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Howe & Rusling Inc

SEC CIK
0000769963
Latest filing
Aug 10, 2026

Holdings in Q1 2025

Holdings as of Mar 31, 2025, filed Jun 17, 2025. Long positions only; changes compare share counts with Q4 2024.

Institution overview
Positions
434
+24 vs. Q4 2024
Portfolio value
$1.19B
+$28.7M (+2.5%) vs. Q4 2024
Filed
Jun 17, 2025
SEC
Holdings of Howe & Rusling Inc in Q1 2025
SecurityClassSharesValue% of portfolioShare changeActionHistory
JPMJPMorgan Chase & CoStock184,162$45.2M3.8%−15,945−8.0%ReducedHistory
Vanguard Morningstar Total Stock Market ETF922908769ETF161,365$44.3M3.7%+16,047+11.0%Added–
Vanguard Intermediate-Term Corporate Bond ETF92206C870ETF534,596$43.7M3.7%+46,513+9.5%Added–
iShares Tr464288612INTRM GOV CR ETF358,228$38.0M3.2%+14,300+4.2%Added–
iShares Core S&P 500 ETF464287200ETF64,026$36.0M3.0%+4,473+7.5%Added–
AAPLApple Inc.Stock154,755$34.4M2.9%−1,387−0.9%ReducedHistory
iShares Core S&P U.S. Growth ETF464287671ETF264,663$33.6M2.8%+12,794+5.1%Added–
MSFTMicrosoft CorpStock83,478$31.3M2.6%+3,836+4.8%AddedHistory
AVGOBroadcom Inc.Stock178,490$29.9M2.5%−22,064−11.0%ReducedHistory
XOMExxonMobil Holdings CorpCOM240,245$28.6M2.4%−776−0.3%ReducedHistory
AMZNAmazon Com IncStock133,863$25.5M2.1%+3,986+3.1%AddedHistory
iShares Core S&P US Value ETF464287663ETF267,832$24.7M2.1%+30,363+12.8%Added–
METAMeta Platforms, Inc.Stock39,687$22.9M1.9%−1,057−2.6%ReducedHistory
HONHoneywell International IncCOM91,410$19.4M1.6%+2,978+3.4%AddedHistory
PMPhilip Morris International Inc.Stock121,405$19.3M1.6%−13,636−10.1%ReducedHistory
ICEIntercontinental Exchange, Inc.Stock110,604$19.1M1.6%+669+0.6%AddedHistory
NVDANVIDIA CorpStock169,225$18.3M1.5%+3,996+2.4%AddedHistory
ABBVAbbVie Inc.Stock83,408$17.5M1.5%−239−0.3%ReducedHistory
Vanguard Scottsdale FDS92206C409SHRT TRM CORP BD203,337$16.1M1.4%+11,315+5.9%Added–
DTEDte Energy CoCOM109,812$15.2M1.3%−76−0.1%ReducedHistory
TJXTJX Companies IncStock121,591$14.8M1.2%+365+0.3%AddedHistory
KOCoca Cola CoStock196,224$14.1M1.2%+16,476+9.2%AddedHistory
UNHUnitedHealth Group IncStock26,184$13.7M1.2%−369−1.4%ReducedHistory
PEPPepsiCo IncStock90,846$13.6M1.1%+14,124+18.4%AddedHistory
MDLZMondelez International, Inc.Stock193,224$13.1M1.1%+101,393+110.4%AddedHistory
INTUIntuit Inc.Stock20,985$12.9M1.1%+10,118+93.1%AddedHistory
UNPUnion Pacific CorpStock49,683$11.7M1.0%+165+0.3%AddedHistory
SYKStryker CorpStock30,678$11.4M1.0%−92−0.3%ReducedHistory
