Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q4 2023
Institutional positions in Procter & Gamble Co as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 3,587
- +227 vs. Q3 2023
- Shares held
- 1.55B
- +20.1M (+1.3%) vs. Q3 2023
- Total value
- $226.9B
- +$3.70B (+1.7%) vs. Q3 2023
- New holders
- 344
- 1,362 more added
- Sold out
- 117
- 1,506 more reduced
51 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,043 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,047 | $229.1B |
| Q3 2025 | 3,906 | $240.7B |
| Q2 2025 | 3,967 | $255.3B |
| Q1 2025 | 4,026 | $274.0B |
| Q4 2024 | 4,016 | $268.0B |
| Q3 2024 | 3,729 | $274.8B |
| Q2 2024 | 3,663 | $261.8B |
| Q1 2024 | 3,657 | $254.9B |
| Q4 2023 | 3,587 | $226.9B |
| Q3 2023 | 3,411 | $223.8B |
| Q2 2023 | 3,417 | $231.7B |
| Q1 2023 | 3,384 | $226.4B |
| Q4 2022 | 3,405 | $230.3B |
| Q3 2022 | 3,200 | $191.5B |
| Q2 2022 | 3,261 | $220.9B |
| Q1 2022 | 3,295 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q4 2023
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Stolper Co | 12,187 | $1.79M | 0.72% | −156−1.3% | Reduced |
| Summit Financial Strategies, Inc. | 12,193 | $1.79M | 0.27% | −290−2.3% | Reduced |
| Staley Capital Advisers Inc | 12,205 | $1.79M | 0.09% | −66−0.5% | Reduced |
| Silver Oak Securities, Inc | 12,206 | $1.79M | 0.24% | +2,323+23.5% | Added |
| Northside Capital Management, LLC | 12,242 | $1.79M | 0.56% | +10.0% | Added |
| Eagle Ridge Investment Management | 12,256 | $1.80M | 0.18% | +1,785+17.0% | Added |
| Blodgett Wealth Advisors, LLC | 12,280 | $1.80M | 1.84% | −500−3.9% | Reduced |
| Burford Brothers, Inc. | 12,297 | $1.80M | 1.27% | +12,297 | New |
| Bigelow Investment Advisors, LLC | 12,303 | $1.80M | 0.97% | −49−0.4% | Reduced |
| Credential Qtrade Securities Inc. | 12,305 | $1.80M | 0.11% | +695+6.0% | Added |
| Beacon Financial Advisory LLC | 12,337 | $1.81M | 0.87% | −40−0.3% | Reduced |
| Taurus Asset Management, LLC | 12,338 | $1.81M | 0.20% | −963−7.2% | Reduced |
| Tevis Investment Management | 12,349 | $1.81M | 1.67% | 00.0% | Unchanged |
| Community Bank of Raymore | 12,383 | $1.81M | 0.80% | −1,240−9.1% | Reduced |
| Indiana Trust & Investment Management CO | 12,407 | $1.82M | 0.82% | −254−2.0% | Reduced |
| Rogco, LP | 12,435 | $1.82M | 0.80% | +2,669+27.3% | Added |
| Armstrong, Fleming & Moore, Inc | 12,466 | $1.83M | 1.38% | −535−4.1% | Reduced |
| Embree Financial Group | 12,541 | $1.84M | 0.39% | +12,541 | New |
| Ignite Planners, LLC | 12,373 | $1.84M | 0.55% | −623−4.8% | Reduced |
| Mustard Seed Financial, LLC | 12,569 | $1.84M | 2.08% | +12,569 | New |
| Northstar Asset Management LLC | 12,597 | $1.85M | 0.49% | +290+2.4% | Added |
| Fukoku Mutual Life Insurance Co | 12,622 | $1.85M | 0.15% | −801−6.0% | Reduced |
| Bell Bank | 12,638 | $1.85M | 0.18% | +412+3.4% | Added |
| Bridgewater Advisors Inc. | 12,681 | $1.86M | 0.28% | +382+3.1% | Added |
