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Creative Planning

SEC CIK
0001540235
Latest filing
Aug 13, 2026

Holdings in Q1 2025

Holdings as of Mar 31, 2025, filed May 15, 2025. Long positions only; changes compare share counts with Q4 2024.

Institution overview
Positions
3,424
−130 vs. Q4 2024
Portfolio value
$106.3B
+$3.52B (+3.4%) vs. Q4 2024
Filed
May 15, 2025
SEC
Holdings of Creative Planning in Q1 2025
SecurityClassSharesValue% of portfolioShare changeActionHistory
WITWipro LtdSPON ADR 1 SH3,078,693$9.42M<0.1%+54,318+1.8%AddedHistory
Zacks Trust98888G204SMALL/MID CAP311,077$9.41M<0.1%+311,077New–
WDAYWorkday, Inc.CL A40,265$9.40M<0.1%+17,311+75.4%AddedHistory
Schwab US Aggregate Bond ETF808524839ETF404,995$9.38M<0.1%−12,623−3.0%Reduced–
TSCOTractor Supply CoCOM170,064$9.37M<0.1%+6,168+3.8%AddedHistory
Vanguard Scottsdale FDS92206C714VNG RUS1000VAL112,950$9.32M<0.1%+53,474+89.9%Added–
NXPINXP Semiconductors N.V.COM48,759$9.27M<0.1%+10,056+26.0%AddedHistory
OKTAOkta, Inc.CL A87,748$9.23M<0.1%+9,404+12.0%AddedHistory
BNLBroadstone Net Lease, Inc.COM541,592$9.23M<0.1%−22,248−3.9%ReducedHistory
HWMHowmet Aerospace Inc.Stock71,083$9.22M<0.1%+12,011+20.3%AddedHistory
iShares Tr46428743220 YR TR BD ETF101,184$9.21M<0.1%+688+0.7%Added–
INFYInfosys LtdSPONSORED ADR503,961$9.20M<0.1%+37,613+8.1%AddedHistory
KKRKKR & Co. Inc.COM79,468$9.19M<0.1%+2,361+3.1%AddedHistory
HLTHilton Worldwide Holdings Inc.COM40,336$9.18M<0.1%+2,998+8.0%AddedHistory
IRMIron Mountain IncCOM106,663$9.18M<0.1%+7,332+7.4%AddedHistory
UBSUBS Group AGStock298,426$9.14M<0.1%+31,874+12.0%AddedHistory
COINCoinbase Global, Inc.COM CL A52,991$9.13M<0.1%−554−1.0%ReducedHistory
KVUEKenvue Inc.Stock379,973$9.11M<0.1%+192,455+102.6%AddedHistory
UMCUnited Microelectronics CorpSPON ADR NEW1,261,020$9.02M<0.1%+564,547+81.1%AddedHistory
State Street Consumer Discretionary Select Sector SPDR ETF81369Y407ETF45,505$8.99M<0.1%+2,974+7.0%Added–
ODFLOld Dominion Freight Line, Inc.COM54,149$8.96M<0.1%+7,144+15.2%AddedHistory
MRVLMarvell Technology, Inc.COM145,408$8.95M<0.1%+42,785+41.7%AddedHistory
SLBSLB LimitedStock213,620$8.93M<0.1%−48,954−18.6%ReducedHistory
URIUnited Rentals, Inc.COM14,216$8.91M<0.1%+503+3.7%AddedHistory
Invesco Actively Managed Exc46090A887ULTRA SHRT DUR177,673$8.90M<0.1%−19,103−9.7%Reduced–
ROKRockwell Automation, IncStock34,395$8.89M<0.1%+2,518+7.9%AddedHistory
SMFGSumitomo Mitsui Financial Group, Inc.SPONSORED ADR571,547$8.84M<0.1%+94,319+19.8%AddedHistory
PRUPrudential Financial IncStock78,880$8.81M<0.1%−6,048−7.1%ReducedHistory
Managed Portfolio Series56167N720TORTOISE NRAM PI241,665$8.79M<0.1%−7,672−3.1%Reduced–
