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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q1 2025

Institutional positions in Alphabet Inc. as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,394
−59 vs. Q4 2024
Shares held
3.21B
−27.4M (−0.8%) vs. Q4 2024
Total value
$501.0B
−$115.3B (−18.7%) vs. Q4 2024
New holders
178
1,781 more added
Sold out
237
1,923 more reduced

71 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2025: 4,394 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ1 2025: $501.0B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q1 2025

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q4 2024.

Institutions holding GOOG in Q1 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Reliant Investment Partners, LLC1,298$202.8K0.21%−52−3.9%Reduced
Waterway Wealth Management, LLC1,302$203.4K0.08%+1,302New
Family Office Research LLC1,301$203.4K0.10%+176+15.6%Added
Apex Wealth Management, LLC1,302$203.5K0.18%+146+12.6%Added
Vestia Personal Wealth Advisors1,304$203.6K0.16%+119+10.0%Added
Wealthedge Investment Advisors, LLC1,303$203.7K0.09%−60−4.4%Reduced
MontVue Capital Management, Inc.1,305$203.9K0.16%−485−27.1%Reduced
Q Capital Solutions1,306$204.0K0.14%+100+8.3%Added
Bryant Woods Investment Advisors, LLC1,310$204.7K0.10%+2+0.2%Added
BlueStem Wealth Partners, LLC1,311$204.8K0.03%+7+0.5%Added
Burns Matteson Capital Management, LLC1,311$204.8K0.11%+49+3.9%Added
HighMark Wealth Management LLC1,311$204.9K0.12%+92+7.5%Added
Old Second National Bank of Aurora1,314$205.3K0.05%00.0%Unchanged
Lokken Investment Group LLC1,316$205.6K0.09%+29+2.3%Added
Leelyn Smith, LLC1,317$205.7K0.04%−240−15.4%Reduced
SK Wealth Management, LLC1,375$206.1K0.11%+1+0.1%Added
Miller Investment Management, LP1,320$206.2K0.02%00.0%Unchanged
Financial Connections Group, Inc.1,327$207.0K0.09%+969+270.7%Added
Signal Tree Financial Partners LLC1,325$207.0K0.21%−22−1.6%Reduced
Alternative Investment Advisors, LLC.1,325$207.0K0.11%+44+3.4%Added
Verus Wealth Management, LLC1,332$208.1K0.23%−3−0.2%Reduced
Capital Wealth Planning, LLC1,332$208.1K0.00%+60+4.7%Added
Define Financial, LLC1,309$208.6K0.16%+2+0.2%Added
Vista Private Wealth Partners. LLC1,338$209.0K0.08%+39+3.0%Added
L.K. Benson & Company, P.C.1,338$209.0K0.14%+158+13.4%Added
Armbruster Capital Management, Inc.1,340$209.3K0.04%−65−4.6%Reduced
Persium Advisors, LLC1,340$209.3K0.20%−8−0.6%Reduced
Spectrum Strategic Capital Management, LLC1,340$209.3K0.13%00.0%Unchanged
American Institute for Advanced Investment Management, LLP1,341$209.4K0.16%+141+11.8%Added
Bright Financial Advisors, Inc.1,342$209.7K0.13%−58−4.1%Reduced
Towneley Capital Management, Inc1,346$210.3K0.05%+1,346New
Omega Financial Group, LLC1,348$210.6K0.08%+1+0.1%Added
Chase Investment Counsel Corp1,353$211.0K0.08%00.0%Unchanged
Allen Wealth Management, LLC1,352$211.2K0.15%+20+1.5%Added
Human Investing LLC1,354$211.5K0.04%−304−18.3%Reduced
Symphony Financial, Ltd. Co.1,414$211.9K0.13%−25,353−94.7%Reduced
Mach-1 Financial Group, Inc.1,359$212.3K0.06%+1,359New
Level Financial Advisors, Inc.1,360$212.5K0.07%00.0%Unchanged
High Falls Advisors, Inc1,363$212.9K0.05%−2−0.1%Reduced
Triune Financial Partners, LLC1,365$213.2K0.07%+1,365New
Sentinel Pension Advisors Inc1,367$213.6K0.04%−31−2.2%Reduced
Divergent Planning, LLC1,345$213.7K0.07%+292+27.7%Added
Traction Financial Partners, LLC1,368$213.7K0.17%−86−5.9%Reduced
