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Bread Financial Holdings, Inc.

BFH
Exchange
NYSE
Industry
Personal Credit Institutions
SEC CIK
0001101215

In the last 90 days, Bread Financial Holdings, Inc. insiders filed 3 open-market purchases and 0 sales; 424 institutions reported holding it in 13F filings for Q2 2026, worth $4.30B in total; no superinvestor holds it.

Other share classesBFH.PABFH.PBBFH.PC

Four kinds of short-selling data, each measuring something different:

  • Short interest: shares sold short and not yet bought back, as of a settlement date. FINRA publishes it twice a month, about eight business days after the settlement date.
  • Daily short volume: shares sold short each day in off-exchange trades reported to FINRA. It counts trades, not open positions, and is published the next day.
  • Fails-to-deliver: shares not delivered by the settlement date. The SEC publishes them twice a month, about two weeks late.
  • ATS (dark pool) volume: weekly volume on alternative trading systems and other off-exchange venues. FINRA publishes it two to four weeks after the week.

More in the glossary.

Short interest

Shares sold short and not yet bought back, from FINRA, on every settlement date in the last two years.

Short interest
3.37M
Shares, settlement Oct 30, 2026
Change
−38.5K
−1.1% vs. Oct 15, 2026
Days to cover
5.27
Short interest ÷ average daily volume
Average daily volume
639.2K
Shares, as reported by FINRA
Short interest by settlement date
Oct 31, 2024: 3,381,854 sharesNov 15, 2024: 3,142,473 sharesNov 29, 2024: 2,874,388 sharesDec 13, 2024: 2,214,828 sharesDec 31, 2024: 1,752,988 sharesJan 15, 2025: 1,873,086 sharesJan 31, 2025: 1,680,589 sharesFeb 14, 2025: 2,106,648 sharesFeb 28, 2025: 3,743,507 sharesMar 14, 2025: 3,877,880 sharesMar 31, 2025: 4,164,033 sharesApr 15, 2025: 3,141,623 sharesApr 30, 2025: 3,731,309 sharesMay 15, 2025: 4,230,847 sharesMay 30, 2025: 3,798,411 sharesJun 13, 2025: 3,938,999 sharesJun 30, 2025: 3,896,589 sharesJul 15, 2025: 3,875,524 sharesJul 31, 2025: 4,155,487 sharesAug 15, 2025: 4,343,232 sharesAug 29, 2025: 4,387,110 sharesSep 15, 2025: 4,419,443 sharesSep 30, 2025: 4,881,788 sharesOct 15, 2025: 5,155,918 sharesOct 31, 2025: 5,271,461 sharesNov 14, 2025: 5,398,731 sharesNov 28, 2025: 5,348,360 sharesDec 15, 2025: 5,195,900 sharesDec 31, 2025: 4,301,514 sharesJan 15, 2026: 4,644,247 sharesJan 30, 2026: 4,293,650 sharesFeb 13, 2026: 4,210,701 sharesFeb 27, 2026: 3,973,636 sharesMar 13, 2026: 3,774,008 sharesMar 31, 2026: 3,711,574 sharesApr 15, 2026: 3,467,192 sharesApr 30, 2026: 3,422,329 sharesMay 15, 2026: 3,335,026 sharesMay 29, 2026: 3,646,847 sharesJun 15, 2026: 3,535,462 sharesJun 30, 2026: 2,811,844 sharesJul 15, 2026: 2,897,085 sharesJul 31, 2026: 2,758,377 sharesAug 14, 2026: 2,698,580 sharesAug 31, 2026: 3,092,605 sharesSep 15, 2026: 2,788,626 sharesSep 30, 2026: 3,237,726 sharesOct 15, 2026: 3,405,885 sharesOct 30, 2026: 3,367,416 shares
