First Foundation Advisors
- SEC CIK
- 0001086763
- Latest filing
- Aug 14, 2026
Holdings in Q1 2025
Holdings as of Mar 31, 2025, filed May 8, 2025. Long positions only; changes compare share counts with Q4 2024.
- Positions
- 331
- −10 vs. Q4 2024
- Portfolio value
- $2.46B
- −$201.7M (−7.6%) vs. Q4 2024
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| MSFTMicrosoft Corp | Stock | 1,028,833 | $386.2M | 15.7% | −13,724−1.3% | Reduced | History |
| iShares Core S&P 500 ETF464287200 | ETF | 292,572 | $164.4M | 6.7% | +26,272+9.9% | Added | – |
| VanEck Morningstar Wide Moat ETF92189F643 | ETF | 1,067,908 | $94.0M | 3.8% | −33,030−3.0% | Reduced | – |
| J P Morgan Exchange Traded F46641Q332 | EQUITY PREMIUM | 1,502,869 | $85.9M | 3.5% | −93,533−5.9% | Reduced | – |
| GOOGAlphabet Inc. | Stock | 508,368 | $79.4M | 3.2% | −33,065−6.1% | Reduced | History |
| iShares Core MSCI Eafe ETF46432F842 | ETF | 993,841 | $75.2M | 3.1% | +35,565+3.7% | Added | – |
| AAPLApple Inc. | Stock | 312,919 | $69.5M | 2.8% | −15,173−4.6% | Reduced | History |
| AMZNAmazon Com Inc | Stock | 345,692 | $65.8M | 2.7% | −23,241−6.3% | Reduced | History |
| BRK.BBerkshire Hathaway Inc | Stock | 122,055 | $65.0M | 2.6% | −10,159−7.7% | Reduced | History |
| Goldman Sachs ETF Tr381430503 | ACTIVEBETA US LG | 514,121 | $56.6M | 2.3% | −26,207−4.9% | Reduced | – |
| iShares Russell Midcap ETF464287499 | ETF | 500,709 | $42.6M | 1.7% | +2,810+0.6% | Added | – |
| Invesco Exchange Traded FD T46137V597 | RAFI US 1500 | 1,013,774 | $38.4M | 1.6% | −92,128−8.3% | Reduced | – |
| Goldman Sachs ETF Tr381430602 | ACTIVEBETA US | 597,024 | $37.9M | 1.5% | +66,661+12.6% | Added | – |
| iShares Core U.S. Aggregate Bond ETF464287226 | ETF | 363,229 | $35.9M | 1.5% | +56,772+18.5% | Added | – |
| Goldman Sachs ETF Tr381430107 | ACTIVEBETA INT | 979,248 | $34.9M | 1.4% | −110,954−10.2% | Reduced | – |
| UPSUnited Parcel Service Inc | Stock | 305,555 | $33.6M | 1.4% | −13,606−4.3% | Reduced | History |
| iShares Core MSCI Emerging Markets ETF46434G103 | ETF | 593,023 | $32.0M | 1.3% | +67,880+12.9% | Added | – |
| iShares Tr464288356 | CALIF MUN BD ETF | 527,462 | $29.7M | 1.2% | −34,278−6.1% | Reduced | – |
| JPMJPMorgan Chase & Co | Stock | 120,495 | $29.6M | 1.2% | −6,952−5.5% | Reduced | History |
| Invesco Exch Traded FD Tr II46138E206 | CALIF AMT MUN | 1,115,085 | $26.6M | 1.1% | −237,223−17.5% | Reduced | – |
| iShares Russell 1000 Growth ETF464287614 | ETF | 69,546 | $25.1M | 1.0% | +702+1.0% | Added | – |
| iShares Russell 2000 ETF464287655 | ETF | 121,901 | $24.3M | 1.0% | +6,890+6.0% | Added | – |
| MAMastercard Inc | Stock | 44,076 | $24.2M | 1.0% | −3,279−6.9% | Reduced | History |
| J P Morgan Exchange Traded F46641Q126 | RLTY INCOME ETF | 492,017 | $23.7M | 1.0% | +363,862+283.9% | Added | – |
| NVDANVIDIA Corp | Stock | 202,872 | $22.0M | 0.9% | −6,877−3.3% | Reduced | History |
| IAUiShares Gold Trust | ETF | 371,519 | $21.9M | 0.9% | +29,628+8.7% | Added | History |
