Planning Directions Inc
- SEC CIK
- 0000821103
- Latest filing
- Aug 10, 2026
Holdings in Q4 2023
Holdings as of Dec 31, 2023, filed Jan 31, 2024. Long positions only; changes compare share counts with Q3 2023.
- Positions
- 69
- +4 vs. Q3 2023
- Portfolio value
- $140.2M
- +$9.54M (+7.3%) vs. Q3 2023
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| Schwab US Dividend Equity ETF808524797 | ETF | 308,335 | $23.5M | 16.7% | +28,442+10.2% | Added | – |
| Vanguard Short-Term Bond ETF921937827 | ETF | 244,339 | $18.8M | 13.4% | −16,191−6.2% | Reduced | – |
| Vanguard Dividend Appreciation ETF921908844 | ETF | 83,930 | $14.3M | 10.2% | −5,341−6.0% | Reduced | – |
| Vanguard Scottsdale FDS92206C409 | SHRT TRM CORP BD | 111,336 | $8.61M | 6.1% | +5,461+5.2% | Added | – |
| AAPLApple Inc. | Stock | 44,047 | $8.48M | 6.0% | +179+0.4% | Added | History |
| Vanguard World FD921910840 | MEGA CAP VAL ETF | 61,376 | $6.71M | 4.8% | −3,613−5.6% | Reduced | – |
| Vanguard Morningstar Growth ETF922908736 | ETF | 15,049 | $4.68M | 3.3% | +592+4.1% | Added | – |
| SPDR Series Trust78464A763 | ST STR SP DIV | 36,240 | $4.53M | 3.2% | −13,194−26.7% | Reduced | – |
| Vanguard Morningstar Mid-Cap Growth ETF922908538 | ETF | 14,401 | $3.16M | 2.3% | +1,031+7.7% | Added | – |
| Vanguard BD Index FDS92203C303 | VANGUARD ULTRA | 51,101 | $2.53M | 1.8% | −3,244−6.0% | Reduced | – |
| iShares Core S&P U.S. Growth ETF464287671 | ETF | 23,780 | $2.48M | 1.8% | −697−2.8% | Reduced | – |
| State Street Consumer Staples Select Sector SPDR ETF81369Y308 | ETF | 31,299 | $2.25M | 1.6% | −4,690−13.0% | Reduced | – |
| iShares Tr464287762 | US HLTHCARE ETF | 7,536 | $2.16M | 1.5% | +329+4.6% | Added | – |
| Vanguard Morningstar Value ETF922908744 | ETF | 12,446 | $1.86M | 1.3% | −3,247−20.7% | Reduced | – |
| Vanguard Total World Stock ETF922042742 | ETF | 17,606 | $1.81M | 1.3% | +968+5.8% | Added | – |
| Invesco Exchange Traded FD T46137V373 | S&P500 EQL STP | 56,793 | $1.78M | 1.3% | −9,457−14.3% | Reduced | – |
| Vanguard Morningstar Mid-Cap Value ETF922908512 | ETF | 12,160 | $1.76M | 1.3% | −631−4.9% | Reduced | – |
| State Street Utilities Select Sector SPDR ETF81369Y886 | ETF | 27,652 | $1.75M | 1.2% | +2,295+9.1% | Added | – |
| Vanguard Health Care ETF92204A504 | ETF | 6,914 | $1.73M | 1.2% | −122−1.7% | Reduced | – |
| Vanguard Morningstar Small-Cap Value ETF922908611 | ETF | 9,020 | $1.62M | 1.2% | −18−0.2% | Reduced | – |
| Vanguard Morningstar Mid-Cap ETF922908629 | ETF | 6,857 | $1.60M | 1.1% | +299+4.6% | Added | – |
| Fidelity Merrimack STR Tr316188408 | LOW DURTIN ETF | 31,681 | $1.58M | 1.1% | +31,681 | New | – |
| iShares Inc464286525 | MSCI GBL MIN VOL | 14,330 | $1.44M | 1.0% | −269−1.8% | Reduced | – |
| MSFTMicrosoft Corp | Stock | 3,224 | $1.21M | 0.9% | +12+0.4% | Added | History |
| iShares Tr464287754 | US INDUSTRIALS | 10,512 | $1.20M | 0.9% | −278−2.6% | Reduced | – |
| Vanguard Morningstar Small-Cap ETF922908751 | ETF | 4,916 | $1.05M | 0.7% | +205+4.4% | Added | – |
| Vanguard S&P 500 ETF922908363 | ETF | 2,184 | $954.0K | 0.7% | −490−18.3% | Reduced | – |
| AMZNAmazon Com Inc | Stock | 5,774 | $877.3K | 0.6% | −579−9.1% | Reduced | History |
| MCDMcDonalds Corp | Stock | 2,865 | $849.6K | 0.6% | +75+2.7% | Added | History |
| First Tr Exchange-Traded FD33734H106 | SHS | 19,148 | $776.6K | 0.6% | −10,008−34.3% | Reduced | – |
| BABoeing Co | Stock | 2,970 | $774.2K | 0.6% | −100−3.3% | Reduced | History |
| HDHome Depot, Inc. | Stock | 1,863 | $645.6K | 0.5% | +8+0.4% | Added | History |