Vanguard Energy ETF92204A306ETF67,590$8.77M<0.1%−693−1.0%Reduced–
CFGCitizens Financial Group IncCOM213,655$8.75M<0.1%+11,739+5.8%AddedHistory
iShares Tr464288687PFD AND INCM SEC284,246$8.73M<0.1%+72,302+34.1%Added–
iShares MSCI USA Momentum Factor ETF46432F396ETF43,143$8.72M<0.1%+9,875+29.7%Added–
iShares Tr464287556ISHARES BIOTECH67,626$8.65M<0.1%+1,161+1.7%Added–
CCLCarnival Corp Ltd.UNIT 99/99/9999442,366$8.64M<0.1%+32,322+7.9%AddedHistory
DDDuPont de Nemours, Inc.COM115,318$8.61M<0.1%−2,743−2.3%ReducedHistory
FBTCFidelity Wise Origin Bitcoin FundSHS119,367$8.59M<0.1%+4,424+3.8%AddedHistory
iShares Ibonds Dec 2027 Term Corporate ETF46435UAA9ETF354,969$8.58M<0.1%+6,662+1.9%Added–
EFXEquifax IncCOM35,043$8.53M<0.1%−79−0.2%ReducedHistory
Amplify ETF Tr032108664AMPLIFY CYBERSEC118,373$8.50M<0.1%+13,039+12.4%Added–
MLMMartin Marietta Materials IncCOM17,733$8.48M<0.1%+1,340+8.2%AddedHistory
APOApollo Global Management, Inc.COM61,721$8.45M<0.1%+9,612+18.4%AddedHistory
DALDelta Air Lines, Inc.COM NEW193,480$8.44M<0.1%+50,402+35.2%AddedHistory
State Street SPDR Bloomberg Convertible Securities ETF78464A359ETF109,987$8.43M<0.1%−1,533−1.4%Reduced–
Nushares ETF Tr67092P607NUVEEN ESG SMLCP217,889$8.35M<0.1%+19,801+10.0%Added–
ROSTRoss Stores, Inc.COM65,344$8.35M<0.1%+656+1.0%AddedHistory
iShares Tr464288521CRE U S REIT ETF144,456$8.32M<0.1%+53,974+59.7%Added–
First Tr Exchange-Traded FD33734H106SHS186,381$8.31M<0.1%+150,233+415.6%Added–
VEEVVeeva Systems IncStock35,869$8.31M<0.1%+5,202+17.0%AddedHistory
BROBrown & Brown, Inc.Stock66,765$8.31M<0.1%+1,619+2.5%AddedHistory
iShares Tr46435U853BROAD USD HIGH224,713$8.27M<0.1%−271−0.1%Reduced–
Schwab Fundamental U.S. Small Company ETF808524763ETF301,569$8.26M<0.1%+20,482+7.3%Added–
iShares Core MSCI Total International Stock ETF46432F834ETF118,017$8.24M<0.1%+25,483+27.5%Added–
Invesco Exchange Traded FD T46137V613RAFI US 1000 ETF201,214$8.13M<0.1%+20,022+11.1%Added–
ENSGEnsign Group, IncCOM62,466$8.08M<0.1%−2,680−4.1%ReducedHistory
American Centy ETF Tr025072323AVAN US SMAL ETF166,194$8.04M<0.1%+126,010+313.6%Added–
ABNBAirbnb, Inc.Stock67,314$8.04M<0.1%−14,056−17.3%ReducedHistory
SFMSprouts Farmers Market, Inc.COM52,655$8.04M<0.1%+7,247+16.0%AddedHistory
Vanguard Mortgage-Backed Securities ETF92206C771ETF172,171$7.97M<0.1%+119,409+226.3%Added–
Invesco S&P 500 Quality ETF46137V241ETF118,503$7.86M<0.1%−2,146−1.8%Reduced–
OXYOccidental Petroleum CorpStock159,252$7.86M<0.1%−41,933−20.8%ReducedHistory
PWRQuanta Services, Inc.COM30,905$7.86M<0.1%+3,595+13.2%AddedHistory
PCARPaccar IncCOM80,479$7.84M<0.1%+7,782+10.7%AddedHistory
FANGDiamondback Energy, Inc.Stock48,965$7.83M<0.1%+11,951+32.3%AddedHistory