| PMPhilip Morris International Inc. | Stock | 127,509 | $20.2M | 0.8% | −12,147−8.7% | Reduced | History |
| AMDAdvanced Micro Devices Inc | Stock | 180,829 | $18.6M | 0.8% | −2,960−1.6% | Reduced | History |
| QCOMQualcomm Inc | Stock | 118,635 | $18.2M | 0.7% | −38,135−24.3% | Reduced | History |
| UBERUber Technologies, Inc | Stock | 249,772 | $18.2M | 0.7% | −31,313−11.1% | Reduced | History |
| Ssga Active ETF Tr78467V608 | ST STR BL LN ETF | 431,348 | $17.7M | 0.7% | +116,300+36.9% | Added | – |
| SUSuncor Energy Inc | Stock | 454,062 | $17.6M | 0.7% | −51,665−10.2% | Reduced | History |
| SCHWSchwab Charles Corp | Stock | 221,426 | $17.3M | 0.7% | −22,944−9.4% | Reduced | History |
| CORCencora, Inc. | Stock | 59,543 | $16.6M | 0.7% | −13,190−18.1% | Reduced | History |
| APHAmphenol Corp | CL A | 248,021 | $16.3M | 0.7% | −22,001−8.1% | Reduced | History |
| WisdomTree Tr97717X511 | YIELD ENHANCD US | 358,545 | $15.6M | 0.6% | −108,578−23.2% | Reduced | – |
| iShares Tr464287440 | 7-10 YR TRSY BD | 158,029 | $15.1M | 0.6% | −49,145−23.7% | Reduced | – |
| Ssga Active ETF Tr78467V400 | GLOBL ALLO ETF | 321,812 | $14.4M | 0.6% | +7,310+2.3% | Added | – |
| COSTCostco Wholesale Corp | Stock | 15,222 | $14.4M | 0.6% | +342+2.3% | Added | History |
| UNHUnitedHealth Group Inc | Stock | 27,042 | $14.2M | 0.6% | −2,450−8.3% | Reduced | History |
| Invesco Exchange Traded FD T46137V357 | S&P500 EQL WGT | 78,986 | $13.7M | 0.6% | +621+0.8% | Added | – |
| AMATApplied Materials Inc | Stock | 93,530 | $13.6M | 0.6% | −5,120−5.2% | Reduced | History |
| METAMeta Platforms, Inc. | Stock | 22,298 | $12.9M | 0.5% | +364+1.7% | Added | History |
| AZNAstraZeneca PLC | SPONSORED ADR | 166,197 | $12.2M | 0.5% | −23,974−12.6% | Reduced | History |
| iShares Tr464287150 | CORE S&P TTL STK | 96,691 | $11.8M | 0.5% | −1,703−1.7% | Reduced | – |
| SPYSPDR S&P 500 ETF Trust | ETF | 20,563 | $11.5M | 0.5% | −2,957−12.6% | Reduced | History |
| CPCanadian Pacific Kansas City Ltd | COM | 152,829 | $10.7M | 0.4% | −22,608−12.9% | Reduced | History |
| Goldman Sachs ETF Tr381430206 | ACTIVEBETA EME | 322,578 | $10.7M | 0.4% | −23,088−6.7% | Reduced | – |
| CMECME Group Inc. | COM | 40,217 | $10.7M | 0.4% | −19,733−32.9% | Reduced | History |
| ACNAccenture plc | Stock | 33,036 | $10.3M | 0.4% | −5,300−13.8% | Reduced | History |
| LOWLowes Companies Inc | Stock | 43,362 | $10.1M | 0.4% | −5,405−11.1% | Reduced | History |
| iShares Tr46436E718 | 0-3 MTH TREASURY | 98,115 | $9.88M | 0.4% | +64,130+188.7% | Added | – |
| Columbia ETF Tr II19762B202 | EM CORE EX ETF | 313,807 | $9.27M | 0.4% | −131,970−29.6% | Reduced | – |
| JNJJohnson & Johnson | Stock | 48,755 | $8.09M | 0.3% | +1,705+3.6% | Added | History |
| BNBROOKFIELD Corp | CL A LTD VT SH | 148,906 | $7.80M | 0.3% | −22,710−13.2% | Reduced | History |
| FTNTFortinet, Inc. | Stock | 80,976 | $7.79M | 0.3% | +4,935+6.5% | Added | History |