| XOMExxonMobil Holdings Corp | COM | 5,666 | $566.5K | 0.4% | +351+6.6% | Added | History |
| COINCoinbase Global, Inc. | COM CL A | 3,257 | $566.5K | 0.4% | +3,257 | New | History |
| WMTWalmart Inc. | Stock | 3,585 | $565.2K | 0.4% | 00.0% | Unchanged | History |
| iShares MSCI USA Min Vol Factor ETF46429B697 | ETF | 6,305 | $492.0K | 0.4% | −5,277−45.6% | Reduced | – |
| PEPPepsiCo Inc | Stock | 2,878 | $488.7K | 0.3% | −114−3.8% | Reduced | History |
| State Street SPDR S&P Aerospace & Defense ETF78464A631 | ETF | 3,572 | $483.7K | 0.3% | −112−3.0% | Reduced | – |
| STZConstellation Brands, Inc. | Stock | 1,879 | $454.2K | 0.3% | −463−19.8% | Reduced | History |
| J P Morgan Exchange Traded F46641Q332 | EQUITY PREMIUM | 8,254 | $453.8K | 0.3% | +8,254 | New | – |
| iShares Tr464287150 | CORE S&P TTL STK | 4,307 | $453.2K | 0.3% | +197+4.8% | Added | – |
| NVDANVIDIA Corp | Stock | 908 | $449.4K | 0.3% | +1+0.1% | Added | History |
| Schwab U.S. Small-Cap ETF808524607 | ETF | 9,121 | $430.9K | 0.3% | +36+0.4% | Added | – |
| iShares Core S&P 500 ETF464287200 | ETF | 873 | $416.8K | 0.3% | +113+14.9% | Added | – |
| PANWPalo Alto Networks Inc | Stock | 1,378 | $406.3K | 0.3% | 00.0% | Unchanged | History |
| Vanguard Morningstar Small-Cap Growth ETF922908595 | ETF | 1,632 | $394.5K | 0.3% | −12−0.7% | Reduced | – |
| LOWLowes Companies Inc | Stock | 1,640 | $364.9K | 0.3% | +23+1.4% | Added | History |
| PGProcter & Gamble Co | Stock | 2,457 | $360.0K | 0.3% | +306+14.2% | Added | History |
| iShares Tr464287580 | US CONSUM DISCRE | 4,611 | $349.4K | 0.2% | +16+0.3% | Added | – |
| Vanguard World FD921910816 | MEGA GRWTH IND | 1,282 | $332.7K | 0.2% | −61−4.5% | Reduced | – |
| iShares MSCI Eafe Min Vol Factor ETF46429B689 | ETF | 4,650 | $322.4K | 0.2% | −1,233−21.0% | Reduced | – |
| iShares Core S&P Mid-Cap ETF464287507 | ETF | 1,144 | $317.0K | 0.2% | −117−9.3% | Reduced | – |
| AMATApplied Materials Inc | Stock | 1,920 | $311.1K | 0.2% | +1,920 | New | History |
| DEDeere & Co | Stock | 743 | $297.0K | 0.2% | +177+31.3% | Added | History |
| SPYSPDR S&P 500 ETF Trust | ETF | 623 | $296.3K | 0.2% | 00.0% | Unchanged | History |
| NVONovo Nordisk A S | ADR | 2,804 | $290.1K | 0.2% | 00.0% | Unchanged | History |
| Global X FDS37954Y673 | US INFR DEV ETF | 8,104 | $279.3K | 0.2% | 00.0% | Unchanged | – |
| Vanguard Information Technology ETF92204A702 | ETF | 561 | $271.7K | 0.2% | +2+0.4% | Added | – |
| BRK.BBerkshire Hathaway Inc | Stock | 731 | $260.7K | 0.2% | +7+1.0% | Added | History |
| COSTCostco Wholesale Corp | Stock | 388 | $255.9K | 0.2% | +1+0.3% | Added | History |
| iShares Core S&P Small Cap ETF464287804 | ETF | 2,339 | $253.2K | 0.2% | −153−6.1% | Reduced | – |
| Vanguard Utilities ETF92204A876 | ETF | 1,818 | $249.3K | 0.2% | −127−6.5% | Reduced | – |
| GOOGLAlphabet Inc. | Stock | 1,727 | $241.2K | 0.2% | +180+11.6% | Added | History |
| MRKMerck & Co., Inc. | Stock | 2,143 | $233.7K | 0.2% | −164−7.1% | Reduced | History |
| NKENIKE, Inc. | Stock | 1,957 | $212.5K | 0.2% | +1,957 | New | History |
| NSCNorfolk Southern Corp | Stock | 862 | $203.8K | 0.1% | +862 | New | History |
| LLYEli Lilly & Co | Stock | 344 | $200.7K | 0.1% | +344 | New | History |
| CRMDCorMedix Inc. | COM | 50,000 | $188.0K | 0.1% | 00.0% | Unchanged | History |
| CISOCISO Global, Inc. | COM | 120,618 | $12.3K | <0.1% | −129,644−51.8% | Reduced | History |
Sold out since Q3 2023 (3)
Positions held at the end of Q3 2023 that are gone from this filing.