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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q1 2023

Institutional positions in Procter & Gamble Co as of Mar 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,384
+53 vs. Q4 2022
Shares held
1.56B
+50.2M (+3.3%) vs. Q4 2022
Total value
$226.4B
−$2.82B (−1.2%) vs. Q4 2022
New holders
162
1,480 more added
Sold out
109
1,371 more reduced

74 institutions that held it in Q4 2022 haven't filed for Q1 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2023: 3,385 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,296 institutionsQ2 2022: 3,262 institutionsQ3 2022: 3,201 institutionsQ4 2022: 3,406 institutionsQ1 2023: 3,385 institutionsQ2 2023: 3,418 institutionsQ3 2023: 3,412 institutionsQ4 2023: 3,588 institutionsQ1 2024: 3,658 institutionsQ2 2024: 3,664 institutionsQ3 2024: 3,730 institutionsQ4 2024: 4,017 institutionsQ1 2025: 4,027 institutionsQ2 2025: 3,968 institutionsQ3 2025: 3,907 institutionsQ4 2025: 4,048 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,042 institutions
Value heldQ1 2023: $226.4B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,042$239.0B
Q1 20264,027$230.9B
Q4 20254,048$229.1B
Q3 20253,907$240.7B
Q2 20253,968$255.3B
Q1 20254,027$274.0B
Q4 20244,017$268.0B
Q3 20243,730$274.8B
Q2 20243,664$261.8B
Q1 20243,658$254.9B
Q4 20233,588$226.9B
Q3 20233,412$223.8B
Q2 20233,418$231.7B
Q1 20233,385$226.4B
Q4 20223,406$230.3B
Q3 20223,201$191.5B
Q2 20223,262$220.9B
Q1 20223,296$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q1 2023

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2022.

