Advisory Alpha, LLC
- SEC CIK
- 0001576762
- Latest filing
- Aug 11, 2026
Holdings in Q2 2021
Holdings as of Jun 30, 2021, filed Aug 13, 2021. Long positions only; changes compare share counts with Q1 2021.
- Positions
- 188
- +8 vs. Q1 2021
- Portfolio value
- $1.22B
- +$228.4M (+23.0%) vs. Q1 2021
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| JNCEJounce Therapeutics, Inc. | COM | 12,005 | $82.0K | <0.1% | +12,005 | New | History |
| Great Panther MNG Ltd39115V101 | COM | 139,800 | $87.0K | <0.1% | 00.0% | Unchanged | – |
| MCBCMacatawa Bank Corp | COM | 15,517 | $136.0K | <0.1% | 00.0% | Unchanged | History |
| GEGeneral Electric Co | COM | 11,108 | $150.0K | <0.1% | +11,108 | New | History |
| PEGPublic Service Enterprise Group Inc | COM | 3,418 | $204.0K | <0.1% | 00.0% | Unchanged | History |
| DTEDte Energy Co | COM | 1,857 | $205.0K | <0.1% | −37−2.0% | Reduced | History |
| First Tr Exchange-Traded FD33738D309 | SENIOR LN FD | 4,315 | $207.0K | <0.1% | +4,315 | New | – |
| First Tr Exchng Traded FD VI33740F805 | SMITH OPPORT FXD | 3,905 | $209.0K | <0.1% | +3,905 | New | – |
| Invesco S&P 500 Quality ETF46137V241 | ETF | 4,350 | $211.0K | <0.1% | +4,350 | New | – |
| iShares Tr464288661 | 3 7 YR TREAS BD | 1,660 | $217.0K | <0.1% | −281−14.5% | Reduced | – |
| SPDR Ser Tr78464A813 | S&P 600 SML CAP | 2,265 | $221.0K | <0.1% | 00.0% | Unchanged | – |
| PRUPrudential Financial Inc | Stock | 2,221 | $228.0K | <0.1% | −30−1.3% | Reduced | History |
| AAgilent Technologies, Inc. | COM | 1,548 | $229.0K | <0.1% | +1,548 | New | History |
| ProShares Tr74348A467 | S&P 500 DV ARIST | 2,535 | $230.0K | <0.1% | +2,535 | New | – |
| GISGeneral Mills Inc | Stock | 3,820 | $233.0K | <0.1% | +3,820 | New | History |
| Schwab U.S. Broad Market ETF808524102 | ETF | 2,273 | $237.0K | <0.1% | +16+0.7% | Added | – |
| iShares Tr464288646 | ISHS 1-5YR INVS | 4,385 | $240.0K | <0.1% | −804−15.5% | Reduced | – |
| OGEOGE Energy Corp. | COM | 7,168 | $241.0K | <0.1% | 00.0% | Unchanged | History |
| iShares Tr464288448 | INTL SEL DIV ETF | 7,440 | $241.0K | <0.1% | −271−3.5% | Reduced | – |
| NVDANVIDIA Corp | Stock | 305 | $244.0K | <0.1% | −433−58.7% | Reduced | History |
| SRPTSarepta Therapeutics, Inc. | COM | 3,250 | $253.0K | <0.1% | −140−4.1% | Reduced | History |
| iShares Core High Dividend ETF46429B663 | ETF | 2,712 | $262.0K | <0.1% | −94−3.3% | Reduced | – |
| KOCoca Cola Co | Stock | 4,861 | $263.0K | <0.1% | +20.0% | Added | History |
| iShares Tr46429B291 | A RATE CP BD ETF | 4,695 | $267.0K | <0.1% | −300−6.0% | Reduced | – |
| Alps ETF Tr00162Q783 | STRATEGIC INCOME | 10,920 | $271.0K | <0.1% | −26,009−70.4% | Reduced | – |
| iShares Select Dividend ETF464287168 | ETF | 2,358 | $275.0K | <0.1% | −95−3.9% | Reduced | – |
| iShares Tr464287440 | 7-10 YR TRSY BD | 2,411 | $278.0K | <0.1% | −663−21.6% | Reduced | – |
| MRSHMarsh & McLennan Companies, Inc. | Stock | 2,001 | $282.0K | <0.1% | −573−22.3% | Reduced | History |
| Fidelity Merrimack STR Tr316188101 | CORP BOND ETF | 5,340 | $298.0K | <0.1% | +5,340 | New | – |
| WisdomTree Tr97717X628 | FLOATNG RAT TREA | 11,977 | $301.0K | <0.1% | +11,977 | New | – |
| PFEPfizer Inc | Stock | 7,742 | $303.0K | <0.1% | −447−5.5% | Reduced | History |
