Skip to main content

Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q1 2025

Institutional positions in Procter & Gamble Co as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,026
+78 vs. Q4 2024
Shares held
1.61B
+23.3M (+1.5%) vs. Q4 2024
Total value
$274.0B
+$8.40B (+3.2%) vs. Q4 2024
New holders
204
1,700 more added
Sold out
126
1,683 more reduced

68 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2025: 4,026 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ1 2025: $274.0B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q1 2025

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2024.

Institutions holding PG in Q1 2025
InstitutionSharesValue% of portfolioChange in sharesAction
First National Trust Co100,316$17.1M0.69%−5,002−4.7%Reduced
Nixon Peabody Trust Co100,185$17.1M1.45%−664−0.7%Reduced
Cornerstone Wealth Management, LLC99,460$17.0M1.15%−1,325−1.3%Reduced
Northeast Investment Management99,107$16.9M0.79%−1,163−1.2%Reduced
Omers Administration Corp99,040$16.9M0.15%−7,170−6.8%Reduced
SageView Advisory Group, LLC98,373$16.8M0.71%+129+0.1%Added
Kayne Anderson Rudnick Investment Management LLC97,962$16.7M0.04%−6,479−6.2%Reduced
Apollon Wealth Management, LLC97,783$16.7M0.37%−1,094−1.1%Reduced
M&G Plc97,932$16.6M0.08%−11,636−10.6%Reduced
Sumitomo Life Insurance Co97,358$16.6M0.59%+26,153+36.7%Added
Parsons Capital Management Inc97,188$16.6M0.90%−158−0.2%Reduced
CX Institutional97,150$16.6M0.62%−5,751−5.6%Reduced
Stack Financial Management, Inc96,675$16.5M1.37%−1,597−1.6%Reduced
Shelton Capital Management95,937$16.3M0.39%−10,606−10.0%Reduced
Bragg Financial Advisors, Inc95,782$16.3M0.67%−240.0%Reduced
Exchange Traded Concepts, LLC95,525$16.3M0.29%+22,302+30.5%Added
Synergy Financial Management, LLC95,440$16.3M2.05%+89,007+1,383.6%Added
Trust Co of Virginia94,749$16.1M1.50%−321−0.3%Reduced
Guyasuta Investment Advisors Inc94,580$16.1M1.05%−1,715−1.8%Reduced
Dodge & Cox94,376$16.1M0.01%−50−0.1%Reduced
KG&L Capital Management,LLC94,355$16.1M5.21%−13,114−12.2%Reduced
Stephens Inc93,926$16.0M0.23%+47+0.1%Added
N.E.W. Advisory Services LLC93,739$16.0M1.22%+7,213+8.3%Added
Galvin, Gaustad & Stein, LLC93,588$15.9M1.43%−1,494−1.6%Reduced
We Are One Seven, LLC93,209$15.9M0.62%+3,654+4.1%Added
J.W. Cole Advisors, Inc.93,085$15.9M0.49%+27,963+42.9%Added
Baxter Bros Inc93,006$15.9M2.09%−1,800−1.9%Reduced
Wendell David Associates Inc92,338$15.7M1.57%−942−1.0%Reduced
Van Hulzen Asset Management, LLC91,399$15.6M1.42%−28,859−24.0%Reduced
Harfst & Associates, Inc.91,181$15.5M3.59%−1,436−1.6%Reduced
Axxcess Wealth Management, LLC90,387$15.4M0.42%−7,034−7.2%Reduced
United Bank90,208$15.4M1.96%−11,913−11.7%Reduced
MainStreet Investment Advisors LLC90,086$15.4M2.23%−2,612−2.8%Reduced
Nearwater Capital Markets, Ltd90,000$15.3M0.44%00.0%Unchanged
Park Avenue Securities LLC89,774$15.3M0.19%+3,620+4.2%Added
Valeo Financial Advisors, LLC89,265$15.2M0.42%−215−0.2%Reduced
iA Global Asset Management Inc.88,973$15.2M0.26%−10,750−10.8%Reduced
Capital Analysts, LLC88,775$15.1M0.56%+3,684+4.3%Added
Ledyard National Bank88,657$15.1M1.49%−1,088−1.2%Reduced
Lynch & Associates88,465$15.1M3.26%−1,034−1.2%Reduced
Gabelli Funds LLC88,194$15.0M0.11%−4,700−5.1%Reduced
Spirepoint Private Client, LLC88,155$15.0M1.96%+1,925+2.2%Added
GHP Investment Advisors, Inc.87,798$15.0M0.72%+1,082+1.2%Added
Lee Danner & Bass Inc87,478$14.9M1.21%−712−0.8%Reduced
