Advisory Alpha, LLC
- SEC CIK
- 0001576762
- Latest filing
- Aug 11, 2026
Holdings in Q1 2026
Holdings as of Mar 31, 2026, filed May 14, 2026. Long positions only; changes compare share counts with Q4 2025.
- Positions
- 545
- +26 vs. Q4 2025
- Portfolio value
- $3.66B
- −$13.5M (−0.4%) vs. Q4 2025
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| State Street SPDR Portfolio S&P 500 Growth ETF78464A409 | ETF | 2,950,100 | $288.8M | 7.9% | −548,163−15.7% | Reduced | – |
| State Street SPDR Portfolio S&P 500 Value ETF78464A508 | ETF | 4,945,272 | $279.8M | 7.6% | −696,576−12.3% | Reduced | – |
| Schwab U.S. Mid-Cap ETF808524508 | ETF | 7,151,527 | $221.4M | 6.1% | −1,203,553−14.4% | Reduced | – |
| State Street SPDR Portfolio Developed World Ex-US ETF78463X889 | ETF | 4,093,030 | $186.8M | 5.1% | −190,957−4.5% | Reduced | – |
| State Street Technology Select Sector SPDR ETF81369Y803 | ETF | 1,210,914 | $160.9M | 4.4% | +44,350+3.8% | Added | – |
| State Street SPDR Portfolio Short Term Corporate Bond ETF78464A474 | ETF | 5,184,845 | $155.9M | 4.3% | +818,979+18.8% | Added | – |
| Schwab U.S. Small-Cap ETF808524607 | ETF | 3,881,816 | $112.9M | 3.1% | −94,488−2.4% | Reduced | – |
| SPDR Series Trust78468R606 | ST PORT HIGH ETF | 4,754,445 | $110.9M | 3.0% | +1,107,685+30.4% | Added | – |
| State Street Financial Select Sector SPDR ETF81369Y605 | ETF | 1,907,315 | $94.2M | 2.6% | +615,934+47.7% | Added | – |
| Ssga Active ETF Tr78467V608 | ST STR BL LN ETF | 2,327,959 | $93.4M | 2.6% | +524,826+29.1% | Added | – |
| Vanguard Intermediate-Term Corporate Bond ETF92206C870 | ETF | 1,002,543 | $83.0M | 2.3% | +421,549+72.6% | Added | – |
| Vanguard Scottsdale FDS92206C102 | SHORT TERM TREAS | 1,216,871 | $71.2M | 1.9% | −84,491−6.5% | Reduced | – |
| SPDR Index Shs FDS78463X509 | ST PORT MARK ETF | 1,330,362 | $62.4M | 1.7% | +189,123+16.6% | Added | – |
| State Street Industrial Select Sector SPDR ETF81369Y704 | ETF | 345,736 | $55.9M | 1.5% | −104,117−23.1% | Reduced | – |
| State Street Health Care Select Sector SPDR ETF81369Y209 | ETF | 376,473 | $55.2M | 1.5% | +1,716+0.5% | Added | – |
| SPDR Series Trust78464A383 | ST STR BACKE ETF | 2,167,242 | $48.5M | 1.3% | −89,294−4.0% | Reduced | – |
| State Street Consumer Discretionary Select Sector SPDR ETF81369Y407 | ETF | 400,555 | $43.7M | 1.2% | +8,937+2.3% | Added | – |
| iShares Tr46435G102 | CONV BD ETF | 415,222 | $42.3M | 1.2% | −23,175−5.3% | Reduced | – |
| Schwab US Tips ETF808524870 | ETF | 1,579,745 | $42.0M | 1.1% | +538,406+51.7% | Added | – |
| Vanguard Ftse All-World Ex-US Small-Cap ETF922042718 | ETF | 287,330 | $41.9M | 1.1% | −24,802−7.9% | Reduced | – |
| State Street Consumer Staples Select Sector SPDR ETF81369Y308 | ETF | 486,217 | $39.9M | 1.1% | +144,717+42.4% | Added | – |
