,029$5.22M0.7%+1,572+4.7%AddedHistory
iShares Tr464289867CORE 60 BALA ETF99,082$4.90M0.7%+759+0.8%Added–
LLYEli Lilly & CoStock9,056$4.86M0.7%−562−5.8%ReducedHistory
Vanguard Intermediate-Term Bond ETF921937819ETF67,048$4.85M0.7%+67,048New–
PEPPepsiCo IncStock27,811$4.71M0.7%+813+3.0%AddedHistory
COSTCostco Wholesale CorpStock7,731$4.37M0.6%+587+8.2%AddedHistory
GOOGLAlphabet Inc.Stock32,918$4.31M0.6%−410−1.2%ReducedHistory
State Street Communication Services Select Sector SPDR ETF81369Y852ETF63,121$4.14M0.6%−2,339−3.6%Reduced–
EMREmerson Electric CoStock42,429$4.10M0.6%+763+1.8%AddedHistory
NVDANVIDIA CorpStock8,908$3.87M0.5%+456+5.4%AddedHistory
Vanguard Health Care ETF92204A504ETF16,432$3.86M0.5%−1,208−6.8%Reduced–
iShares Tr464287721U.S. TECH ETF36,505$3.83M0.5%−2,787−7.1%Reduced–
SPDR Series Trust78468R622ST BLOO HIGH ETF40,319$3.64M0.5%+40,319New–
BMYBristol Myers Squibb CoStock61,883$3.59M0.5%+6,661+12.1%AddedHistory
GSGoldman Sachs Group IncStock10,953$3.54M0.5%+270+2.5%AddedHistory
State Street Consumer Discretionary Select Sector SPDR ETF81369Y407ETF20,705$3.33M0.5%−1,338−6.1%Reduced–
URIUnited Rentals, Inc.COM7,445$3.31M0.5%+7,445NewHistory
State Street Financial Select Sector SPDR ETF81369Y605ETF99,447$3.30M0.5%−5,829−5.5%Reduced–
iShares Tr46434V803HDG MSCI EAFE109,113$3.28M0.5%+109,113New–
MMM3M CoStock34,099$3.19M0.4%+2,469+7.8%AddedHistory
Direxion Shs ETF Tr25460G84920YR TRES BEAR64,406$2.84M0.4%−18,434−22.3%ReducedConverted for a 4-for-1 split–
USBUS Bancorp DECOM NEW81,145$2.68M0.4%+1,639+2.1%AddedHistory
JNJJohnson & JohnsonStock17,158$2.67M0.4%−1,053−5.8%ReducedHistory
State Street SPDR Bloomberg Convertible Securities ETF78464A359ETF38,149$2.59M0.4%+1,068+2.9%Added–
SPYSPDR S&P 500 ETF TrustETF6,040$2.58M0.4%−3,303−35.4%ReducedHistory
State Street Industrial Select Sector SPDR ETF81369Y704ETF25,027$2.54M0.4%−728−2.8%Reduced–
GOOGAlphabet Inc.Stock19,084$2.52M0.3%+123+0.6%AddedHistory
iShares Core U.S. Aggregate Bond ETF464287226ETF26,432$2.49M0.3%−315,308−92.3%Reduced–
iShares Tr46435G102CONV BD ETF32,310$2.40M0.3%+939+3.0%Added–
iShares Tr464288877EAFE VALUE ETF46,932$2.30M0.3%+22,237+90.0%Added–
iShares MSCI USA Quality Factor ETF46432F339ETF17,225$2.27M0.3%+451+2.7%Added–
iShares Tr464288588MBS ETF24,830$2.20M0.3%+3,321+15.4%Added–
NKENIKE, Inc.Stock22,789$2.18M0.3%−15−0.1%ReducedHistory
iShares Tr464287572GLOBAL 100 ETF28,328$2.07M0.3%+593+2.1%Added–
TSLATesla, Inc.Stock8,053$2.01M0.3%−2,943−26.8%ReducedHistory
VZVerizon Communications IncStock59,495$1.93M0.3%+13,465+29.3%AddedHistory
iShares S&P 500 Growth ETF464287309ETF27,762$1.90M0.3%+8,166+41.7%Added–
BABoeing CoStock9,878$1.89M0.3%−365−3.6%ReducedHistory
BROSDutch Bros Inc.CL A80,202$1.86M0.3%−948−1.2%ReducedHistory
SPDR Series Trust78468R739ST NUVE TERM ETF39,568$1.83M0.3%+39,568New–
iShares Tr464288885EAFE GRWTH ETF20,355$1.76M0.2%+595+3.0%Added–
Vanguard Morningstar Value ETF922908744ETF12,689$1.75M0.2%+10,353+443.2%Added–
iShares Tr46434V860TRS FLT RT BD34,082$1.73M0.2%+34,082New–
Vanguard Consumer Staples ETF92204A207ETF9,459$1.73M0.2%−287−2.9%Reduced–
iShares S&P 500 Value ETF464287408ETF10,845$1.67M0.2%+154+1.4%Added–
VVisa Inc.Stock6,540$1.50M0.2%+374+6.1%AddedHistory
Direxion Shs ETF Tr25459W102DLY TECH BULL 3X34,691$1.49M0.2%+192+0.6%Added–
Vanguard Real Estate ETF922908553ETF19,397$1.47M0.2%+10,198+110.9%Added–
IAUiShares Gold TrustETF39,427$1.38M0.2%−302−0.8%ReducedHistory
METAMeta Platforms, Inc.Stock4,460$1.34M0.2%+551+14.1%AddedHistory
iShares Iboxx $ Investment Grade Corporate Bond ETF464287242ETF12,945$1.32M0.2%+5,839+82.2%Added–
Direxion Shs ETF Tr25461A874DLY AAPL BUL1.5X55,450$1.31M0.2%+5,545+11.1%Added–
CRMSalesforce, Inc.Stock6,394$1.30M0.2%+122+1.9%AddedHistory
PGProcter & Gamble CoStock8,432$1.23M0.2%+514+6.5%AddedHistory
CATCaterpillar IncStock4,342$1.19M0.2%+137+3.3%AddedHistory
Direxion Shs ETF Tr25461A866DAILY MSFT BL1.537,952$1.19M0.2%+3,837+11.2%Added–
PMPhilip Morris International Inc.Stock12,419$1.15M0.2%+96+0.8%AddedHistory
Direxion Shs ETF Tr25461A858DAILY AMZN BL1.552,343$1.14M0.2%+4,656+9.8%Added–
iShares Tips Bond ETF464287176ETF10,887$1.13M0.2%+3,366+44.8%Added–
iShares Tr46428743220 YR TR BD ETF12,534$1.11M0.2%+12,534New–
iShares Tr464288414NATIONAL MUN ETF10,373$1.06M0.1%+7,570+270.1%Added–
WFCWells Fargo & CompanyStock25,737$1.05M0.1%+256+1.0%AddedHistory
FTNTFortinet, Inc.Stock17,646$1.04M0.1%+81+0.5%AddedHistory
Direxion Shares ETF Trust25460G609DAI ENE BUL ETF15,417$1.03M0.1%+60.0%Added–
SBUXStarbucks CorpStock11,031$1.01M0.1%+39+0.4%AddedHistory
KOCoca Cola CoStock17,748$993.5K0.1%+2,701+18.0%AddedHistory
GLDSPDR Gold TrustETF5,710$979.0K0.1%−650−10.2%ReducedHistory
State Street Energy Select Sector SPDR ETF81369Y506ETF10,703$967.5K0.1%−559−5.0%Reduced–
UNHUnitedHealth Group IncStock1,893$954.4K0.1%+343+22.1%AddedHistory
ARK Innovation ETF00214Q104ETF23,808$944.5K0.1%+17,486+276.6%Added–
CSCOCisco Systems, Inc.Stock17,475$939.5K0.1%−7,358−29.6%ReducedHistory
Graniteshares ETF Tr38747R8271.5X LNG NVDA DL10,914$926.1K0.1%+10,914New–
iShares Select Dividend ETF464287168ETF8,599$925.6K0.1%00.0%Unchanged–
iShares U.S. Treasury Bond ETF46429B267ETF41,618$917.3K0.1%−30,788−42.5%Reduced–

