Advisory Alpha, LLC
- SEC CIK
- 0001576762
- Latest filing
- Aug 11, 2026
Holdings in Q4 2022
Holdings as of Dec 31, 2022, filed Jan 30, 2023. Long positions only; changes compare share counts with Q3 2022.
- Positions
- 261
- +21 vs. Q3 2022
- Portfolio value
- $1.41B
- +$99.1M (+7.5%) vs. Q3 2022
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| State Street SPDR Portfolio S&P 500 Growth ETF78464A409 | ETF | 2,471,729 | $125.2M | 8.9% | −131,486−5.1% | Reduced | – |
| State Street SPDR Portfolio S&P 500 Value ETF78464A508 | ETF | 2,518,744 | $98.0M | 6.9% | −93,501−3.6% | Reduced | – |
| Schwab U.S. Mid-Cap ETF808524508 | ETF | 1,373,802 | $90.1M | 6.4% | +3,232+0.2% | Added | – |
| Schwab U.S. Small-Cap ETF808524607 | ETF | 1,861,093 | $75.4M | 5.3% | +161,019+9.5% | Added | – |
| Vanguard Scottsdale FDS92206C102 | SHORT TERM TREAS | 1,142,236 | $66.0M | 4.7% | +742,178+185.5% | Added | – |
| State Street SPDR Portfolio Developed World Ex-US ETF78463X889 | ETF | 2,176,302 | $64.6M | 4.6% | −65,121−2.9% | Reduced | – |
| iShares Tr46435U853 | BROAD USD HIGH | 1,783,479 | $61.6M | 4.4% | −20,198−1.1% | Reduced | – |
| Vanguard Scottsdale FDS92206C409 | SHRT TRM CORP BD | 664,021 | $49.9M | 3.5% | −11,238−1.7% | Reduced | – |
| State Street Technology Select Sector SPDR ETF81369Y803 | ETF | 400,358 | $49.8M | 3.5% | +25,191+6.7% | Added | – |
| SPDR Index Shs FDS78463X509 | ST PORT MARK ETF | 1,114,388 | $36.7M | 2.6% | −14,078−1.2% | Reduced | – |
| Invesco Exch Traded FD Tr II46138G870 | VAR RATE PFD | 1,495,615 | $33.5M | 2.4% | +651,792+77.2% | Added | – |
| Schwab International Small-Cap Equity ETF808524888 | ETF | 1,063,613 | $33.5M | 2.4% | −23,442−2.2% | Reduced | – |
| Invesco Exch Traded FD Tr II46138G508 | SR LN ETF | 1,587,296 | $32.6M | 2.3% | +295,669+22.9% | Added | – |
| Vanguard Scottsdale FDS92206C813 | LG-TERM COR BD | 389,545 | $29.5M | 2.1% | +68,300+21.3% | Added | – |
| Vanguard Mortgage-Backed Securities ETF92206C771 | ETF | 552,274 | $25.1M | 1.8% | −28,490−4.9% | Reduced | – |
| iShares Tr46435G102 | CONV BD ETF | 338,834 | $23.5M | 1.7% | +150,099+79.5% | Added | – |
| State Street Health Care Select Sector SPDR ETF81369Y209 | ETF | 161,050 | $21.9M | 1.5% | −8,630−5.1% | Reduced | – |
| State Street Consumer Discretionary Select Sector SPDR ETF81369Y407 | ETF | 164,234 | $21.2M | 1.5% | +23,158+16.4% | Added | – |
| iShares Tr464288281 | JPMORGAN USD EMG | 249,948 | $21.1M | 1.5% | −105,278−29.6% | Reduced | – |
| iShares Tr464288521 | CRE U S REIT ETF | 426,452 | $21.1M | 1.5% | −79,993−15.8% | Reduced | – |
| Schwab US Tips ETF808524870 | ETF | 392,013 | $20.3M | 1.4% | −17,744−4.3% | Reduced | – |
| Vanguard Long-Term Treasury ETF92206C847 | ETF | 323,192 | $19.9M | 1.4% | +151,546+88.3% | Added | – |
| State Street SPDR Portfolio S&P 500 ETF78464A854 | ETF | 441,032 | $19.8M | 1.4% | +43,130+10.8% | Added | – |
| State Street Industrial Select Sector SPDR ETF81369Y704 | ETF | 163,940 | $16.1M | 1.1% | +18,206+12.5% | Added | – |