GGGGraco IncCOM93,527$7.81M<0.1%+18,920+25.4%AddedHistory
iShares Tr46429B291A RATE CP BD ETF163,588$7.78M<0.1%−3,789−2.3%Reduced–
HCIHCI Group, Inc.COM52,052$7.77M<0.1%+98+0.2%AddedHistory
BHPBHP Group LtdADR159,919$7.76M<0.1%−4,562−2.8%ReducedHistory
Goldman Sachs ETF Tr381430438EQUAL WEIGHT US101,183$7.69M<0.1%+13,083+14.9%Added–
Pacer Trendpilot US Large Cap ETF69374H105ETF149,233$7.68M<0.1%−4,037−2.6%Reduced–
EQIXEquinix IncCOM9,399$7.66M<0.1%+237+2.6%AddedHistory
FISFidelity National Information Services, Inc.Stock102,559$7.66M<0.1%+40,028+64.0%AddedHistory
State Street Utilities Select Sector SPDR ETF81369Y886ETF96,685$7.62M<0.1%+6,660+7.4%Added–
FMBHFirst Mid Bancshares, Inc.COM217,766$7.60M<0.1%+134,507+161.6%AddedHistory
LULUlululemon athletica inc.Stock26,487$7.50M<0.1%+7,455+39.2%AddedHistory
Janus Detroit STR Tr47103U845HENDRSON AAA CL147,791$7.49M<0.1%+86,951+142.9%Added–
VanEck Semiconductor ETF92189F676ETF35,316$7.47M<0.1%−298−0.8%Reduced–
BTIBritish American Tobacco p.l.c.SPONSORED ADR179,821$7.44M<0.1%+10,994+6.5%AddedHistory
iShares MSCI Acwi Ex U.S. ETF464288240ETF133,022$7.38M<0.1%−8,443−6.0%Reduced–
ULTAUlta Beauty, Inc.Stock20,065$7.35M<0.1%+3,876+23.9%AddedHistory
HPQHP IncStock265,341$7.35M<0.1%+22,182+9.1%AddedHistory
ETREntergy CorpCOM85,909$7.34M<0.1%+9,669+12.7%AddedHistory
BBVABanco Bilbao Vizcaya Argentaria, S.A.SPONSORED ADR537,865$7.33M<0.1%+89,446+19.9%AddedHistory
MSCIMSCI Inc.Stock12,899$7.29M<0.1%+835+6.9%AddedHistory
First Tr Exchange-Traded Alp33735J101COM SHS94,889$7.28M<0.1%+94,889New–
MCHPMicrochip Technology IncStock150,122$7.27M<0.1%+25,342+20.3%AddedHistory
First Trust Multi Cap Growth Alphadex Fund33733F101ETF56,162$7.27M<0.1%+52,123+1,290.5%Added–
TTDTrade Desk, Inc.Stock132,421$7.25M<0.1%−1,241−0.9%ReducedHistory
Goldman Sachs ETF Tr381430503ACTIVEBETA US LG65,550$7.22M<0.1%+8,452+14.8%Added–
REGNRegeneron Pharmaceuticals, Inc.COM11,367$7.21M<0.1%+1,209+11.9%AddedHistory
PSAPublic StorageCOM24,042$7.20M<0.1%+1,474+6.5%AddedHistory
KNFKnife River CorpStock79,736$7.19M<0.1%+62,788+370.5%AddedHistory
NVRNVR IncCOM992$7.19M<0.1%+2+0.2%AddedHistory
UMBFUmb Financial CorpCOM71,077$7.19M<0.1%+20,720+41.1%AddedHistory
EQTEQT CorpStock133,428$7.13M<0.1%+32,915+32.7%AddedHistory
RDYDr Reddys Laboratories LtdADR534,109$7.04M<0.1%−101,812−16.0%ReducedHistory
JDJD.com, Inc.SPON ADS CL A171,083$7.03M<0.1%+5,014+3.0%AddedHistory
UNMUnum GroupStock85,923$7.00M<0.1%+1,024+1.2%AddedHistory
WFWoori Financial Group Inc.SPONSORED ADS208,068$6.95M<0.1%+36,351+21.2%AddedHistory
iShares Tr464288638ISHS 5-10YR INVT131,873$6.93M<0.1%−6,289−4.6%Reduced–

