Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q3 2025
Institutional positions in Procter & Gamble Co as of Sep 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 3,907
- +9 vs. Q2 2025
- Shares held
- 1.57B
- −3.99M (−0.3%) vs. Q2 2025
- Total value
- $240.7B
- −$9.01B (−3.6%) vs. Q2 2025
- New holders
- 174
- 1,520 more added
- Sold out
- 165
- 1,786 more reduced
70 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,042 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,048 | $229.1B |
| Q3 2025 | 3,907 | $240.7B |
| Q2 2025 | 3,968 | $255.3B |
| Q1 2025 | 4,027 | $274.0B |
| Q4 2024 | 4,017 | $268.0B |
| Q3 2024 | 3,730 | $274.8B |
| Q2 2024 | 3,664 | $261.8B |
| Q1 2024 | 3,658 | $254.9B |
| Q4 2023 | 3,588 | $226.9B |
| Q3 2023 | 3,412 | $223.8B |
| Q2 2023 | 3,418 | $231.7B |
| Q1 2023 | 3,385 | $226.4B |
| Q4 2022 | 3,406 | $230.3B |
| Q3 2022 | 3,201 | $191.5B |
| Q2 2022 | 3,262 | $220.9B |
| Q1 2022 | 3,296 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q3 2025
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q2 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Legacy Financial Group, Inc. | 1,844 | $283.3K | 0.08% | +66+3.7% | Added |
| Harris Associates L PSuperinvestorHarris Associates (Oakmark) | 1,846 | $283.6K | 0.00% | +161+9.6% | Added |
| Ridgepath Capital Management LLC | 1,847 | $283.8K | 0.12% | +10+0.5% | Added |
| Ascent Wealth Partners, LLC | 1,848 | $283.9K | 0.03% | −35−1.9% | Reduced |
| Crestmont Private Wealth LLC | 1,848 | $283.9K | 0.09% | +198+12.0% | Added |
| Golden Road Advisors LLC | 1,848 | $283.9K | 0.16% | +1,848 | New |
| Lipe & Dalton | 1,850 | $284.0K | 0.14% | 00.0% | Unchanged |
| Kieckhefer Group LLC | 1,850 | $284.3K | 0.13% | +450+32.1% | Added |
| First Financial Group Corp | 1,851 | $284.5K | 0.25% | +27+1.5% | Added |
| Gradient Capital Advisors, LLC | 1,852 | $284.5K | 0.08% | +31+1.7% | Added |
| Next Capital Management LLC | 1,852 | $284.6K | 0.09% | −564−23.3% | Reduced |
| Consilio Wealth Advisors, LLC | 1,859 | $285.7K | 0.09% | −281−13.1% | Reduced |
| US Asset Management LLC | 1,866 | $286.7K | 0.24% | 00.0% | Unchanged |
| Atala Financial Inc | 1,866 | $286.7K | 0.18% | 00.0% | Unchanged |
| Kingdom Financial Group LLC. | 1,867 | $286.9K | 0.18% | +1,867 | New |
| TD Capital Management LLC | 1,873 | $287.7K | 0.03% | −163−8.0% | Reduced |
| Gibson Capital, LLC | 1,874 | $287.9K | 0.05% | +6+0.3% | Added |
| WJ Financial Advisors LLC | 1,876 | $288.2K | 0.28% | +1,876 | New |
| JMG Financial Group, Ltd. | 1,887 | $289.9K | 0.01% | 00.0% | Unchanged |
| Bourne Lent Asset Management Inc | 1,891 | $290.6K | 0.10% | 00.0% | Unchanged |
| Keystone Wealth Services, LLC | 1,895 | $291.2K | 0.06% | −334−15.0% | Reduced |
| Lifestyle Asset Management, Inc. | 1,895 | $291.2K | 0.10% | +379+25.0% | Added |
| Colton Groome Financial Advisors, LLC | 1,896 | $291.3K | 0.09% | −99−5.0% | Reduced |
| Avantra Family Wealth, Inc. | 1,898 | $291.7K | 0.22% | −25−1.3% | Reduced |
| Provenance Wealth Advisors, LLC | 1,899 | $291.8K | 0.04% | 00.0% | Unchanged |