MCDMcDonalds CorpStock36,084$11.3M0.9%+2,087+6.1%AddedHistory
VVisa Inc.Stock31,912$11.2M0.9%+634+2.0%AddedHistory
GSGoldman Sachs Group IncStock20,346$11.1M0.9%+38+0.2%AddedHistory
Vanguard Scottsdale FDS92206C102SHORT TERM TREAS188,575$11.1M0.9%+12,926+7.4%Added–
GOOGAlphabet Inc.Stock69,751$10.9M0.9%−3,696−5.0%ReducedHistory
MSMorgan StanleyStock93,001$10.9M0.9%−482−0.5%ReducedHistory
BACBank of America CorpStock256,534$10.7M0.9%+59,712+30.3%AddedHistory
RRCRange Resources CorpCOM262,382$10.5M0.9%+2,908+1.1%AddedHistory
MAMastercard IncStock18,458$10.1M0.9%+306+1.7%AddedHistory
NEENextera Energy IncStock138,604$9.83M0.8%+37,030+36.5%AddedHistory
FISVFiserv IncStock43,024$9.50M0.8%+1,690+4.1%AddedHistory
CMSCMS Energy CorpCOM124,584$9.36M0.8%−1,444−1.1%ReducedHistory
AZNAstraZeneca PLCSPONSORED ADR121,112$8.90M0.7%−35,353−22.6%ReducedHistory
CMECME Group Inc.COM33,416$8.86M0.7%−615−1.8%ReducedHistory
COSTCostco Wholesale CorpStock9,281$8.78M0.7%−38−0.4%ReducedHistory
CCKCrown Holdings, Inc.COM97,646$8.72M0.7%+692+0.7%AddedHistory
APHAmphenol CorpCL A126,200$8.28M0.7%+267+0.2%AddedHistory
GDGeneral Dynamics CorpStock29,983$8.17M0.7%−752−2.4%ReducedHistory
CASYCaseys General Stores IncCOM18,815$8.17M0.7%+18,815NewHistory
CVXChevron CorpStock47,748$7.99M0.7%+152+0.3%AddedHistory
Vanguard High Dividend Yield Index ETF921946406ETF61,604$7.94M0.7%−13,327−17.8%Reduced–
iShares Core S&P Small Cap ETF464287804ETF75,593$7.90M0.7%+7,595+11.2%Added–
Vanguard Ftse Emerging Markets ETF922042858ETF172,963$7.83M0.7%+13,857+8.7%Added–
iShares Tr46435U853BROAD USD HIGH208,526$7.68M0.6%+19,460+10.3%Added–
Vanguard Morningstar Mid-Cap ETF922908629ETF27,757$7.18M0.6%−2,045−6.9%Reduced–
MUMicron Technology IncStock82,456$7.16M0.6%−22,029−21.1%ReducedHistory
CATCaterpillar IncStock20,468$6.75M0.6%−614−2.9%ReducedHistory
EOGEOG Resources IncStock52,400$6.72M0.6%−2,558−4.7%ReducedHistory
CRWDCrowdStrike Holdings, Inc.Stock18,770$6.62M0.6%−1,110−5.6%ReducedHistory
DHRDanaher CorpStock31,226$6.40M0.5%+15,897+103.7%AddedHistory
BKNGBooking Holdings Inc.Stock1,389$6.40M0.5%+32+2.4%AddedHistory
BDXBecton Dickinson & CoStock27,890$6.39M0.5%+3,688+15.2%AddedHistory
MSTRStrategy IncStock21,322$6.15M0.5%+21,322NewHistory
DOXAmdocs LtdSHS66,592$6.09M0.5%−31,295−32.0%ReducedHistory
EWEdwards Lifesciences CorpStock81,914$5.94M0.5%+4,351+5.6%AddedHistory
LOWLowes Companies IncStock24,765$5.78M0.5%−614−2.4%ReducedHistory