Options (26)

Puts and calls in the same filing. Amounts are the market value of the underlying shares, which is what 13F reports.

Option positions of Creative Planning in Q1 2025
SecurityClassPutsCalls
NVDANVIDIA CorpStock$6.46M$1.69M
WFCWells Fargo & CompanyStock–$2.83M
PLTRPalantir Technologies Inc.Stock–$2.51M
ISRGIntuitive Surgical IncCOM NEW$885.5K–
AAPLApple Inc.Stock$142.1K$450.8K
TGTTarget CorpStock–$386.3K
HDHome Depot, Inc.Stock$214.0K–
UBERUber Technologies, IncStock–$213.3K
MSTRStrategy IncStock–$165.0K
SNOWSnowflake Inc.Stock$153.4K–
RBLXRoblox CorpStock$146.5K–
CARTMaplebear Inc.COM$140.9K–
NUNu Holdings Ltd.ORD SHS CL A$103.0K–
DASHDoorDash, Inc.Stock$88.5K–
DOCNDigitalOcean Holdings, Inc.COM$80.0K–
INTCIntel CorpStock–$69.0K
APPAppLovin CorpCOM CL A$60.6K–
LRCXLam Research CorpStock$52.3K–
DBXDropbox, Inc.CL A$34.7K–
HOODRobinhood Markets, Inc.Stock$28.4K–
CINFCincinnati Financial CorpCOM$27.9K–
CSCOCisco Systems, Inc.Stock$10.7K–
SCHWSchwab Charles CorpStock$8.70K–
BRK.BBerkshire Hathaway IncStock$6.78K–
POETPoet Technologies Inc.COM NEW–$4.60K
IRENIREN LtdORDINARY SHARES–$700

Sold out since Q4 2024 (343)

Positions held at the end of Q4 2024 that are gone from this filing.

The largest 100 of 343 by value last quarter.