| Vanguard Scottsdale FDS92206C813 | LG-TERM COR BD | 527,959 | $39.5M | 1.1% | −9,720−1.8% | Reduced | – |
| Dimensional ETF Trust25434V104 | US CORE EQT MKT | 849,291 | $38.3M | 1.0% | −31,335−3.6% | Reduced | – |
| Schwab Intermediate-Term US Treasury ETF808524854 | ETF | 1,531,355 | $38.1M | 1.0% | −58,827−3.7% | Reduced | – |
| First Tr Exch Traded FD III33739E108 | PFD SECS INC ETF | 2,147,548 | $38.1M | 1.0% | −5,703−0.3% | Reduced | – |
| State Street Real Estate Select Sector SPDR ETF81369Y860 | ETF | 917,501 | $37.5M | 1.0% | −139,227−13.2% | Reduced | – |
| AAPLApple Inc. | Stock | 145,417 | $36.9M | 1.0% | +7,917+5.8% | Added | History |
| State Street Communication Services Select Sector SPDR ETF81369Y852 | ETF | 330,655 | $36.7M | 1.0% | −148,079−30.9% | Reduced | – |
| NVDANVIDIA Corp | Stock | 182,285 | $31.8M | 0.9% | +11,386+6.7% | Added | History |
| Vanguard Dividend Appreciation ETF921908844 | ETF | 145,145 | $31.2M | 0.9% | −2,300−1.6% | Reduced | – |
| Global X FDS37954Y293 | GLB X MLP ENRG I | 412,560 | $30.5M | 0.8% | −1,837−0.4% | Reduced | – |
| State Street Utilities Select Sector SPDR ETF81369Y886 | ETF | 662,409 | $30.4M | 0.8% | +191,819+40.8% | Added | – |
| SPDR Series Trust78464A664 | ST LON TREAS ETF | 1,063,984 | $28.0M | 0.8% | −31,192−2.8% | Reduced | – |
| Vanguard Emerging Markets Government Bond ETF921946885 | ETF | 406,173 | $26.7M | 0.7% | +1,684+0.4% | Added | – |
| SPDR Series Trust78468R200 | ST STR RATE ETF | 848,823 | $26.1M | 0.7% | −91,938−9.8% | Reduced | – |
| State Street SPDR Portfolio Aggregate Bond ETF78464A649 | ETF | 934,502 | $23.9M | 0.7% | +3,197+0.3% | Added | – |
| Dimensional ETF Trust25434V203 | INTL CORE EQT MK | 595,320 | $23.2M | 0.6% | −72,702−10.9% | Reduced | – |
| Dimensional U.S. Small Cap ETF25434V500 | ETF | 296,765 | $21.1M | 0.6% | +31,803+12.0% | Added | – |
| State Street Materials Select Sector SPDR ETF81369Y100 | ETF | 419,797 | $21.0M | 0.6% | +4,663+1.1% | Added | – |
| State Street Energy Select Sector SPDR ETF81369Y506 | ETF | 319,840 | $19.6M | 0.5% | −188,323−37.1% | Reduced | – |
| MSFTMicrosoft Corp | Stock | 52,701 | $19.5M | 0.5% | +5,570+11.8% | Added | History |
| Schwab US Dividend Equity ETF808524797 | ETF | 623,927 | $19.1M | 0.5% | +846+0.1% | Added | – |
| Vanguard Morningstar Mid-Cap Value ETF922908512 | ETF | 101,702 | $18.7M | 0.5% | −497−0.5% | Reduced | – |
| State Street SPDR Portfolio S&P 500 ETF78464A854 | ETF | 220,785 | $16.9M | 0.5% | +2,043+0.9% | Added | – |
| Pacer US Cash Cows 100 ETF69374H881 | ETF | 250,349 | $15.7M | 0.4% | +5,325+2.2% | Added | – |
| AMZNAmazon Com Inc | Stock | 69,923 | $14.6M | 0.4% | +5,565+8.6% | Added | History |