| State Street Financial Select Sector SPDR ETF81369Y605 | ETF | 465,316 | $15.9M | 1.1% | +61,509+15.2% | Added | – |
| State Street Communication Services Select Sector SPDR ETF81369Y852 | ETF | 303,037 | $14.5M | 1.0% | +39,688+15.1% | Added | – |
| State Street SPDR Portfolio Aggregate Bond ETF78464A649 | ETF | 481,097 | $12.1M | 0.9% | +22,141+4.8% | Added | – |
| State Street SPDR Portfolio S&P 400 Mid Cap ETF78464A847 | ETF | 238,580 | $10.1M | 0.7% | +16,899+7.6% | Added | – |
| State Street Materials Select Sector SPDR ETF81369Y100 | ETF | 111,861 | $8.69M | 0.6% | +65,037+138.9% | Added | – |
| SPDR Series Trust78468R200 | ST STR RATE ETF | 278,274 | $8.46M | 0.6% | +88,157+46.4% | Added | – |
| State Street Energy Select Sector SPDR ETF81369Y506 | ETF | 95,521 | $8.36M | 0.6% | +28,916+43.4% | Added | – |
| AAPLApple Inc. | Stock | 63,710 | $8.28M | 0.6% | −3,788−5.6% | Reduced | History |
| Dimensional ETF Trust25434V203 | INTL CORE EQT MK | 303,190 | $7.59M | 0.5% | +23,933+8.6% | Added | – |
| State Street Consumer Staples Select Sector SPDR ETF81369Y308 | ETF | 100,213 | $7.47M | 0.5% | +17,226+20.8% | Added | – |
| Vanguard Intermediate-Term Corporate Bond ETF92206C870 | ETF | 95,895 | $7.43M | 0.5% | +9,422+10.9% | Added | – |
| Dimensional ETF Trust25434V104 | US CORE EQT MKT | 241,401 | $6.52M | 0.5% | +34,688+16.8% | Added | – |
| State Street SPDR Portfolio S&P 600 Small Cap ETF78468R853 | ETF | 169,705 | $6.27M | 0.4% | +11,303+7.1% | Added | – |
| SPYSPDR S&P 500 ETF Trust | ETF | 16,358 | $6.26M | 0.4% | +1,620+11.0% | Added | History |
| DEDeere & Co | Stock | 12,587 | $5.40M | 0.4% | −878−6.5% | Reduced | History |
| Vanguard Total World Stock ETF922042742 | ETF | 56,481 | $4.87M | 0.3% | −2,333−4.0% | Reduced | – |
| Invesco Exch TRD SLF Idx FD46138J858 | BULSHS 2023 HY | 205,670 | $4.79M | 0.3% | +3,464+1.7% | Added | – |
| Schwab Intermediate-Term US Treasury ETF808524854 | ETF | 93,471 | $4.60M | 0.3% | −21,368−18.6% | Reduced | – |
| State Street Utilities Select Sector SPDR ETF81369Y886 | ETF | 64,611 | $4.56M | 0.3% | +6,000+10.2% | Added | – |
| iShares Tr464288885 | EAFE GRWTH ETF | 52,153 | $4.37M | 0.3% | +4,025+8.4% | Added | – |
| Dimensional Emerging Core Equity Market ETF25434V302 | ETF | 195,149 | $4.28M | 0.3% | +27,101+16.1% | Added | – |
| Dimensional U.S. Small Cap ETF25434V500 | ETF | 82,827 | $4.24M | 0.3% | +11,584+16.3% | Added | – |
| iShares Tr464288877 | EAFE VALUE ETF | 90,866 | $4.17M | 0.3% | +14,226+18.6% | Added | – |
| Invesco Exch TRD SLF Idx FD46138J833 | BULSHS 2024 HY | 179,146 | $3.96M | 0.3% | +9,799+5.8% | Added | – |
| LLYEli Lilly & Co | Stock | 9,853 | $3.60M | 0.3% | +122+1.3% | Added | History |
| MSFTMicrosoft Corp | Stock | 14,788 | $3.55M | 0.3% | +349+2.4% | Added | History |
| Invesco Exch TRD SLF Idx FD46138J817 | BULSHS 2025 HY | 159,949 | $3.54M | 0.3% | +6,034+3.9% | Added | – |
| iShares Tr46434V407 | 0-5YR HI YL CP | 84,466 | $3.45M | 0.2% | −2,753−3.2% | Reduced | – |
