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TRUE Private Wealth Advisors

SEC CIK
0001667074
Latest filing
Jul 23, 2026

Holdings in Q3 2024

Holdings as of Sep 30, 2024, filed Nov 14, 2024. Long positions only; changes compare share counts with Q2 2024.

Institution overview
Positions
215
−63 vs. Q2 2024
Portfolio value
$838.2M
−$45.0M (−5.1%) vs. Q2 2024
Filed
Nov 14, 2024
SEC
Holdings of TRUE Private Wealth Advisors in Q3 2024
SecurityClassSharesValue% of portfolioShare changeActionHistory
iShares Core MSCI Total International Stock ETF46432F834ETF1,275,136$92.6M11.0%−121,662−8.7%Reduced–
iShares Tr464288166AGENCY BOND ETF751,689$83.0M9.9%+399,263+113.3%Added–
Invesco Exchange Traded FD T46137V357S&P500 EQL WGT316,592$56.7M6.8%−15,459−4.7%Reduced–
iShares Tr46429B655FLTG RATE NT ETF846,570$43.2M5.2%−293,646−25.8%Reduced–
First Tr Exchange-Traded FD336917109SHS974,990$40.9M4.9%−66,245−6.4%Reduced–
iShares Tr464287150CORE S&P TTL STK304,367$38.2M4.6%−67,900−18.2%Reduced–
iShares Russell 1000 Value ETF464287598ETF164,069$31.1M3.7%−6,605−3.9%Reduced–
iShares Russell 2000 ETF464287655ETF136,023$30.0M3.6%+4,640+3.5%Added–
iShares Core S&P Mid-Cap ETF464287507ETF460,362$28.7M3.4%+18,339+4.1%Added–
AAPLApple Inc.Stock118,197$27.5M3.3%−31,176−20.9%ReducedHistory
Zacks Trust98888G204SMALL/MID CAP582,681$19.3M2.3%+148,843+34.3%Added–
MSFTMicrosoft CorpStock35,445$15.3M1.8%−8,090−18.6%ReducedHistory
AMZNAmazon Com IncStock49,759$9.27M1.1%−7,291−12.8%ReducedHistory
iShares Inc46434G764MSCI EMRG CHN141,921$8.67M1.0%+132,139+1,350.8%Added–
VanEck ETF Trust92189H748CLO ETF157,868$8.37M1.0%+109,947+229.4%Added–
Schwab US Dividend Equity ETF808524797ETF96,901$8.19M1.0%+59,729+160.7%Added–
Vanguard Information Technology ETF92204A702ETF13,909$8.16M1.0%−9,107−39.6%Reduced–
iShares Core S&P 500 ETF464287200ETF13,416$7.74M0.9%−3,912−22.6%Reduced–
NVDANVIDIA CorpStock63,680$7.73M0.9%−13,207−17.2%ReducedHistory
Invesco QQQ Trust Series I46090E103ETF15,800$7.71M0.9%−460−2.8%Reduced–
Vanguard S&P 500 ETF922908363ETF14,036$7.41M0.9%−6,049−30.1%Reduced–
iShares Tr46434V613CORE UNIVRSL USD149,682$7.05M0.8%+13,371+9.8%Added–
BRK.BBerkshire Hathaway IncStock14,641$6.74M0.8%−691−4.5%ReducedHistory
iShares Tr464289867CORE 60 BALA ETF112,684$6.68M0.8%+1,396+1.3%Added–
LLYEli Lilly & CoStock6,834$6.06M0.7%−1,524−18.2%ReducedHistory
JPMJPMorgan Chase & CoStock28,616$6.03M0.7%−1,158−3.9%ReducedHistory
ABBVAbbVie Inc.Stock29,220$5.77M0.7%−323−1.1%ReducedHistory
CVXChevron CorpStock34,806$5.13M0.6%−1,258−3.5%ReducedHistory