Short interest in BFH by settlement date
Settlement dateShort interestChangeChange %Avg. daily volumeDays to cover
Oct 30, 20263.37M−38.5K−1.1%639.2K5.27
Oct 15, 20263.41M+168.2K+5.2%531.5K6.41
Sep 30, 20263.24M+449.1K+16.1%675.5K4.79
Sep 15, 20262.79M−304.0K−9.8%500.7K5.57
Aug 31, 20263.09M+394.0K+14.6%414.9K7.45
Aug 14, 20262.70M−59.8K−2.2%382.9K7.05
Jul 31, 20262.76M−138.7K−4.8%740.1K3.73
Jul 15, 20262.90M+85.2K+3.0%661.2K4.38
Jun 30, 20262.81M−723.6K−20.5%824.3K3.41
Jun 15, 20263.54M−111.4K−3.1%769.8K4.59
May 29, 20263.65M+311.8K+9.4%649.9K5.61
May 15, 20263.34M−87.3K−2.6%505.4K6.60
Apr 30, 20263.42M−44.9K−1.3%803.4K4.26
Apr 15, 20263.47M−244.4K−6.6%627.6K5.52
Mar 31, 20263.71M−62.4K−1.7%679.9K5.46
Mar 13, 20263.77M−199.6K−5.0%589.3K6.40
Feb 27, 20263.97M−237.1K−5.6%862.6K4.61
Feb 13, 20264.21M−82.9K−1.9%904.1K4.66
Jan 30, 20264.29M−350.6K−7.6%956.2K4.49
Jan 15, 20264.64M+342.7K+8.0%1.14M4.07
Dec 31, 20254.30M−894.4K−17.2%668.2K6.44
Dec 15, 20255.20M−152.5K−2.9%773.6K6.72
Nov 28, 20255.35M−50.4K−0.9%795.5K6.72
Nov 14, 20255.40M+127.3K+2.4%658.0K8.20
Oct 31, 20255.27M+115.5K+2.2%903.9K5.83
Oct 15, 20255.16M+274.1K+5.6%712.3K7.24
Sep 30, 20254.88M+462.3K+10.5%778.6K6.27
Sep 15, 20254.42M+32.3K+0.7%479.7K9.21
Aug 29, 20254.39M+43.9K+1.0%552.3K7.94
Aug 15, 20254.34M+187.7K+4.5%545.2K7.97
Jul 31, 20254.16M+280.0K+7.2%768.5K5.41
Jul 15, 20253.88M−21.1K−0.5%603.1K6.43
Jun 30, 20253.90M−42.4K−1.1%816.4K4.77
Jun 13, 20253.94M+140.6K+3.7%742.6K5.30
May 30, 20253.80M−432.4K−10.2%587.1K6.47
May 15, 20254.23M+499.5K+13.4%797.4K5.31
Apr 30, 20253.73M+589.7K+18.8%1.13M3.30
Apr 15, 20253.14M−1.02M−24.6%1.64M1.91
Mar 31, 20254.16M+286.2K+7.4%946.0K4.40
Mar 14, 20253.88M+134.4K+3.6%1.23M3.16
Feb 28, 20253.74M+1.64M+77.7%766.8K4.88
Feb 14, 20252.11M+426.1K+25.4%683.5K3.08
Jan 31, 20251.68M−192.5K−10.3%666.6K2.52
Jan 15, 20251.87M+120.1K+6.9%541.3K3.46
Dec 31, 20241.75M−461.8K−20.9%630.0K2.78
Dec 13, 20242.21M−659.6K−23.0%760.2K2.91
Nov 29, 20242.87M−268.1K−8.5%583.3K4.93
Nov 15, 20243.14M−239.4K−7.1%919.0K3.42
Oct 31, 20243.38M−683.9K−16.8%708.4K4.77

Fails-to-deliver

Shares that weren't delivered by the settlement date, from the SEC, for the last 30 dates with fails. The price is the previous day's closing price published by the SEC.