| Innovator U.S. Equity Power Buffer ETF - September45782C656 | ETF | 113,357 | $3.32M | 0.2% | +25,962+29.7% | Added | – |
| Invesco Exch TRD SLF Idx FD46138J635 | INVSCO BLSH 26 | 146,093 | $3.29M | 0.2% | +5,826+4.2% | Added | – |
| Vanguard Morningstar Mid-Cap Growth ETF922908538 | ETF | 17,330 | $3.12M | 0.2% | +406+2.4% | Added | – |
| Invesco Exch TRD SLF Idx FD46138J585 | BULETSHS 2027 | 145,499 | $3.11M | 0.2% | +145,499 | New | – |
| HDHome Depot, Inc. | Stock | 9,374 | $2.96M | 0.2% | −425−4.3% | Reduced | History |
| XOMExxonMobil Holdings Corp | COM | 26,597 | $2.93M | 0.2% | −1,256−4.5% | Reduced | History |
| Dimensional ETF Trust25434V815 | US SMALL CAP ETF | 115,023 | $2.85M | 0.2% | +14,662+14.6% | Added | – |
| JPMorgan Ultra-Short Income ETF46641Q837 | ETF | 56,529 | $2.83M | 0.2% | +3,124+5.8% | Added | – |
| Vanguard Intermediate-Term Bond ETF921937819 | ETF | 37,868 | $2.81M | 0.2% | +1,981+5.5% | Added | – |
| Dimensional ETF Trust25434V807 | INTERNATNAL VAL | 90,501 | $2.75M | 0.2% | +10,772+13.5% | Added | – |
| NSANational Storage Affiliates Trust | COM SHS BEN IN | 72,200 | $2.61M | 0.2% | 00.0% | Unchanged | History |
| iShares Inc464286285 | JP MRGN EM HI BD | 72,190 | $2.52M | 0.2% | −6,929−8.8% | Reduced | – |
| GLDMWorld Gold Trust | SPDR GLD MINIS | 67,889 | $2.46M | 0.2% | −210−0.3% | Reduced | History |
| Innovator U.S. Equity Power Buffer ETF - October45782C797 | ETF | 77,586 | $2.33M | 0.2% | +17,014+28.1% | Added | – |
| Innovator ETFs Trust45782C573 | US EQTY PWR BUF | 77,131 | $2.33M | 0.2% | +39,706+106.1% | Added | – |
| GLDSPDR Gold Trust | ETF | 12,664 | $2.15M | 0.2% | +461+3.8% | Added | History |
| iShares Tips Bond ETF464287176 | ETF | 20,115 | $2.14M | 0.2% | +626+3.2% | Added | – |
| Invesco Exch Traded FD Tr II46138E669 | GLOBAL EX US HGH | 107,276 | $2.06M | 0.1% | −9,976−8.5% | Reduced | – |
| Invesco Exch Traded FD Tr II46138E511 | PFD ETF | 182,216 | $2.04M | 0.1% | −1,238,646−87.2% | Reduced | – |
| iShares Tr46429B366 | CMBS ETF | 41,807 | $1.92M | 0.1% | −5,328−11.3% | Reduced | – |
| Vanguard S&P 500 ETF922908363 | ETF | 5,418 | $1.90M | 0.1% | +1,613+42.4% | Added | – |
| iShares Core S&P Mid-Cap ETF464287507 | ETF | 7,488 | $1.81M | 0.1% | +81+1.1% | Added | – |
| iShares Tr46436E718 | 0-3 MTH TREASURY | 17,419 | $1.74M | 0.1% | +10,316+145.2% | Added | – |
| State Street SPDR Bloomberg Convertible Securities ETF78464A359 | ETF | 26,779 | $1.72M | 0.1% | −159,279−85.6% | Reduced | – |
| Dimensional ETF Trust25434V781 | INTL SMALL CAP V | 75,945 | $1.69M | 0.1% | +9,301+14.0% | Added | – |
| Invesco Exch Traded FD Tr II46138G805 | TAXABLE MUN BD | 65,534 | $1.68M | 0.1% | +13,221+25.3% | Added | – |
| Invesco Exch Traded FD Tr II46138E354 | S&P500 LOW VOL | 26,205 | $1.67M | 0.1% | +1,475+6.0% | Added | – |
| Schwab U.S. Large-Cap Growth ETF808524300 | ETF | 29,737 | $1.65M | 0.1% | +3,784+14.6% | Added | – |
| CVXChevron Corp | Stock | 8,965 | $1.61M | 0.1% | +256+2.9% | Added | History |