| Bedel Financial Consulting, Inc. | 12,697 | $1.86M | 0.34% | +152+1.2% | Added |
| Cozad Asset Management Inc | 12,709 | $1.86M | 0.21% | −858−6.3% | Reduced |
| Paradigm Financial Partners, LLC | 12,743 | $1.87M | 0.45% | −1,173−8.4% | Reduced |
| Heritage Financial Services, LLC | 12,784 | $1.87M | 0.32% | +115+0.9% | Added |
| Tobam | 12,806 | $1.88M | 0.16% | +1,259+10.9% | Added |
| Legacy Private Trust Co. | 12,843 | $1.88M | 0.15% | +3,015+30.7% | Added |
| Cornerstone Advisory, LLC | 12,873 | $1.89M | 0.29% | +576+4.7% | Added |
| Global Financial Private Client, LLC | 12,897 | $1.89M | 0.88% | +718+5.9% | Added |
| Highlander Capital Management, LLC | 12,903 | $1.89M | 0.67% | 00.0% | Unchanged |
| Day & Ennis, LLC | 12,978 | $1.90M | 0.67% | −213−1.6% | Reduced |
| Pinnacle Holdings, LLC | 12,981 | $1.90M | 0.78% | +1,125+9.5% | Added |
| Keebeck Wealth Management, LLC | 12,998 | $1.90M | 0.31% | −223−1.7% | Reduced |
| CCG Wealth Management, LLC | 13,013 | $1.91M | 1.28% | −4,281−24.8% | Reduced |
| DeDora Capital, Inc. | 13,029 | $1.91M | 0.67% | −52−0.4% | Reduced |
| Steward Partners Investment Solutions, LLC | 13,042 | $1.91M | 0.80% | +13,042 | New |
| Advisory Alpha, LLC | 13,060 | $1.91M | 0.09% | +4,736+56.9% | Added |
| Global Trust Asset Management, LLC | 13,076 | $1.92M | 0.84% | +113+0.9% | Added |
| Summit Place Financial Advisors, LLC | 13,096 | $1.92M | 1.25% | +734+5.9% | Added |
| Wilson & Boucher Capital Management, LLC | 13,100 | $1.92M | 1.62% | 00.0% | Unchanged |
| United Bank | 13,124 | $1.92M | 1.06% | −19−0.1% | Reduced |
| Gillespie Robinson & Grimm Inc | 13,139 | $1.93M | 0.17% | +1,079+8.9% | Added |
| Mission Creek Capital Partners, Inc. | 13,190 | $1.93M | 0.50% | −334−2.5% | Reduced |
| GPS Wealth Strategies Group, LLC | 13,226 | $1.94M | 0.35% | −612−4.4% | Reduced |
| Silver Lake Advisory, LLC | 13,244 | $1.94M | 1.09% | +60.0% | Added |
| Donaldson Capital Management, LLC | 13,246 | $1.94M | 0.09% | −2,385−15.3% | Reduced |
| Allred Capital Management, LLC | 13,275 | $1.95M | 0.85% | −119−0.9% | Reduced |
| Advisor Resource Council | 13,317 | $1.95M | 0.23% | +7,127+115.1% | Added |
| Dynamic Technology Lab Private Ltd | 13,319 | $1.95M | 0.21% | −15,358−53.6% | Reduced |
| RB Capital Management, LLC | 13,342 | $1.96M | 0.57% | +147+1.1% | Added |
| Continuum Advisory, LLC | 13,362 | $1.96M | 0.28% | −477−3.4% | Reduced |
| CWS Financial Advisors, LLC | 13,370 | $1.96M | 0.74% | −544−3.9% | Reduced |
| VeraBank, N.A. | 13,380 | $1.96M | 0.66% | −39−0.3% | Reduced |
| Austin Wealth Management, LLC | 12,473 | $1.96M | 0.53% | +46+0.4% | Added |
| Phoenix Holdings Ltd. | 12,836 | $1.97M | 0.03% | +4,222+49.0% | Added |
| Aldebaran Financial Inc. | 13,453 | $1.97M | 3.05% | −435−3.1% | Reduced |
| Perpetual Ltd | 13,453 | $1.97M | 0.02% | 00.0% | Unchanged |
| Powers Advisory Group, LLC | 13,507 | $1.98M | 1.22% | −143−1.0% | Reduced |
| Skopos Labs, Inc. | 13,513 | $1.98M | 0.94% | +13,513 | New |
