Skip to main content

Wayfair Inc.

W
Exchange
NYSE
Industry
Retail-Catalog & Mail-Order Houses
SEC CIK
0001616707

In the last 90 days, Wayfair Inc. insiders filed 0 open-market purchases and 6 sales; 456 institutions reported holding it in 13F filings for Q2 2026, worth $11.2B in total; no superinvestor holds it.

13F holders, Q4 2025

Institutional positions in Wayfair Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
482
+73 vs. Q3 2025
Shares held
124.1M
+5.40M (+4.6%) vs. Q3 2025
Total value
$12.5B
+$1.86B (+17.5%) vs. Q3 2025
New holders
127
186 more added
Sold out
54
117 more reduced

6 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting W on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 482 institutions
Q1 2021: 450 institutionsQ2 2021: 441 institutionsQ3 2021: 416 institutionsQ4 2021: 427 institutionsQ1 2022: 367 institutionsQ2 2022: 328 institutionsQ3 2022: 321 institutionsQ4 2022: 302 institutionsQ1 2023: 290 institutionsQ2 2023: 309 institutionsQ3 2023: 328 institutionsQ4 2023: 356 institutionsQ1 2024: 365 institutionsQ2 2024: 337 institutionsQ3 2024: 355 institutionsQ4 2024: 341 institutionsQ1 2025: 318 institutionsQ2 2025: 337 institutionsQ3 2025: 415 institutionsQ4 2025: 482 institutionsQ1 2026: 449 institutionsQ2 2026: 456 institutions
Value heldQ4 2025: $12.5B
Q1 2021: $27.5BQ2 2021: $27.6BQ3 2021: $23.1BQ4 2021: $17.2BQ1 2022: $9.98BQ2 2022: $4.21BQ3 2022: $3.10BQ4 2022: $3.29BQ1 2023: $3.44BQ2 2023: $6.78BQ3 2023: $6.53BQ4 2023: $6.86BQ1 2024: $7.59BQ2 2024: $6.05BQ3 2024: $6.41BQ4 2024: $4.90BQ1 2025: $3.82BQ2 2025: $6.08BQ3 2025: $10.7BQ4 2025: $12.5BQ1 2026: $9.27BQ2 2026: $11.2B
Institutions holding W and their total value by quarter
QuarterHoldersValue
Q2 2026456$11.2B
Q1 2026449$9.27B
Q4 2025482$12.5B
Q3 2025415$10.7B
Q2 2025337$6.08B
Q1 2025318$3.82B
Q4 2024341$4.90B
Q3 2024355$6.41B
Q2 2024337$6.05B
Q1 2024365$7.59B
Q4 2023356$6.86B
Q3 2023328$6.53B
Q2 2023309$6.78B
Q1 2023290$3.44B
Q4 2022302$3.29B
Q3 2022321$3.10B
Q2 2022328$4.21B
Q1 2022367$9.98B
Q4 2021427$17.2B
Q3 2021416$23.1B
Q2 2021441$27.6B
Q1 2021450$27.5B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Wayfair Inc.; share changes are against Q3 2025.