| Schwab U.S. Broad Market ETF808524102 | ETF | 35,424 | $1.59M | 0.1% | +850+2.5% | Added | – |
| AMZNAmazon Com Inc | Stock | 18,367 | $1.54M | 0.1% | +1,070+6.2% | Added | History |
| Vanguard Morningstar Mid-Cap Value ETF922908512 | ETF | 11,260 | $1.52M | 0.1% | +133+1.2% | Added | – |
| DIASPDR Dow Jones Industrial Average ETF Trust | UT SER 1 | 4,515 | $1.50M | 0.1% | +566+14.3% | Added | History |
| Dimensional ETF Trust25434V773 | INTL SMALL CAP E | 68,453 | $1.47M | 0.1% | +379+0.6% | Added | – |
| Vanguard Total Bond Market ETF921937835 | ETF | 20,188 | $1.45M | 0.1% | +2,339+13.1% | Added | – |
| Invesco Exch Traded FD Tr II46138E537 | NATL AMT MUNI | 61,009 | $1.40M | 0.1% | −5,550−8.3% | Reduced | – |
| SHWSherwin Williams Co | COM | 5,895 | $1.40M | 0.1% | −369−5.9% | Reduced | History |
| PGProcter & Gamble Co | Stock | 9,199 | $1.39M | 0.1% | +1,521+19.8% | Added | History |
| iShares Tr464288414 | NATIONAL MUN ETF | 11,779 | $1.24M | 0.1% | −974−7.6% | Reduced | – |
| iShares Tr46435G672 | CORE INTL AGGR | 25,812 | $1.23M | 0.1% | −1,824−6.6% | Reduced | – |
| Vanguard Dividend Appreciation ETF921908844 | ETF | 7,479 | $1.14M | 0.1% | −837−10.1% | Reduced | – |
| Vanguard Morningstar Growth ETF922908736 | ETF | 5,324 | $1.13M | 0.1% | −2,582−32.7% | Reduced | – |
| ADMArcher-Daniels-Midland Co | Stock | 12,185 | $1.13M | 0.1% | +12,185 | New | History |
| Innovator ETFs Trust45782C813 | US EQTY PWR BUF | 36,560 | $1.10M | 0.1% | +36,560 | New | – |
| WisdomTree Tr97717W430 | HEDGED HI YLD BD | 52,903 | $1.09M | 0.1% | +1,257+2.4% | Added | – |
| BRK.BBerkshire Hathaway Inc | Stock | 3,497 | $1.08M | 0.1% | +100+2.9% | Added | History |
| Fidelity Merrimack STR Tr316188309 | TOTAL BD ETF | 23,890 | $1.08M | 0.1% | +3,965+19.9% | Added | – |
| WMTWalmart Inc. | Stock | 7,440 | $1.05M | 0.1% | +183+2.5% | Added | History |
Sold out since Q3 2022 (11)
Positions held at the end of Q3 2022 that are gone from this filing.
| Security | Class | Shares in Q3 2022 | Value in Q3 2022 | % of portfolio in Q3 2022 | History |
|---|---|---|---|---|---|
| Invesco Bulletshares 2022 HY Bd (BSJM)46138J874 | BULSHS 2022 HY | 241,925 | $5.32M | 0.4% | – |
| Innovator U.S. Equity Ultra Buffer ETF - January45782C300 | ETF | 16,375 | $478.0K | <0.1% | – |
| Innovator ETFs Trust45782C532 | US EQTY ULTRA B | 16,950 | $473.0K | <0.1% | – |
| Innovator ETFs Trust45782C508 | US EQTY PWR BUF | 15,569 | $458.0K | <0.1% | – |
| CTICCti Biopharma Corp | COM | 78,717 | $458.0K | <0.1% | History |
| Innovator ETFs Trust45782C557 | US EQTY BUF DEC | 14,932 | $442.0K | <0.1% | – |
| Innovator ETFs Trust45782C409 | US EQTY BUFR JAN | 14,151 | $439.0K | <0.1% | – |
| METAMeta Platforms, Inc. | Stock | 1,943 | $264.0K | <0.1% | History |
| Vanguard World FD921910816 | MEGA GRWTH IND | 1,222 | $213.0K | <0.1% | – |
| MARMarriott International Inc | Stock | 1,499 | $210.0K | <0.1% | History |
| WBDWarner Bros. Discovery, Inc. | Stock | 10,752 | $124.0K | <0.1% | History |