| Paces Ferry Wealth Advisors, LLC | 1,902 | $292.3K | 0.12% | −24−1.2% | Reduced |
| REAP Financial Group, LLC | 1,902 | $292.3K | 0.06% | +216+12.8% | Added |
| Vestia Personal Wealth Advisors | 1,903 | $292.3K | 0.17% | +181+10.5% | Added |
| Centerline Wealth Advisors, LLC | 1,906 | $292.9K | 0.13% | 00.0% | Unchanged |
| Family Investment Center, Inc. | 1,908 | $293.2K | 0.06% | 00.0% | Unchanged |
| Blue Rock Wealth Management LLC | 1,910 | $293.5K | 0.18% | +500+35.5% | Added |
| Barnes Wealth Management Group, Inc | 1,911 | $293.6K | 0.16% | −219−10.3% | Reduced |
| Granite Bay Wealth Management, LLC | 1,912 | $293.7K | 0.08% | −690−26.5% | Reduced |
| Lee Financial Co | 1,914 | $294.2K | 0.04% | +592+44.8% | Added |
| Dakota Community Bank & Trust NA | 1,915 | $294.2K | 1.16% | +89+4.9% | Added |
| Fourth Dimension Wealth, LLC | 1,917 | $294.5K | 0.11% | −17−0.9% | Reduced |
| Motive Wealth Advisors | 1,919 | $294.9K | 0.13% | −95−4.7% | Reduced |
| Evolution Wealth Advisors, LLC | 1,919 | $294.9K | 0.04% | +1,919 | New |
| Bernardo Wealth Planning LLC | 1,921 | $295.1K | 0.06% | +16+0.8% | Added |
| FSB Premier Wealth Management, Inc. | 1,925 | $295.7K | 0.10% | +5+0.3% | Added |
| Eclectic Associates Inc | 1,926 | $295.9K | 0.05% | +87+4.7% | Added |
| PCG Wealth Advisors, LLC | 1,926 | $296.0K | 0.09% | −93−4.6% | Reduced |
| Etesian Wealth Advisors, Inc. | 1,927 | $296.1K | 0.10% | −77−3.8% | Reduced |
| Vista Private Wealth Partners. LLC | 1,861 | $296.5K | 0.09% | 00.0% | Unchanged |
| Sterling Investment Management, Inc. | 1,934 | $297.1K | 0.18% | +2+0.1% | Added |
| Howard Wealth Management, LLC | 1,934 | $297.2K | 0.14% | +5+0.3% | Added |
| Howard Financial Services, Ltd. | 1,935 | $297.3K | 0.04% | +164+9.3% | Added |
| waypoint wealth counsel | 1,937 | $297.5K | 0.12% | +537+38.4% | Added |
| Strive Asset Management, LLC | 1,937 | $297.6K | 0.16% | −414−17.6% | Reduced |
| Vawter Financial, Ltd. | 1,939 | $297.9K | 0.14% | +1,939 | New |
| Paragon Capital Management LLC | 1,946 | $299.0K | 0.14% | −119−5.8% | Reduced |
| HT Partners LLC | 1,948 | $299.3K | 0.09% | 00.0% | Unchanged |
| Avondale Wealth Management | 1,950 | $299.6K | 0.16% | −500−20.4% | Reduced |
| Oregon Pacific Wealth Management, LLC | 1,950 | $299.6K | 0.26% | −23−1.2% | Reduced |
| David R. Rahn & Associates Inc. | 1,951 | $299.8K | 0.07% | 00.0% | Unchanged |
| Legacy Solutions, LLC | 1,951 | $299.8K | 0.27% | −3−0.2% | Reduced |
| Graney & King, LLC | 1,951 | $299.8K | 0.21% | 00.0% | Unchanged |
| Market Street Wealth Management Advisors LLC | 1,956 | $300.5K | 0.05% | −873−30.9% | Reduced |
| Signature Wealth Management Group | 1,957 | $300.7K | 0.12% | −162−7.6% | Reduced |
| Alpha Financial Advisors, LLC | 1,958 | $300.8K | 0.11% | −18−0.9% | Reduced |
| Up Strategic Wealth Investment Advisors LLC | 2,043 | $301.2K | 0.23% | −296−12.7% | Reduced |
| Michels Family Financial, LLC | 1,961 | $301.2K | 0.23% | −174−8.1% | Reduced |
| IVC Wealth Advisors LLC | 1,963 | $301.6K | 0.13% | +17+0.9% | Added |
