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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q1 2026

Institutional positions in Procter & Gamble Co as of Mar 31, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,027
+40 vs. Q4 2025
Shares held
1.60B
+277.7M (+21.0%) vs. Q4 2025
Total value
$230.9B
+$41.3B (+21.8%) vs. Q4 2025
New holders
229
1,711 more added
Sold out
189
1,675 more reduced

60 institutions that held it in Q4 2025 haven't filed for Q1 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2026: 4,027 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ1 2026: $230.9B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q1 2026

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2025.

Institutions holding PG in Q1 2026
InstitutionSharesValue% of portfolioChange in sharesAction
Baker Boyer National Bank3,414$493.1K0.15%−1,040−23.3%Reduced
Custom Index Systems, LLC3,414$493.1K0.21%−368−9.7%Reduced
Holistic Financial Partners3,417$493.5K0.18%−642−15.8%Reduced
Resolute Wealth Strategies, LLC3,418$493.8K0.21%−55−1.6%Reduced
Focused Wealth Management, Inc3,421$494.1K0.05%+228+7.1%Added
Sterling Investment Counsel, LLC3,422$494.3K0.14%−242−6.6%Reduced
Probity Advisors, Inc.3,431$495.6K0.08%−300−8.0%Reduced
Vista Investment Management3,432$495.7K0.17%−51−1.5%Reduced
Climber Capital SA3,434$495.8K0.32%+234+7.3%Added
Pettinga Financial Advisors, LLC3,436$496.3K0.09%+10.0%Added
Helen Stephens Group, LLC3,442$497.1K0.10%+531+18.2%Added
Acorn Wealth Advisors, LLC3,447$497.9K0.15%−583−14.5%Reduced
Gray Private Wealth, LLC3,449$498.2K0.25%−191−5.2%Reduced
Clear Wave Wealth Management LLC3,451$498.5K0.13%+3,451New
Clearwave Capital, LLC3,453$498.8K0.34%+267+8.4%Added
Pointe Capital Management LLC3,459$499.6K0.25%+65+1.9%Added
Garton & Associates Financial Advisors LLC3,460$499.8K0.41%−584−14.4%Reduced
Silvia McColl Wealth Management, LLC3,464$500.3K0.33%−270−7.2%Reduced
Cedarwood Wealth LLC3,465$500.4K0.51%−244−6.6%Reduced
Rosenberg Matthew Hamilton3,478$502.3K0.10%+712+25.7%Added
Ellevest, Inc.3,478$502.4K0.07%+333+10.6%Added
Capital Management Associates, Inc3,478$502.4K0.11%−1,000−22.3%Reduced
TruWealth Advisors, LLC3,480$502.7K0.02%−820−19.1%Reduced
CDKV Holdings LLC3,486$503.5K0.44%00.0%Unchanged
Sage Capital Management, LLC3,488$503.9K0.24%+5+0.1%Added
Sage Investment Advisers LLC3,500$504.3K0.37%+140+4.2%Added
Eagle Wealth Advisors LLC3,496$505.0K0.47%+48+1.4%Added
Birch Financial Group, LLC3,498$505.3K0.30%+159+4.8%Added
Greenwood Gearhart Inc3,518$508.1K0.03%−2,116−37.6%Reduced
Private Wealth Management Group, LLC3,521$508.6K0.13%+179+5.4%Added
LVZ Advisors, Inc.3,521$508.6K0.06%−158−4.3%Reduced
American Investment Services, Inc.3,522$508.7K0.11%00.0%Unchanged
Salomon & Ludwin, LLC3,555$508.8K0.05%+173+5.1%Added
Flaharty Asset Management, LLC3,523$508.9K0.06%00.0%Unchanged
Reflection Asset Management3,528$509.6K0.31%+875+33.0%Added
Master's Wealth Management Inc.3,528$509.6K0.17%+218+6.6%Added
Avail Investment Partners, LLC3,533$510.0K0.54%+3,533New
Pinnacle Wealth Management Group, Inc.3,534$510.4K0.25%+67+1.9%Added
Rebalance, LLC3,546$512.2K0.03%−35−1.0%Reduced
Range Advisory, LLC3,552$513.1K0.10%+1,859+109.8%Added
EJMK Ventures LLC3,553$513.1K0.29%−150−4.1%Reduced
Cullen Capital Management LLC3,556$513.6K0.01%−5,575−61.1%Reduced
Salvus Wealth Management, LLC3,558$513.8K0.30%+271+8.2%Added
