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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q1 2025

Institutional positions in Procter & Gamble Co as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,026
+78 vs. Q4 2024
Shares held
1.61B
+23.3M (+1.5%) vs. Q4 2024
Total value
$274.0B
+$8.40B (+3.2%) vs. Q4 2024
New holders
204
1,700 more added
Sold out
126
1,683 more reduced

68 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2025: 4,027 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,296 institutionsQ2 2022: 3,262 institutionsQ3 2022: 3,201 institutionsQ4 2022: 3,406 institutionsQ1 2023: 3,385 institutionsQ2 2023: 3,418 institutionsQ3 2023: 3,412 institutionsQ4 2023: 3,588 institutionsQ1 2024: 3,658 institutionsQ2 2024: 3,664 institutionsQ3 2024: 3,730 institutionsQ4 2024: 4,017 institutionsQ1 2025: 4,027 institutionsQ2 2025: 3,968 institutionsQ3 2025: 3,907 institutionsQ4 2025: 4,048 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,042 institutions
Value heldQ1 2025: $274.0B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,042$239.0B
Q1 20264,027$230.9B
Q4 20254,048$229.1B
Q3 20253,907$240.7B
Q2 20253,968$255.3B
Q1 20254,027$274.0B
Q4 20244,017$268.0B
Q3 20243,730$274.8B
Q2 20243,664$261.8B
Q1 20243,658$254.9B
Q4 20233,588$226.9B
Q3 20233,412$223.8B
Q2 20233,418$231.7B
Q1 20233,385$226.4B
Q4 20223,406$230.3B
Q3 20223,201$191.5B
Q2 20223,262$220.9B
Q1 20223,296$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q1 2025

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2024.

