Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q4 2023
Institutional positions in Procter & Gamble Co as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 3,587
- +227 vs. Q3 2023
- Shares held
- 1.55B
- +20.1M (+1.3%) vs. Q3 2023
- Total value
- $226.9B
- +$3.70B (+1.7%) vs. Q3 2023
- New holders
- 344
- 1,362 more added
- Sold out
- 117
- 1,506 more reduced
51 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,043 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,047 | $229.1B |
| Q3 2025 | 3,906 | $240.7B |
| Q2 2025 | 3,967 | $255.3B |
| Q1 2025 | 4,026 | $274.0B |
| Q4 2024 | 4,016 | $268.0B |
| Q3 2024 | 3,729 | $274.8B |
| Q2 2024 | 3,663 | $261.8B |
| Q1 2024 | 3,657 | $254.9B |
| Q4 2023 | 3,587 | $226.9B |
| Q3 2023 | 3,411 | $223.8B |
| Q2 2023 | 3,417 | $231.7B |
| Q1 2023 | 3,384 | $226.4B |
| Q4 2022 | 3,405 | $230.3B |
| Q3 2022 | 3,200 | $191.5B |
| Q2 2022 | 3,261 | $220.9B |
| Q1 2022 | 3,295 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q4 2023
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Planning Capital Management Corp | 21,416 | $3.14M | 2.45% | +21,416 | New |
| Magellan Asset Management Ltd | 21,407 | $3.14M | 0.03% | +669+3.2% | Added |
| Zega Financial, LLC | 21,380 | $3.13M | 1.31% | +21,380 | New |
| Main Street Financial Solutions, LLC | 21,362 | $3.13M | 0.40% | −1,300−5.7% | Reduced |
| Ardent Capital Management, Inc. | 21,359 | $3.13M | 1.64% | 00.0% | Unchanged |
| Everhart Financial Group, Inc. | 21,283 | $3.12M | 1.10% | +150+0.7% | Added |
| Central Bank & Trust Co | 21,253 | $3.11M | 0.48% | +2,225+11.7% | Added |
| Strategic Global Advisors, LLC | 21,243 | $3.11M | 0.71% | −15,011−41.4% | Reduced |
| Agf Management Ltd | 21,146 | $3.10M | 0.02% | +7,149+51.1% | Added |
| Bollard Group LLC | 21,059 | $3.09M | 0.11% | +116+0.6% | Added |
| Key Financial Inc | 21,031 | $3.08M | 0.84% | −68−0.3% | Reduced |
| Dillon & Associates Inc | 20,949 | $3.08M | 0.56% | −876−4.0% | Reduced |
| Viking Fund Management LLC | 21,000 | $3.08M | 0.60% | −4,000−16.0% | Reduced |
| L & S Advisors Inc | 20,999 | $3.08M | 0.37% | −400−1.9% | Reduced |
| Dominguez Wealth Management Solutions, Inc. | 20,994 | $3.08M | 2.55% | −304−1.4% | Reduced |
| Signet Investment Advisory Group, Inc. | 20,992 | $3.08M | 1.85% | +421+2.0% | Added |
| Aries Wealth Management | 20,924 | $3.07M | 1.09% | −2,104−9.1% | Reduced |
| Eqis Capital Management, Inc. | 20,915 | $3.06M | 0.25% | −123−0.6% | Reduced |
| De Burlo Group Inc | 20,989 | $3.06M | 0.53% | 00.0% | Unchanged |
| Cape Ann Savings Bank | 19,434 | $3.05M | 2.02% | −113−0.6% | Reduced |
| Montecito Bank & Trust | 20,783 | $3.05M | 0.66% | +268+1.3% | Added |
| Arlington Partners LLC | 20,720 | $3.04M | 0.87% | −915−4.2% | Reduced |
| Prosperity Consulting Group, LLC | 20,720 | $3.04M | 1.02% | +2,337+12.7% | Added |
| AllGen Financial Advisors, Inc. | 20,679 | $3.03M | 1.58% | +68+0.3% | Added |
| United Asset Strategies, Inc. | 20,674 | $3.03M | 0.34% | +1,689+8.9% | Added |
