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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q2 2025

Institutional positions in Procter & Gamble Co as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,967
+3 vs. Q1 2025
Shares held
1.61B
+2.37M (+0.1%) vs. Q1 2025
Total value
$255.3B
−$18.0B (−6.6%) vs. Q1 2025
New holders
169
1,594 more added
Sold out
166
1,763 more reduced

62 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2025: 3,967 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ2 2025: $255.3B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q2 2025

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q1 2025.

Institutions holding PG in Q2 2025
InstitutionSharesValue% of portfolioChange in sharesAction
ORG Wealth Partners, LLC3,549$572.4K0.14%−51−1.4%Reduced
Private Wealth Management Group, LLC3,596$572.9K0.19%−76−2.1%Reduced
Presper Financial Architects, LLC3,597$573.0K0.43%+3,597New
Pingora Partners LLC3,597$573.1K0.43%00.0%Unchanged
Armor Investment Advisors, LLC3,603$574.1K0.22%−231−6.0%Reduced
D. Scott Neal, Inc.3,607$574.7K0.29%+338+10.3%Added
Parisi Gray Wealth Management3,625$577.5K0.17%+9+0.2%Added
Aft, Forsyth & Company, Inc.3,627$577.9K0.30%00.0%Unchanged
Brand Asset Management Group, Inc.3,634$578.9K0.22%+2+0.1%Added
Pettinga Financial Advisors, LLC3,635$579.1K0.13%00.0%Unchanged
Adams Asset Advisors, LLC3,641$580.1K0.08%00.0%Unchanged
Clearwater Capital Advisors, LLC3,647$581.0K0.05%−13−0.4%Reduced
USAdvisors Wealth Management, LLC3,656$582.0K0.22%+572+18.5%Added
Meridian Wealth Partners, LLC3,656$582.5K0.08%−10.0%Reduced
Yukon Wealth Management, Inc.3,662$583.5K0.21%+76+2.1%Added
OP Asset Management Ltd3,672$585.0K0.01%00.0%Unchanged
Laraway Financial Inc3,680$586.3K0.44%+100+2.8%Added
Endeavor Private Wealth, Inc.3,681$586.3K0.28%+209+6.0%Added
Betterment LLC3,685$587.0K0.00%−674−15.5%Reduced
University of Texas/Texas Am Investment Managment Co3,688$587.6K0.09%−21,571−85.4%Reduced
Capital Advisory Group Advisory Services, LLC3,688$587.6K0.21%+373+11.3%Added
Cherry Tree Wealth Management, LLC3,688$587.6K0.14%−111−2.9%Reduced
Alpha Family Trust3,690$587.9K0.29%−1,515−29.1%Reduced
Pinnacle Wealth Management Group, Inc.3,694$588.5K0.34%−120−3.1%Reduced
Private Management Group Inc3,706$590.5K0.02%+2,322+167.8%Added
Ruggaard & Associates LLC3,707$590.6K0.24%−34−0.9%Reduced
Accredited Wealth Management, LLC3,712$591.4K0.48%00.0%Unchanged
R Squared Ltd3,722$593.0K0.33%+3,722New
Long Run Wealth Advisors, LLC3,723$593.2K0.12%−813−17.9%Reduced
Cascade Investment Group, Inc.3,725$593.5K0.41%+367+10.9%Added
Seven Mile Advisory3,733$594.7K0.36%−467−11.1%Reduced
Ridgeline Wealth Planning, LLC3,733$594.7K0.49%+136+3.8%Added
MKT Advisors LLC3,691$595.0K0.24%−118−3.1%Reduced
Xcel Wealth Management, LLC3,735$595.0K0.17%−865−18.8%Reduced
Holland Advisory Services, Inc.3,736$595.3K0.87%+10.0%Added
Ellsworth Advisors, LLC3,776$601.6K0.15%−25−0.7%Reduced
Hixon Zuercher, LLC3,780$602.2K0.19%−1,175−23.7%Reduced
Boyd Wealth Management, LLC3,786$603.2K0.26%−326−7.9%Reduced
Granite Harbor Advisors, Inc.3,787$603.3K0.28%+672+21.6%Added
Adalta Capital Management LLC3,789$603.7K0.30%00.0%Unchanged
Castleark Management LLC3,800$605.4K0.02%00.0%Unchanged
Midwest Financial Group LLC3,801$605.6K0.32%00.0%Unchanged
FSA Wealth Management LLC3,804$606.0K0.24%+5+0.1%Added
Connective Portfolio Management, LLC3,760$606.2K1.30%00.0%Unchanged