JNJJohnson & JohnsonStock31,272$5.07M0.6%−1,117−3.4%ReducedHistory
VanEck Morningstar Wide Moat ETF92189F643ETF52,162$5.06M0.6%+32,074+159.7%Added–
XOMExxonMobil Holdings CorpCOM41,653$4.88M0.6%−3,664−8.1%ReducedHistory
COSTCostco Wholesale CorpStock5,406$4.79M0.6%−2,311−29.9%ReducedHistory
iShares Core MSCI Eafe ETF46432F842ETF61,331$4.79M0.6%−11,672−16.0%Reduced–
iShares Tr464288687PFD AND INCM SEC141,310$4.70M0.6%−747,056−84.1%Reduced–
GSGoldman Sachs Group IncStock9,473$4.69M0.6%+76+0.8%AddedHistory
iShares S&P 500 Growth ETF464287309ETF48,790$4.67M0.6%+3,598+8.0%Added–
URIUnited Rentals, Inc.COM5,653$4.58M0.5%−411−6.8%ReducedHistory
PEPPepsiCo IncStock25,791$4.39M0.5%−2,883−10.1%ReducedHistory
iShares Tr464287721U.S. TECH ETF28,529$4.33M0.5%−6,512−18.6%Reduced–
Graniteshares ETF Tr38747R8271.5X LNG NVDA DL74,188$4.32M0.5%+2,531+3.5%Added–
EMREmerson Electric CoStock37,679$4.12M0.5%+560+1.5%AddedHistory
MMM3M CoStock29,730$4.06M0.5%−1,275−4.1%ReducedHistory
iShares Tr4642874571 3 YR TREAS BD44,723$3.72M0.4%−44,382−49.8%Reduced–
Vanguard Morningstar Value ETF922908744ETF21,067$3.68M0.4%−470−2.2%Reduced–
GLDSPDR Gold TrustETF14,578$3.54M0.4%+6,089+71.7%AddedHistory
iShares S&P 500 Value ETF464287408ETF17,870$3.52M0.4%−34−0.2%Reduced–
USBUS Bancorp DECOM NEW76,836$3.51M0.4%−3,802−4.7%ReducedHistory
ARK Innovation ETF00214Q104ETF66,250$3.15M0.4%−1,769−2.6%Reduced–
SPYSPDR S&P 500 ETF TrustETF5,441$3.12M0.4%−167−3.0%ReducedHistory
iShares Tr46434V803HDG MSCI EAFE81,926$2.90M0.3%−47,549−36.7%Reduced–
iShares Core S&P Small Cap ETF464287804ETF24,509$2.87M0.3%−36,932−60.1%Reduced–
State Street Utilities Select Sector SPDR ETF81369Y886ETF34,059$2.75M0.3%−10,978−24.4%Reduced–
iShares Core MSCI Emerging Markets ETF46434G103ETF45,654$2.62M0.3%−1,005−2.2%Reduced–
Vanguard High Dividend Yield Index ETF921946406ETF19,740$2.53M0.3%−428−2.1%Reduced–
VanEck ETF Trust92189H730MORNINGSTAR SMID70,533$2.47M0.3%+56,830+414.7%Added–
VZVerizon Communications IncStock54,482$2.45M0.3%−6,549−10.7%ReducedHistory
Vanguard Morningstar Small-Cap Value ETF922908611ETF12,133$2.44M0.3%+7,719+174.9%Added–
BROSDutch Bros Inc.CL A70,397$2.25M0.3%−2,600−3.6%ReducedHistory
iShares MSCI USA Quality Factor ETF46432F339ETF12,546$2.25M0.3%−243−1.9%Reduced–
STZConstellation Brands, Inc.Stock8,182$2.11M0.3%+8,182NewHistory
GOOGLAlphabet Inc.Stock12,709$2.11M0.3%−18,024−58.6%ReducedHistory
Direxion Shs ETF Tr25461A874DLY AAPL BUL1.5X54,926$2.09M0.2%−1,182−2.1%Reduced–
BlackRock ETF Trust09290C103ISHARES US EQUIT40,994$2.03M0.2%−698−1.7%Reduced–