Legacy Financial Group LLC1,370$214.0K0.03%−62−4.3%Reduced
Verus Financial Partners, Inc.1,353$214.7K0.02%+87+6.9%Added
Valued Retirements, Inc.1,378$215.3K0.28%00.0%Unchanged
Marshall & Sterling Wealth Advisors Inc.1,377$215.3K0.15%+185+15.5%Added
Vectors Research Management, LLC1,380$215.6K0.08%−20−1.4%Reduced
RoundAngle Advisors LLC1,381$215.8K0.20%00.0%Unchanged
Aigen Investment Management, LP1,382$215.9K0.03%−1,906−58.0%Reduced
Beacon Financial Planning, Inc1,387$216.6K0.12%−48−3.3%Reduced
Resurgent Financial Advisors LLC1,393$217.6K0.13%−5−0.4%Reduced
Hanlon Investment Management, Inc.1,396$218.1K0.16%−1,267−47.6%Reduced
Wiser Wealth Management, Inc1,399$218.5K0.06%+89+6.8%Added
Norway Savings Bank1,399$218.6K0.12%−150−9.7%Reduced
Ashford Capital Management Inc1,400$218.7K0.03%00.0%Unchanged
Old West Investment Management, LLC1,400$218.7K0.08%00.0%Unchanged
St. Johns Investment Management Company, LLC1,400$218.7K0.11%00.0%Unchanged
SWAN Capital LLC1,400$218.7K0.10%00.0%Unchanged
GoalVest Advisory LLC1,401$218.9K0.06%+556+65.8%Added
Figure 8 Investment Strategies LLC1,407$219.8K0.23%−305−17.8%Reduced
Wood Tarver Financial Group, LLC1,408$219.9K0.07%+142+11.2%Added
RPg Family Wealth Advisory, LLC1,409$220.1K0.06%+1,409New
GenWealth Group, Inc.1,410$220.3K0.05%00.0%Unchanged
Flower City Capital1,410$220.3K0.14%00.0%Unchanged
Wheelhouse Advisory Group LLC1,414$220.9K0.13%−211−13.0%Reduced
Meritas Wealth Management, LLC1,416$221.2K0.13%00.0%Unchanged
Fogel Capital Management, Inc.1,422$222.2K0.12%+1,422New
LVZ Advisors, Inc.1,425$222.6K0.03%00.0%Unchanged
Coordinated Financial Services, Inc.1,430$223.4K0.17%+1,430New
Sharkey, Howes & Javer1,431$223.6K0.03%−307−17.7%Reduced
Putney Financial Group LLC1,433$223.9K0.24%00.0%Unchanged
Iron Financial, LLC1,438$224.6K0.13%−174−10.8%Reduced
O'Connor Financial Group LLC1,438$224.7K0.12%−14−1.0%Reduced
ShankerValleau Wealth Advisors, Inc.1,438$224.7K0.07%00.0%Unchanged
First Citizens Financial Corp1,438$224.7K0.13%+210+17.1%Added
RIA Advisory Group LLC1,440$225.0K0.07%−476−24.8%Reduced
North Forty Two & Co.1,440$225.0K0.25%−33−2.2%Reduced
Paragon Financial Partners, Inc.1,440$225.0K0.18%+38+2.7%Added
Impact Investors, Inc1,440$225.0K0.18%−1−0.1%Reduced
Fourth Dimension Wealth, LLC1,441$225.2K0.11%00.0%Unchanged
Financial Insights, Inc.1,443$225.4K0.09%+1+0.1%Added
Aspire Capital Advisors LLC1,443$225.4K0.07%+123+9.3%Added
KDT Advisors, LLC1,448$226.2K0.33%−580−28.6%Reduced
Heritage Wealth Partners, LLC1,448$226.3K0.34%−4,433−75.4%Reduced
FSA Advisors, Inc.1,453$227.0K0.18%+176+13.8%Added
Maripau Wealth Management LLC1,458$227.8K0.13%−909−38.4%Reduced
Gutierrez Wealth Advisory, LLC1,458$227.9K0.18%00.0%Unchanged
Cannon Financial Strategists, Inc.1,459$227.9K0.04%00.0%Unchanged
IMG Wealth Management, Inc.1,460$228.1K0.20%00.0%Unchanged
PFG Private Wealth Management, LLC1,460$228.1K0.12%−300−17.0%Reduced
Edge Wealth Management LLC1,465$228.9K0.05%00.0%Unchanged
Wise Wealth Partners1,466$229.0K0.55%+2+0.1%Added
GoalFusion Wealth Management, LLC1,467$229.2K0.13%00.0%Unchanged
Birchbrook, Inc.1,468$229.3K0.13%−3−0.2%Reduced
Holos Integrated Wealth LLC1,470$229.7K0.15%00.0%Unchanged
Friday Financial1,446$229.7K0.14%00.0%Unchanged
Passive Capital Management, LLC.1,472$230.0K0.07%+1,472New
Wall Street Financial Group, Inc.1,473$230.1K0.24%+374+34.0%Added
Elefante Mark B1,475$230.4K0.18%−100−6.3%Reduced