Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q4 2023
Institutional positions in Procter & Gamble Co as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 3,588
- +227 vs. Q3 2023
- Shares held
- 1.55B
- +20.1M (+1.3%) vs. Q3 2023
- Total value
- $226.9B
- +$3.70B (+1.7%) vs. Q3 2023
- New holders
- 344
- 1,363 more added
- Sold out
- 117
- 1,506 more reduced
51 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,042 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,048 | $229.1B |
| Q3 2025 | 3,907 | $240.7B |
| Q2 2025 | 3,968 | $255.3B |
| Q1 2025 | 4,027 | $274.0B |
| Q4 2024 | 4,017 | $268.0B |
| Q3 2024 | 3,730 | $274.8B |
| Q2 2024 | 3,664 | $261.8B |
| Q1 2024 | 3,658 | $254.9B |
| Q4 2023 | 3,588 | $226.9B |
| Q3 2023 | 3,412 | $223.8B |
| Q2 2023 | 3,418 | $231.7B |
| Q1 2023 | 3,385 | $226.4B |
| Q4 2022 | 3,406 | $230.3B |
| Q3 2022 | 3,201 | $191.5B |
| Q2 2022 | 3,262 | $220.9B |
| Q1 2022 | 3,296 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q4 2023
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Miller Wealth Advisors, LLC | 1,468 | $215.1K | 0.14% | 00.0% | Unchanged |
| Waterford Advisors, LLC | 1,468 | $215.1K | 0.10% | 00.0% | Unchanged |
| Millennium Capital Advisors, LLC | 1,470 | $215.4K | 0.16% | 00.0% | Unchanged |
| Eagle Harbor Asset Management Inc | 1,473 | $215.9K | 0.25% | 00.0% | Unchanged |
| Alpha Financial Advisors, LLC | 1,475 | $216.1K | 0.11% | +40+2.8% | Added |
| One Wealth Management Investment & Advisory Services, LLC | 1,486 | $217.8K | 0.10% | +1,486 | New |
| Tarbox Family Office, Inc. | 1,493 | $218.7K | 0.04% | −1,493−50.0% | Reduced |
| Terra Nova Asset Management LLC | 1,493 | $218.8K | 0.19% | +2+0.1% | Added |
| Rockingstone Advisors LLC | 1,495 | $219.1K | 0.12% | −423−22.1% | Reduced |
| Demars Financial Group, LLC | 1,497 | $219.4K | 0.12% | +63+4.4% | Added |
| Shotwell Rutter Baer Inc | 1,457 | $219.4K | 0.21% | +1,457 | New |
| Greytown Advisors Inc. | 1,499 | $219.7K | 0.12% | −323−17.7% | Reduced |
| Seizert Capital Partners, LLC | 1,500 | $219.8K | 0.01% | 00.0% | Unchanged |
| Ithaka Group LLC | 1,500 | $219.8K | 0.04% | 00.0% | Unchanged |
| Highview Capital Management LLC | 1,507 | $220.8K | 0.12% | 00.0% | Unchanged |
| Greenspring Advisors, LLC | 1,507 | $220.8K | 0.06% | 00.0% | Unchanged |
| Bank of Stockton | 1,504 | $221.9K | 0.07% | −543−26.5% | Reduced |
| Santori & Peters | 1,519 | $222.6K | 0.11% | +1+0.1% | Added |
| Advisory Resource Group | 1,521 | $222.8K | 0.06% | −63−4.0% | Reduced |
| Rather & Kittrell, Inc. | 1,521 | $222.9K | 0.08% | 00.0% | Unchanged |
| Inspire Advisors, LLC | 1,521 | $223.0K | 0.03% | −22−1.4% | Reduced |
| WP Advisors, LLC | 1,522 | $223.1K | 0.08% | +9+0.6% | Added |
| Ahl Investment Management, Inc. | 1,526 | $223.6K | 0.18% | 00.0% | Unchanged |
| BluePath Capital Management, LLC | 1,492 | $223.6K | 0.20% | +14+0.9% | Added |
