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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q1 2025

Institutional positions in Procter & Gamble Co as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,026
+78 vs. Q4 2024
Shares held
1.61B
+23.3M (+1.5%) vs. Q4 2024
Total value
$274.0B
+$8.40B (+3.2%) vs. Q4 2024
New holders
204
1,700 more added
Sold out
126
1,683 more reduced

68 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2025: 4,027 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,296 institutionsQ2 2022: 3,262 institutionsQ3 2022: 3,201 institutionsQ4 2022: 3,406 institutionsQ1 2023: 3,385 institutionsQ2 2023: 3,418 institutionsQ3 2023: 3,412 institutionsQ4 2023: 3,588 institutionsQ1 2024: 3,658 institutionsQ2 2024: 3,664 institutionsQ3 2024: 3,730 institutionsQ4 2024: 4,017 institutionsQ1 2025: 4,027 institutionsQ2 2025: 3,968 institutionsQ3 2025: 3,907 institutionsQ4 2025: 4,048 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,042 institutions
Value heldQ1 2025: $274.0B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,042$239.0B
Q1 20264,027$230.9B
Q4 20254,048$229.1B
Q3 20253,907$240.7B
Q2 20253,968$255.3B
Q1 20254,027$274.0B
Q4 20244,017$268.0B
Q3 20243,730$274.8B
Q2 20243,664$261.8B
Q1 20243,658$254.9B
Q4 20233,588$226.9B
Q3 20233,412$223.8B
Q2 20233,418$231.7B
Q1 20233,385$226.4B
Q4 20223,406$230.3B
Q3 20223,201$191.5B
Q2 20223,262$220.9B
Q1 20223,296$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q1 2025

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2024.

