Smith W Keith's Form 4 filing
Direct Digital Holdings, Inc. (DRCT) · filed Jul 23, 2025
- Accession no.
- 0001880613-25-000073
- Filed
- Jul 23, 2025
- Trade date
- Jul 21-23, 2025
- Filing delay
- 2 days
- Rule 10b5-1 plan
- Checked
This filing lists 3 non-derivative transactions. Open-market sales total $22.7K. It was filed 2 days after the trade.
Reporting owners
A Form 4 can have several reporting owners, such as a person and a fund they control. Trade tables show the first one.
| Owner | Relationship to the company |
|---|---|
| Smith W KeithCIK 0001203452 | Director, Officer (President), 10% Owner |
Non-derivative securities (Table I)
Acquisitions and disposals of common stock and similar shares, one row per line on the filing.
| Trade date | Security | Transaction | Shares | Price | Value | Shares after | Ownership | Flags |
|---|---|---|---|---|---|---|---|---|
| Jul 21, 2025 | Class A Common Stock, par value $0.001 per share | SSaleDisposed | −16,987 | $0.52F1 | −$8,833.24 | 88,305 | Indirect | |
| Jul 22, 2025 | Class A Common Stock, par value $0.001 per share | SSaleDisposed | −15,321 | $0.51F2 | −$7,813.71 | 72,984 | Indirect | |
| Jul 23, 2025 | Class A Common Stock, par value $0.001 per share | SSaleDisposed | −11,934 | $0.51F3 | −$6,086.34 | 61,050 | Indirect |
Footnotes and remarks
Livermore keeps the footnotes that transaction prices refer to, all footnotes of amendments (Form 4/A) and the filing's remarks. Other footnotes, such as how indirect holdings are held or the details of a trading plan, are only in the original on SEC EDGAR.
- F1
This sale was made pursuant to a 10b5-1 plan previously entered into by the reporting person on December 12, 2024. This transaction was executed in multiple trades at prices ranging from $0.51 to $0.55 per share. The price reported above reflects the weighted average purchase price on the date indicated. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares.
Referenced by the price of 1 transaction in Table I.
- F2
This sale was made pursuant to a 10b5-1 plan previously entered into by the reporting person on December 12, 2024. This transaction was executed in multiple trades at prices ranging from $0.50 to $0.54 per share. The price reported above reflects the weighted average purchase price on the date indicated. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares.
Referenced by the price of 1 transaction in Table I.
- F3
This sale was made pursuant to a 10b5-1 plan previously entered into by the reporting person on December 12, 2024. This transaction was executed in multiple trades at prices ranging from $0.50 to $0.54 per share. The price reported above reflects the weighted average purchase price on the date indicated. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares.
Referenced by the price of 1 transaction in Table I.