| MCDMcDonalds Corp | Stock | 1,325 | $306.0K | <0.1% | +1,325 | New | History |
| CSCOCisco Systems, Inc. | Stock | 5,872 | $311.0K | <0.1% | +74+1.3% | Added | History |
| MDYSPDR S&P Midcap 400 ETF Trust | ETF | 644 | $316.0K | <0.1% | −140−17.9% | Reduced | History |
| MELIMercadolibre Inc | COM | 202 | $316.0K | <0.1% | +1+0.5% | Added | History |
| INTCIntel Corp | Stock | 5,677 | $319.0K | <0.1% | +5,677 | New | History |
| CHDChurch & Dwight Co Inc | COM | 3,752 | $320.0K | <0.1% | −129−3.3% | Reduced | History |
| Invesco Exchange Traded FD T46137V357 | S&P500 EQL WGT | 2,131 | $321.0K | <0.1% | +279+15.1% | Added | – |
| PMPhilip Morris International Inc. | Stock | 3,280 | $325.0K | <0.1% | 00.0% | Unchanged | History |
| PEPPepsiCo Inc | Stock | 2,198 | $326.0K | <0.1% | +425+24.0% | Added | History |
| GLDSPDR Gold Trust | ETF | 2,007 | $332.0K | <0.1% | +18+0.9% | Added | History |
| SPDR Series Trust78468R101 | ST SHO TREAS ETF | 10,960 | $336.0K | <0.1% | −633−5.5% | Reduced | – |
| THSTreeHouse Foods, Inc. | COM | 7,549 | $336.0K | <0.1% | 00.0% | Unchanged | History |
| BABoeing Co | Stock | 1,430 | $343.0K | <0.1% | +1,430 | New | History |
| MDLZMondelez International, Inc. | Stock | 5,506 | $344.0K | <0.1% | +764+16.1% | Added | History |
| AXPAmerican Express Co | Stock | 2,122 | $351.0K | <0.1% | −498−19.0% | Reduced | History |
| VVisa Inc. | Stock | 1,584 | $370.0K | <0.1% | −150−8.7% | Reduced | History |
| GOOGLAlphabet Inc. | Stock | 156 | $381.0K | <0.1% | +1+0.6% | Added | History |
| SYKStryker Corp | Stock | 1,467 | $381.0K | <0.1% | 00.0% | Unchanged | History |
| Fidelity High Dividend ETF316092840 | ETF | 10,283 | $388.0K | <0.1% | −1,662−13.9% | Reduced | – |
| ABBVAbbVie Inc. | Stock | 3,444 | $388.0K | <0.1% | +3,444 | New | History |
| CSXCSX Corp | Stock | 12,379 | $397.0K | <0.1% | −43,631−77.9% | ReducedConverted for a 3-for-1 split | History |
| CATCaterpillar Inc | Stock | 1,832 | $399.0K | <0.1% | 00.0% | Unchanged | History |
| JPMJPMorgan Chase & Co | Stock | 2,617 | $407.0K | <0.1% | +214+8.9% | Added | History |
| GOOGAlphabet Inc. | Stock | 163 | $409.0K | <0.1% | +163 | New | History |
| Vanguard Morningstar Total Stock Market ETF922908769 | ETF | 1,849 | $412.0K | <0.1% | +1,849 | New | – |
| iShares Core MSCI Eafe ETF46432F842 | ETF | 5,696 | $426.0K | <0.1% | +225+4.1% | Added | – |
| IBMInternational Business Machines Corp | Stock | 3,054 | $448.0K | <0.1% | +3,054 | New | History |
| SWKStanley Black & Decker, Inc. | COM | 2,190 | $449.0K | <0.1% | 00.0% | Unchanged | History |
| METAMeta Platforms, Inc. | Stock | 1,323 | $460.0K | <0.1% | −177−11.8% | Reduced | History |
| ABTAbbott Laboratories | Stock | 4,035 | $468.0K | <0.1% | +1,904+89.3% | Added | History |
| Invesco Exch TRD SLF Idx FD46138J775 | BLOO PRI PWR ETF | 7,268 | $479.0K | <0.1% | +7,268 | New | – |
| SRESempra | Stock | 3,746 | $496.0K | <0.1% | +3,746 | New | History |
| Vanguard S&P 500 ETF922908363 | ETF | 1,299 | $511.0K | <0.1% | +199+18.1% | Added | – |
| TSLATesla, Inc. | Stock | 757 | $515.0K | <0.1% | +25+3.4% | Added | History |
| LOWLowes Companies Inc | Stock | 2,736 | $531.0K | <0.1% | +2,736 | New | History |
| TDToronto Dominion Bank | Stock | 7,581 | $531.0K | <0.1% | +3,493+85.4% | Added | History |