GOOGAlphabet Inc.Stock11,550$1.93M0.2%−4,522−28.1%ReducedHistory
iShares Tr464289875CORE 40 MODE ETF42,495$1.92M0.2%+881+2.1%Added–
iShares Tr464288588MBS ETF19,448$1.86M0.2%−891−4.4%Reduced–
iShares Tr464288877EAFE VALUE ETF31,664$1.82M0.2%+16,895+114.4%Added–
IAUiShares Gold TrustETF36,643$1.82M0.2%−1,395−3.7%ReducedHistory
METAMeta Platforms, Inc.Stock3,175$1.82M0.2%−1,140−26.4%ReducedHistory
PFEPfizer IncStock61,558$1.78M0.2%−14,240−18.8%ReducedHistory
Direxion Shs ETF Tr25461A858DAILY AMZN BL1.553,836$1.75M0.2%+639+1.2%Added–
iShares Tr464288885EAFE GRWTH ETF15,885$1.71M0.2%−1,617−9.2%Reduced–
TSLATesla, Inc.Stock6,440$1.68M0.2%−1,360−17.4%ReducedHistory
Direxion Shs ETF Tr25461A866DAILY MSFT BL1.537,462$1.65M0.2%−1,093−2.8%Reduced–
CRMSalesforce, Inc.Stock5,864$1.61M0.2%−31−0.5%ReducedHistory
Direxion Shs ETF Tr25459W102DLY TECH BULL 3X17,504$1.53M0.2%−15,181−46.4%Reduced–
IBMInternational Business Machines CorpStock6,333$1.40M0.2%−194−3.0%ReducedHistory
Microsectors Fang Plus Index 3X063679534ETP3,393$1.39M0.2%−3,226−48.7%Reduced–
Graniteshares ETF Tr38747R8431.5X LNG META DL42,266$1.38M0.2%+2,809+7.1%Added–
iShares Semiconductor ETF464287523ETF5,857$1.35M0.2%+366+6.7%Added–
FTNTFortinet, Inc.Stock17,318$1.34M0.2%−11−0.1%ReducedHistory
iShares Tr464289859CORE 80 20 ETF16,176$1.28M0.2%+489+3.1%Added–
PANWPalo Alto Networks IncStock3,721$1.27M0.2%+3+0.1%AddedHistory
WFCWells Fargo & CompanyStock22,248$1.26M0.1%−1,737−7.2%ReducedHistory
MUMicron Technology IncStock11,697$1.21M0.1%+7,519+180.0%AddedHistory
GBTCGrayscale Bitcoin Trust ETFETF23,859$1.20M0.1%−1,193−4.8%ReducedHistory
Pacer US Cash Cows 100 ETF69374H881ETF19,928$1.15M0.1%+2,321+13.2%Added–
KEYKeycorpCOM67,989$1.14M0.1%−1,621−2.3%ReducedHistory
VVisa Inc.Stock4,072$1.12M0.1%−855−17.4%ReducedHistory
NKENIKE, Inc.Stock12,667$1.12M0.1%−1,704−11.9%ReducedHistory
CSCOCisco Systems, Inc.Stock20,516$1.09M0.1%+829+4.2%AddedHistory
CATCaterpillar IncStock2,724$1.07M0.1%−1,596−36.9%ReducedHistory
RTXRTX CorpStock8,694$1.05M0.1%−23−0.3%ReducedHistory
iShares Flexible Income Active ETF092528603ETF19,668$1.05M0.1%+5,999+43.9%Added–
BABoeing CoStock6,309$959.3K0.1%−232−3.5%ReducedHistory
iShares S&P Small-Cap 600 Growth ETF464287887ETF6,672$930.7K0.1%+6,672New–
MSMorgan StanleyStock8,267$861.8K0.1%−329−3.8%ReducedHistory
Direxion Shares ETF Trust25460G609DAI ENE BUL ETF14,502$860.2K0.1%−358−2.4%Reduced–
BXBlackstone Inc.COM5,296$811.0K0.1%00.0%UnchangedHistory
ALKAlaska Air Group, Inc.COM17,222$778.6K0.1%+1,079+6.7%AddedHistory

