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Wayfair Inc.

W
Exchange
NYSE
Industry
Retail-Catalog & Mail-Order Houses
SEC CIK
0001616707

In the last 90 days, Wayfair Inc. insiders filed 0 open-market purchases and 6 sales; 456 institutions reported holding it in 13F filings for Q2 2026, worth $11.2B in total; no superinvestor holds it.

13F holders, Q2 2026

Institutional positions in Wayfair Inc. as of Jun 30, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
456
+9 vs. Q1 2026
Shares held
121.4M
+1.83M (+1.5%) vs. Q1 2026
Total value
$11.2B
+$2.24B (+24.9%) vs. Q1 2026
New holders
92
159 more added
Sold out
83
143 more reduced

2 institutions that held it in Q1 2026 haven't filed for Q2 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2026: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting W on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2026: 456 institutions
Q1 2021: 450 institutionsQ2 2021: 441 institutionsQ3 2021: 416 institutionsQ4 2021: 427 institutionsQ1 2022: 367 institutionsQ2 2022: 328 institutionsQ3 2022: 321 institutionsQ4 2022: 302 institutionsQ1 2023: 290 institutionsQ2 2023: 309 institutionsQ3 2023: 328 institutionsQ4 2023: 356 institutionsQ1 2024: 365 institutionsQ2 2024: 337 institutionsQ3 2024: 355 institutionsQ4 2024: 341 institutionsQ1 2025: 318 institutionsQ2 2025: 337 institutionsQ3 2025: 415 institutionsQ4 2025: 482 institutionsQ1 2026: 449 institutionsQ2 2026: 456 institutions
Value heldQ2 2026: $11.2B
Q1 2021: $27.5BQ2 2021: $27.6BQ3 2021: $23.1BQ4 2021: $17.2BQ1 2022: $9.98BQ2 2022: $4.21BQ3 2022: $3.10BQ4 2022: $3.29BQ1 2023: $3.44BQ2 2023: $6.78BQ3 2023: $6.53BQ4 2023: $6.86BQ1 2024: $7.59BQ2 2024: $6.05BQ3 2024: $6.41BQ4 2024: $4.90BQ1 2025: $3.82BQ2 2025: $6.08BQ3 2025: $10.7BQ4 2025: $12.5BQ1 2026: $9.27BQ2 2026: $11.2B
Institutions holding W and their total value by quarter
QuarterHoldersValue
Q2 2026456$11.2B
Q1 2026449$9.27B
Q4 2025482$12.5B
Q3 2025415$10.7B
Q2 2025337$6.08B
Q1 2025318$3.82B
Q4 2024341$4.90B
Q3 2024355$6.41B
Q2 2024337$6.05B
Q1 2024365$7.59B
Q4 2023356$6.86B
Q3 2023328$6.53B
Q2 2023309$6.78B
Q1 2023290$3.44B
Q4 2022302$3.29B
Q3 2022321$3.10B
Q2 2022328$4.21B
Q1 2022367$9.98B
Q4 2021427$17.2B
Q3 2021416$23.1B
Q2 2021441$27.6B
Q1 2021450$27.5B

Institutions, Q2 2026

Shares, value and share of portfolio for each institution holding Wayfair Inc.; share changes are against Q1 2026.