Vance Wealth, Inc.86,830$14.8M5.56%−290.0%Reduced
Coldstream Capital Management Inc86,648$14.8M0.31%−2,021−2.3%Reduced
Groupe la Francaise88,189$14.8M0.31%−4,547−4.9%Reduced
Trust Co of Toledo NA86,619$14.8M1.95%+152+0.2%Added
Jefferies Financial Group Inc.86,533$14.7M0.25%+38,082+78.6%Added
Woodmont Investment Counsel LLC86,334$14.7M1.06%+948+1.1%Added
Bleakley Financial Group, LLC86,085$14.7M0.47%−4,503−5.0%Reduced
Janney Capital Management LLC85,571$14.6M1.00%−4,006−4.5%Reduced
Sound View Wealth Advisors Group, LLC84,784$14.4M1.19%−5,718−6.3%Reduced
Atlantic Union Bankshares Corp84,754$14.4M0.87%−1,730−2.0%Reduced
DuPont Capital Management Corp84,520$14.4M1.59%+5,417+6.8%Added
James Investment Research Inc83,967$14.3M1.82%−4,603−5.2%Reduced
Lowe Brockenbrough & Co Inc83,553$14.2M0.94%+130+0.2%Added
Holocene Advisors, LP83,400$14.2M0.04%+83,400New
Savvy Advisors, Inc.83,364$14.2M1.43%+10,565+14.5%Added
Tower Bridge Advisors83,097$14.2M1.58%+3,584+4.5%Added
Atlas Wealth LLC82,295$14.0M5.47%−20.0%Reduced
Washington Trust Co82,242$14.0M0.54%−926−1.1%Reduced
Thompson Siegel & Walmsley LLC82,221$14.0M0.24%−350.0%Reduced
Empirical Finance, LLC82,087$14.0M0.84%+946+1.2%Added
CCM Investment Advisers LLC81,995$14.0M1.71%+9,194+12.6%Added
Pettyjohn, Wood & White, Inc81,936$14.0M2.68%−2,968−3.5%Reduced
Moneta Group Investment Advisors LLC81,838$13.9M0.19%−2,912−3.4%Reduced
Kingsview Wealth Management, LLC81,753$13.9M0.26%+1,261+1.6%Added
Resources Management Corp81,605$13.9M1.96%−855−1.0%Reduced
LCNB Corp81,458$13.9M5.11%+1,163+1.4%Added
Banque Cantonale Vaudoise81,453$13.9M0.61%+81,453New
Weatherly Asset Management L. P.80,455$13.7M1.23%+961+1.2%Added
Highland Capital Management, LLC80,309$13.7M0.82%−39,313−32.9%Reduced
Legacy Financial Advisors, Inc.79,980$13.6M2.28%+131+0.2%Added
Verity & Verity, LLC79,916$13.6M1.20%−245−0.3%Reduced
Canandaigua National Bank & Trust Co79,793$13.6M1.35%−1,740−2.1%Reduced
KMG Fiduciary Partners, LLC79,758$13.6M1.13%+806+1.0%Added
South State Corp.79,379$13.5M0.62%+1,711+2.2%Added
Close Asset Management Ltd79,164$13.5M0.39%+3,676+4.9%Added
Meiji Yasuda Life Insurance Co79,168$13.5M0.27%+3,426+4.5%Added
New Age Alpha Advisors, LLC79,126$13.5M0.60%+33,413+73.1%Added
BTC Capital Management, Inc.79,089$13.5M1.23%+3,207+4.2%Added
Camden National Bank79,072$13.5M2.00%−2,607−3.2%Reduced
Farther Finance Advisors, LLC78,990$13.5M0.34%+32,485+69.9%Added
Accurate Wealth Management, LLC80,678$13.5M2.57%+53,758+199.7%Added
Ramsay, Stattman, Vela & Price, Inc.79,008$13.5M2.56%+5,814+7.9%Added
PFG Advisors79,006$13.5M0.75%+23,380+42.0%Added
Sonora Investment Management Group, LLC78,982$13.5M1.07%−476−0.6%Reduced
Livforsakringsbolaget Skandia, Omsesidigt78,620$13.4M0.76%−2,000−2.5%Reduced
WSFS Capital Management, LLC78,539$13.4M0.80%−13,226−14.4%Reduced
Biondo Investment Advisors, LLC78,416$13.4M1.90%+1,178+1.5%Added
Dakota Wealth Management78,284$13.3M0.31%−25,626−24.7%Reduced
Heritage Investors Management Corp78,165$13.3M0.46%−70−0.1%Reduced
Voloridge Investment Management, LLC78,159$13.3M0.05%−130,841−62.6%Reduced
Spears Abacus Advisors LLC77,954$13.3M0.29%+6,567+9.2%Added
Douglass Winthrop Advisors, LLC77,626$13.2M0.25%−5,510−6.6%Reduced
Woodstock Corp77,504$13.2M1.30%−2,484−3.1%Reduced
Ritholtz Wealth Management77,292$13.2M0.39%−1,026−1.3%Reduced
Cidel Asset Management Inc76,747$13.1M0.85%−1,993−2.5%Reduced
Johnson Financial Group, Inc.76,684$13.1M0.64%+618+0.8%Added