| Dimensional ETF Trust25434V773 | INTL SMALL CAP E | 422,760 | $14.2M | 0.4% | +31,379+8.0% | Added | – |
| Dimensional ETF Trust25434V666 | US LARG VALU ETF | 372,399 | $13.3M | 0.4% | −10,386−2.7% | Reduced | – |
| SPDR Series Trust78468R408 | ST TERM HIGH ETF | 529,043 | $13.2M | 0.4% | +44,218+9.1% | Added | – |
| Vanguard Morningstar Mid-Cap Growth ETF922908538 | ETF | 49,979 | $12.9M | 0.4% | +3,492+7.5% | Added | – |
| SPYSPDR S&P 500 ETF Trust | ETF | 18,796 | $12.2M | 0.3% | −1,481−7.3% | Reduced | History |
| Dimensional Emerging Core Equity Market ETF25434V302 | ETF | 342,023 | $11.6M | 0.3% | +110,810+47.9% | Added | – |
| Invesco Exch TRD SLF Idx FD46138J635 | INVSCO BLSH 26 | 473,691 | $11.0M | 0.3% | +44,741+10.4% | Added | – |
| GOOGLAlphabet Inc. | Stock | 37,794 | $10.9M | 0.3% | +2,964+8.5% | Added | History |
| TSLATesla, Inc. | Stock | 28,983 | $10.8M | 0.3% | +2,153+8.0% | Added | History |
| Dimensional ETF Trust25434V807 | INTERNATNAL VAL | 193,907 | $10.2M | 0.3% | +91,227+88.8% | Added | – |
| GOOGAlphabet Inc. | Stock | 35,435 | $10.2M | 0.3% | −761−2.1% | Reduced | History |
| Vanguard Morningstar Small-Cap Value ETF922908611 | ETF | 45,785 | $9.95M | 0.3% | +13,068+39.9% | Added | – |
| Innovator ETFs Trust45782C680 | US EQTY PWR BF | 230,925 | $9.87M | 0.3% | +791+0.3% | Added | – |
| Invesco Exch TRD SLF Idx FD46138J585 | BULETSHS 2027 | 432,133 | $9.66M | 0.3% | +41,753+10.7% | Added | – |
| iShares Core S&P Mid-Cap ETF464287507 | ETF | 135,973 | $9.18M | 0.3% | +5,570+4.3% | Added | – |
| Dimensional ETF Trust25434V781 | INTL SMALL CAP V | 213,010 | $8.40M | 0.2% | +13,099+6.6% | Added | – |
| METAMeta Platforms, Inc. | Stock | 14,500 | $8.30M | 0.2% | +1,803+14.2% | Added | History |
| Vanguard Morningstar Small-Cap Growth ETF922908595 | ETF | 26,326 | $7.96M | 0.2% | +1,527+6.2% | Added | – |
| Dimensional ETF Trust25434V815 | US SMALL CAP ETF | 223,527 | $7.83M | 0.2% | +95,765+75.0% | Added | – |
| DEDeere & Co | Stock | 13,331 | $7.51M | 0.2% | −29−0.2% | Reduced | History |
| JPMorgan Ultra-Short Income ETF46641Q837 | ETF | 143,988 | $7.29M | 0.2% | −17,001−10.6% | Reduced | – |
| BRK.BBerkshire Hathaway Inc | Stock | 14,297 | $6.85M | 0.2% | +1,076+8.1% | Added | History |
| Invesco Exch TRD SLF Idx FD46138J452 | INVSCO 28 HYCORP | 302,172 | $6.55M | 0.2% | +16,074+5.6% | Added | – |
| WMTWalmart Inc. | Stock | 52,223 | $6.49M | 0.2% | +240.0% | Added | History |
| Innovator ETFs Trust45782C813 | US EQTY PWR BUF | 138,167 | $6.35M | 0.2% | −742−0.5% | Reduced | – |
| Vanguard Morningstar Total Stock Market ETF922908769 | ETF | 19,708 | $6.32M | 0.2% | +633+3.3% | Added | – |
| Vanguard Morningstar Growth ETF922908736 | ETF | 14,372 | $6.28M | 0.2% | −121−0.8% | Reduced | – |