| FinTrust Capital Advisors, LLC | 13,515 | $1.98M | 0.40% | +742+5.8% | Added |
| Weaver Capital Management LLC | 13,523 | $1.98M | 0.80% | +13,523 | New |
| LGT Fund Management Co Ltd. | 13,610 | $1.98M | 0.85% | +830+6.5% | Added |
| First Financial Corp | 13,543 | $1.98M | 1.01% | +8+0.1% | Added |
| Joseph Group Capital Management | 13,607 | $1.99M | 1.16% | +602+4.6% | Added |
| Simon Quick Advisors, LLC | 13,621 | $2.00M | 0.18% | −1,024−7.0% | Reduced |
| MONECO Advisors, LLC | 13,626 | $2.00M | 0.38% | +3,867+39.6% | Added |
| Mach-1 Financial Group, Inc. | 13,651 | $2.00M | 0.76% | −410−2.9% | Reduced |
| River Wealth Advisors LLC | 13,662 | $2.00M | 0.32% | −117−0.8% | Reduced |
| Arbor Trust Wealth Advisors, LLC | 13,679 | $2.00M | 1.19% | −31−0.2% | Reduced |
| Mainstay Capital Management LLC | 13,688 | $2.01M | 0.38% | +2,828+26.0% | Added |
| Granite Investment Partners, LLC | 13,689 | $2.01M | 0.08% | −1,000−6.8% | Reduced |
| XML Financial, LLC | 13,692 | $2.01M | 0.21% | +439+3.3% | Added |
| Teamwork Financial Advisors, LLC | 13,699 | $2.01M | 0.34% | −3,770−21.6% | Reduced |
| Glassman Wealth Services | 13,714 | $2.01M | 0.28% | +981+7.7% | Added |
| Commonwealth Financial Services, LLC | 13,729 | $2.01M | 0.47% | −269−1.9% | Reduced |
| Reik & Co., LLC | 13,750 | $2.01M | 0.57% | −470−3.3% | Reduced |
| Guidance Capital, Inc | 13,564 | $2.02M | 0.80% | −287−2.1% | Reduced |
| Hanson & Doremus Investment Management | 13,791 | $2.02M | 0.38% | −93−0.7% | Reduced |
| Asset Management Group, Inc. | 13,809 | $2.02M | 0.41% | +77+0.6% | Added |
| Obermeyer Wood Investment Counsel, LLLP | 13,814 | $2.02M | 0.14% | −76−0.5% | Reduced |
| Benin Management CORP | 13,814 | $2.02M | 0.69% | +82+0.6% | Added |
| Entropy Technologies, LP | 13,864 | $2.03M | 0.38% | +13,864 | New |
| Center For Asset Management LLC | 13,864 | $2.03M | 1.85% | −263−1.9% | Reduced |
| Raab & Moskowitz Asset Management LLC | 13,958 | $2.05M | 0.65% | +2,900+26.2% | Added |
| GAMMA Investing LLC | 13,017 | $2.05M | 0.55% | +13,017 | New |
| Consolidated Portfolio Review Corp | 13,985 | $2.05M | 0.47% | −1,202−7.9% | Reduced |
| Northstar Group, Inc. | 13,986 | $2.05M | 0.45% | −40−0.3% | Reduced |
| Pegasus Partners Ltd. | 13,993 | $2.05M | 0.24% | −1,064−7.1% | Reduced |
| Catalyst Financial Partners LLC | 14,011 | $2.05M | 0.58% | +500+3.7% | Added |
| Van Cleef Asset Management,Inc | 14,013 | $2.05M | 0.29% | +1,250+9.8% | Added |
| S.A. Mason LLC | 14,024 | $2.06M | 1.38% | −137−1.0% | Reduced |
| Union Savings Bank | 14,037 | $2.06M | 1.17% | +355+2.6% | Added |
| Atlas Private Wealth Management | 14,064 | $2.06M | 0.97% | −74−0.5% | Reduced |
| Leo Wealth, LLC | 13,369 | $2.06M | 0.21% | +13,369 | New |
| BNC Wealth Management, LLC | 14,155 | $2.07M | 0.98% | −20−0.1% | Reduced |
| Peddock Capital Advisors, LLC | 14,161 | $2.08M | 0.63% | +752+5.6% | Added |
| Cito Capital Group, LLC | 14,198 | $2.08M | 0.89% | 00.0% | Unchanged |