Fails-to-deliver in BFH by settlement date
Settlement dateSharesPriceValue
Oct 13, 2026564$101.63$57.3K
Sep 24, 20262,878$99.19$285.5K
Sep 10, 202618$107.40$1.93K
Aug 28, 20262,764$108.03$298.6K
Aug 6, 20261,032$112.34$115.9K
Jul 23, 2026212$101.87$21.6K
Jul 22, 2026524$101.68$53.3K
Jul 20, 20261,255$99.31$124.6K
Jul 1, 20262,997$108.35$324.7K
Jun 30, 202614,615$108.73$1.59M
Jun 26, 202610,580$104.96$1.11M
Jun 25, 202610,580$104.91$1.11M
Jun 23, 20263,485$103.68$361.3K
Jun 18, 20261,110$101.43$112.6K
Jun 15, 2026856$101.71$87.1K
Jun 1, 20263,797$89.07$338.2K
May 26, 20261$86.60$86.6
May 22, 2026342$85.78$29.3K
May 18, 2026100$86.76$8.68K
Apr 24, 202690,518$92.12$8.34M
Apr 21, 202618$91.75$1.65K
Mar 16, 202615,226$71.53$1.09M
Mar 12, 202629,679$74.09$2.20M
Mar 3, 2026153$71.99$11.0K
Feb 20, 2026950$75.01$71.3K
Feb 19, 202658$74.43$4.32K
Feb 11, 20261,169$77.11$90.1K
Feb 5, 202683$76.50$6.35K
Feb 2, 202611,908$72.54$863.8K
Jan 30, 202656$73.03$4.09K

Daily short volume

Off-exchange short-sale volume, not short interest: shares sold short each day in trades reported to FINRA, for the last 30 trading days.

The short volume ratio isn't a sentiment gauge: market makers sell short to fill buy orders and to hedge, so short sales are usually about half of off-exchange volume.

Off-exchange short volume in BFH by trade date
Trade dateShort volumeShort exemptOff-exchange volumeShort volume ratio
Nov 12, 2026164,7670208,48679.0%
Nov 11, 2026167,4840199,76283.8%
Nov 10, 2026223,397172262,72985.0%
Nov 9, 2026351,512198456,97776.9%
Nov 6, 2026118,5780152,42477.8%
Nov 5, 2026215,2510261,84882.2%
Nov 4, 2026442,4650488,49590.6%
Nov 3, 2026137,6293,490165,18183.3%
Nov 2, 2026152,6316220,67369.2%
Oct 30, 2026109,75021171,12964.1%
Oct 29, 2026156,0081,632222,88470.0%
Oct 28, 2026112,8850172,09765.6%
Oct 27, 202642,24011970,13660.2%
Oct 26, 202681,218203128,76063.1%
Oct 23, 2026164,448190244,44467.3%
Oct 22, 2026363,7150456,25979.7%
Oct 21, 2026270,6140333,48581.1%
Oct 20, 2026182,905778223,76481.7%
Oct 19, 2026117,0635158,62173.8%
Oct 16, 2026111,619335153,10872.9%
Oct 15, 2026148,14265190,39877.8%
Oct 14, 2026133,4831,200182,32273.2%
Oct 13, 2026101,0564153,72665.7%
Oct 12, 2026146,2626178,81181.8%
Oct 9, 2026157,3360195,99680.3%
Oct 8, 2026186,3750226,54182.3%
Oct 7, 2026171,64237199,45486.1%
Oct 6, 2026165,3930213,23077.6%
Oct 5, 2026114,5290149,64076.5%
Oct 2, 2026174,2980212,70181.9%

ATS (dark pool) volume

Weekly volume on alternative trading systems (ATS) and other off-exchange (OTC) venues, from FINRA, for the last 12 weeks. ATS share is ATS volume ÷ (ATS + OTC volume), not a share of all trading.

Weekly ATS and OTC volume in BFH
Week ofTierATS sharesATS tradesOther OTC sharesOther OTC tradesATS share
Oct 5, 2026T2799,78924,553782,1055,25150.6%
Sep 28, 2026T2712,05826,888298,9165,03570.4%
Sep 21, 2026T21,123,54237,802562,8725,30366.6%
Sep 14, 2026T2687,03833,490922,8885,55342.7%
Sep 7, 2026T2583,09027,901188,1234,89175.6%
Aug 31, 2026T2720,89129,588585,8985,20555.2%
Aug 24, 2026T2431,07923,530166,1403,86472.2%
Aug 17, 2026T2796,84225,631255,8694,43675.7%
Aug 10, 2026T2480,19623,179313,2123,79760.5%
Aug 3, 2026T2482,89223,383342,9984,15858.5%
Jul 27, 2026T21,166,17335,112406,5867,14774.1%
Jul 20, 2026T21,272,71733,163228,5046,27184.8%