Positions of Creative Planning sold out since Q4 2024
SecurityClassShares in Q4 2024Value in Q4 2024% of portfolio in Q4 2024History
OBDEBlue Owl Capital Corp IIICOM SHS1,075,947$15.5M<0.1%History
QGENQiagen N.V.Stock84,149$3.75M<0.1%History
CFBCrossfirst Bankshares, Inc.COM224,565$3.40M<0.1%History
SUMSummit Materials, Inc.CL A59,381$3.00M<0.1%History
CLFDClearfield, Inc.COM96,040$2.98M<0.1%History
ProShares Tr74347G192ULTRAPRO SHT QQQ81,985$2.55M<0.1%–
HTLFHeartland Financial USA IncCOM28,921$1.77M<0.1%History
MUIBlackRock Municipal Credit Alpha Portfolio, Inc.COM146,149$1.77M<0.1%History
ALTRAltair Engineering Inc.COM CL A13,859$1.51M<0.1%History
Direxion Shs ETF Tr25460G286TSLA BULL 1.5X53,900$1.48M<0.1%–
PFCPremier Financial CorpCOM57,735$1.48M<0.1%History
VTLEVital Energy, Inc.COM46,126$1.43M<0.1%History
Barnes Group Inc067806109COM22,982$1.09M<0.1%–
RTORentokil Initial PLCSPONSORED ADR42,335$1.07M<0.1%History
SMARSmartsheet IncCOM CL A17,161$961.5K<0.1%History
ACHCAcadia Healthcare Company, Inc.COM23,000$912.0K<0.1%History
ARCHArch Resources, Inc.CL A5,981$844.7K<0.1%History
CNRCore Natural Resources, Inc.COM6,183$659.6K<0.1%History
ALTMArcadium Lithium plcStock127,564$654.4K<0.1%History
Invesco Exchange Traded FD T46137V449S&P 100 EQL WIGH5,817$594.9K<0.1%–
LKFTLakefront Biotherapeutics NVSPON ADR20,963$576.5K<0.1%History
REYNReynolds Consumer Products Inc.COM21,065$568.5K<0.1%History
GEARRevelyst, Inc.COM SHS29,494$567.2K<0.1%History
VSXYVictoria's Secret & Co.COMMON STOCK13,369$553.7K<0.1%History
Amplify ETF Tr032108409CWP ENHANCED DIV13,223$535.3K<0.1%–
Hartford FDS Exchange Traded41653L503MUN OPORTUNITE13,802$533.6K<0.1%–
iShares Inc464286145MSCI FRONTIER19,574$531.3K<0.1%–
APLSApellis Pharmaceuticals, Inc.COM16,214$517.4K<0.1%History
MCBSMetroCity Bankshares, Inc.COM16,146$515.9K<0.1%History
MESOMesoblast LtdADR24,873$492.5K<0.1%History
FLYWFlywire CorpCOM VTG23,658$487.8K<0.1%History
OUTOUTFRONT Media Inc.COM25,571$453.6K<0.1%History
SPDR Series Trust78464A383ST STR BACKE ETF19,943$429.8K<0.1%–
CNMDCONMED CorpCOM6,269$429.1K<0.1%History
Victory Portfolios II92647N527CORE BD ETF9,082$417.4K<0.1%–
PPBIPacific Premier Bancorp IncCOM16,675$415.5K<0.1%History
AZPNAspen Technology, Inc.COM1,649$411.6K<0.1%History
HCPHashiCorp, Inc.COM CL A11,639$398.2K<0.1%History
iShares Tr46435G102CONV BD ETF4,621$392.7K<0.1%–
STKColumbia Seligman Premium Technology Growth Fund, Inc.COM12,165$388.7K<0.1%History
FCFranklin Covey CoCOM10,202$383.4K<0.1%History
BANRBanner CorpCOM NEW5,725$382.3K<0.1%History
ASAIYSendas Distributor S.A.SPON ADS83,051$371.2K<0.1%History
Northern LTS FD Tr IV66538H591MAIN SECTR ROTN6,453$354.7K<0.1%–
CDMOAvid Bioservices, Inc.COM28,305$349.6K<0.1%History
ROICRetail Opportunity Investments CorpCOM20,094$348.8K<0.1%History
DOOBRP Inc.COM SUN VTG6,828$347.3K<0.1%History
KRUSKura Sushi USA, Inc.CL A COM3,720$337.0K<0.1%History
UANCVR Partners, LPCOM4,240$322.1K<0.1%History
NARIInari Medical, Inc.Stock6,200$316.5K<0.1%History
