Alphabet Inc.
GOOG- Exchange
- Nasdaq
- Industry
- Services-Computer Programming, Data Processing, Etc.
- SEC CIK
- 0001652044
In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.
13F holders, Q3 2025
Institutional positions in Alphabet Inc. as of Sep 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,666
- +276 vs. Q2 2025
- Shares held
- 3.13B
- −26.7M (−0.8%) vs. Q2 2025
- Total value
- $762.9B
- +$203.3B (+36.3%) vs. Q2 2025
- New holders
- 366
- 1,731 more added
- Sold out
- 90
- 2,002 more reduced
74 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 5,263 | $1.19T |
| Q1 2026 | 5,154 | $919.5B |
| Q4 2025 | 5,180 | $1.02T |
| Q3 2025 | 4,666 | $762.9B |
| Q2 2025 | 4,464 | $564.9B |
| Q1 2025 | 4,394 | $501.0B |
| Q4 2024 | 4,524 | $624.2B |
| Q3 2024 | 4,092 | $547.1B |
| Q2 2024 | 4,105 | $611.1B |
| Q1 2024 | 3,960 | $509.9B |
| Q4 2023 | 3,924 | $478.7B |
| Q3 2023 | 3,649 | $451.5B |
| Q2 2023 | 3,592 | $419.0B |
| Q1 2023 | 3,493 | $364.9B |
| Q4 2022 | 3,433 | $322.3B |
| Q3 2022 | 3,328 | $362.5B |
| Q2 2022 | 3,375 | $421.5B |
| Q1 2022 | 3,478 | $553.7B |
| Q4 2021 | 3,482 | $588.6B |
| Q3 2021 | 3,138 | $546.6B |
| Q2 2021 | 3,094 | $526.1B |
| Q1 2021 | 3,031 | $443.1B |
Institutions, Q3 2025
Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q2 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Vigilare Wealth Management | 2,678 | $652.2K | 0.23% | +3+0.1% | Added |
| Alesco Advisors LLC | 2,681 | $653.0K | 0.02% | −16−0.6% | Reduced |
| NCM Capital Management, LLC | 2,682 | $653.1K | 0.25% | −120−4.3% | Reduced |
| Archer Investment Corp | 2,682 | $653.1K | 0.15% | −107−3.8% | Reduced |
| Clearwater Capital Advisors, LLC | 2,683 | $653.5K | 0.06% | −289−9.7% | Reduced |
| First Fiduciary Investment Counsel, Inc. | 2,690 | $655.0K | 0.13% | 00.0% | Unchanged |
| Arbor Wealth Advisors LLC | 2,690 | $655.1K | 0.49% | +2+0.1% | Added |
| Strategic Family Wealth Counselors, L.L.C. | 2,695 | $656.4K | 0.17% | −87−3.1% | Reduced |
| Integrity Investment Advisors, LLC | 2,697 | $656.9K | 0.44% | −140−4.9% | Reduced |
| Chaney Capital Management, Inc. | 2,700 | $657.7K | 0.23% | −66−2.4% | Reduced |
| Tortoise Investment Management, LLC | 2,704 | $658.6K | 0.06% | +114+4.4% | Added |
| Mayport, LLC | 2,705 | $658.8K | 0.14% | 00.0% | Unchanged |
| REDW Wealth LLC | 2,708 | $659.5K | 0.25% | +298+12.4% | Added |
| Biondo Investment Advisors, LLC | 2,710 | $660.0K | 0.08% | 00.0% | Unchanged |
| Boltwood Capital Management | 2,710 | $660.0K | 0.18% | +35+1.3% | Added |
| Trust Co | 2,711 | $660.3K | 0.07% | −360−11.7% | Reduced |
| JPL Wealth Management, LLC | 2,712 | $660.6K | 0.16% | +851+45.7% | Added |
| South Plains Financial, Inc. | 2,715 | $661.2K | 0.41% | −10−0.4% | Reduced |
| Great Oak Capital Partners, LLC | 2,694 | $661.4K | 0.17% | +10.0% | Added |
| New Capital Management LP | 2,717 | $661.7K | 0.17% | 00.0% | Unchanged |
| Total Clarity Wealth Management, Inc. | 2,718 | $661.9K | 0.18% | +57+2.1% | Added |
| Advisors Management Group Inc | 2,718 | $662.0K | 0.12% | −2−0.1% | Reduced |