| Aureus Asset Management, LLC | 20,584 | $3.02M | 0.22% | +73+0.4% | Added |
| First County Bank | 20,575 | $3.02M | 1.46% | −13−0.1% | Reduced |
| B.O.S.S. Retirement Advisors, LLC | 20,531 | $3.01M | 0.58% | +1,774+9.5% | Added |
| Portside Wealth Group, LLC | 20,470 | $3.00M | 0.56% | −1,077−5.0% | Reduced |
| Resonant Capital Advisors, LLC | 20,338 | $2.98M | 0.29% | −567−2.7% | Reduced |
| Auxier Asset Management | 20,324 | $2.98M | 0.48% | −124−0.6% | Reduced |
| Kiley Juergens Wealth Management, LLC | 20,323 | $2.98M | 1.00% | +189+0.9% | Added |
| L.M. Kohn & Company | 20,273 | $2.97M | 0.95% | +632+3.2% | Added |
| Washington Trust Advisors, Inc. | 20,271 | $2.97M | 0.28% | −86−0.4% | Reduced |
| Cooper Financial Group | 20,260 | $2.97M | 0.54% | −1,026−4.8% | Reduced |
| Davidson Trust Co | 20,252 | $2.97M | 1.91% | +376+1.9% | Added |
| PFG Advisors | 20,208 | $2.96M | 0.24% | −1,376−6.4% | Reduced |
| Norway Savings Bank | 20,172 | $2.96M | 1.31% | −126−0.6% | Reduced |
| Shepherd Financial Partners LLC | 20,152 | $2.95M | 0.42% | +115+0.6% | Added |
| First Command Advisory Services, Inc. | 20,152 | $2.95M | 0.03% | +29+0.1% | Added |
| Generali Powszechne Towarzystwo Emerytalne | 20,118 | $2.95M | 1.54% | 00.0% | Unchanged |
| Empirical Financial Services, LLC d.b.a. Empirical Wealth Management | 20,106 | $2.95M | 0.10% | +111+0.6% | Added |
| Adell Harriman & Carpenter Inc | 20,105 | $2.95M | 0.27% | −1,916−8.7% | Reduced |
| Alphinity Investment Management Pty Ltd | 20,104 | $2.95M | 0.03% | +1,793+9.8% | Added |
| Rothschild Investment LLC | 20,069 | $2.94M | 0.25% | +20,069 | New |
| Ullmann Financial Group, Inc. | 20,042 | $2.94M | 0.48% | +35+0.2% | Added |
| Clean Yield Group | 20,032 | $2.94M | 1.24% | −180−0.9% | Reduced |
| Intrust Bank NA | 20,024 | $2.93M | 0.34% | +87+0.4% | Added |
| Lineweaver Wealth Advisors, LLC | 19,987 | $2.93M | 0.76% | −4,943−19.8% | Reduced |
| Osterweis Capital Management Inc | 19,962 | $2.93M | 0.19% | 00.0% | Unchanged |
| AdvisorNet Financial, Inc | 19,932 | $2.92M | 0.27% | +993+5.2% | Added |
| Hilltop Holdings Inc. | 19,919 | $2.92M | 0.33% | −602−2.9% | Reduced |
| Center for Financial Planning, Inc. | 19,903 | $2.92M | 0.54% | +190+1.0% | Added |
| Wiley Bros.-Aintree Capital, LLC | 20,030 | $2.91M | 0.71% | +3,456+20.9% | Added |
| Sunburst Financial Group, LLC | 19,869 | $2.91M | 0.90% | +3,824+23.8% | Added |
| Oak Asset Management, LLC | 19,851 | $2.91M | 1.16% | −578−2.8% | Reduced |
| Riverbridge Partners LLC | 19,847 | $2.91M | 0.04% | −470−2.3% | Reduced |
| Peoples Bank | 19,780 | $2.90M | 1.70% | −919−4.4% | Reduced |
| Belpointe Asset Management LLC | 19,760 | $2.90M | 0.25% | −174−0.9% | Reduced |
| Marino, Stram & Associates LLC | 19,727 | $2.89M | 0.75% | −66−0.3% | Reduced |
| Sterling Investment Advisors, Ltd. | 19,694 | $2.89M | 0.90% | −285−1.4% | Reduced |
| Bank Ozk | 19,690 | $2.89M | 1.41% | −353−1.8% | Reduced |
| Baker Tilly Wealth Management, LLC | 19,660 | $2.88M | 0.47% | −3,693−15.8% | Reduced |