Enclave Advisors LLC3,559$514.1K0.07%00.0%Unchanged
SOA Wealth Advisors, LLC.15,188$514.9K0.10%−287−1.9%Reduced
Clarity Financial LLC3,567$515.3K0.06%−2,488−41.1%Reduced
Advocacy Wealth Management Services, LLC3,571$515.8K0.02%+58+1.7%Added
Vanguard Capital Wealth Advisors3,574$516.2K0.48%−196−5.2%Reduced
Lesa Sroufe & Co3,583$518.0K0.35%+13+0.4%Added
Montchanin Asset Management, LLC3,591$519.0K0.55%+3,591New
Compass Capital Corp3,532$519.0K0.19%−1,320−27.2%Reduced
Tiemann Investment Advisors, LLC3,599$519.9K0.20%−150−4.0%Reduced
Sompo Asset Management Co., Ltd.3,600$520.0K0.10%+210+6.2%Added
Winton Group Ltd3,600$520.0K0.02%+3,600New
Pingora Partners LLC3,622$523.2K0.31%+25+0.7%Added
Fox Hill Wealth Management3,625$523.6K0.25%+46+1.3%Added
Cherry Tree Wealth Management, LLC3,630$524.3K0.11%−471−11.5%Reduced
Northstar Asset Management Inc3,633$524.8K0.16%−181−4.7%Reduced
Insight 2811, Inc.3,633$524.8K0.23%+284+8.5%Added
Legacy Financial Independent Advisors LLC3,635$525.0K0.27%+3,635New
Zinnia Wealth Advisory, LLC3,638$525.5K0.59%−181−4.7%Reduced
West Wealth Group, LLC3,640$525.9K0.10%−14−0.4%Reduced
Winslow Asset Management Inc3,651$527.0K0.10%−196−5.1%Reduced
Sun Group Wealth Partners3,650$527.2K0.41%+589+19.2%Added
Boyd Wealth Management, LLC3,652$527.5K0.22%00.0%Unchanged
Hanlon Investment Management, Inc.3,653$527.6K0.29%+86+2.4%Added
Hubbell Strickland Wealth Management, LLC3,655$528.0K0.21%+163+4.7%Added
WMS Group LLC3,662$528.9K0.77%−2−0.1%Reduced
Mendel Capital Management LLC3,667$529.7K0.27%+3,667New
Limestone Investment Advisors LP3,668$529.8K0.26%+3,668New
Banyan Capital Management, Inc.3,675$530.8K0.23%−76−2.0%Reduced
Parisi Gray Wealth Management3,676$530.9K0.13%+20+0.5%Added
Trifecta Capital Advisors, LLC3,681$531.7K0.08%−620−14.4%Reduced
GSG Advisors LLC3,683$531.9K0.14%+790+27.3%Added
Heartland Advisors Inc3,683$532.0K0.03%+103+2.9%Added
Wolfstich Capital, LLC3,677$532.1K0.47%+3,677New
Betterment LLC3,687$533.0K0.00%+75+2.1%Added
Flatrock Wealth Partners LLC3,693$533.4K0.24%+1,606+77.0%Added
STAR Financial Bank3,696$533.9K0.25%−402−9.8%Reduced
LVW Advisors, LLC3,700$534.5K0.05%−626−14.5%Reduced
XY Planning Network, Inc.3,710$534.6K0.09%−15−0.4%Reduced
Landmark Wealth Management, LLC3,708$535.6K0.14%+3,708New
Wick Capital Partners, LLC3,723$537.7K0.10%+1,036+38.6%Added
S.E.E.D. Planning Group LLC3,734$539.3K0.16%+1,610+75.8%Added
EdgeRock Capital LLC3,757$539.8K0.15%+204+5.7%Added
Holland Advisory Services, Inc.3,740$540.3K0.72%+10.0%Added
GW Henssler & Associates Ltd3,741$540.3K0.03%−49−1.3%Reduced
D.B. Root & Company, LLC3,747$541.2K0.13%+451+13.7%Added
Omnia Family Wealth, LLC3,751$541.8K0.17%−1,137−23.3%Reduced
WealthPLAN Partners, LLC3,752$542.0K0.10%+839+28.8%Added
Private Management Group Inc3,752$542.0K0.02%+34+0.9%Added
Ponta Wealth Partners, LLC3,754$542.2K0.44%+412+12.3%Added
Consilium Wealth Advisory, LLC3,754$542.2K0.18%+558+17.5%Added
Syverson Strege & Co3,764$543.7K0.13%−10−0.3%Reduced
Canandaigua National Trust Co of Florida3,766$544.0K0.44%−550−12.7%Reduced
Creekside Partners3,768$544.3K0.22%00.0%Unchanged
Adalta Capital Management LLC3,770$544.5K0.26%00.0%Unchanged
Pathway Financial Advisors LLC3,811$545.4K0.07%−1,300−25.4%Reduced
Traynor Capital Management, Inc.3,785$547.8K0.03%−78−2.0%Reduced
Key Client Fiduciary Advisors, LLC3,799$548.8K0.19%−26−0.7%Reduced