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Livermore
Livermore
ZHEN

Heritage Wealth Management, Inc.

SEC CIK
0002012170
Latest filing
Jul 22, 2026

Holdings in Q3 2024

Holdings as of Sep 30, 2024, filed Oct 18, 2024. Long positions only; changes compare share counts with Q2 2024.

Institution overview
Positions
89
+6 vs. Q2 2024
Portfolio value
$110.8M
+$7.15M (+6.9%) vs. Q2 2024
Filed
Oct 18, 2024
SEC
Holdings of Heritage Wealth Management, Inc. in Q3 2024
SecurityClassSharesValue% of portfolioShare changeActionHistory
American Centy ETF Tr025072349US LARGE CAP VLU200,063$13.2M11.9%+4,621+2.4%Added–
Schwab U.S. Large-Cap Growth ETF808524300ETF88,661$9.24M8.3%−2,729−3.0%Reduced–
Vanguard Scottsdale FDS92206C102SHORT TERM TREAS103,017$6.08M5.5%+593+0.6%Added–
AAPLApple Inc.Stock25,021$5.83M5.3%+258+1.0%AddedHistory
Dimensional U.S. Core Equity 2 ETF25434V708ETF157,311$5.39M4.9%−18,902−10.7%Reduced–
Schwab Intermediate-Term US Treasury ETF808524854ETF97,243$4.92M4.4%−237−0.2%Reduced–
iShares Tr46428743220 YR TR BD ETF40,082$3.93M3.5%+890+2.3%Added–
iShares Iboxx $ Investment Grade Corporate Bond ETF464287242ETF33,082$3.74M3.4%−562−1.7%Reduced–
Vanguard Total Bond Market ETF921937835ETF45,939$3.45M3.1%−663−1.4%Reduced–
iShares Tr464288356CALIF MUN BD ETF49,386$2.87M2.6%−1,746−3.4%Reduced–
Dimensional Emerging Core Equity Market ETF25434V302ETF100,667$2.76M2.5%+325+0.3%Added–
Ssga Active ETF Tr78467V848ST STR TOTAL ETF58,731$2.43M2.2%+1,339+2.3%Added–
MSFTMicrosoft CorpStock4,490$1.93M1.7%+302+7.2%AddedHistory
iShares U.S. Treasury Bond ETF46429B267ETF81,274$1.91M1.7%−1,683−2.0%Reduced–
Dimensional ETF Trust25434V203INTL CORE EQT MK59,011$1.88M1.7%−383−0.6%Reduced–
iShares Core U.S. Aggregate Bond ETF464287226ETF17,410$1.76M1.6%+116+0.7%Added–
iShares S&P Mid-Cap 400 Value ETF464287705ETF12,722$1.57M1.4%−135−1.1%Reduced–
SPDR Series Trust78464A821ST STR SP400GRW15,336$1.35M1.2%−328−2.1%Reduced–
QCOMQualcomm IncStock7,903$1.34M1.2%+146+1.9%AddedHistory
Dimensional World Ex U.S. Core Equity 2 ETF25434V880ETF48,760$1.32M1.2%−4,053−7.7%Reduced–
HDHome Depot, Inc.Stock3,009$1.22M1.1%−60−2.0%ReducedHistory
METAMeta Platforms, Inc.Stock2,077$1.19M1.1%+113+5.8%AddedHistory
SPDR Series Trust78464A284ST NUVE HIGH ETF44,978$1.18M1.1%+3,518+8.5%Added–
American Centy ETF Tr025072877US SML CP VALU12,227$1.17M1.1%−166−1.3%Reduced–
Ssga Active ETF Tr78467V608ST STR BL LN ETF28,017$1.17M1.1%+246+0.9%Added–
iShares Tr464288513IBOXX HI YD ETF14,451$1.16M1.0%+11+0.1%Added–
Invesco QQQ Trust Series I46090E103ETF2,313$1.13M1.0%+58+2.6%Added–
CPNGCoupang, Inc.CL A45,454$1.12M1.0%00.0%UnchangedHistory
NVDANVIDIA CorpStock9,063$1.10M1.0%−8−0.1%ReducedHistory
PLTRPalantir Technologies Inc.Stock28,913$1.08M1.0%+28,913NewHistory
Dimensional ETF Trust25434V849NATL MUN BD ETF21,863$1.06M1.0%+1,534+7.5%Added–
Vanguard Morningstar Small-Cap Growth ETF922908595ETF3,734$998.4K0.9%−122−3.2%Reduced–
GOOGLAlphabet Inc.Stock5,883$975.7K0.9%+996+20.4%AddedHistory
AMZNAmazon Com IncStock5,190$967.1K0.9%+1,046+25.2%AddedHistory
Dimensional ETF Trust25434V823US REAL ESTA ETF36,640$939.5K0.8%−1,138−3.0%Reduced–
SYKStryker CorpStock2,450$885.1K0.8%00.0%UnchangedHistory
LLYEli Lilly & CoStock975$863.8K0.8%−3−0.3%ReducedHistory
WMTWalmart Inc.Stock10,340$835.0K0.8%+93+0.9%AddedHistory
Vanguard S&P 500 ETF922908363ETF1,474$777.8K0.7%+569+62.9%Added–
