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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q4 2022

Institutional positions in Procter & Gamble Co as of Dec 31, 2022. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,405
+273 vs. Q3 2022
Shares held
1.52B
+13.0M (+0.9%) vs. Q3 2022
Total value
$230.3B
+$39.6B (+20.8%) vs. Q3 2022
New holders
380
1,363 more added
Sold out
107
1,282 more reduced

68 institutions that held it in Q3 2022 haven't filed for Q4 2022 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2022: 3,406 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,296 institutionsQ2 2022: 3,262 institutionsQ3 2022: 3,201 institutionsQ4 2022: 3,406 institutionsQ1 2023: 3,385 institutionsQ2 2023: 3,418 institutionsQ3 2023: 3,412 institutionsQ4 2023: 3,588 institutionsQ1 2024: 3,658 institutionsQ2 2024: 3,664 institutionsQ3 2024: 3,730 institutionsQ4 2024: 4,017 institutionsQ1 2025: 4,027 institutionsQ2 2025: 3,968 institutionsQ3 2025: 3,907 institutionsQ4 2025: 4,048 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,042 institutions
Value heldQ4 2022: $230.3B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,042$239.0B
Q1 20264,027$230.9B
Q4 20254,048$229.1B
Q3 20253,907$240.7B
Q2 20253,968$255.3B
Q1 20254,027$274.0B
Q4 20244,017$268.0B
Q3 20243,730$274.8B
Q2 20243,664$261.8B
Q1 20243,658$254.9B
Q4 20233,588$226.9B
Q3 20233,412$223.8B
Q2 20233,418$231.7B
Q1 20233,385$226.4B
Q4 20223,406$230.3B
Q3 20223,201$191.5B
Q2 20223,262$220.9B
Q1 20223,296$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q4 2022

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2022.