| SFE Investment Counsel | 1,965 | $301.9K | 0.05% | −50−2.5% | Reduced |
| C2C Wealth Management, LLC | 1,967 | $302.2K | 0.26% | 00.0% | Unchanged |
| Foresight Capital Management Advisors, Inc. | 1,975 | $303.5K | 0.17% | +3+0.2% | Added |
| Fairfield, Bush & Co. | 1,982 | $304.5K | 0.16% | 00.0% | Unchanged |
| ZRC Wealth Management, LLC | 1,983 | $304.8K | 0.11% | −109−5.2% | Reduced |
| Dahring | Cusmano LLC | 1,986 | $305.1K | 0.22% | −14−0.7% | Reduced |
| Claris Advisors, LLC | 1,916 | $305.3K | 0.11% | 00.0% | Unchanged |
| Requisite Capital Management, LLC | 1,988 | $305.5K | 0.05% | +1,988 | New |
| Stillwater Wealth Management Group | 1,989 | $305.6K | 0.21% | +1,989 | New |
| Titleist Asset Management, LLC | 1,990 | $305.7K | 0.03% | −845−29.8% | Reduced |
| Legacy Financial Strategies, LLC | 1,990 | $305.8K | 0.06% | −203−9.3% | Reduced |
| Greater Midwest Financial Group, LLC | 1,991 | $305.9K | 0.20% | +98+5.2% | Added |
| Liberty Square Wealth Partners LLC | 1,993 | $306.2K | 0.09% | −218−9.9% | Reduced |
| Kaydan Wealth Management, Inc. | 1,994 | $306.4K | 0.09% | +5+0.3% | Added |
| Prostatis Group LLC | 1,998 | $307.0K | 0.08% | −306−13.3% | Reduced |
| 1858 Wealth Management, LLC | 1,998 | $307.0K | 0.22% | −589−22.8% | Reduced |
| Pinney & Scofield, Inc. | 1,998 | $307.0K | 0.19% | 00.0% | Unchanged |
| Twin Peaks Wealth Advisors, LLC | 1,998 | $307.0K | 0.10% | −83−4.0% | Reduced |
| Cohen & Steers, Inc. | 2,000 | $307.0K | 0.00% | 00.0% | Unchanged |
| Hourglass Capital, LLC | 2,000 | $307.3K | 0.07% | −20−1.0% | Reduced |
| PMV Capital Advisers, LLC | 2,000 | $307.3K | 0.60% | −14−0.7% | Reduced |
| First Wilshire Securities Management Inc | 2,000 | $307.3K | 0.08% | 00.0% | Unchanged |
| Erickson Financial Group, LLC | 2,000 | $307.3K | 0.19% | 00.0% | Unchanged |
| Atlantic Edge Private Wealth Management, LLC | 2,001 | $307.5K | 0.08% | −163−7.5% | Reduced |
| Park Capital Management, LLC | 2,010 | $308.8K | 0.25% | −424−17.4% | Reduced |
| Obsidian Personal Planning Solutions LLC | 2,056 | $309.2K | 0.11% | −13−0.6% | Reduced |
| Bright Financial Advisors, Inc. | 2,015 | $309.7K | 0.15% | 00.0% | Unchanged |
| Sterling Investment Counsel, LLC | 2,022 | $310.6K | 0.10% | +318+18.7% | Added |
| Hidden Cove Wealth Management, LLC | 2,023 | $310.8K | 0.21% | +82+4.2% | Added |
| Plan Group Financial, LLC | 2,023 | $310.8K | 0.08% | −57−2.7% | Reduced |
| Mindset Wealth Management, LLC | 2,024 | $311.0K | 0.08% | 00.0% | Unchanged |
| Goldstream Capital Management Ltd | 2,026 | $311.3K | 0.11% | 00.0% | Unchanged |
| Green Square Capital Advisors LLC | 1,954 | $311.3K | 0.04% | 00.0% | Unchanged |
| Stonehaven Wealth & Tax Solutions, LLC | 2,028 | $311.6K | 0.29% | +10.0% | Added |
| Lifelong Wealth Advisors, Inc. | 2,028 | $311.6K | 0.09% | +65+3.3% | Added |
| Riverpoint Wealth Management Holdings, LLC | 2,031 | $312.1K | 0.07% | −27−1.3% | Reduced |
| Precision Wealth Strategies, LLC | 2,035 | $312.7K | 0.10% | −177−8.0% | Reduced |