Fidelity Covington Trust316092709MSCI INDL INDX4,488$315.5K<0.1%–
ENLCEnLink Midstream, LLCCOM UNIT REP LTD22,272$315.1K<0.1%History
MEIMethode Electronics IncCOM26,641$314.1K<0.1%History
FRPTFreshpet, Inc.Stock2,084$308.7K<0.1%History
Flexshares Tr33939L654US QT LW VLTY4,693$306.2K<0.1%–
iShares Tr464288612INTRM GOV CR ETF2,895$301.7K<0.1%–
RBB FD Inc74933W452F/M US TREASURY6,046$301.4K<0.1%–
MTTRMatterport, Inc.COM CL A63,430$300.7K<0.1%History
iShares Tr46434V1000-5YR INVT GR CP6,044$300.6K<0.1%–
TBCHTurtle Beach CorpCOM NEW17,340$300.2K<0.1%History
ALRSAlerus Financial CorpCOM15,594$300.0K<0.1%History
RNGRingCentral, Inc.CL A8,469$296.5K<0.1%History
Aim ETF Products Trust00888H703ALLIANZIM US EQT8,171$294.8K<0.1%–
MOVMovado Group IncCOM14,939$294.0K<0.1%History
Flexshares Tr33939L795STOXX GLOBR INF5,397$292.7K<0.1%–
Fidelity Covington Trust316092618ENHA HIGH YI ETF5,745$277.2K<0.1%–
TNDMTandem Diabetes Care IncCOM NEW7,582$273.1K<0.1%History
OSGOctave Specialty Group IncCOM NEW21,210$268.3K<0.1%History
YOUClear Secure, Inc.COM CL A9,999$266.4K<0.1%History
AATAmerican Assets Trust, Inc.COM10,095$265.1K<0.1%History
SPDR Series Trust78468R531SPDR S&P 500 ESG4,670$263.8K<0.1%–
AAOIApplied Optoelectronics, Inc.COM7,104$261.9K<0.1%History
GRVYGRAVITY Co., Ltd.SPONSORED ADS NE4,142$261.4K<0.1%History
SUPNSupernus Pharmaceuticals, Inc.COM7,202$260.4K<0.1%History
ETHGrayscale Ethereum Staking Mini ETFSHS NEW8,181$257.6K<0.1%History
TCMDTactile Systems Technology IncCOM15,017$257.2K<0.1%History
FETHFidelity Ethereum FundSHS7,641$255.3K<0.1%History
iShares U S ETF Tr46431W705INT RT HDG C B2,647$245.5K<0.1%–
UEUrban Edge PropertiesCOM11,323$243.5K<0.1%History
Fidelity Covington Trust316092527SML MID MLTFCT5,905$243.1K<0.1%–
PDSPrecision Drilling CorpCOM NEW3,970$242.4K<0.1%History
Schwab Strategic Tr808524656CRYPTO THEMATIC5,414$242.4K<0.1%–
THSTreeHouse Foods, Inc.COM6,877$241.6K<0.1%History
BILLBILL Holdings, Inc.Stock2,846$241.0K<0.1%History
CWHCamping World Holdings, Inc.CL A11,390$240.1K<0.1%History
CCRNCross Country Healthcare IncCOM13,068$237.3K<0.1%History
WWWWolverine World Wide IncCOM10,566$234.6K<0.1%History
FFCFlaherty & Crumrine PREFERRED & INCOME SECURITIES FUND INCCOM15,103$234.6K<0.1%History
iShares Tr46434V449MSCI INTL MOMENT6,217$232.5K<0.1%–
AZTAAzenta, Inc.COM4,579$228.9K<0.1%History
iShares Tr464288166AGENCY BOND ETF2,114$228.3K<0.1%–
ALEXAlexander & Baldwin, Inc.COM12,854$228.0K<0.1%History
ZIMZIM Integrated Shipping Services Ltd.SHS10,326$221.7K<0.1%History
HONEHarborOne Bancorp, Inc.COM NEW18,480$218.6K<0.1%History
Invesco Exch TRD SLF Idx FD46138J528BULSHS 2025 MUNI8,903$218.2K<0.1%–
SMPStandard Motor Products, Inc.Stock7,010$217.2K<0.1%History
CDPCopt Defense PropertiesREIT6,879$212.9K<0.1%History
Invesco Exchange Traded FD T46137V720LEISU ENTMT ETF4,058$211.8K<0.1%–
J P Morgan Exchange Traded F46641Q878BET USD HIG ETF4,549$209.6K<0.1%–
AOSLAlpha & Omega Semiconductor LtdSHS5,637$208.7K<0.1%History