| Sterling Group Wealth Management, LLC | 1,531 | $224.3K | 0.17% | −1,080−41.4% | Reduced |
| Hoya Capital Real Estate, LLC | 1,532 | $224.5K | 4.69% | 00.0% | Unchanged |
| Firestone Capital Management | 1,538 | $225.4K | 0.07% | 00.0% | Unchanged |
| Noesis Capital Mangement Corp | 1,544 | $226.3K | 0.05% | −110−6.7% | Reduced |
| Collaborative Wealth Managment Inc. | 1,546 | $226.6K | 0.12% | −424−21.5% | Reduced |
| Stordahl Capital Management, Inc. | 1,548 | $226.9K | 0.06% | +7+0.5% | Added |
| Canvas Wealth Advisors, LLC | 1,509 | $227.3K | 0.08% | +1,509 | New |
| Commons Capital, LLC | 1,552 | $227.4K | 0.36% | +2+0.1% | Added |
| Twin Peaks Wealth Advisors, LLC | 1,552 | $227.5K | 0.15% | +1,552 | New |
| LBMC Investment Advisors, LLC | 1,554 | $227.7K | 0.02% | −53−3.3% | Reduced |
| Verity Asset Management, Inc. | 1,555 | $227.8K | 0.15% | −69−4.2% | Reduced |
| Abel Hall, LLC | 1,562 | $228.8K | 0.20% | +1,562 | New |
| Mascoma Wealth Management LLC | 1,565 | $229.3K | 0.07% | −30−1.9% | Reduced |
| MWA Asset Management | 1,569 | $229.9K | 0.19% | 00.0% | Unchanged |
| Treynor Bancshares, Inc. | 1,569 | $229.9K | 0.13% | +5+0.3% | Added |
| Oldfather Financial Services, LLC | 1,574 | $230.6K | 0.10% | +48+3.1% | Added |
| Shorepoint Capital Partners LLC | 1,574 | $230.7K | 0.06% | −25−1.6% | Reduced |
| Fusion Capital, LLC | 1,576 | $230.9K | 0.12% | −193−10.9% | Reduced |
| Somerset Group LLC | 1,578 | $231.2K | 0.19% | 00.0% | Unchanged |
| May Barnhard Investments LLC | 1,580 | $231.5K | 0.12% | +1,580 | New |
| One Day In July LLC | 1,581 | $231.7K | 0.04% | +144+10.0% | Added |
| Nova R Wealth, Inc. | 1,589 | $232.9K | 0.15% | +1,589 | New |
| Madison Park Capital Advisors, LLC | 1,591 | $233.1K | 0.22% | +1,591 | New |
| Connolly Sarah T. | 1,592 | $233.3K | 21.07% | −25,488−94.1% | Reduced |
| Alaethes Wealth LLC | 1,595 | $233.7K | 0.11% | +13+0.8% | Added |
| Sym Financial Corp | 1,603 | $234.9K | 0.04% | −35−2.1% | Reduced |
| Cohen & Steers, Inc. | 1,601 | $235.0K | 0.00% | −1,612−50.2% | Reduced |
| Palisades Hudson Asset Management, L.P. | 1,606 | $235.0K | 0.11% | 00.0% | Unchanged |
| Hobbs Group Advisors, LLC | 1,606 | $235.3K | 0.10% | +1,606 | New |
| Clare Market Investments LLC | 1,607 | $235.5K | 0.08% | −4−0.2% | Reduced |
| Towarzystwo Funduszy Inwestycyjnych Pzu SA | 1,617 | $237.0K | 0.11% | +1,617 | New |
| Martel Wealth Advisors Inc | 1,630 | $238.9K | 0.05% | 00.0% | Unchanged |
| Affinity Wealth Management LLC | 1,630 | $238.9K | 0.05% | 00.0% | Unchanged |
| Mount Vernon Associates Inc | 1,628 | $239.0K | 0.23% | 00.0% | Unchanged |
| RIA Advisory Group LLC | 3,043 | $239.4K | 0.11% | −27,148−89.9% | Reduced |
| Neo Ivy Capital Management | 1,638 | $240.0K | 0.54% | +1,638 | New |
| IAM Advisory, LLC | 1,643 | $240.7K | 0.08% | −303−15.6% | Reduced |
| Private Capital Management, LLC | 1,644 | $240.9K | 0.03% | +188+12.9% | Added |