SPYSPDR S&P 500 ETF TrustETF10,284$5.75M0.5%−1,493−12.7%ReducedHistory
QCOMQualcomm IncStock35,987$5.53M0.5%−204−0.6%ReducedHistory
CORCencora, Inc.Stock19,440$5.41M0.5%−238−1.2%ReducedHistory
PINSPinterest, Inc.CL A174,329$5.40M0.5%+10,276+6.3%AddedHistory
Vanguard World FD921910840MEGA CAP VAL ETF40,136$5.17M0.4%+3,903+10.8%Added–
GPCGenuine Parts CoStock42,440$5.06M0.4%+362+0.9%AddedHistory
NSCNorfolk Southern CorpStock21,178$5.02M0.4%+631+3.1%AddedHistory
ASMLASML Holding NVADR7,507$4.97M0.4%+2,440+48.2%AddedHistory
ZSZscaler, Inc.Stock24,672$4.90M0.4%+3,611+17.1%AddedHistory
KLACKLA CorpCOM NEW6,549$4.45M0.4%−12−0.2%ReducedHistory
VRTXVertex Pharmaceuticals IncStock9,126$4.42M0.4%+232+2.6%AddedHistory
DISWalt Disney CoStock43,145$4.26M0.4%+449+1.1%AddedHistory
ACNAccenture plcStock12,916$4.03M0.3%+2,786+27.5%AddedHistory
LHXL3HARRIS Technologies, Inc.Stock18,896$3.96M0.3%+12+0.1%AddedHistory
JNJJohnson & JohnsonStock23,146$3.84M0.3%−795−3.3%ReducedHistory
RTXRTX CorpStock25,529$3.38M0.3%−306−1.2%ReducedHistory
IDXXIDEXX Laboratories IncCOM7,693$3.23M0.3%+762+11.0%AddedHistory
iShares Core Dividend Growth ETF46434V621ETF50,917$3.15M0.3%+2,652+5.5%Added–
CELHCelsius Holdings, Inc.COM NEW86,910$3.10M0.3%+86,910NewHistory
iShares Core MSCI Eafe ETF46432F842ETF40,377$3.05M0.3%+2,281+6.0%Added–
STZConstellation Brands, Inc.Stock16,119$2.96M0.2%−39,495−71.0%ReducedHistory
BMRNBiomarin Pharmaceutical IncCOM40,764$2.88M0.2%+1,409+3.6%AddedHistory
AMATApplied Materials IncStock17,629$2.56M0.2%+153+0.9%AddedHistory
Vanguard Ftse All-World Ex-US Index Fund922042775ETF41,166$2.50M0.2%−3,089−7.0%Reduced–
BRK.ABerkshire Hathaway IncCL A3$2.40M0.2%+3NewHistory
CDNSCadence Design Systems IncStock9,323$2.37M0.2%+9,323NewHistory
CTVACorteva, Inc.Stock37,531$2.36M0.2%−1,885−4.8%ReducedHistory
Vanguard Whitehall FDS921946794INTL HIGH ETF30,775$2.27M0.2%−3,128−9.2%Reduced–
iShares S&P 100 ETF464287101ETF8,355$2.26M0.2%00.0%Unchanged–
ALNTAllient IncCOM100,006$2.20M0.2%−12,956−11.5%ReducedHistory
Invesco Exchange Traded FD T46137V753FOOD & BEVERAGE46,932$2.16M0.2%+1,251+2.7%Added–
iShares Tr46434V456MSCI INTL QUALTY51,450$2.04M0.2%−19,928−27.9%Reduced–
Schwab U.S. Broad Market ETF808524102ETF87,690$1.89M0.2%+1,865+2.2%Added–
PAYXPaychex IncStock11,636$1.80M0.2%−116−1.0%ReducedHistory
SHELShell plcADR24,406$1.79M0.2%−73−0.3%ReducedHistory
MRKMerck & Co., Inc.Stock19,822$1.78M0.1%+760+4.0%AddedHistory

