Honest Company, Inc.
HNST- Exchange
- Nasdaq
- Industry
- Retail-Catalog & Mail-Order Houses
- SEC CIK
- 0001530979
In the last 90 days, Honest Company, Inc. insiders filed 0 open-market purchases and 10 sales; 147 institutions reported holding it in 13F filings for Q2 2026, worth $188.9M in total; no superinvestor holds it.
Open-market trades, last 90 days
Open-market purchases (P) and sales (S) by Honest Company, Inc. insiders, counted by Form 4 filing. Trades with a flagged price and duplicate filings are left out.
- Open-market buys
- 0 filings
- Open-market sells
- 10 filings
- 8 insiders, $1.67M in total
- Insiders trading
- 8
- Net value
- −$1.67M
- Purchases minus sales
Insider roster
Directors, officers and 10% owners who have filed a Form 4 for Honest Company, Inc., current and former, most recent filer first. Last reported holding is the position after the last non-derivative trade in their latest filing.
| Name | Title | Last reported holding | Last filing | Filings, past year |
|---|---|---|---|---|
| Sternweis Thomas | SVP, Enterprise Dev. & Strat. | 429,394 | Sep 15, 2026 | 6 |
| Sheehey Brendan | General Counsel | 812,023 | Aug 24, 2026 | 5 |
| Mayle Jonathan | SVP, Customer Sales | 469,793 | Aug 24, 2026 | 6 |
| von Kunssberg Etienne | SVP, Supply Chain | 383,517 | Aug 24, 2026 | 6 |
| Vernon Carla | Chief Executive Officer | 4,190,626 | Aug 24, 2026 | 5 |
| Bruce Curtiss James III | Chief Fin. & Operating Officer | 582,986 | Aug 24, 2026 | 4 |
| Ball Dorria L. | Chief People Officer | 418,584 | Aug 24, 2026 | 5 |
| Turner Andrea | Director | 252,405 | Aug 11, 2026 | 3 |
| Bayne Katie J | Director | 415,812 | May 22, 2026 | 2 |
| White James D | Director | 364,465 | May 22, 2026 | 1 |
| Hartung Jack | Director | 444,043 | May 22, 2026 | 2 |
| Gentile Susan | Director | 347,761 | May 22, 2026 | 2 |
| Barkley Michael J. | Director | 305,358 | May 22, 2026 | 1 |
| Warren Jessica | Director | 1,250,280 | May 22, 2026 | 1 |
| Lynch Alissa Hsu | Director | 314,706 | May 22, 2026 | 1 |
| Winchell Stephen | Chief Innovation Officer | 483,293 | May 22, 2026 | 5 |
| Barton Katherine | Chief Growth Officer | 858,649 | Nov 21, 2025 | 2 |
| Loretta David | Chief Financial Officer | 883,153 | May 23, 2025 | 0 |
| Chu James Michael | 10% Owner | 9,869,803 | Sep 20, 2024 | 0 |
| Dahnke Scott Arnold | 10% Owner | 9,869,803 | Sep 20, 2024 | 0 |
| THC Shared Abacus, LP | 10% Owner | 9,869,803 | Sep 20, 2024 | 0 |
| Honest Company, Inc. | Director | 225,136 | May 23, 2024 | 0 |
| Fogelsong Norman A | 10% Owner | 9,363,416Indirect | Nov 16, 2023 | 0 |
| Phelps Dennis B | 10% Owner | 9,363,416Indirect | Nov 16, 2023 | 0 |
| Harrick Stephen J | 10% Owner | 9,363,416Indirect | Nov 16, 2023 | 0 |
| Chaffee Todd C | 10% Owner | 9,363,416Indirect | Nov 16, 2023 | 0 |
| Miller J Sanford | 10% Owner | 9,363,416Indirect | Nov 16, 2023 | 0 |