Sold out since Q2 2024 (74)

Positions held at the end of Q2 2024 that are gone from this filing.

Positions of TRUE Private Wealth Advisors sold out since Q2 2024
SecurityClassShares in Q2 2024Value in Q2 2024% of portfolio in Q2 2024History
State Street Communication Services Select Sector SPDR ETF81369Y852ETF53,547$4.59M0.5%–
State Street Consumer Discretionary Select Sector SPDR ETF81369Y407ETF20,193$3.68M0.4%–
Vanguard Health Care ETF92204A504ETF13,756$3.66M0.4%–
State Street Financial Select Sector SPDR ETF81369Y605ETF71,298$2.93M0.3%–
State Street Industrial Select Sector SPDR ETF81369Y704ETF23,527$2.87M0.3%–
Vanguard Consumer Staples ETF92204A207ETF10,431$2.12M0.2%–
State Street Energy Select Sector SPDR ETF81369Y506ETF16,413$1.50M0.2%–
UNHUnitedHealth Group IncStock2,299$1.17M0.1%History
AMATApplied Materials IncStock4,777$1.13M0.1%History
iShares Tr46435G425ESG AWR MSCI USA7,067$843.2K0.1%–
INTUIntuit Inc.Stock1,278$840.2K0.1%History
NVONovo Nordisk A SADR5,819$830.7K0.1%History
AVGOBroadcom Inc.Stock503$807.5K0.1%History
ADPAutomatic Data Processing IncStock2,458$586.8K0.1%History
FICOFair Isaac CorpCOM387$576.1K0.1%History
ACNAccenture plcStock1,848$560.7K0.1%History
AZOAutoZone IncCOM180$533.5K0.1%History
Vanguard Dividend Appreciation ETF921908844ETF2,917$532.5K0.1%–
QCOMQualcomm IncStock2,638$525.4K0.1%History
ICEIntercontinental Exchange, Inc.Stock3,800$520.1K0.1%History
LUVSouthwest Airlines CoCOM18,020$515.5K0.1%History
CORCencora, Inc.Stock2,156$485.7K0.1%History
CHKPCheck Point Software Technologies LtdORD2,939$484.9K0.1%History
CLColgate Palmolive CoStock4,995$484.7K0.1%History
TSCOTractor Supply CoCOM1,772$478.3K0.1%History
ROLRollins IncCOM9,624$469.5K0.1%History
SIGASiga Technologies IncCOM59,389$450.8K0.1%History
J P Morgan Exchange Traded F46641Q332EQUITY PREMIUM7,808$442.6K0.1%–
CHDChurch & Dwight Co IncCOM4,219$437.5K<0.1%History
MTDMettler Toledo International IncCOM309$431.9K<0.1%History
HSYHershey CoCOM2,265$416.4K<0.1%History
LRCXLam Research CorpCOM390$415.3K<0.1%History
MSCIMSCI Inc.Stock837$403.4K<0.1%History
FDSFactset Research Systems IncStock983$401.5K<0.1%History
Invesco Exch Traded FD Tr II46138E370S&P 500 HB ETF4,726$399.1K<0.1%–
ETNEaton Corp plcStock1,260$395.1K<0.1%History
MKCMcCormick & Co IncStock5,465$387.7K<0.1%History
MNSTMonster Beverage CorpCOM7,691$384.2K<0.1%History
UNPUnion Pacific CorpStock1,655$374.5K<0.1%History
SOLVSolventum CorpStock6,366$336.6K<0.1%History
MSIMotorola Solutions, Inc.Stock850$328.1K<0.1%History
MDTMedtronic plcStock4,061$319.6K<0.1%History
SOSouthern CoStock4,074$316.0K<0.1%History
TJXTJX Companies IncStock2,828$311.4K<0.1%History
DLRDigital Realty Trust, Inc.COM2,025$307.9K<0.1%History
Dimensional ETF Trust25434V401US EQUI MARK ETF5,166$304.0K<0.1%–
Pacer Developed Markets International Cash Cows 100 ETF69374H873ETF9,675$293.7K<0.1%–
INTCIntel CorpStock9,311$288.4K<0.1%History
AEPAmerican Electric Power Co IncStock3,230$283.4K<0.1%History
NOWServiceNow, Inc.Stock351$276.1K<0.1%History
TXNTexas Instruments IncStock1,391$270.6K<0.1%History
Vanguard Morningstar Total Stock Market ETF922908769ETF998$267.1K<0.1%–
XYLXylem Inc.COM1,956$265.2K<0.1%History
PRUPrudential Financial IncStock2,225$260.7K<0.1%History
GRMNGarmin LtdSHS1,566$255.1K<0.1%History
HPQHP IncStock6,813$238.6K<0.1%History
SCHWSchwab Charles CorpStock3,084$227.3K<0.1%History
GWWW.W. Grainger, Inc.Stock251$226.5K<0.1%History
ORIOld Republic International CorpCOM7,215$222.9K<0.1%History
APPAppLovin CorpCOM CL A2,677$222.8K<0.1%History
NEENextera Energy IncStock3,126$221.4K<0.1%History
KMIKinder Morgan, Inc.Stock10,984$218.3K<0.1%History
DBX ETF Tr233051200XTRACK MSCI EAFE5,198$215.4K<0.1%–
AZNAstraZeneca PLCSPONSORED ADR2,755$214.9K<0.1%History
MCKMcKesson CorpStock367$214.4K<0.1%History
EWEdwards Lifesciences CorpStock2,277$210.3K<0.1%History
PGRProgressive CorpStock995$206.7K<0.1%History
TGTTarget CorpStock1,373$203.3K<0.1%History
BNLBroadstone Net Lease, Inc.COM12,259$194.6K<0.1%History
ETEnergy Transfer LPCOM UT LTD PTN11,008$178.6K<0.1%History
NZFNuveen Municipal Credit Income FundCOM SH BEN INT10,100$124.7K<0.1%History
MMUWestern Asset Managed Municipals Fund Inc.COM11,300$117.0K<0.1%History
AMCRAmcor plcORD10,525$102.9K<0.1%History
Flagstar Bank, National Association649445103COM14,329$46.1K<0.1%–