Sold out since Q4 2024 (43)

Positions held at the end of Q4 2024 that are gone from this filing.

Positions of Howe & Rusling Inc sold out since Q4 2024
SecurityClassShares in Q4 2024Value in Q4 2024% of portfolio in Q4 2024History
LWLamb Weston Holdings, Inc.Stock89,960$6.01M0.5%History
Fidelity Merrimack STR Tr316188309TOTAL BD ETF10,709$480.5K<0.1%–
iShares Tr46435G672CORE INTL AGGR5,124$255.8K<0.1%–
IBITiShares Bitcoin Trust ETFETF4,495$238.5K<0.1%History
ADIAnalog Devices IncStock1,061$225.4K<0.1%History
SYYSysco CorpStock2,904$222.0K<0.1%History
OXMOxford Industries IncCOM2,728$214.9K<0.1%History
J P Morgan Exchange Traded F46641Q761US QUALTY FCTR3,082$176.5K<0.1%–
Vanguard Scottsdale FDS92206C706INTER TERM TREAS1,294$75.1K<0.1%–
iShares Tr46434V381FUTU EXPO TE ETF1,076$64.2K<0.1%–
iShares Tr46435G417CR 5 10 YR ETF1,362$57.8K<0.1%–
iShares Semiconductor ETF464287523ETF218$47.0K<0.1%–
J P Morgan Exchange Traded F46641Q654ULTRA SHT MUNCPL644$32.7K<0.1%–
State Street SPDR Portfolio Short Term Corporate Bond ETF78464A474ETF1,064$31.8K<0.1%–
Global X FDS37954Y673US INFR DEV ETF711$28.7K<0.1%–
Invesco Exchange Traded FD T46137V886DWA STAPLES260$27.3K<0.1%–
JPMorgan Ultra-Short Income ETF46641Q837ETF524$26.4K<0.1%–
Vanguard Morningstar Small-Cap Value ETF922908611ETF98$19.5K<0.1%–
State Street SPDR S&P Software & Services ETF78464A599ETF84$15.9K<0.1%–
SPDR Ser Tr78468R648S&P KENSHO NEW269$13.7K<0.1%–
SPDR Series Trust78464A664ST LON TREAS ETF425$11.1K<0.1%–
Schwab U.S. Mid-Cap ETF808524508ETF396$11.0K<0.1%–
iShares Tr46429B7470-5 YR TIPS ETF104$10.5K<0.1%–
Invesco Exchange Traded FD T46137V100AEROSPACE DEFN74$8.49K<0.1%–
iShares Tr464287556ISHARES BIOTECH60$7.93K<0.1%–
SPDR Series Trust78464A383ST STR BACKE ETF348$7.50K<0.1%–
Invesco Exchange Traded FD T46137V316S&P500 EQL MAT207$6.74K<0.1%–
Vanguard Industrials ETF92204A603ETF23$5.85K<0.1%–
iShares MSCI India ETF46429B598ETF99$5.21K<0.1%–
State Street SPDR S&P Bank ETF78464A797ETF86$4.77K<0.1%–
iShares Tr46429B614MSCI INDIA SM CP50$3.82K<0.1%–
iShares Inc46434G814MSCI MLY ETF NEW145$3.56K<0.1%–
iShares Tr46429B416MSCI UK SM ETF100$3.47K<0.1%–
State Street SPDR S&P Regional Banking ETF78464A698ETF43$2.60K<0.1%–
First Tr Exchange-Traded FD33734X184UTILITIES ALPH67$2.54K<0.1%–
iShares Tr464288794US BR DEL SE ETF14$2.02K<0.1%–
iShares Russell Midcap ETF464287499ETF22$1.95K<0.1%–
iShares Tr464287515EXPANDED TECH18$1.80K<0.1%–
SPDR Series Trust78464A789ST STR SP INS29$1.64K<0.1%–
Invesco Exchange Traded FD T46137V811DORSEY WRGT TECH19$1.38K<0.1%–
iShares Tr46435G409MSCI INTL VLU FT38$1.03K<0.1%–
iShares MSCI Eafe Min Vol Factor ETF46429B689ETF12$849<0.1%–
iShares Inc46434G889EMNG MKTS EQT4$181<0.1%–