| Nicolet Bankshares Inc | 19,657 | $2.88M | 0.78% | +146+0.7% | Added |
| Viewpoint Capital Management LLC | 19,629 | $2.88M | 2.01% | +70.0% | Added |
| Patron Partners Advisors, LLC | 19,587 | $2.87M | 1.90% | −3,933−16.7% | Reduced |
| Brandywine Oak Private Wealth LLC | 19,561 | $2.87M | 0.32% | −145−0.7% | Reduced |
| Financial Security Advisor, Inc. | 19,540 | $2.86M | 1.12% | +226+1.2% | Added |
| Gleason Group, Inc. | 19,523 | $2.86M | 0.66% | +120+0.6% | Added |
| Beaumont Financial Advisors, LLC | 19,503 | $2.86M | 0.26% | +303+1.6% | Added |
| 3Chopt Investment Partners, LLC | 19,503 | $2.86M | 1.05% | +580+3.1% | Added |
| Brown Miller Wealth Management, LLC | 19,473 | $2.85M | 1.43% | +203+1.1% | Added |
| Mengis Capital Management, Inc. | 19,462 | $2.85M | 0.53% | −140−0.7% | Reduced |
| Motley Fool Wealth Management, LLC | 19,205 | $2.82M | 0.15% | −4,311−18.3% | Reduced |
| Virginia Wealth Management Group, Inc. | 19,252 | $2.82M | 2.47% | −6,159−24.2% | Reduced |
| Family Management Corp | 19,238 | $2.82M | 0.59% | +15,335+392.9% | Added |
| ROI Financial Advisors, LLC | 19,210 | $2.81M | 2.33% | +19,210 | New |
| Moreno Evelyn V | 19,155 | $2.81M | 1.32% | −35,190−64.8% | Reduced |
| Pictet North America Advisors SA | 19,111 | $2.80M | 0.36% | +7,157+59.9% | Added |
| Fifth Third Wealth Advisors LLC | 19,087 | $2.80M | 0.91% | +1,131+6.3% | Added |
| Westmount Partners, LLC | 19,077 | $2.80M | 1.14% | +23+0.1% | Added |
| OneAscent Financial Services LLC | 19,055 | $2.79M | 0.35% | +7,529+65.3% | Added |
| Inscription Capital, LLC | 18,980 | $2.78M | 0.76% | +722+4.0% | Added |
| Asio Capital, LLC | 18,975 | $2.78M | 0.65% | +280+1.5% | Added |
| Advisors Capital Management, LLC | 18,967 | $2.78M | 0.06% | +885+4.9% | Added |
| Buckingham Capital Management, Inc. | 18,910 | $2.77M | 0.37% | −313−1.6% | Reduced |
| Mitchell & Pahl Private Wealth, LLC | 18,876 | $2.77M | 1.57% | −488−2.5% | Reduced |
| Whalerock Point Partners, LLC | 18,869 | $2.77M | 0.86% | +10+0.1% | Added |
| McIntyre Freedman & Flynn Investment Advisers Inc | 18,845 | $2.76M | 2.21% | +10.0% | Added |
| Chicago Trust Co NA | 18,789 | $2.75M | 0.61% | −5,220−21.7% | Reduced |
| International Assets Investment Management, LLC | 18,748 | $2.75M | 0.35% | −946−4.8% | Reduced |
| Charles Schwab Trust Co | 18,741 | $2.75M | 0.27% | −545−2.8% | Reduced |
| Citizens & Northern Corp | 18,706 | $2.74M | 0.98% | −782−4.0% | Reduced |
| Boyd Watterson Asset Management LLC | 18,694 | $2.74M | 1.08% | 00.0% | Unchanged |
| Somerset Trust Co | 18,668 | $2.74M | 1.20% | −603−3.1% | Reduced |
| Consolidated Capital Management, LLC | 18,658 | $2.73M | 1.46% | −39−0.2% | Reduced |
| CFO4Life Group, LLC | 18,623 | $2.73M | 0.52% | −471−2.5% | Reduced |
| McGowan Group Asset Management, Inc. | 18,607 | $2.73M | 0.44% | −1,922−9.4% | Reduced |
| Bristlecone Advisors, LLC | 18,575 | $2.72M | 0.28% | −163−0.9% | Reduced |
| Investment Advisory Services Inc | 18,499 | $2.71M | 1.07% | +102+0.6% | Added |