| iShares MSCI USA Quality Factor ETF46432F339 | ETF | 45,145 | $7.71M | 0.3% | +15,186+50.7% | Added | – |
| iShares Iboxx $ Investment Grade Corporate Bond ETF464287242 | ETF | 67,348 | $7.32M | 0.3% | −262,699−79.6% | Reduced | – |
| iShares Russell Mid-Cap Growth ETF464287481 | ETF | 61,418 | $7.22M | 0.3% | −4,836−7.3% | Reduced | – |
| CTASCintas Corp | Stock | 33,918 | $6.97M | 0.3% | +3,562+11.7% | Added | History |
| PLDPrologis, Inc. | REIT | 58,954 | $6.59M | 0.3% | −3,996−6.3% | Reduced | History |
| XOMExxonMobil Holdings Corp | COM | 54,362 | $6.47M | 0.3% | −11,181−17.1% | Reduced | History |
| NOWServiceNow, Inc. | Stock | 8,067 | $6.42M | 0.3% | +162+2.0% | Added | History |
| AONAon plc | CL A | 16,023 | $6.39M | 0.3% | −4,406−21.6% | Reduced | History |
| GOOGLAlphabet Inc. | Stock | 41,058 | $6.35M | 0.3% | −4,292−9.5% | Reduced | History |
| Vanguard S&P 500 ETF922908363 | ETF | 12,245 | $6.29M | 0.3% | −2,224−15.4% | Reduced | – |
| PAYCPaycom Software, Inc. | Stock | 28,326 | $6.19M | 0.3% | +3,354+13.4% | Added | History |
| DISWalt Disney Co | Stock | 62,015 | $6.12M | 0.2% | −3,678−5.6% | Reduced | History |
| LINLinde PLC | Stock | 12,700 | $5.91M | 0.2% | −4,087−24.3% | Reduced | History |
| NEENextera Energy Inc | Stock | 80,459 | $5.70M | 0.2% | −16,308−16.9% | Reduced | History |
| VEEVVeeva Systems Inc | Stock | 24,532 | $5.68M | 0.2% | +1,924+8.5% | Added | History |
| TXNTexas Instruments Inc | Stock | 31,084 | $5.59M | 0.2% | −9,170−22.8% | Reduced | History |
| INTUIntuit Inc. | Stock | 8,687 | $5.33M | 0.2% | +302+3.6% | Added | History |
| LHLabcorp Holdings Inc. | Stock | 22,820 | $5.31M | 0.2% | −4,904−17.7% | Reduced | History |
| VVisa Inc. | Stock | 14,777 | $5.18M | 0.2% | −2,561−14.8% | Reduced | History |
| MELIMercadolibre Inc | COM | 2,625 | $5.12M | 0.2% | +194+8.0% | Added | History |
| BURBurford Capital Ltd | ORD SHS | 385,041 | $5.09M | 0.2% | −90,106−19.0% | Reduced | History |
| ADBEAdobe Inc. | Stock | 13,236 | $5.08M | 0.2% | +788+6.3% | Added | History |
| SPGIS&P Global Inc. | Stock | 9,648 | $4.90M | 0.2% | +433+4.7% | Added | History |
| LULUlululemon athletica inc. | Stock | 17,120 | $4.85M | 0.2% | +1,239+7.8% | Added | History |
| BKNGBooking Holdings Inc. | Stock | 1,041 | $4.80M | 0.2% | +86+9.0% | Added | History |
| BRK.ABerkshire Hathaway Inc | CL A | 6 | $4.79M | 0.2% | 00.0% | Unchanged | History |
| DHRDanaher Corp | Stock | 23,304 | $4.78M | 0.2% | −10,408−30.9% | Reduced | History |
| CVXChevron Corp | Stock | 28,385 | $4.75M | 0.2% | −6,855−19.5% | Reduced | History |
| PFEPfizer Inc | Stock | 184,835 | $4.68M | 0.2% | −4,189−2.2% | Reduced | History |
| MSCIMSCI Inc. | Stock | 7,954 | $4.50M | 0.2% | +461+6.2% | Added | History |
| REXRRexford Industrial Realty, Inc. | COM | 113,652 | $4.45M | 0.2% | −78,697−40.9% | Reduced | History |
| iShares MSCI Eafe ETF464287465 | ETF | 54,403 | $4.45M | 0.2% | −892−1.6% | Reduced | – |