| Dividend Assets Capital, LLC | 2,724 | $663.4K | 0.12% | 00.0% | Unchanged |
| Concord Investment Counsel Inc. | 2,727 | $664.2K | 0.21% | +2,727 | New |
| Bennett Associates Wealth Management | 2,732 | $665.4K | 0.48% | +1,561+133.3% | Added |
| Saxon Interests, Inc. | 3,123 | $666.9K | 0.26% | −2−0.1% | Reduced |
| Twin Lakes Capital Management, LLC | 2,738 | $666.9K | 0.31% | +2+0.1% | Added |
| Cypress Advisory Group LLC | 2,740 | $667.3K | 0.49% | −30−1.1% | Reduced |
| Alyeska Investment Group, L.P. | 2,741 | $667.6K | 0.00% | +2,741 | New |
| Ewing Morris & Co. Investment Partners Ltd. | 2,742 | $667.8K | 0.29% | −1,450−34.6% | Reduced |
| Wisconsin Wealth Advisors, LLC | 2,742 | $667.8K | 0.64% | +35+1.3% | Added |
| West Wealth Group, LLC | 2,654 | $668.0K | 0.15% | +29+1.1% | Added |
| Naviter Wealth, LLC | 2,749 | $669.5K | 0.08% | +549+25.0% | Added |
| Northeast Financial Group, Inc. | 2,753 | $670.5K | 0.17% | +2,753 | New |
| Real Talk Capital, LLC | 2,759 | $672.0K | 0.72% | −18−0.6% | Reduced |
| One + One Wealth Management, LLC | 2,760 | $672.2K | 0.33% | 00.0% | Unchanged |
| West Family Investments, Inc. | 2,762 | $672.7K | 0.15% | 00.0% | Unchanged |
| Sylvest Advisors, LLC | 2,765 | $673.4K | 0.36% | −150−5.1% | Reduced |
| Planning Alternatives Ltd | 2,766 | $673.7K | 0.09% | +859+45.0% | Added |
| Fidelity D & D Bancorp Inc | 2,777 | $676.3K | 0.37% | 00.0% | Unchanged |
| Arjuna Capital | 2,779 | $676.8K | 0.17% | 00.0% | Unchanged |
| Twin Focus Capital Partners, LLC | 2,790 | $679.5K | 0.09% | 00.0% | Unchanged |
| BLVD Private Wealth, LLC | 2,792 | $680.0K | 0.58% | −189−6.3% | Reduced |
| GDS Wealth Management | 2,797 | $681.3K | 0.04% | +472+20.3% | Added |
| Rinkey Investments | 2,799 | $681.8K | 0.18% | +17+0.6% | Added |
| Cherokee Insurance Co | 2,800 | $681.9K | 0.29% | 00.0% | Unchanged |
| Summit Wealth Partners, LLC | 2,804 | $682.9K | 0.12% | 00.0% | Unchanged |
| Up Strategic Wealth Investment Advisors LLC | 2,723 | $685.4K | 0.51% | −489−15.2% | Reduced |
| BlueChip Wealth Advisors LLC | 2,816 | $685.8K | 0.29% | −807−22.3% | Reduced |
| Gradient Capital Advisors, LLC | 2,818 | $686.4K | 0.18% | −21−0.7% | Reduced |
| Park Capital Management, LLC | 2,818 | $686.4K | 0.55% | −87−3.0% | Reduced |
| Barnes Wealth Management Group, Inc | 2,822 | $687.3K | 0.38% | 00.0% | Unchanged |
| BOCHK Asset Management Ltd | 2,822 | $687.3K | 0.18% | +1,100+63.9% | Added |
| Cambridge Advisors Inc. | 2,824 | $687.7K | 0.13% | −150−5.0% | Reduced |
| Investment Research Partners LLC | 2,502 | $688.6K | 0.31% | +2,502 | New |
| Altus Wealth Management, LLC | 2,837 | $691.0K | 0.31% | +422+17.5% | Added |
| Valley National Advisers Inc | 2,839 | $691.0K | 0.11% | −165−5.5% | Reduced |
| Impact Partnership Wealth, LLC | 2,840 | $691.8K | 0.10% | +449+18.8% | Added |
| Prospera Capital Management, LLC | 2,841 | $691.9K | 0.33% | +469+19.8% | Added |
| Wingate Wealth Advisors, Inc. | 2,857 | $695.8K | 0.48% | +2,857 | New |
| Resolute Partners Group | 2,861 | $696.8K | 0.18% | −478−14.3% | Reduced |