Sold out since Q2 2023 (13)

Positions held at the end of Q2 2023 that are gone from this filing.

Positions of TRUE Private Wealth Advisors sold out since Q2 2023
SecurityClassShares in Q2 2023Value in Q2 2023% of portfolio in Q2 2023History
COPConocoPhillipsStock27,932$2.89M0.4%History
iShares Tr46428865310-20 YR TRS ETF4,542$503.1K0.1%–
iShares MSCI Eafe ETF464287465ETF4,271$309.6K<0.1%–
iShares Tr46434V878ULTRA SHORT DUR5,408$272.0K<0.1%–
NXHNeighborhood Intelligence, Inc.COM7,747$252.3K<0.1%History
XYLXylem Inc.COM2,140$241.0K<0.1%History
KEYSKeysight Technologies, Inc.Stock1,425$238.6K<0.1%History
iShares Tr46435G474FALN ANGLS USD9,178$232.8K<0.1%–
LULUlululemon athletica inc.Stock575$217.6K<0.1%History
HPQHP IncStock7,056$216.7K<0.1%History
TGTTarget CorpStock1,631$215.1K<0.1%History
SIRISirius XM Holdings Inc.COM14,289$64.7K<0.1%History
GOEVCanoo Inc.COM CL A11,278$5.41K<0.1%History