| ASMLASML Holding NV | ADR | 6,683 | $4.43M | 0.2% | +1,952+41.3% | Added | History |
| CSCOCisco Systems, Inc. | Stock | 69,620 | $4.30M | 0.2% | −36,822−34.6% | Reduced | History |
| CSGPCostar Group, Inc. | COM | 54,092 | $4.29M | 0.2% | −36,924−40.6% | Reduced | History |
| iShares Tr464289867 | CORE 60 BALA ETF | 71,992 | $4.14M | 0.2% | −2,888−3.9% | Reduced | – |
| MPWRMonolithic Power Systems, Inc. | COM | 7,137 | $4.14M | 0.2% | +7,137 | New | History |
| CPRTCopart Inc | COM | 71,525 | $4.05M | 0.2% | +5,306+8.0% | Added | History |
| ORealty Income Corp | REIT | 67,010 | $3.89M | 0.2% | −527−0.8% | Reduced | History |
| DJPBarclays Bank PLC | DJUBS CMDT ETN36 | 109,741 | $3.87M | 0.2% | −111,738−50.5% | Reduced | History |
| ULTAUlta Beauty, Inc. | Stock | 10,517 | $3.85M | 0.2% | −1,601−13.2% | Reduced | History |
| ZTSZoetis Inc. | Stock | 23,316 | $3.84M | 0.2% | +2,015+9.5% | Added | History |
| HDHome Depot, Inc. | Stock | 10,041 | $3.68M | 0.1% | −1,123−10.1% | Reduced | History |
| Vanguard Real Estate ETF922908553 | ETF | 39,577 | $3.58M | 0.1% | −9,005−18.5% | Reduced | – |
Options (1)
Puts and calls in the same filing. Amounts are the market value of the underlying shares, which is what 13F reports.
| Security | Class | Puts | Calls |
|---|---|---|---|
| BRK.BBerkshire Hathaway Inc | Stock | – | $804.7K |
Sold out since Q4 2024 (18)
Positions held at the end of Q4 2024 that are gone from this filing.
| Security | Class | Shares in Q4 2024 | Value in Q4 2024 | % of portfolio in Q4 2024 | History |
|---|---|---|---|---|---|
| BIIBBiogen Inc. | COM | 11,352 | $1.74M | 0.1% | History |
| NXRTNexPoint Residential Trust, Inc. | COM | 16,221 | $677.2K | <0.1% | History |
| Flexshares Tr33939L407 | MORNSTAR UPSTR | 13,880 | $504.7K | <0.1% | – |
| SNPSSynopsys Inc | COM | 960 | $465.9K | <0.1% | History |
| BBNBlackRock Taxable Municipal Bond Trust | SHS | 19,967 | $321.9K | <0.1% | History |
| NXDTNexpoint Diversified Real Estate Trust | COM NEW | 51,988 | $317.1K | <0.1% | History |
| MDYSPDR S&P Midcap 400 ETF Trust | ETF | 545 | $310.4K | <0.1% | History |
| XYZBlock, Inc. | CL A | 3,010 | $255.8K | <0.1% | History |
| NREFNexPoint Real Estate Finance, Inc. | COM | 15,012 | $235.5K | <0.1% | History |
| ETNEaton Corp plc | Stock | 699 | $232.0K | <0.1% | History |
| TSMTaiwan Semiconductor Manufacturing Co Ltd | ADR | 1,148 | $226.7K | <0.1% | History |
| Vanguard Morningstar Small-Cap ETF922908751 | ETF | 909 | $218.4K | <0.1% | – |
| GDGeneral Dynamics Corp | Stock | 797 | $210.0K | <0.1% | History |
| Schwab U.S. Small-Cap ETF808524607 | ETF | 7,823 | $202.3K | <0.1% | – |
| Schwab Fundamental U.S. Small Company ETF808524763 | ETF | 6,791 | $201.7K | <0.1% | – |
| VCVInvesco California Value Municipal Income Trust | COM | 10,446 | $114.3K | <0.1% | History |
| MTTRMatterport, Inc. | COM CL A | 20,876 | $99.0K | <0.1% | History |
| CMCTCreative Media & Community Trust Corp | COM NEW | 85,601 | $19.3K | <0.1% | History |