| Innovator ETFs Trust45782C748 | US EQTY PWR BUF | 148,628 | $6.22M | 0.2% | +2,254+1.5% | Added | – |
| XOMExxonMobil Holdings Corp | COM | 35,973 | $6.10M | 0.2% | +1,852+5.4% | Added | History |
| LLYEli Lilly & Co | Stock | 6,191 | $5.70M | 0.2% | +151+2.5% | Added | History |
| IAUiShares Gold Trust | ETF | 62,331 | $5.50M | 0.2% | +7,150+13.0% | Added | History |
| Vanguard S&P 500 ETF922908363 | ETF | 8,946 | $5.35M | 0.1% | +630+7.6% | Added | – |
| Invesco Exch Traded FD Tr II46138G870 | VAR RATE PFD | 200,705 | $4.81M | 0.1% | −103,566−34.0% | Reduced | – |
| NFLXNetflix Inc | Stock | 48,908 | $4.70M | 0.1% | +15,413+46.0% | Added | History |
| Invesco Exch TRD SLF Idx FD46138J395 | BULETSHS 2029 HG | 217,659 | $4.58M | 0.1% | +8,344+4.0% | Added | – |
| Vanguard Malvern FDS922020805 | STRM INFPROIDX | 90,145 | $4.50M | 0.1% | +30,303+50.6% | Added | – |
| Innovator ETFs Trust45782C417 | US EQTY PWR BUF | 111,910 | $4.49M | 0.1% | +9,220+9.0% | Added | – |
| Invesco Exch Traded FD Tr II46138E669 | GLOBAL EX US HGH | 231,148 | $4.49M | 0.1% | +12,526+5.7% | Added | – |
| CATCaterpillar Inc | Stock | 6,044 | $4.28M | 0.1% | +258+4.5% | Added | History |
| First Tr Exchange-Traded FD33734H106 | SHS | 86,465 | $4.07M | 0.1% | +131+0.2% | Added | – |
| JNJJohnson & Johnson | Stock | 16,504 | $4.04M | 0.1% | +3,519+27.1% | Added | History |
| JPMJPMorgan Chase & Co | Stock | 13,566 | $3.99M | 0.1% | +161+1.2% | Added | History |
| AMATApplied Materials Inc | Stock | 11,530 | $3.94M | 0.1% | +1,348+13.2% | Added | History |
| Schwab U.S. Large-Cap Growth ETF808524300 | ETF | 135,083 | $3.94M | 0.1% | −2,242−1.6% | Reduced | – |
| Invesco Exch TRD SLF Idx FD46139W841 | BULLETSHS 2030 | 146,571 | $3.75M | 0.1% | +5,132+3.6% | Added | – |
| First Tr Exchange-Traded FD336917109 | SHS | 68,549 | $3.48M | 0.1% | +40,254+142.3% | Added | – |
| Aim ETF Products Trust00888H711 | ALLIA US AUG ETF | 107,317 | $3.45M | 0.1% | −784−0.7% | Reduced | – |
| PGProcter & Gamble Co | Stock | 22,978 | $3.32M | 0.1% | +3,991+21.0% | Added | History |
| Vanguard Morningstar Value ETF922908744 | ETF | 16,131 | $3.17M | 0.1% | +1,502+10.3% | Added | – |
| LMTLockheed Martin Corp | Stock | 5,150 | $3.11M | 0.1% | +486+10.4% | Added | History |
| First Tr Exchange-Traded FD33739Q408 | FIRST TR ENH NEW | 51,726 | $3.09M | 0.1% | −12,997−20.1% | Reduced | – |
| Schwab U.S. Broad Market ETF808524102 | ETF | 121,178 | $3.04M | 0.1% | +27,351+29.2% | Added | – |
| J P Morgan Exchange Traded F46641Q332 | EQUITY PREMIUM | 52,784 | $2.99M | 0.1% | +52,784 | New | – |
| COSTCostco Wholesale Corp | Stock | 2,837 | $2.83M | 0.1% | −366−11.4% | Reduced | History |
Sold out since Q4 2025 (33)
Positions held at the end of Q4 2025 that are gone from this filing.