Institutions holding PG in Q4 2022
InstitutionSharesValue% of portfolioChange in sharesAction
Apeiron RIA LLC4,337$657.3K0.25%+87+2.0%Added
Ti-Trust, Inc4,343$658.2K0.63%−100−2.3%Reduced
Tremblant Capital Group4,351$659.4K0.06%+973+28.8%Added
Amplius Wealth Advisors, LLC4,363$661.3K0.11%+665+18.0%Added
Rocky Mountain Advisers, LLC4,371$662.0K0.37%−346−7.3%Reduced
Fountainhead AM, LLC4,368$662.0K0.30%+1,277+41.3%Added
Barings LLC4,370$662.3K0.02%−411−8.6%Reduced
Objective Capital Management, LLC4,374$662.9K0.66%+138+3.3%Added
Waycross Partners, LLC4,382$664.0K0.24%+73+1.7%Added
E&G Advisors, LP4,383$664.3K0.25%+100+2.3%Added
TCM Advisors, LLC–$666.9K0.69%––
Meridian Wealth Partners, LLC4,408$668.1K0.15%−107−2.4%Reduced
Sompo Asset Management Co., Ltd.4,410$668.4K0.15%−10−0.2%Reduced
Pacitti Group Inc.4,412$668.6K0.52%−5,213−54.2%Reduced
Liberty Capital Management, Inc.4,412$668.7K0.23%00.0%Unchanged
Asset Management Corp4,416$669.3K0.56%−1,562−26.1%Reduced
Brown Capital Management LLC4,426$670.8K0.01%00.0%Unchanged
Beacon Harbor Wealth Advisors, Inc.4,429$671.0K0.23%+4,429New
J. L. Bainbridge & Co., Inc.4,431$671.5K0.10%−524−10.6%Reduced
MTM Financial Group, LLC4,439$672.8K0.59%00.0%Unchanged
Hoese & Co LLP4,519$674.0K0.71%00.0%Unchanged
Deuterium Capital Management, LLC4,452$674.7K2.01%+4,452New
KCS Wealth Advisory4,455$675.2K0.28%−4,651−51.1%Reduced
Fca Corp4,459$675.8K0.27%+1,359+43.8%Added
Ade, LLC4,462$676.3K0.51%00.0%Unchanged
Tanager Wealth Management LLP4,470$677.5K0.18%+2,523+129.6%Added
Edmonds Duncan Registered Investment Advisors, LLC4,470$677.5K0.22%00.0%Unchanged
Twin Focus Capital Partners, LLC4,473$677.9K0.14%+152+3.5%Added
Insight 2811, Inc.4,483$679.0K0.42%+985+28.2%Added
Rainsberger Wealth Advisors, Inc.4,481$679.2K0.43%+155+3.6%Added
Shakespeare Wealth Management, Inc.4,484$679.6K0.25%−126−2.7%Reduced
Ethos Financial Group, LLC4,456$679.9K0.23%+4,456New
America First Investment Advisors, LLC4,492$681.0K0.20%00.0%Unchanged
Bienville Capital Management, LLC4,500$682.0K0.25%00.0%Unchanged
First National Bank Sioux Falls4,513$684.0K0.50%00.0%Unchanged
Howard Capital Management Group, LLC4,518$685.0K0.08%−1,640−26.6%Reduced
Flynn Zito Capital Management, LLC4,520$685.1K0.57%+4+0.1%Added
Tiemann Investment Advisors, LLC4,520$685.1K0.40%+10+0.2%Added
PSI Advisors, LLC4,523$685.4K0.36%−180−3.8%Reduced
Armbruster Capital Management, Inc.4,529$686.4K0.18%+212+4.9%Added
Altus Wealth Group LLC4,539$687.9K0.52%+252+5.9%Added
SOA Wealth Advisors, LLC.4,550$689.6K0.19%−43−0.9%Reduced
RMB Capital Management, LLC4,554$690.2K0.02%+280+6.6%Added
Stone Point Wealth LLC4,564$691.7K0.34%+590+14.8%Added
Canal Capital Management, LLC4,565$691.9K0.17%−507−10.0%Reduced
TruWealth Advisors, LLC4,567$692.2K0.07%+59+1.3%Added
Greenspring Advisors, LLC4,574$693.2K0.18%+6+0.1%Added
Strong Tower Advisory Services4,575$693.5K0.42%+9+0.2%Added
New Vernon Investment Management LLC4,577$693.7K1.06%00.0%Unchanged
Cavalier Investments, LLC4,578$693.8K0.25%−294−6.0%Reduced
WFA Asset Management Corp4,587$695.1K0.46%−653−12.5%Reduced
Abacus Planning Group, Inc.4,589$695.6K0.19%+10.0%Added
Hill Investment Group Partners, LLC4,591$695.8K0.17%+4,591New
E Fund Management Co., Ltd.4,595$696.0K0.06%−244−5.0%Reduced
Harrell Investment Partners, LLC4,603$697.6K0.27%00.0%Unchanged
Gerber Kawasaki Wealth & Investment Management4,606$698.0K0.06%−62−1.3%Reduced
LexAurum Advisors, LLC4,609$698.5K0.25%−36−0.8%Reduced
Firethorn Wealth Partners, LLC4,609$698.5K0.59%+320+7.5%Added
FSM Wealth Advisors, LLC4,622$700.4K0.50%−1,095−19.2%Reduced
Texas Capital Bank Wealth Management Services Inc4,638$702.9K0.09%−410−8.1%Reduced
True North Advisors, LLC4,655$705.5K0.24%+29+0.6%Added
Callan Family Office, LLC4,661$706.4K0.23%+4,661New
Builder Investment Group Inc4,664$706.9K0.34%+4,664New
Covenant Partners, LLC4,677$708.8K0.29%00.0%Unchanged
Barry Investment Advisors, LLC4,677$708.9K0.22%+22+0.5%Added
Lodestar Private Asset Management LLC4,682$709.6K0.14%+4,682New
Todd Asset Management LLC4,686$710.2K0.02%−84−1.8%Reduced
Cahaba Wealth Management, Inc.4,689$710.6K0.09%−104−2.2%Reduced
GeoWealth Management, LLC4,693$711.0K0.08%−4,198−47.2%Reduced
Willow Creek Wealth Management Inc.4,690$711.0K0.12%+666+16.6%Added
Clear Creek Financial Management, LLC4,708$713.5K0.16%+1,214+34.7%Added
TrinityPoint Wealth, LLC4,710$713.8K0.16%+86+1.9%Added
Uncommon Cents Investing LLC4,720$715.4K0.26%+100+2.2%Added
Syntegra Private Wealth Group, LLC4,720$715.4K0.14%+4,720New
IMS Capital Management4,728$716.6K0.46%+141+3.1%Added
Texas Capital Bancshares Inc4,737$717.8K0.50%−13−0.3%Reduced
Eukles Asset Management4,747$719.0K0.42%+1,127+31.1%Added
Seven Eight Capital, LP4,747$719.5K0.19%+4,747New
Frisch Financial Group, Inc.4,750$720.0K0.27%+9+0.2%Added
Taylor, Cottrill, Erickson & Associates, Inc.4,759$721.0K0.25%+20.0%Added
Rational Advisors LLC4,759$721.3K0.06%−1,622−25.4%Reduced
Silicon Hills Wealth Management, LLC4,775$723.7K0.54%00.0%Unchanged
Lockerman Financial Group, Inc.4,781$724.7K2.11%+122+2.6%Added
Chilton Investment Co LLC4,788$725.7K0.02%−101−2.1%Reduced
Xcel Wealth Management, LLC4,798$727.2K0.29%00.0%Unchanged
Cladis Investment Advisory, LLC4,803$728.0K0.72%−53−1.1%Reduced
New Jersey Better Educational Savings Trust4,807$728.5K2.15%00.0%Unchanged
Veracity Capital LLC4,808$728.7K0.35%+158+3.4%Added
Hamilton Capital, LLC4,809$728.9K0.05%+1,572+48.6%Added
Pring Turner Capital Group Inc4,823$731.0K0.80%−1,000−17.2%Reduced
Tillar-Wenstrup Advisors, LLC4,820$731.0K0.35%+150+3.2%Added
Berger Financial Group, Inc4,855$735.8K0.10%−488−9.1%Reduced
Family Management Corp4,878$739.3K0.18%+531+12.2%Added
Horizon Bancorp Inc4,880$740.0K0.42%+4,880New
Broadleaf Partners, LLC4,890$741.0K0.29%00.0%Unchanged
Winslow Asset Management Inc4,905$743.0K0.18%−72−1.4%Reduced
Coho Partners, Ltd.4,910$744.0K0.01%00.0%Unchanged
Brown, Lisle/Cummings, Inc.4,912$744.4K0.40%+454+10.2%Added
LifeSteps Financial, Inc.4,932$747.5K0.78%+1,603+48.2%Added
Verum Partners LLC4,932$747.5K0.92%+4,932New