| Institutional Venture Management XIII, LLC | 10% Owner | 9,363,416Indirect | Nov 16, 2023 | 0 |
| Institutional Venture Partners XIII, L.P. | 10% Owner | 9,363,416Indirect | Nov 16, 2023 | 0 |
| Kennedy Kelly J. | EVP and CFO | 922,715 | Oct 5, 2023 | 0 |
| Rexing Rick | Chief Revenue Officer | 445,752 | Oct 5, 2023 | 0 |
| Hoyt Janis | Chief People Officer | 175,771 | Sep 8, 2023 | 0 |
| Liaw Eric | Director | 124,670 | Jun 2, 2023 | 0 |
| Brown Julia M | Director | 203,075 | May 26, 2023 | 0 |
| Pramanik Avik | Director | 196,282 | May 26, 2023 | 0 |
| Vlahos Nikolaos A | Chief Executive Officer | 1,212,876 | May 24, 2023 | 0 |
| Gerstberger Peter C. | Chief Digital & Strat. Officer | 414,203 | Mar 8, 2023 | 0 |
| Frey Donald | Chief Innovation Officer | 203,651 | May 23, 2022 | 0 |
| Manner Jasmin | Chief Commercial Officer | 127,067 | May 9, 2022 | 0 |
| Klages Glenn | EVP, Supply Chain | 206,369 | May 9, 2022 | 0 |
| Parvaneh Sharareh | Chief Information Officer | 100,384 | Dec 13, 2021 | 0 |
| Liew Jeremy | Director | 0Indirect | Dec 3, 2021 | 0 |
Insider trades
Each row adds up one type of transaction in one Form 4 filing. Only open-market purchases (P) and sales (S) are shown by default; use the filters to see grants, option exercises and other codes.
| Filed (ET) | Trade date | Filing delay | Insider | Transaction | Shares | Avg price | Value | Holding change | Flags |
|---|---|---|---|---|---|---|---|---|---|
| Jan 4, 2023 (view filing) | Jan 3 | 1 day | Sheehey BrendanGeneral Counsel | SSale | −5.15K | $2.98 | −$15.4K | −1.9%265.2K after | |
| Jan 4, 2023 (view filing) | Jan 3 | 1 day | Rexing RickChief Revenue Officer | SSale | −7.49K | $2.98 | −$22.3K | −2.2%329.4K after | |
| Jan 4, 2023 (view filing) | Jan 4 | Same day | Warren JessicaChief Creative Officer | SSale | −24.9K | $2.94 | −$73.1K | −4.2%573.6K after | |
| Jan 4, 2023 (view filing) | Jan 3 | 1 day | Hoyt JanisChief People Officer | SSale | −10.3K | $2.98 | −$30.7K | −3.1%326.0K after | |
| Jan 31, 2023 (view filing) | Jan 30 | 1 day | Kennedy Kelly J.EVP and CFO | SSale | −1.53K | $3.04 | −$4.67K | −0.2%612.7K after | |
| Jan 31, 2023 (view filing) | Jan 30 | 1 day | Hoyt JanisChief People Officer | SSale | −3.00K | $3.04 | −$9.12K | −0.9%323.0K after | |
| Mar 1, 2023 (view filing) | Feb 28 | 1 day | Hoyt JanisChief People Officer | SSale | −3.00K | $2.83 | −$8.49K | −1.1%269.5K after | |
| Mar 8, 2023 (view filing) | Mar 6 | 2 days | Gerstberger Peter C.Chief Digital & Strat. Officer | SSale | −10.2K | $2.92 | −$29.7K | −2.4%414.2K after | |
| Mar 8, 2023 (view filing) | Mar 6 | 2 days | Vlahos Nikolaos AChief Executive Officer | SSale | −16.5K | $2.92 | −$48.3K | −1.3%1.23M after | |
| Mar 8, 2023 (view filing) | Mar 6 | 2 days | Kennedy Kelly J.EVP and CFO | SSale | −15.9K | $2.92 | −$46.4K | −2.6%596.8K after | |