| Keystone Wealth Services, LLC | 2,863 | $697.2K | 0.15% | +49+1.7% | Added |
| Fedenia Advisers LLC | 2,864 | $697.5K | 0.28% | +377+15.2% | Added |
| Stillwater Capital Advisors, LLC | 2,866 | $697.9K | 0.08% | −483−14.4% | Reduced |
| Founders Financial Securities LLC | 2,866 | $698.1K | 0.05% | −984−25.6% | Reduced |
| Acima Private Wealth, LLC | 2,873 | $699.7K | 0.22% | 00.0% | Unchanged |
| Roble, Belko & Company, Inc | 2,875 | $700.0K | 0.09% | 00.0% | Unchanged |
| Flagstone Financial Management | 2,877 | $700.6K | 0.18% | 00.0% | Unchanged |
| Kellett Schaffner Wealth Advisors LLC | 2,878 | $700.9K | 0.42% | −50−1.7% | Reduced |
| Holcombe Financial, Inc. | 2,880 | $701.4K | 0.49% | 00.0% | Unchanged |
| Summit Wealth Group, LLC | 2,882 | $702.0K | 0.17% | −162−5.3% | Reduced |
| Syntegra Private Wealth Group, LLC | 2,891 | $704.1K | 0.07% | +25+0.9% | Added |
| Mayfair Advisory Group, LLC | 2,895 | $705.1K | 0.30% | −99−3.3% | Reduced |
| Pension & Wealth Management Advisors, Inc. | 2,900 | $706.5K | 0.22% | −15−0.5% | Reduced |
| Barings LLC | 2,903 | $707.0K | 0.01% | −312−9.7% | Reduced |
| Lockerman Financial Group, Inc. | 2,904 | $707.3K | 0.89% | 00.0% | Unchanged |
| Hurley Capital, LLC | 2,917 | $710.4K | 0.40% | +831+39.8% | Added |
| Operose Advisors LLC | 2,917 | $710.4K | 0.18% | +301+11.5% | Added |
| PEAK6 LLC | 2,922 | $711.7K | 0.02% | +2,922 | New |
| Weaver Consulting Group | 2,924 | $712.2K | 0.18% | +107+3.8% | Added |
| Presidio Capital Management, LLC | 2,929 | $713.4K | 0.25% | +1,050+55.9% | Added |
| Legacy Financial Strategies, LLC | 2,930 | $713.6K | 0.13% | +301+11.4% | Added |
| Stone House Investment Management, LLC | 2,935 | $714.9K | 0.12% | −38−1.3% | Reduced |
| Investors Research Corp | 2,938 | $715.6K | 0.13% | 00.0% | Unchanged |
| Nalls Sherbakoff Group, LLC | 2,938 | $715.7K | 0.48% | +10.0% | Added |
| Headland Capital, LLC | 2,939 | $715.8K | 0.20% | +207+7.6% | Added |
| McMahon Financial Advisors, LLC | 2,940 | $716.0K | 0.16% | 00.0% | Unchanged |
| SPC Financial, Inc. | 2,943 | $716.9K | 0.06% | +677+29.9% | Added |
| Tarbox Family Office, Inc. | 2,947 | $717.7K | 0.11% | −2−0.1% | Reduced |
| Prospect Financial Group LLC | 2,956 | $720.0K | 0.70% | +108+3.8% | Added |
| Red Tortoise LLC | 2,959 | $720.8K | 0.32% | +35+1.2% | Added |
| White Lighthouse Investment Management Inc. | 2,963 | $721.6K | 0.11% | +326+12.4% | Added |
| Horizon Bancorp Inc | 2,965 | $722.0K | 0.34% | +1,137+62.2% | Added |
| Prentice Wealth Management LLC | 2,965 | $722.2K | 0.18% | +60+2.1% | Added |
| Juncture Wealth Strategies, LLC | 2,967 | $722.6K | 0.24% | −267−8.3% | Reduced |
| Stark Wealth Management LLC | 2,969 | $723.1K | 3.31% | 00.0% | Unchanged |
| Menard Financial Group LLC | 2,972 | $723.9K | 0.49% | −1,292−30.3% | Reduced |
| Collective Family Office LLC | 2,985 | $727.1K | 0.17% | −281−8.6% | Reduced |
| von Borstel & Associates, Inc. | 2,506 | $728.0K | 0.11% | +2,506 | New |
| BOK Financial Private Wealth, Inc. | 3,000 | $730.6K | 0.05% | 00.0% | Unchanged |