| iShares Tr464288638 | ISHS 5-10YR INVT | 8,800 | $533.0K | <0.1% | −2,042−18.8% | Reduced | – |
| VZVerizon Communications Inc | Stock | 10,057 | $564.0K | <0.1% | +10,057 | New | History |
| PGProcter & Gamble Co | Stock | 4,273 | $577.0K | <0.1% | +11+0.3% | Added | History |
| iShares Tr46435G342 | MORTGE REL ETF | 15,635 | $580.0K | <0.1% | −469−2.9% | Reduced | – |
| Fidelity Merrimack STR Tr316188309 | TOTAL BD ETF | 10,984 | $586.0K | <0.1% | +250+2.3% | Added | – |
| DEDeere & Co | Stock | 1,663 | $587.0K | <0.1% | +702+73.0% | Added | History |
| iShares Tr46432F859 | CORE 1 5 YR USD | 11,857 | $608.0K | <0.1% | −316−2.6% | Reduced | – |
| CMCSAComcast Corp | Stock | 10,804 | $616.0K | 0.1% | +3,142+41.0% | Added | History |
| Vanguard Ftse Emerging Markets ETF922042858 | ETF | 11,367 | $617.0K | 0.1% | +390+3.6% | Added | – |
| Vanguard Total International Bond ETF92203J407 | ETF | 11,107 | $634.0K | 0.1% | +1,054+10.5% | Added | – |
| BRK.BBerkshire Hathaway Inc | Stock | 2,313 | $643.0K | 0.1% | +196+9.3% | Added | History |
| iShares Core MSCI Emerging Markets ETF46434G103 | ETF | 10,022 | $671.0K | 0.1% | −57−0.6% | Reduced | – |
| SOSouthern Co | Stock | 11,264 | $682.0K | 0.1% | +1,005+9.8% | Added | History |
| CVXChevron Corp | Stock | 6,529 | $684.0K | 0.1% | +874+15.5% | Added | History |
| Strategy Shares Nasdaq 7HANDL Index ETF86280R506 | ETF | 29,722 | $761.0K | 0.1% | −1,113−3.6% | Reduced | – |
| JNJJohnson & Johnson | Stock | 4,853 | $800.0K | 0.1% | +4,853 | New | History |
| HDHome Depot, Inc. | Stock | 2,583 | $824.0K | 0.1% | +552+27.2% | Added | History |
| iShares Core S&P Small Cap ETF464287804 | ETF | 7,353 | $831.0K | 0.1% | +776+11.8% | Added | – |
| iShares S&P 500 Growth ETF464287309 | ETF | 11,507 | $837.0K | 0.1% | −395−3.3% | Reduced | – |
| iShares Tr464288166 | AGENCY BOND ETF | 7,115 | $842.0K | 0.1% | 00.0% | Unchanged | – |
| WMTWalmart Inc. | Stock | 6,012 | $848.0K | 0.1% | +6,012 | New | History |
| MOAltria Group, Inc. | Stock | 18,436 | $879.0K | 0.1% | −99−0.5% | Reduced | History |
| Dimensional ETF Trust25434V203 | INTL CORE EQT MK | 31,043 | $907.0K | 0.1% | +31,043 | New | – |
| Dimensional Emerging Core Equity Market ETF25434V302 | ETF | 30,680 | $909.0K | 0.1% | +30,680 | New | – |
| iShares Core MSCI Total International Stock ETF46432F834 | ETF | 12,828 | $940.0K | 0.1% | +222+1.8% | Added | – |
| BACBank of America Corp | Stock | 23,295 | $960.0K | 0.1% | +4,209+22.1% | Added | History |
| iShares Tips Bond ETF464287176 | ETF | 7,932 | $1.01M | 0.1% | +4,722+147.1% | Added | – |
| Fidelity Merrimack STR Tr316188200 | LTD TRM BD ETF | 20,177 | $1.06M | 0.1% | +3,355+19.9% | Added | – |
| Vanguard Morningstar Mid-Cap Value ETF922908512 | ETF | 7,608 | $1.07M | 0.1% | +648+9.3% | Added | – |
| iShares Core U.S. Aggregate Bond ETF464287226 | ETF | 9,355 | $1.08M | 0.1% | −725−7.2% | Reduced | – |
| DUKDuke Energy CORP | Stock | 11,573 | $1.14M | 0.1% | +8,192+242.3% | Added | History |
| PIMCO Enhanced Short Maturity Active Exchange-Traded Fund72201R833 | ETF | 11,842 | $1.21M | 0.1% | −5,431−31.4% | Reduced | – |
| TAT&T Inc. | Stock | 41,998 | $1.21M | 0.1% | +8,598+25.7% | Added | History |
Sold out since Q1 2021 (34)
Positions held at the end of Q1 2021 that are gone from this filing.