| Mar 8, 2023 (view filing) | Mar 6 | 2 days | Sheehey BrendanGeneral Counsel | SSale | −11.3K | $2.92 | −$33.0K | −4.3%253.9K after | |
| Mar 8, 2023 (view filing) | Mar 6 | 2 days | Rexing RickChief Revenue Officer | SSale | −12.5K | $2.92 | −$36.6K | −3.8%316.8K after | |
| Mar 8, 2023 (view filing) | Mar 6 | 2 days | Warren JessicaChief Creative Officer | SSale | −12.7K | $2.92 | −$37.2K | −1.2%1.05M after | |
| Mar 8, 2023 (view filing) | Mar 6 | 2 days | Hoyt JanisChief People Officer | SSale | −11.3K | $2.92 | −$33.0K | −3.5%308.7K after | |
| Mar 9, 2023 (view filing) | Mar 8 | 1 day | Rexing RickChief Revenue Officer | SSale | −3.81K | $2.81 | −$10.7K | −1.2%313.0K after | |
| Mar 29, 2023 (view filing) | Mar 28 | 1 day | Hoyt JanisChief People Officer | SSale | −3.00K | $1.70 | −$5.10K | −0.6%480.7K after | 10b5-1 |
| May 24, 2023 (view filing) | May 22 | 2 days | Kennedy Kelly J.EVP and CFO | SSale | −6.80K | $1.58 | −$10.7K | −0.7%970.9K after | |
| May 24, 2023 (view filing) | May 22 | 2 days | Vlahos Nikolaos AChief Executive Officer | SSale | −17.3K | $1.58 | −$27.3K | −1.4%1.21M after | |
| May 24, 2023 (view filing) | May 22 | 2 days | Sheehey BrendanGeneral Counsel | SSale | −4.43K | $1.58 | −$7.00K | −1.0%420.1K after | |
| May 24, 2023 (view filing) | May 22 | 2 days | Rexing RickChief Revenue Officer | SSale | −5.14K | $1.58 | −$8.12K | −1.1%474.8K after | |
| May 24, 2023 (view filing) | May 22 | 2 days | Warren JessicaChief Creative Officer | SSale | −13.3K | – | – | −1.3%1.04M after | |
| May 24, 2023 (view filing) | May 22 | 2 days | Hoyt JanisChief People Officer | SSale | −4.43K | $1.58 | −$7.00K | −0.9%467.6K after | |
| May 24, 2023 (view filing) | May 22 | 2 days | Winchell StephenEVP, Operations and R&D | SSale | −12.7K | $1.58 | −$20.1K | −4.1%297.2K after | |
| May 25, 2023 (view filing) | May 23 | 2 days | Rexing RickChief Revenue Officer | SSale | −4.06K | $1.56 | −$6.33K | −0.9%470.7K after | 10b5-1 |
| May 25, 2023 (view filing) | May 23 | 2 days | Vernon CarlaChief Executive Officer | PPurchase | +50.0K | $1.68 | +$84.0K | +2.7%1.90M after | |
| Jun 16, 2023 (view filing) | Jun 15 | 1 day | Hoyt JanisChief People Officer | SSale | −10.0K | $1.73 | −$17.3K | −2.1%457.6K after | |
| Jul 5, 2023 (view filing) | Jul 3 | 2 days | Sheehey BrendanGeneral Counsel | SSale | −4.38K | $1.66 | −$7.27K | −1.0%415.7K after | |
| Jul 5, 2023 (view filing) | Jul 3 | 2 days | Rexing RickChief Revenue Officer | SSale | −9.96K | $1.66 | −$16.5K | −2.1%460.8K after | |
| Jul 5, 2023 (view filing) | Jul 3 | 2 days | Hoyt JanisChief People Officer | SSale | −8.76K | $1.66 | −$14.5K | −1.9%448.8K after | |
| Jul 31, 2023 (view filing) | Jul 28 | 3 days | Kennedy Kelly J.EVP and CFO | SSale | −1.26K | $1.47 | −$1.85K | −0.1%969.7K after | |