| Benson Investment Management Company, Inc. | 1,644 | $240.9K | 0.12% | 00.0% | Unchanged |
| Roble, Belko & Company, Inc | 1,643 | $241.0K | 0.05% | 00.0% | Unchanged |
| Berry Wealth Group, LP | 1,646 | $241.2K | 0.22% | +1,646 | New |
| Hibernia Wealth Partners, LLC | 1,646 | $241.2K | 0.18% | +46+2.9% | Added |
| Meritas Wealth Management, LLC | 1,647 | $241.3K | 0.18% | +1,647 | New |
| Echo45 Advisors LLC | 1,653 | $242.2K | 0.19% | +161+10.8% | Added |
| Spectrum Wealth Counsel, LLC | 1,655 | $242.5K | 0.03% | +1,655 | New |
| RWM Asset Management, LLC | 1,633 | $242.7K | 0.05% | −335−17.0% | Reduced |
| Arq Wealth Advisors, LLC | 1,658 | $243.0K | 0.14% | −75−4.3% | Reduced |
| Halpern Financial, Inc. | 1,644 | $243.0K | 0.08% | 00.0% | Unchanged |
| Blue Barn Wealth, LLC | 1,662 | $243.5K | 0.14% | −795−32.4% | Reduced |
| Alpha Financial Partners, LLC | 1,663 | $243.7K | 0.24% | +11+0.7% | Added |
| Richardson Financial Services Inc. | 1,663 | $243.7K | 0.21% | +1,663 | New |
| US Financial Advisors, LLC | 1,669 | $244.6K | 0.09% | +3+0.2% | Added |
| S&T Bank | 1,671 | $245.0K | 0.05% | 00.0% | Unchanged |
| Security National Bank of Sioux City Iowa | 1,677 | $245.7K | 0.19% | 00.0% | Unchanged |
| MY Wealth Management Inc. | 1,678 | $245.9K | 0.23% | 00.0% | Unchanged |
| Seeds Investor LLC | 1,678 | $245.9K | 0.28% | +1,678 | New |
| Davis Investment Partners, LLC | 1,658 | $246.3K | 0.12% | 00.0% | Unchanged |
| Sentinel Pension Advisors Inc | 1,681 | $246.4K | 0.06% | +44+2.7% | Added |
| Matisse Capital | 1,688 | $247.4K | 0.13% | +16+1.0% | Added |
| Harel Insurance Investments & Financial Services Ltd. | 1,703 | $248.0K | 0.00% | −2,227−56.7% | Reduced |
| Shikiar Asset Management Inc | 1,690 | $248.0K | 0.08% | 00.0% | Unchanged |
| Carmel Capital Partners, LLC | 1,699 | $249.0K | 0.13% | −430−20.2% | Reduced |
| Rbo & Co LLC | 1,700 | $249.1K | 0.04% | 00.0% | Unchanged |
| Weiss Asset Management LP | 1,701 | $249.3K | 0.02% | +1,701 | New |
| Core Wealth Advisors, Inc. | 1,705 | $249.9K | 0.09% | +816+91.8% | Added |
| Next Capital Management LLC | 1,707 | $250.1K | 0.11% | +1,707 | New |
| Epic Trust Investment Advisors, LLC | 1,708 | $250.3K | 0.34% | −12−0.7% | Reduced |
| Von Berge Wealth Management Group, LLC | 1,665 | $250.8K | 0.19% | +61+3.8% | Added |
| Hyperion Partners, LLC | 1,713 | $251.0K | 0.20% | −108−5.9% | Reduced |
| Kiely Wealth Advisory Group, Inc. | 1,610 | $251.1K | 0.15% | +1,610 | New |
| Sollinda Capital Management LLC | 1,714 | $251.2K | 0.07% | +1,714 | New |
| Greenup Street Wealth Management LLC | 1,715 | $251.3K | 0.07% | −166−8.8% | Reduced |
| Adamsbrown Wealth Consultants LLC | 1,717 | $251.6K | 0.11% | +203+13.4% | Added |
| Thrive Capital Management, LLC | 1,718 | $251.8K | 0.13% | +101+6.2% | Added |
| International Private Wealth Advisors LLC | 1,719 | $252.0K | 0.25% | +1,719 | New |
| TCP Asset Management, LLC | 1,722 | $252.3K | 0.09% | +1,722 | New |