| Security | Class | Shares in Q4 2025 | Value in Q4 2025 | % of portfolio in Q4 2025 | History |
|---|---|---|---|---|---|
| AGQProShares Trust II | ULTRA SILVER NEW | 22,722 | $3.52M | 0.1% | History |
| BPREBluerock Private Real Estate Fund | COM | 173,648 | $2.60M | 0.1% | History |
| iShares S&P 100 ETF464287101 | ETF | 1,566 | $537.1K | <0.1% | – |
| iShares Inc464286327 | MSCI GLB SLV&MTL | 13,240 | $453.7K | <0.1% | – |
| iShares Tr464287549 | EXPND TEC SC ETF | 3,319 | $428.7K | <0.1% | – |
| Vanguard S&P 500 Growth ETF921932505 | ETF | 889 | $395.3K | <0.1% | – |
| APPAppLovin Corp | COM CL A | 521 | $351.1K | <0.1% | History |
| TSCOTractor Supply Co | COM | 6,781 | $339.2K | <0.1% | History |
| Vanguard Ftse All-World Ex-US Index Fund922042775 | ETF | 3,604 | $265.2K | <0.1% | – |
| WHRWhirlpool Corp | Stock | 3,607 | $260.3K | <0.1% | History |
| iShares MSCI India ETF46429B598 | ETF | 4,667 | $252.3K | <0.1% | – |
| ORLYO Reilly Automotive Inc | Stock | 2,756 | $251.4K | <0.1% | History |
| PGRProgressive Corp | Stock | 1,021 | $232.5K | <0.1% | History |
| SNPSSynopsys Inc | COM | 480 | $225.5K | <0.1% | History |
| IDXXIDEXX Laboratories Inc | COM | 331 | $223.9K | <0.1% | History |
| PECOPhillips Edison & Company, Inc. | COMMON STOCK | 6,249 | $222.3K | <0.1% | History |
| FITBFifth Third Bancorp | COM | 4,711 | $220.6K | <0.1% | History |
| NCLHNorwegian Cruise Line Holdings Ltd. | SHS | 9,644 | $215.3K | <0.1% | History |
| XYLXylem Inc. | COM | 1,575 | $214.6K | <0.1% | History |
| WisdomTree Tr97717W422 | INDIA ERNGS FD | 4,571 | $211.6K | <0.1% | – |
| CORCencora, Inc. | Stock | 624 | $211.0K | <0.1% | History |
| Fidelity Covington Trust316092113 | ENHANCED LARGE | 5,491 | $209.6K | <0.1% | – |
| RYRoyal Bank of Canada | Stock | 1,217 | $207.5K | <0.1% | History |
| LUVSouthwest Airlines Co | COM | 5,016 | $207.4K | <0.1% | History |
| CCKCrown Holdings, Inc. | COM | 2,000 | $205.9K | <0.1% | History |
| iShares Tr464288786 | U.S. INSRNCE ETF | 1,504 | $204.8K | <0.1% | – |
| iShares Tr464288521 | CRE U S REIT ETF | 3,565 | $203.1K | <0.1% | – |
| ULTAUlta Beauty, Inc. | Stock | 332 | $200.9K | <0.1% | History |
| ALLTAllot Ltd. | SHS | 15,530 | $152.7K | <0.1% | History |
| NBNiocorp Developments Ltd | COM NEW | 11,920 | $63.2K | <0.1% | History |
| Advisorshares Tr00768Y453 | PURE US CANN ETF | 11,300 | $53.3K | <0.1% | – |
| DNNDenison Mines Corp. | COM | 13,537 | $36.0K | <0.1% | History |
| NAKNorthern Dynasty Minerals Ltd | COM NEW | 10,958 | $21.6K | <0.1% | History |