| Aug 22, 2023 (view filing) | Aug 21 | 1 day | Kennedy Kelly J.EVP and CFO | SSale | −6.62K | $1.36 | −$9.00K | −0.7%963.0K after | |
| Aug 22, 2023 (view filing) | Aug 21 | 1 day | Sheehey BrendanGeneral Counsel | SSale | −4.21K | $1.36 | −$5.73K | −1.0%411.5K after | |
| Aug 22, 2023 (view filing) | Aug 21 | 1 day | Rexing RickChief Revenue Officer | SSale | −4.89K | $1.36 | −$6.64K | −1.1%455.9K after | |
| Aug 22, 2023 (view filing) | Aug 21 | 1 day | Warren JessicaChief Creative Officer | SSale | −12.7K | $1.36 | −$17.2K | −1.2%1.03M after | |
| Aug 22, 2023 (view filing) | Aug 21 | 1 day | Hoyt JanisChief People Officer | SSale | −4.21K | $1.36 | −$5.73K | −0.9%444.6K after | |
| Aug 22, 2023 (view filing) | Aug 21 | 1 day | Winchell StephenEVP, Operations and R&D | SSale | −2.99K | $1.36 | −$4.07K | −1.0%294.2K after | |
| Sep 8, 2023 (view filing) | Sep 5 | 3 daysLate | Hoyt JanisChief People Officer | SSale | −42.5K | $1.43 | −$60.8K | −19.5%175.8K after | |
| Sep 15, 2023 (view filing) | Sep 15 | Same day | White James DDirector | PPurchase | +64.3K | $1.17 | +$75.2K | +25.3%318.7K after | |
| Sep 15, 2023 (view filing) | Sep 15 | Same day | Vernon CarlaChief Executive Officer | PPurchase | +50.0K | $1.21 | +$60.5K | +2.6%1.95M after | |
| Oct 5, 2023 (view filing) | Oct 2 | 3 daysLate | Kennedy Kelly J.EVP and CFO | SSale | −40.3K | $1.23 | −$49.6K | −4.2%922.7K after | |
| Oct 5, 2023 (view filing) | Oct 2 | 3 daysLate | Sheehey BrendanGeneral Counsel | SSale | −4.45K | $1.23 | −$5.47K | −1.1%407.1K after | |
| Oct 5, 2023 (view filing) | Oct 2 | 3 daysLate | Rexing RickChief Revenue Officer | SSale | −10.1K | $1.23 | −$12.4K | −2.2%445.8K after | |
| Nov 14, 2023 (view filing)6:28 PM ET | Nov 9-14 | 5 days | Fogelsong Norman A and 6 others10% Owner | SSale | −672.5K | $1.49 | −$1.00M | −6.5%9.72M after | 4 lots |
| Nov 16, 2023 (view filing)6:45 PM ET | Nov 15-16 | 1 day | Fogelsong Norman A and 6 others10% Owner | SSale | −361.0K | $1.50 | −$540.0K | −3.7%9.36M after | 2 lots |
| Nov 21, 2023 (view filing) | Nov 20 | 1 day | Winchell StephenEVP, Operations and R&D | SSale | −2.96K | $1.54 | −$4.56K | −1.0%291.3K after | |
| Nov 21, 2023 (view filing) | Nov 20 | 1 day | Warren JessicaChief Creative Officer | SSale | −12.6K | $1.54 | −$19.3K | −1.2%1.02M after | |
| Nov 21, 2023 (view filing) | Nov 20 | 1 day | Sheehey BrendanGeneral Counsel | SSale | −4.17K | $1.54 | −$6.43K | −1.0%402.9K after | |
| Jan 4, 2024 (view filing) | Jan 2 | 2 days | Sheehey BrendanGeneral Counsel | SSale | −4.50K | $3.18 | −$14.3K | −1.1%398.4K after | |
| Jan 4, 2024 (view filing) | Jan 3 | 1 day | Warren JessicaChief Creative Officer | SSale | −50.7K | $2.94 | −$148.9K | −5.0%965.1K after | |
| Mar 8, 2024 (view filing) | Mar 7 | 1 day | Sheehey BrendanGeneral Counsel | SSale | −21.2K | $3.24 | −$68.5K | −3.8%534.6K after |