SPYSPDR S&P 500 ETF TrustETF1,135$651.2K0.6%−48−4.1%ReducedHistory
iShares Tr464288158SHRT NAT MUN ETF6,127$650.6K0.6%−1,684−21.6%Reduced–
ORCLOracle CorpStock3,561$606.8K0.5%−10.0%ReducedHistory
UNHUnitedHealth Group IncStock926$541.4K0.5%+14+1.5%AddedHistory
PEPPepsiCo IncStock3,100$527.1K0.5%00.0%UnchangedHistory
XOMExxonMobil Holdings CorpCOM3,954$463.5K0.4%+14+0.4%AddedHistory
iShares Russell 1000 Growth ETF464287614ETF1,155$433.6K0.4%−42−3.5%Reduced–
JNJJohnson & JohnsonStock2,631$426.4K0.4%+37+1.4%AddedHistory
SPDR Series Trust78468R739ST NUVE TERM ETF8,849$426.0K0.4%+470+5.6%Added–
CSCOCisco Systems, Inc.Stock7,492$398.7K0.4%+260+3.6%AddedHistory
INTCIntel CorpStock16,726$392.4K0.4%−583−3.4%ReducedHistory
RTXRTX CorpStock3,132$379.5K0.3%+10+0.3%AddedHistory
SBUXStarbucks CorpStock3,636$354.5K0.3%−18−0.5%ReducedHistory
Dimensional ETF Trust25434V104US CORE EQT MKT8,291$329.1K0.3%00.0%Unchanged–
State Street SPDR Portfolio S&P 500 Growth ETF78464A409ETF3,954$327.9K0.3%−463−10.5%Reduced–
State Street SPDR Portfolio S&P 500 Value ETF78464A508ETF6,178$326.6K0.3%−231−3.6%Reduced–
NKENIKE, Inc.Stock3,672$324.6K0.3%−15−0.4%ReducedHistory
ARK Innovation ETF00214Q104ETF6,686$317.8K0.3%+142+2.2%Added–
BRK.BBerkshire Hathaway IncStock676$311.1K0.3%+9+1.3%AddedHistory
HIMSHims & Hers Health, Inc.Stock16,111$296.8K0.3%+16,111NewHistory
MCDMcDonalds CorpStock966$294.2K0.3%−7−0.7%ReducedHistory
Exchange Traded Concepts Tru301505889EMQQ EME MAR ETF7,355$288.4K0.3%−166−2.2%Reduced–
TXNTexas Instruments IncStock1,382$285.5K0.3%+7+0.5%AddedHistory
AXONAxon Enterprise, Inc.COM674$269.3K0.2%+674NewHistory
CVXChevron CorpStock1,788$263.3K0.2%−24−1.3%ReducedHistory
MELIMercadolibre IncCOM126$258.5K0.2%+126NewHistory
iShares Core S&P 500 ETF464287200ETF436$251.5K0.2%00.0%Unchanged–
Vanguard Morningstar Value ETF922908744ETF1,405$245.3K0.2%−70−4.7%Reduced–
iShares S&P 100 ETF464287101ETF870$240.8K0.2%00.0%Unchanged–
PGProcter & Gamble CoStock1,346$233.1K0.2%+2+0.1%AddedHistory
TSLATesla, Inc.Stock886$231.8K0.2%+886NewHistory
Vanguard Information Technology ETF92204A702ETF390$228.7K0.2%−26−6.3%Reduced–
JPMJPMorgan Chase & CoStock1,082$228.2K0.2%−4−0.4%ReducedHistory
ACNAccenture plcStock643$227.3K0.2%00.0%UnchangedHistory
ADBEAdobe Inc.Stock437$226.3K0.2%+12+2.8%AddedHistory
GOOGAlphabet Inc.Stock1,324$221.4K0.2%+11+0.8%AddedHistory
Invesco Exch Traded FD Tr II46138E206CALIF AMT MUN8,432$211.5K0.2%+160+1.9%Added–
MRKMerck & Co., Inc.Stock1,754$199.2K0.2%−30−1.7%ReducedHistory
AODabrdn Total Dynamic Dividend FundCOM SH BEN INT18,290$166.4K0.2%+1,644+9.9%AddedHistory
ELVElevance Health, Inc.Stock313$162.8K0.1%00.0%UnchangedHistory
NFJVirtus Dividend, Interest & Premium Strategy FundCOM11,969$156.1K0.1%+115+1.0%AddedHistory
AXPAmerican Express CoStock536$145.4K0.1%+536NewHistory
KOCoca Cola CoStock2,010$144.4K0.1%+2,010NewHistory
NUNu Holdings Ltd.ORD SHS CL A10,031$136.9K0.1%+10,031NewHistory
CLColgate Palmolive CoStock1,298$134.7K0.1%00.0%UnchangedHistory
IGRCbre Global Real Estate Income FundCOM13,147$86.4K0.1%−1,877−12.5%ReducedHistory
JQCNuveen Credit Strategies Income FundCOM SHS11,575$67.0K0.1%−1,121−8.8%ReducedHistory
NCZVirtus Convertible & Income Fund IICOM13,235$41.2K<0.1%+850+6.9%AddedHistory
AMRNAmarin Corp PLCSPONS ADR NEW14,250$8.93K<0.1%00.0%UnchangedHistory
HNR Acquisition Corp40472A128*W EXP 02/04/202170,500$8.10K<0.1%00.0%Unchanged–