Institutions holding W in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Wealth Watch Advisors, INC1$1000.00%00.0%Unchanged
Winnow Wealth LLC1$1010.00%+1New
Dunhill Financial, LLC2$1940.00%+2New
Toth Financial Advisory Corp2$2010.00%−4−66.7%Reduced
Garner Asset Management Corp2$2010.00%+2New
Thurston, Springer, Miller, Herd & Titak, Inc.3$3010.00%+3New
SHP Wealth Management3$3010.00%+3New
Cornerstone Planning Group LLC3$3260.00%−280−98.9%Reduced
Glen Eagle Advisors, LLC4$4020.00%00.0%Unchanged
Rialto Wealth Management, LLC4$4020.00%+1+33.3%Added
Rossby Financial, LCC4$4020.00%+4New
Creative Financial Designs Inc5$5020.00%00.0%Unchanged
Fifth Third Bancorp6$6020.00%00.0%Unchanged
Kayne Anderson Rudnick Investment Management LLC6$6020.00%00.0%Unchanged
Sunbelt Securities, Inc.6$6020.00%+6New
Optima Capital LLC6$6020.00%+6New
Torren Management, LLC6$6020.00%+6New
Quadrant Capital Group LLC6$6030.00%00.0%Unchanged
Bruce G. Allen Investments, LLC7$7030.00%00.0%Unchanged
HFM Investment Advisors, LLC7$7030.00%+2+40.0%Added
Bear Mountain Capital, Inc.6$7100.00%00.0%Unchanged
Advocate Investing Services LLC8$8030.00%+8New
Hantz Financial Services, Inc.5$1.00K0.00%00.0%Unchanged
Bay Harbor Wealth Management, LLC10$1.00K0.00%+5+100.0%Added
Flagship Harbor Advisors, LLC10$1.00K0.00%+10New
Strategic Wealth Partners, Ltd.10$1.00K0.00%+10New
BFSG, LLC10$1.00K0.00%00.0%Unchanged
DV Trading LLC11$1.10K0.00%+11New
Umb Bank N A12$1.21K0.00%+4+50.0%Added
AdvisorNet Financial, Inc15$1.51K0.00%00.0%Unchanged
Investors Research Corp15$1.51K0.00%00.0%Unchanged
DiNuzzo Private Wealth, Inc.16$1.61K0.00%+4+33.3%Added
Atlantic Union Bankshares Corp16$1.61K0.00%+16New
Godfrey Financial Associates, Inc.16$1.61K0.00%+16New
Raffa Wealth Management, LLC17$1.71K0.00%00.0%Unchanged
Cromwell Holdings LLC17$1.71K0.00%00.0%Unchanged
WPG Advisers, LLC17$1.71K0.00%+2+13.3%Added
Atlantic Trust, LLC19$1.91K0.00%00.0%Unchanged
Private Trust Co NA19$1.91K0.00%00.0%Unchanged
CVA Family Office, LLC19$1.91K0.00%00.0%Unchanged
Newbridge Financial Services Group, Inc.20$2.01K0.00%+20New
Retirement Wealth Solutions LLC21$2.11K0.00%00.0%Unchanged
ZRC Wealth Management, LLC21$2.11K0.00%+7+50.0%Added
IMA Wealth, Inc.22$2.21K0.00%+22New
Strategic Advocates LLC23$2.32K0.00%00.0%Unchanged
Wealth Enhancement Trust Services, Inc.27$2.71K0.00%+27New
Avion Wealth36$3.00K0.00%00.0%Unchanged
T. Rowe Price Investment Management, Inc.21$3.00K0.00%+21New
Meeder Asset Management Inc33$3.31K0.00%−33−50.0%Reduced
Keating Financial Advisory Services, Inc.33$3.31K0.00%+33New
ORG Partners LLC34$3.41K0.00%+34New
Elyxium Wealth, LLC37$3.71K0.00%+37New
MAI Capital Management38$3.82K0.00%+38New
TD Private Client Wealth LLC44$4.42K0.00%+1+2.3%Added
Sachetta, LLC45$4.52K0.00%00.0%Unchanged
Mitsubishi UFJ Kokusai Asset Management Co., Ltd.47$5.01K0.00%00.0%Unchanged
CoreCap Advisors, LLC50$5.02K0.00%−100−66.7%Reduced
Signature Equity Partners, LLC51$5.12K0.00%+51New
Financial Perspectives, Inc57$5.72K0.00%00.0%Unchanged
Clearstead Advisors, LLC59$5.92K0.00%−1,222−95.4%Reduced
Accent Capital Management, LLC60$6.03K0.00%+60New
JFS Wealth Advisors, LLC62$6.23K0.00%+34+121.4%Added
CIBC Private Wealth Group, LLC63$6.33K0.00%+30+90.9%Added
Bessemer Group Inc65$7.00K0.00%00.0%Unchanged
Westfuller Advisors, LLC80$8.03K0.00%+10+14.3%Added
Activest Wealth Management81$8.13K0.00%+81New
Parkside Financial Bank & Trust87$8.74K0.00%+8+10.1%Added
Contravisory Investment Management, Inc.90$9.04K0.00%00.0%Unchanged
Bogart Wealth, LLC90$9.04K0.00%00.0%Unchanged
Blue Bell Private Wealth Management, LLC95$9.54K0.00%+95New
Barrett & Company, Inc.100$10.0K0.00%00.0%Unchanged
Adirondack Trust Co100$10.0K0.00%00.0%Unchanged
Bell Investment Advisors, Inc101$10.1K0.00%00.0%Unchanged
Huntington National Bank113$11.3K0.00%00.0%Unchanged
TD Waterhouse Canada Inc.114$11.4K0.00%00.0%Unchanged
Fortitude Family Office, LLC120$12.0K0.00%+14+13.2%Added
Assetmark, Inc122$12.3K0.00%+39+47.0%Added
Smartleaf Asset Management LLC123$12.4K0.00%+19+18.3%Added
Strive Financial Group ,LLC126$12.7K0.01%+126New
SBI Securities Co., Ltd.149$15.0K0.00%+116+351.5%Added
REAP Financial Group, LLC150$15.1K0.00%+150New
Root Financial Partners, LLC160$16.1K0.00%+53+49.5%Added
CrossGen Wealth, LLC183$18.4K0.02%+183New
St Germain D J Co Inc200$20.1K0.00%−2,095−91.3%Reduced
International Assets Investment Management, LLC202$20.3K0.00%+202New
Golden State Wealth Management, LLC215$21.6K0.00%+215New
Leonteq Securities AG223$22.4K0.00%−183−45.1%Reduced
Ancora Advisors, LLC242$24.3K0.00%+112+86.2%Added
Quent Capital, LLC247$24.8K0.00%−1−0.4%Reduced
Covestor Ltd260$26.0K0.01%−1−0.4%Reduced
SJS Investment Consulting Inc.264$26.5K0.00%+76+40.4%Added
Rockefeller Capital Management L.P.295$29.6K0.00%+25+9.3%Added
Webster Bank, N. A.297$29.8K0.00%+297New
Quarry LP305$30.6K0.01%−1,470−82.8%Reduced
V-Square Quantitative Management LLC328$32.9K0.00%+328New
Massmutual Trust Co FSB372$37.4K0.00%+1+0.3%Added
Havemeyer Place LP392$39.4K0.01%+392New
IFP Advisors, Inc393$39.5K0.00%+81+26.0%Added
Kestra Advisory Services, LLC442$44.4K0.00%+442New
True Wealth Design, LLC449$45.1K0.01%+123+37.7%Added