Institutions holding PG in Q1 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Barnes Wealth Management Group, Inc2,178$371.2K0.24%+36+1.7%Added
Pension & Wealth Management Advisors, Inc.2,179$371.4K0.14%−198−8.3%Reduced
Fishman Jay A Ltd2,180$371.5K0.04%−220−9.2%Reduced
Beacon Harbor Wealth Advisors, Inc.2,181$371.7K0.09%00.0%Unchanged
Watchman Group, Inc.2,183$372.0K0.10%−14,836−87.2%Reduced
Rempart Asset Management Inc.2,188$372.9K0.08%+100+4.8%Added
Aua Capital Management, LLC2,199$374.8K0.24%00.0%Unchanged
Edgewood Management LLC2,200$374.9K0.00%00.0%Unchanged
Mitsubishi UFJ Asset Management (UK) Ltd.2,200$375.0K0.20%−1,300−37.1%Reduced
Compton Financial Group, LLC2,204$375.6K0.11%+3+0.1%Added
Paragon Capital Management LLC2,205$375.8K0.22%−163−6.9%Reduced
Michels Family Financial, LLC2,212$376.9K0.34%+68+3.2%Added
Monterey Private Wealth, Inc.2,213$377.1K0.11%−22−1.0%Reduced
Optima Capital LLC2,214$377.4K0.24%+7+0.3%Added
Maripau Wealth Management LLC2,215$377.5K0.22%+750+51.2%Added
Total Clarity Wealth Management, Inc.2,254$377.8K0.12%00.0%Unchanged
Twin Peaks Wealth Advisors, LLC2,246$378.4K0.17%+139+6.6%Added
Tandem Wealth Advisors LLC2,222$378.7K0.20%+313+16.4%Added
Bedell Frazier Investment Counseling, LLC2,223$378.8K0.10%+50+2.3%Added
Stonehaven Wealth & Tax Solutions, LLC2,223$378.8K0.40%+79+3.7%Added
Consilio Wealth Advisors, LLC2,224$379.0K0.16%+4+0.2%Added
apricus wealth, LLC2,225$379.3K0.23%−138−5.8%Reduced
Orser Capital Management, LLC2,232$380.4K0.30%00.0%Unchanged
Leigh Baldwin & Co., LLC2,237$381.4K0.31%−224−9.1%Reduced
Talon Private Wealth, LLC2,241$381.9K0.05%+2,227+15,907.1%Added
First Financial Group Corp2,241$382.0K0.43%−73−3.2%Reduced
Five Oceans Advisors2,246$382.8K0.18%00.0%Unchanged
Plan Group Financial, LLC2,247$382.9K0.14%−1,272−36.1%Reduced
Roble, Belko & Company, Inc2,250$383.0K0.06%00.0%Unchanged
Augustine Asset Management Inc2,250$383.4K0.11%−689−23.4%Reduced
Yarger Wealth Strategies, LLC2,254$384.2K0.22%+149+7.1%Added
LJI Wealth Management, LLC2,259$385.0K0.08%−63−2.7%Reduced
Beaumont Asset Management, L.L.C.2,260$385.1K0.23%−2,236−49.7%Reduced
Madrona Financial Services, LLC2,265$386.0K0.11%−11−0.5%Reduced
Okabena Investment Services Inc2,269$386.7K0.10%+1,074+89.9%Added
Oxler Private Wealth LLC2,271$387.0K0.14%+10+0.4%Added
Arcadia Investment Management Corp2,275$387.7K0.07%00.0%Unchanged
VisionPoint Advisory Group, LLC2,278$388.2K0.13%+546+31.5%Added
Cadent Capital Advisors, LLC2,282$388.9K0.15%+381+20.0%Added
Centennial Bank2,287$389.8K0.19%−10−0.4%Reduced
Acorn Financial Advisory Services Inc2,291$390.5K0.07%−25−1.1%Reduced
Provident Investment Management, Inc.2,295$391.1K0.04%00.0%Unchanged
Fourth Dimension Wealth, LLC2,298$391.7K0.19%+311+15.7%Added
Range Financial Group LLC2,300$391.9K0.17%+73+3.3%Added
Cohen & Steers, Inc.2,300$392.0K0.00%+1,148+99.7%Added
Pinnacle Financial Group, LLC2,318$395.0K0.14%+30+1.3%Added
Red Mountain Financial, LLC2,318$395.1K0.48%+157+7.3%Added
Woodley Farra Manion Portfolio Management Inc2,320$395.3K0.02%−728−23.9%Reduced
Oregon Pacific Wealth Management, LLC2,320$395.4K0.40%+370+19.0%Added
Main Street Group, LTD2,323$395.8K0.15%+84+3.8%Added
Sustainable Insight Capital Management, LLC2,323$395.9K0.20%+500+27.4%Added
Eagle Wealth Strategies LLC2,325$396.3K0.24%−143−5.8%Reduced
Veridan Wealth LLC2,326$396.4K0.18%+37+1.6%Added
Prairie Sky Financial Group LLC2,328$396.7K0.24%00.0%Unchanged
LBMC Investment Advisors, LLC2,328$396.7K0.03%+174+8.1%Added
Sym Financial Corp2,329$396.9K0.05%−328−12.3%Reduced
WealthPLAN Partners, LLC2,330$397.0K0.06%−601−20.5%Reduced
Brown Wealth Management, LLC2,333$397.6K0.14%−277−10.6%Reduced
Founders Capital Management2,342$399.1K0.26%−100−4.1%Reduced
TruNorth Capital Management, LLC2,343$399.3K0.10%+1,803+333.9%Added
Rise Advisors, LLC2,345$399.6K0.18%+690+41.7%Added
Kooman & Associates2,348$400.1K0.15%−97−4.0%Reduced
Symphony Financial Services, Inc.2,353$401.0K0.26%−11−0.5%Reduced
Centricity Wealth Management, LLC2,354$401.2K0.36%00.0%Unchanged
Aspen Grove Capital, LLC2,359$402.0K0.08%−222−8.6%Reduced
SFE Investment Counsel2,365$403.0K0.08%+2,365New
Amarillo National Bank2,368$403.6K0.08%00.0%Unchanged
Longfellow Investment Management Co LLC2,376$404.9K0.10%00.0%Unchanged
Correct Capital Wealth Management2,387$406.8K0.08%−396−14.2%Reduced
Verus Financial Partners, Inc.2,415$406.9K0.05%−36−1.5%Reduced
Hanlon Investment Management, Inc.2,391$407.4K0.31%−688−22.3%Reduced
Clearview Wealth Advisors LLC2,391$407.5K0.30%−58−2.4%Reduced
Carmel Capital Partners, LLC2,394$408.0K0.16%+270+12.7%Added
Gibson Capital, LLC2,398$408.6K0.09%+540+29.1%Added
McLean Asset Management Corp2,581$408.8K0.14%−148−5.4%Reduced
Enhancing Capital LLC2,400$409.0K0.33%00.0%Unchanged
Talisman Wealth Advisors LLC2,404$409.8K0.42%−168−6.5%Reduced
KRS Capital Management, LLC2,413$411.3K0.33%−277−10.3%Reduced
Keystone Wealth Services, LLC2,423$413.0K0.11%−109−4.3%Reduced
REDW Wealth LLC2,431$414.3K0.15%+241+11.0%Added
Howard Financial Services, Ltd.2,431$414.3K0.06%+184+8.2%Added
Pachira Investments Inc.2,470$415.1K0.29%+30+1.2%Added
Tranquility Partners, LLC2,440$415.8K0.16%+50+2.1%Added
OneAscent Investment Solutions LLC2,439$416.0K0.49%+2,439New
Mindset Wealth Management, LLC2,446$416.8K0.16%+735+43.0%Added
Marex Group plc2,448$417.2K0.01%+191+8.5%Added
Bellevue Asset Management, LLC2,449$417.4K0.23%+3+0.1%Added
Canal Capital Management, LLC2,450$417.5K0.07%−379−13.4%Reduced
Avondale Wealth Management2,450$417.5K0.26%−750−23.4%Reduced
Sentinus, LLC2,456$418.6K0.12%+51+2.1%Added
Bullseye Investment Management, LLC2,463$419.8K0.26%+2,463New
Keyvantage Wealth, LLC2,466$420.2K0.20%−125−4.8%Reduced
Red Wave Investments LLC2,467$420.5K0.15%−43−1.7%Reduced
Gateway Wealth Partners, LLC2,481$422.9K0.10%+32+1.3%Added
Capital Market Strategies LLC2,483$423.1K0.28%−1,161−31.9%Reduced
Napatree Capital LLC2,486$423.6K0.24%+339+15.8%Added
Seed Wealth Management, Inc.2,486$423.7K0.34%00.0%Unchanged
Towarzystwo Funduszy Inwestycyjnych Pzu SA2,490$424.3K0.14%+275+12.4%Added
Matrix Asset Advisors Inc2,495$425.2K0.05%+310+14.2%Added
North Capital, Inc.2,496$425.4K0.40%+2,496New