Blue Zone Wealth Advisors, LLC3,809$606.9K0.15%−63−1.6%Reduced
Cary Street Partner Investment Advisory LLC3,810$606.9K0.29%+295+8.4%Added
Wealthcare Capital Partners, LLC3,823$609.0K0.31%−100−2.5%Reduced
WFA Asset Management Corp3,696$609.5K0.35%+23+0.6%Added
Silvia McColl Wealth Management, LLC3,834$610.8K0.44%00.0%Unchanged
Trust Co of Kansas3,837$611.0K0.29%00.0%Unchanged
Creekside Partners3,837$611.3K0.29%00.0%Unchanged
Victory Financial Group, LLC3,842$612.2K0.10%+1,107+40.5%Added
Arkfeld Wealth Strategies, L.L.C.3,814$612.2K0.24%+13+0.3%Added
Traynor Capital Management, Inc.3,799$612.5K0.04%−694−15.4%Reduced
Jackson Square Capital, LLC3,848$613.1K0.14%−91−2.3%Reduced
Pacific Sage Partners, LLC3,855$614.1K0.12%+46+1.2%Added
Elgethun Capital Management3,855$614.2K0.12%+13+0.3%Added
Acorn Wealth Advisors, LLC3,855$614.2K0.23%−463−10.7%Reduced
Aspen Grove Capital, LLC3,859$614.8K0.10%+1,500+63.6%Added
Pacific Sun Financial Corp3,863$615.5K0.32%−14−0.4%Reduced
Willow Creek Wealth Management Inc.3,869$616.4K0.06%−1,411−26.7%Reduced
Prosperity Financial Group, Inc.3,880$618.1K0.26%−364−8.6%Reduced
Old Port Advisors3,882$618.5K0.17%−69−1.7%Reduced
First Citizens Financial Corp3,882$618.5K0.34%+218+5.9%Added
Stonehage Fleming Financial Services Holdings Ltd3,896$620.7K0.02%00.0%Unchanged
Key Client Fiduciary Advisors, LLC3,902$621.6K0.25%−176−4.3%Reduced
Savior LLC3,905$622.2K3.37%+660+20.3%Added
Trifecta Capital Advisors, LLC3,914$623.6K0.10%00.0%Unchanged
Caitong International Asset Management Co., Ltd3,928$625.8K0.45%+3,928New
Enclave Advisors LLC3,929$626.0K0.10%−120−3.0%Reduced
Vanguard Capital Wealth Advisors3,929$626.0K0.62%−429−9.8%Reduced
First National Bank of Hutchinson3,930$626.1K0.39%00.0%Unchanged
Qube Research & Technologies Ltd3,933$626.6K0.00%+3,933New
SOA Wealth Advisors, LLC.15,569$627.3K0.12%−246−1.6%Reduced
Clifford Group, LLC3,947$628.9K0.52%+30+0.8%Added
Sheets Smith Wealth Management3,950$629.3K0.07%−20−0.5%Reduced
Hayek Kallen Investment Management3,951$630.0K0.21%00.0%Unchanged
Capital Advisors, Ltd. LLC3,963$631.0K0.08%−73−1.8%Reduced
CVFG LLC3,964$631.5K0.50%−140−3.4%Reduced
Impact Partnership Wealth, LLC3,965$631.8K0.12%−201−4.8%Reduced
Palisade Capital Management LLC3,967$632.0K0.02%+10+0.3%Added
Vertex Planning Partners, LLC3,990$635.7K0.13%−9−0.2%Reduced
GKV Capital Management Co., Inc.3,991$635.8K0.28%+3,591+897.7%Added
Wedge Capital Management L L P3,996$636.6K0.01%−142−3.4%Reduced
RPS Advisory Solutions LLC3,999$637.1K0.35%+35+0.9%Added
Severin Investments, LLC4,000$637.2K0.60%−28−0.7%Reduced
Root Financial Partners, LLC4,010$638.8K0.06%+1,302+48.1%Added
Citadel Investment Advisory, Inc.4,012$639.0K0.31%−150−3.6%Reduced
Partners in Financial Planning4,023$641.0K0.12%+6+0.1%Added
United Community Bank4,037$643.2K0.22%−923−18.6%Reduced
Pollock Investment Advisors, LLC4,037$643.2K0.52%−150−3.6%Reduced
Lavaca Capital LLC4,046$644.6K0.26%00.0%Unchanged
Disciplined Investors, L.L.C.4,049$645.1K0.50%−39−1.0%Reduced
Stonebrook Private Inc.4,051$645.4K0.15%+86+2.2%Added
Guerra Advisors Inc4,051$645.4K0.31%+783+24.0%Added
Optimum Investment Advisors4,052$645.6K0.28%−110−2.6%Reduced
LifeSteps Financial, Inc.4,054$645.9K0.44%−110−2.6%Reduced
Northwest Financial Advisors4,057$646.3K0.90%−1,068−20.8%Reduced
Wellspring Financial Advisors, LLC4,058$646.6K0.06%+99+2.5%Added
Pathway Financial Advisors LLC4,070$648.4K0.09%−105−2.5%Reduced