| Security | Class | Shares in Q1 2021 | Value in Q1 2021 | % of portfolio in Q1 2021 | History |
|---|---|---|---|---|---|
| Invesco Exch TRD SLF Idx FD46138J833 | BULSHS 2024 HY | 203,278 | $5.08M | 0.5% | – |
| Innovator ETFs Trust45782C557 | US EQTY BUF DEC | 105,885 | $3.37M | 0.3% | – |
| Innovator U.S. Equity Ultra Buffer ETF - January45782C300 | ETF | 108,967 | $3.31M | 0.3% | – |
| Innovator ETFs Trust45782C409 | US EQTY BUFR JAN | 95,411 | $3.26M | 0.3% | – |
| Innovator ETFs Trust45782C508 | US EQTY PWR BUF | 102,701 | $3.24M | 0.3% | – |
| Innovator ETFs Trust45782C540 | US EQTY PWR BUF | 108,823 | $3.24M | 0.3% | – |
| Innovator ETFs Trust45782C532 | US EQTY ULTRA B | 111,440 | $3.23M | 0.3% | – |
| IAUiShares Gold Trust | ISHARES | 52,817 | $859.0K | 0.1% | History |
| VanEck ETF Trust92189F387 | SHRT HGH YLD MUN | 31,712 | $794.0K | 0.1% | – |
| Vanguard Morningstar Small-Cap ETF922908751 | ETF | 2,348 | $503.0K | 0.1% | – |
| RMTRoyce Micro-Cap Trust, Inc. | COM | 40,945 | $463.0K | <0.1% | History |
| SPDR Series Trust78468R408 | ST TERM HIGH ETF | 14,770 | $404.0K | <0.1% | – |
| ASGLiberty All Star Growth Fund Inc. | COM | 40,128 | $346.0K | <0.1% | History |
| TDFTempleton Dragon Fund Inc | COM | 13,966 | $329.0K | <0.1% | History |
| NOCNorthrop Grumman Corp | Stock | 1,010 | $327.0K | <0.1% | History |
| GLOClough Global Opportunities Fund | SH BEN INT | 23,053 | $282.0K | <0.1% | History |
| BCXBlackRock Resources & Commodities Strategy Trust | SHS | 29,737 | $264.0K | <0.1% | History |
| USALiberty All Star Equity Fund | SH BEN INT | 33,454 | $255.0K | <0.1% | History |
| IFNAberdeen India Fund, Inc. | COM | 11,353 | $244.0K | <0.1% | History |
| SMMSalient Midstream & MLP Fund | SH BEN INT | 47,550 | $243.0K | <0.1% | History |
| STEWSRH Total Return Fund, Inc. | COM | 19,127 | $241.0K | <0.1% | History |
| RVTRoyce Small-Cap Trust, Inc. | COM | 12,646 | $229.0K | <0.1% | History |
| iShares Trust iShares 0-1 Year Treasury Bond ETF464288679 | ETF | 1,963 | $217.0K | <0.1% | – |
| SPDR Series Trust78464A672 | ST INTER ETF | 6,740 | $216.0K | <0.1% | – |
| GRXGabelli Healthcare & WellnessRx Trust | SHS | 16,884 | $210.0K | <0.1% | History |
| State Street SPDR Bloomberg 1-3 Month T-Bill ETF78468R663 | ETF | 2,272 | $208.0K | <0.1% | – |
| iShares Core S&P 500 ETF464287200 | ETF | 517 | $206.0K | <0.1% | – |
| UNHUnitedHealth Group Inc | Stock | 550 | $205.0K | <0.1% | History |
| iShares Tr464287721 | U.S. TECH ETF | 2,292 | $201.0K | <0.1% | – |
| JRSNuveen Real Estate Income Fund | COM | 20,797 | $199.0K | <0.1% | History |
| NMLNeuberger Energy Infrastructure & Income Fund Inc. | COM | 46,835 | $197.0K | <0.1% | History |
| THWabrdn World Healthcare Fund | BEN INT SHS | 12,176 | $183.0K | <0.1% | History |
| IHDVoya Emerging Markets High Dividend Equity Fund | COM | 15,758 | $126.0K | <0.1% | History |
| DNPDNP Select Income Fund Inc | COM | 11,397 | $113.0K | <0.1% | History |