Institutions holding PG in Q1 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Welch Group, LLC333,073$56.0M2.46%+6,925+2.1%Added
Mediolanum International Funds Ltd326,054$54.8M0.76%+4,134+1.3%Added
Sequoia Financial Advisors, LLC317,814$54.2M0.42%+25,194+8.6%Added
Yousif Capital Management, LLC316,916$54.0M0.63%−7,939−2.4%Reduced
Eastern Bank315,337$53.7M1.05%−4,459−1.4%Reduced
Federation des caisses Desjardins du Quebec312,136$53.2M0.26%+27,335+9.6%Added
Mirae Asset Global Investments Co., Ltd.313,746$52.7M0.22%+46,717+17.5%Added
Whittier Trust Co307,537$52.4M0.73%−2,108−0.7%Reduced
Allspring Global Investments Holdings, LLC306,249$52.2M0.09%−37,182−10.8%Reduced
Groupama Asset Managment310,078$52.1M1.04%−9,087−2.8%Reduced
Cullen/Frost Bankers, Inc.305,704$52.1M0.73%−3,463−1.1%Reduced
Vaughan David Investments LLC303,317$51.7M1.21%+2,139+0.7%Added
Regions Financial Corp301,580$51.4M0.38%−15,975−5.0%Reduced
TCW Group Inc299,593$51.1M0.46%+166,968+125.9%Added
Glenview Trust Co299,314$51.0M0.99%−2,436−0.8%Reduced
United Services Automobile Association302,674$50.9M1.57%−42,501−12.3%Reduced
Peapack Gladstone Financial Corp298,351$50.8M0.75%−3,297−1.1%Reduced
Nissay Asset Management Corp296,216$50.5M0.33%−19,010−6.0%Reduced
Steward Partners Investment Advisory, LLC294,962$50.3M0.44%+3,758+1.3%Added
Massmutual Trust Co FSB293,480$50.0M1.45%+8,477+3.0%Added
Formidable Asset Management, LLC293,368$50.0M8.36%+963+0.3%Added
Warren Averett Asset Management, LLC292,519$49.9M0.61%+26,646+10.0%Added
Jacobs Levy Equity Management, Inc292,433$49.8M0.20%+292,433New
Umb Bank N A291,405$49.7M0.82%−1,037−0.4%Reduced
Erste Asset Management GmbH366,037$49.6M0.64%+75,109+25.8%Added
RE Advisers Corp290,800$49.6M1.21%+49,500+20.5%Added
Allworth Financial LP309,615$49.4M0.28%+12,607+4.2%Added
Bokf, NA287,187$48.9M0.87%−5,041−1.7%Reduced
JustInvest LLC286,103$48.8M0.72%+11,481+4.2%Added
GWM Advisors LLC282,736$48.2M0.29%+11,693+4.3%Added
SRB Corp280,762$47.8M3.12%00.0%Unchanged
Davis R M Inc279,245$47.6M0.95%+19,716+7.6%Added
Scopus Asset Management, L.P.278,750$47.5M1.72%+278,750New
Natixis279,588$47.5M0.28%−65,208−18.9%Reduced
AIA Group Ltd278,348$47.4M1.17%−38,656−12.2%Reduced
Atlas Capital Advisors LLC275,506$47.0M5.87%−4,763−1.7%Reduced
Mutual of America Capital Management LLC272,840$46.5M0.54%−9,438−3.3%Reduced
Adviser Investments LLC272,727$46.5M0.59%+808+0.3%Added
Teachers Retirement System of the State of Kentucky272,132$46.4M0.42%+7,502+2.8%Added
Mather Group, LLC.270,716$46.1M0.53%+101,498+60.0%Added
HB Wealth Management, LLC267,664$45.6M0.38%+51,071+23.6%Added
Union Bancaire Privee, UBP SA273,705$45.6M0.89%−32,943−10.7%Reduced
Thrivent Financial for Lutherans267,462$45.4M0.10%−135,109−33.6%Reduced
Illinois Municipal Retirement Fund266,428$45.4M0.66%+12,905+5.1%Added
Smith Chas P & Associates Pa Cpas264,107$45.0M2.62%+1,182+0.4%Added
Cullinan Associates Inc262,664$44.8M3.16%+650+0.2%Added
Squarepoint Ops LLC261,310$44.5M0.11%−830,304−76.1%Reduced
ASR Vermogensbeheer N.V.259,988$44.3M0.66%+259,988New
Wesbanco Bank Inc254,391$43.4M1.50%+2,704+1.1%Added
Gradient Investments LLC253,326$43.2M0.87%+18,535+7.9%Added
Vontobel Holding Ltd.253,250$43.2M0.16%+20,746+8.9%Added
Triodos Investment Management BV255,195$42.9M3.52%−2,200−0.9%Reduced
First Horizon Advisors, Inc.249,284$42.5M1.20%+3,820+1.6%Added
Washington Trust Bank249,031$42.4M4.25%−700−0.3%Reduced
Avantax Advisory Services, Inc.248,379$42.3M0.26%+10,507+4.4%Added
Park National Corp247,737$42.2M1.55%−12,662−4.9%Reduced
Ninety One UK Ltd247,357$42.2M0.12%−51,328−17.2%Reduced
First Manhattan Co245,867$41.9M0.12%−6,938−2.7%Reduced
Distillate Capital Partners LLC242,435$41.3M2.12%−10,660−4.2%Reduced
Prospera Financial Services Inc242,126$41.3M0.95%+12,136+5.3%Added
Impax Asset Management Group plc241,842$41.2M0.25%−57,740−19.3%Reduced
Aptus Capital Advisors, LLC241,826$41.2M0.47%+27,175+12.7%Added
First Financial Bank - Trust Division240,296$41.0M3.97%−8,114−3.3%Reduced
Associated Banc-Corp239,910$40.9M1.25%−4,311−1.8%Reduced
Waters Parkerson & Co., LLC237,845$40.5M2.16%−2,199−0.9%Reduced
Choate Investment Advisors237,141$40.4M1.00%−1,427−0.6%Reduced
Delta Asset Management LLC234,913$40.0M3.80%−3,779−1.6%Reduced
Elo Mutual Pension Insurance Co233,002$39.7M0.89%+18,572+8.7%Added
United Capital Financial Advisers, LLC231,950$39.5M0.34%−48,147−17.2%Reduced
CORDA Investment Management, LLC.231,707$39.5M3.14%−3,244−1.4%Reduced
Roberts Foundation231,472$39.4M25.44%+1,410+0.6%Added
Ingalls & Snyder LLC231,408$39.4M1.30%−2,282−1.0%Reduced
Pinnacle Associates Ltd228,203$38.9M0.57%+3,825+1.7%Added
Haverford Trust Co227,247$38.7M0.39%−2,786−1.2%Reduced
HS Management Partners, LLC227,120$38.7M3.13%−4,425−1.9%Reduced
Dai-Ichi Life Insurance Company, Ltd227,019$38.7M1.13%−7,209−3.1%Reduced
HM Payson & Co226,821$38.7M0.68%−3,277−1.4%Reduced
Wealthfront Advisers LLC226,574$38.6M0.10%+9,645+4.4%Added
Kovitz Investment Group Partners, LLC225,795$38.5M0.19%−936−0.4%Reduced
Harbour Investments, Inc.224,870$38.3M1.10%+9,582+4.5%Added
Prime Capital Investment Advisors, LLC222,654$37.9M0.44%+66,445+42.5%Added
Ancora Advisors, LLC221,801$37.8M0.84%+1,934+0.9%Added
Avanza Fonder AB222,882$37.8M1.24%−26,867−10.8%Reduced
Berkshire Asset Management LLC235,780$37.5M1.79%−836−0.4%Reduced
McDaniel Terry & Co218,572$37.2M3.26%−4,478−2.0%Reduced
Hemenway Trust Co LLC218,020$37.2M3.03%+8,065+3.8%Added
Bradley Foster & Sargent Inc217,830$37.1M0.64%−12,210−5.3%Reduced
Virginia Retirement Systems Et Al217,500$37.1M0.28%+217,500New
Clearstead Advisors, LLC217,379$37.0M0.57%+3,343+1.6%Added
Edmond de Rothschild Holding S.A.215,642$36.7M0.65%+179,189+491.6%Added
Conning Inc.214,328$36.5M1.28%−11,096−4.9%Reduced
Martingale Asset Management L P213,808$36.4M0.93%−17,018−7.4%Reduced
Central Trust Co212,810$36.3M0.89%−494−0.2%Reduced
Rakuten Investment Management, Inc.214,603$36.1M0.17%+214,603New
Capital Investment Advisors, LLC211,461$36.0M0.71%+1,755+0.8%Added
Lord, Abbett & Co. LLC211,406$36.0M0.13%00.0%Unchanged
Badgley Phelps Wealth Managers, LLC210,227$35.8M0.86%−330.0%Reduced
Stone House Investment Management, LLC208,898$35.6M7.22%+58,175+38.6%Added
Dearborn Partners LLC208,225$35.5M1.70%+140,004+205.2%Added
D.A. Davidson & Co.206,200$35.1M0.28%+10,258+5.2%Added