Options (36)

Puts and calls in the same filing. Amounts are the market value of the underlying shares, which is what 13F reports.

Option positions of Heritage Wealth Management, Inc. in Q3 2024
SecurityClassPutsCalls
SPYSPDR S&P 500 ETF TrustETF$172.1K$20.1M
AAPLApple Inc.Stock$1.65M–
Invesco QQQ Trust Series I46090E103ETF$878.5K–
SYKStryker CorpStock$867.1K–
HDHome Depot, Inc.Stock$729.4K–
MSFTMicrosoft CorpStock$645.4K–
ORCLOracle CorpStock$545.3K–
QCOMQualcomm IncStock$544.2K–
METAMeta Platforms, Inc.Stock$458.0K–
GOOGLAlphabet Inc.Stock$315.1K–
SBUXStarbucks CorpStock$302.2K–
NKENIKE, Inc.Stock$282.9K–
WMTWalmart Inc.Stock$266.5K–
NVDANVIDIA CorpStock$255.0K–
CSCOCisco Systems, Inc.Stock$218.2K–
JNJJohnson & JohnsonStock$210.7K–
TXNTexas Instruments IncStock$165.3K–
PEPPepsiCo IncStock$153.0K–
MCDMcDonalds CorpStock$152.3K–
AMZNAmazon Com IncStock$149.1K–
PGProcter & Gamble CoStock$121.2K–
UNHUnitedHealth Group IncStock$116.9K–
ACNAccenture plcStock$106.0K–
MRKMerck & Co., Inc.Stock$90.8K–
LLYEli Lilly & CoStock$88.6K–
JPMJPMorgan Chase & CoStock$84.4K–
CLColgate Palmolive CoStock$83.0K–
AXPAmerican Express CoStock$81.4K–
CVXChevron CorpStock$73.6K–
XOMExxonMobil Holdings CorpCOM$70.3K–
RTXRTX CorpStock$60.6K–
KOCoca Cola CoStock$57.5K–
ELVElevance Health, Inc.Stock$52.0K–
ADBEAdobe Inc.Stock$51.8K–
INTCIntel CorpStock$32.8K–
GOOGAlphabet Inc.Stock$16.7K–

Sold out since Q2 2024 (2)

Positions held at the end of Q2 2024 that are gone from this filing.

Positions of Heritage Wealth Management, Inc. sold out since Q2 2024
SecurityClassShares in Q2 2024Value in Q2 2024% of portfolio in Q2 2024History
MUMicron Technology IncStock1,061$139.6K0.1%History
APOApollo Global Management, Inc.COM721$85.1K0.1%History