Institutions holding PG in Q1 2023
InstitutionSharesValue% of portfolioChange in sharesAction
Altiora Financial Group, LLC2,474$367.9K0.17%00.0%Unchanged
OneAscent Wealth Management LLC2,483$369.0K0.14%−1,557−38.5%Reduced
Sterling Financial Planning, Inc.2,483$369.2K0.20%00.0%Unchanged
Verus Financial Partners, Inc.2,379$369.9K0.05%+3+0.1%Added
Fagan Associates, Inc.2,488$370.0K0.09%−11−0.4%Reduced
Norris Perne & French LLP2,499$371.6K0.03%+9+0.4%Added
Tandem Wealth Advisors LLC2,503$372.2K0.23%−15−0.6%Reduced
Sepio Capital, LP2,507$372.7K0.03%−300−10.7%Reduced
Silvant Capital Management LLC2,513$373.7K0.02%00.0%Unchanged
Seed Wealth Management, Inc.2,516$374.1K0.42%00.0%Unchanged
IPG Investment Advisors LLC2,523$375.1K0.09%−54−2.1%Reduced
Ninety One SA (PTY) Ltd2,540$376.1K0.10%−188−6.9%Reduced
Madden Securities Corp2,531$376.3K0.20%−13−0.5%Reduced
Integrated Investment Consultants, LLC2,532$376.5K0.12%−221−8.0%Reduced
American Planning Services, Inc.2,545$378.4K0.26%00.0%Unchanged
Keystone Wealth Services, LLC2,562$381.0K0.16%+67+2.7%Added
Weaver Consulting Group2,573$382.6K0.18%+118+4.8%Added
Ellevest, Inc.2,581$383.8K0.03%−13−0.5%Reduced
Cedrus LLC2,582$383.9K0.27%+88+3.5%Added
Clare Market Investments LLC2,585$384.4K0.16%−226−8.0%Reduced
Traphagen Investment Advisors LLC2,609$387.9K0.06%−15−0.6%Reduced
Obsidian Personal Planning Solutions LLC2,615$388.8K0.57%−65−2.4%Reduced
Blue Edge Capital, LLC2,619$389.4K0.08%00.0%Unchanged
Laurion Capital Management LP2,622$389.9K0.02%+2,622New
B & T Capital Management DBA Alpha Capital Management2,575$390.3K0.10%00.0%Unchanged
Blue Barn Wealth, LLC2,635$391.8K0.24%+1,309+98.7%Added
LGL Partners, LLC2,638$392.3K0.07%00.0%Unchanged
Gemmer Asset Management LLC2,639$392.4K0.06%+3+0.1%Added
Echo Street Capital Management LLC2,643$393.0K0.00%+680+34.6%Added
NorthLanding Financial Partners, LLC2,648$393.7K0.28%−154−5.5%Reduced
Sound Financial Strategies Group, LLC2,649$393.9K0.26%−4,752−64.2%Reduced
Paragon Capital Management LLC2,653$394.6K0.24%−297−10.1%Reduced
Palladiem, LLC2,655$394.7K0.42%+10.0%Added
Gouws Capital LLC2,655$394.8K0.35%−290−9.8%Reduced
USAdvisors Wealth Management, LLC2,659$395.0K0.19%−698−20.8%Reduced
Boyer & Corporon Wealth Management, LLC2,657$395.0K0.13%00.0%Unchanged
Midwest Professional Planners, LTD.2,657$395.1K0.19%+10.0%Added
Wall Street Access Asset Management, LLC2,661$395.7K0.26%−2,676−50.1%Reduced
Lafayette Investments, Inc.2,667$396.5K0.11%+2+0.1%Added
WFA of San Diego, LLC2,678$398.2K0.42%−232−8.0%Reduced
NWF Advisory Services Inc.2,628$398.8K0.09%+2,628New
South Street Advisors LLC2,688$399.7K0.08%00.0%Unchanged
Sitrin Capital Management LLC2,690$400.0K0.24%00.0%Unchanged
Centennial Bank2,685$400.1K0.26%−6−0.2%Reduced
OmniStar Financial Group, Inc.2,695$400.6K0.51%+166+6.6%Added
Cary Street Partners Asset Management LLC2,704$402.0K0.08%+6+0.2%Added
Safeguard Investment Advisory Group, LLC2,707$402.5K0.19%+127+4.9%Added
Gries Financial LLC2,709$402.8K0.12%−75−2.7%Reduced
Punch & Associates Investment Management, Inc.2,711$403.1K0.03%00.0%Unchanged
Act Wealth Management, LLC2,716$403.8K0.24%+3+0.1%Added
Alesco Advisors LLC2,719$404.3K0.01%+348+14.7%Added
Canal Capital Management, LLC2,729$405.8K0.09%−1,836−40.2%Reduced
Ahrens Investment Partners LLC2,736$406.8K0.20%+10.0%Added
ABLE Financial Group, LLC2,740$407.4K0.27%+2,740New
R.H. Dinel Investment Counsel, Inc.2,743$407.9K0.31%00.0%Unchanged
Bluesphere Advisors, LLC2,745$408.1K0.34%+3+0.1%Added
Market Street Wealth Management Advisors LLC2,753$409.3K0.11%−14−0.5%Reduced
Cubist Systematic Strategies, LLC2,754$409.5K0.00%−79,406−96.6%Reduced
Red Tortoise LLC2,754$409.5K0.28%−335−10.8%Reduced
StrongBox Wealth, LLC2,767$411.4K0.28%−8−0.3%Reduced
Calton & Associates, Inc.2,768$411.6K0.19%−768−21.7%Reduced
Vicus Capital2,769$411.7K0.04%+58+2.1%Added
Stephens Consulting, LLC2,770$411.9K0.25%−14−0.5%Reduced
Relative Value Partners Group, LLC2,772$412.2K0.03%+274+11.0%Added
Covenant Asset Management, LLC2,777$413.0K0.13%00.0%Unchanged
Bessemer Securities LLC2,776$413.0K0.19%00.0%Unchanged
Versant Capital Management, Inc2,782$413.1K0.14%−700−20.1%Reduced
Cable Hill Partners, LLC2,786$414.2K0.07%+277+11.0%Added
Nadler Financial Group, Inc.2,788$414.5K0.07%−135−4.6%Reduced
Provident Trust Co2,800$416.3K0.01%00.0%Unchanged
Sonata Capital Group Inc2,821$419.0K0.23%00.0%Unchanged
Total Clarity Wealth Management, Inc.2,819$419.2K0.23%−986−25.9%Reduced
Guardian Financial Partners, LLC2,819$419.2K0.42%+18+0.6%Added
Inceptionr LLC2,821$419.5K0.13%+2,821New
Cohen & Steers, Inc.2,829$421.0K0.00%00.0%Unchanged
Gill Capital Partners, LLC2,832$421.1K0.19%00.0%Unchanged
Corrigan Financial, Inc.2,834$421.4K0.14%−185−6.1%Reduced
Fort Point Capital Partners LLC2,838$422.0K0.07%+79+2.9%Added
Wealth Management Partners, LLC2,842$422.6K0.30%−158−5.3%Reduced
Lyell Wealth Management, LP2,843$422.7K0.06%−1,135−28.5%Reduced
Options Solutions, LLC2,848$423.5K0.48%00.0%Unchanged
Compass Financial Advisors LLC2,849$423.6K0.54%+73+2.6%Added
Vantage Financial Partners, LLC2,856$424.6K0.17%+11+0.4%Added
apricus wealth, LLC2,862$425.6K0.39%−1,288−31.0%Reduced
F/M Investments LLC2,891$425.9K0.43%+523+22.1%Added
Sandbox Financial Partners, LLC2,876$427.6K0.26%+83+3.0%Added
Aspen Grove Capital, LLC2,885$429.0K0.19%+707+32.5%Added
Accel Wealth Management2,888$429.3K0.18%+312+12.1%Added
Platte River Wealth Advisors, LLC2,903$431.6K0.17%00.0%Unchanged
WestHill Financial Advisors, Inc.2,910$432.7K0.13%+10.0%Added
Mayfair Advisory Group, LLC2,882$435.2K0.47%−244−7.8%Reduced
Sage Investment Advisers LLC2,928$435.4K0.58%+10.0%Added
Loudon Investment Management, LLC2,937$436.7K0.30%00.0%Unchanged
SL Advisors, LLC2,945$437.9K0.94%00.0%Unchanged
Diversified Portfolios, Inc.2,946$438.0K0.10%+150+5.4%Added
O'Brien Greene & Co. Inc2,950$439.0K0.16%00.0%Unchanged
Gitterman Wealth Management, LLC2,953$439.0K0.21%00.0%Unchanged
LWM Advisory Services, LLC2,952$439.4K0.47%+73+2.5%Added
Solstein Capital, LLC2,958$439.8K0.38%00.0%Unchanged
Bullseye Investment Management, LLC2,959$439.9K0.32%+69+2.4%Added