Institutions holding W in Q2 2026
InstitutionSharesValue% of portfolioChange in sharesAction
Hantz Financial Services, Inc.5$00.00%00.0%Unchanged
Navigoe, LLC1$00.00%+1New
Strategic Wealth Partners, Ltd.1$920.00%00.0%Unchanged
Stone House Investment Management, LLC1$920.00%+1New
Strive Financial Group ,LLC1$920.00%+1New
Silver Grove Financial Group, Inc.1$920.00%+1New
Maryland Capital Advisors Inc.1$930.00%+1New
Toth Financial Advisory Corp2$1850.00%00.0%Unchanged
Hughes Financial Services, LLC2$1850.00%+1+100.0%Added
DecisionPoint Financial, LLC2$1910.00%+2New
Principia Wealth Advisory, LLC3$2770.00%+1+50.0%Added
Wealth Enhancement Trust Services, Inc.3$2770.00%+3New
Glen Eagle Advisors, LLC4$3700.00%00.0%Unchanged
SHP Wealth Management4$3700.00%+3+300.0%Added
Buck Wealth Strategies, LLC4$3700.00%+4New
Rakuten Securities, Inc.5$4620.00%−115−95.8%Reduced
Creative Financial Designs Inc5$4620.00%00.0%Unchanged
Transamerica Financial Advisors, Inc.5$4620.00%+5New
Rialto Wealth Management, LLC5$4630.00%+1+25.0%Added
Bear Mountain Capital, Inc.6$5320.00%00.0%Unchanged
Kayne Anderson Rudnick Investment Management LLC6$5550.00%00.0%Unchanged
Torren Management, LLC6$5550.00%00.0%Unchanged
Caitong International Asset Management Co., Ltd7$6470.00%−315−97.8%Reduced
Bruce G. Allen Investments, LLC7$6470.00%−11−61.1%Reduced
Cornerstone Planning Group LLC8$6740.00%00.0%Unchanged
HFM Investment Advisors, LLC8$7400.00%+4+100.0%Added
BFSG, LLC10$9250.00%00.0%Unchanged
Bernard Wealth Management Corp.10$9250.00%+10New
IMA Wealth, Inc.11$1.02K0.00%−10−47.6%Reduced
Bay Harbor Wealth Management, LLC12$1.11K0.00%+3+33.3%Added
DiNuzzo Private Wealth, Inc.12$1.11K0.00%−3−20.0%Reduced
Retirement Wealth Solutions LLC14$1.29K0.00%00.0%Unchanged
UMA Financial Services, Inc.14$1.29K0.00%+14New
Creative Capital Management Investments LLC16$1.48K0.00%+16New
Raffa Wealth Management, LLC17$1.57K0.00%−1−5.6%Reduced
Newbridge Financial Services Group, Inc.20$1.85K0.00%00.0%Unchanged
Godfrey Financial Associates, Inc.16$1.85K0.00%00.0%Unchanged
Manning & Napier Advisors LLC20$1.91K0.00%+20New
Umb Bank N A21$1.94K0.00%+6+40.0%Added
Harbour Investments, Inc.24$2.22K0.00%00.0%Unchanged
Keating Financial Advisory Services, Inc.24$2.22K0.00%+18+300.0%Added
Investors Research Corp25$2.31K0.00%00.0%Unchanged
Atlantic Trust, LLC27$2.50K0.00%+8+42.1%Added
Cromwell Holdings LLC28$2.59K0.00%+11+64.7%Added
JFS Wealth Advisors, LLC31$2.87K0.00%−13−29.5%Reduced
TD Private Client Wealth LLC32$2.96K0.00%−5−13.5%Reduced
CX Institutional29$3.00K0.00%−131−81.9%Reduced
Avion Wealth36$3.00K0.00%00.0%Unchanged
Owl Creek Wealth Partners LLC35$3.23K0.00%00.0%Unchanged
Cedar Mountain Advisors, LLC36$3.33K0.00%00.0%Unchanged
CoreCap Advisors, LLC50$4.62K0.00%00.0%Unchanged
Zions Bancorporation, National Association51$4.71K0.00%−204−80.0%Reduced
CVA Family Office, LLC51$4.71K0.00%−72−58.5%Reduced
Sachetta, LLC53$4.90K0.00%+8+17.8%Added
Action Point Financial Planning, LLC59$5.18K0.00%+59New
Financial Perspectives, Inc57$5.27K0.00%00.0%Unchanged
JPL Wealth Management, LLC64$5.92K0.00%+64New
Bessemer Group Inc65$6.00K0.00%00.0%Unchanged
Covestor Ltd64$6.00K0.00%00.0%Unchanged
Assetmark, Inc65$6.01K0.00%−6−8.5%Reduced
Bell Investment Advisors, Inc79$7.30K0.00%−22−21.8%Reduced
Bogart Wealth, LLC80$7.39K0.00%−7−8.0%Reduced
Westfuller Advisors, LLC80$7.39K0.00%00.0%Unchanged
Parkside Financial Bank & Trust81$7.49K0.00%+2+2.5%Added
Private Trust Co NA83$7.67K0.00%+35+72.9%Added
Danske Bank A/S100$9.24K0.00%00.0%Unchanged
Barrett & Company, Inc.100$9.24K0.00%00.0%Unchanged
Adirondack Trust Co100$9.24K0.00%00.0%Unchanged
Huntington National Bank113$10.4K0.00%00.0%Unchanged
Golden State Wealth Management, LLC115$10.6K0.00%00.0%Unchanged
NBH Bank117$10.8K0.00%+117New
Smartleaf Asset Management LLC117$11.2K0.00%00.0%Unchanged
SBI Securities Co., Ltd.124$11.5K0.00%+1+0.8%Added
LRI Investments, LLC134$12.4K0.00%−139−50.9%Reduced
Whittier Trust Co of Nevada Inc137$12.8K0.00%−18−11.6%Reduced
Montag A & Associates Inc162$15.0K0.00%−35,498−99.5%Reduced
Tower Research Capital LLC (TRC)169$15.6K0.00%−1,560−90.2%Reduced
CrossGen Wealth, LLC183$16.9K0.01%00.0%Unchanged
Washington Trust Advisors, Inc.184$17.0K0.00%+184New
Fortitude Family Office, LLC188$17.4K0.00%+52+38.2%Added
St Germain D J Co Inc200$18.5K0.00%00.0%Unchanged
Signature Equity Partners, LLC200$18.5K0.01%+193+2,757.1%Added
International Assets Investment Management, LLC202$19.2K0.00%00.0%Unchanged
TD Waterhouse Canada Inc.228$21.7K0.00%−7,243−96.9%Reduced
Quent Capital, LLC236$21.8K0.00%+19+8.8%Added
Global Retirement Partners, LLC236$21.8K0.00%+236New
Harvest Fund Management Co., Ltd234$22.0K0.00%−2−0.8%Reduced
Aster Capital Management (DIFC) Ltd248$22.9K0.00%−687−73.5%Reduced
ZRC Wealth Management, LLC265$24.5K0.01%+235+783.3%Added
Leonteq Securities AG284$26.2K0.00%+15+5.6%Added
Clearstead Advisors, LLC285$26.3K0.00%+285New
Parallax Volatility Advisers, L.P.313$28.9K0.00%−14,322−97.9%Reduced
Mitsubishi UFJ Kokusai Asset Management Co., Ltd.354$32.7K0.00%00.0%Unchanged
Massmutual Trust Co FSB369$34.1K0.00%−3−0.8%Reduced
SJS Investment Consulting Inc.375$34.7K0.00%+331+752.3%Added
Los Angeles Capital Management LLC416$38.4K0.00%00.0%Unchanged
Rockefeller Capital Management L.P.532$49.2K0.00%−229−30.1%Reduced
True Wealth Design, LLC626$57.9K0.01%+233+59.3%Added
Pinnacle Wealth Planning Services, Inc.681$62.9K0.01%−9−1.3%Reduced
Brown Brothers Harriman & Co703$65.0K0.00%00.0%Unchanged