Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q4 2024
Institutional positions in Procter & Gamble Co as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,017
- +359 vs. Q3 2024
- Shares held
- 1.60B
- +18.3M (+1.2%) vs. Q3 2024
- Total value
- $268.0B
- −$5.16B (−1.9%) vs. Q3 2024
- New holders
- 479
- 1,590 more added
- Sold out
- 120
- 1,521 more reduced
72 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,042 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,048 | $229.1B |
| Q3 2025 | 3,907 | $240.7B |
| Q2 2025 | 3,968 | $255.3B |
| Q1 2025 | 4,027 | $274.0B |
| Q4 2024 | 4,017 | $268.0B |
| Q3 2024 | 3,730 | $274.8B |
| Q2 2024 | 3,664 | $261.8B |
| Q1 2024 | 3,658 | $254.9B |
| Q4 2023 | 3,588 | $226.9B |
| Q3 2023 | 3,412 | $223.8B |
| Q2 2023 | 3,418 | $231.7B |
| Q1 2023 | 3,385 | $226.4B |
| Q4 2022 | 3,406 | $230.3B |
| Q3 2022 | 3,201 | $191.5B |
| Q2 2022 | 3,262 | $220.9B |
| Q1 2022 | 3,296 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q4 2024
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Team Financial Group, LLC | 1,727 | $289.5K | 0.17% | −884−33.9% | Reduced |
| Renasant Bank | 1,728 | $289.7K | 0.19% | −20−1.1% | Reduced |
| Sugar Maple Asset Management, LLC | 1,730 | $290.0K | 0.22% | 00.0% | Unchanged |
| Michael B. Yongue | 1,732 | $290.4K | 0.23% | 00.0% | Unchanged |
| R.m.sincerbeaux Capital Management LLC | 1,736 | $291.0K | 0.17% | 00.0% | Unchanged |
| Warm Springs Advisors Inc. | 1,741 | $291.9K | 0.27% | +1,741 | New |
| Breakthru Advisory Services, LLC | 1,744 | $292.4K | 0.26% | +1,744 | New |
| Opinicus Capital, Inc. | 1,747 | $292.9K | 0.25% | +4+0.2% | Added |
| Fonville Wealth Management LLC | 1,748 | $293.0K | 0.10% | −4−0.2% | Reduced |
| Briaud Financial Planning, Inc | 1,748 | $293.0K | 0.12% | 00.0% | Unchanged |
| Tull Financial Group, Inc. | 1,753 | $293.9K | 0.18% | +234+15.4% | Added |
| PKS Advisory Services, LLC | 1,755 | $294.3K | 0.08% | +1,755 | New |
| TCP Asset Management, LLC | 1,756 | $294.4K | 0.06% | +48+2.8% | Added |
| L.K. Benson & Company, P.C. | 1,760 | $295.1K | 0.21% | +1,760 | New |
| Adamsbrown Wealth Consultants LLC | 1,765 | $295.9K | 0.10% | −1−0.1% | Reduced |
| Tandem Capital Management Corp | 1,766 | $296.1K | 0.16% | 00.0% | Unchanged |
| Capital Performance Advisors LLP | 1,767 | $296.3K | 0.09% | +217+14.0% | Added |
| Carderock Capital Management Inc | 1,770 | $296.7K | 0.07% | +1,770 | New |
| Members Capital Advisors Inc | 1,772 | $297.1K | 0.27% | 00.0% | Unchanged |
| SGL Investment Advisors, Inc. | 1,754 | $297.4K | 0.15% | +251+16.7% | Added |
| Gradient Capital Advisors, LLC | 1,780 | $298.4K | 0.10% | +25+1.4% | Added |
| Iron Horse Wealth Management, LLC | 1,784 | $299.0K | 0.10% | +70+4.1% | Added |
| Bank of Stockton | 1,786 | $299.4K | 0.09% | −16−0.9% | Reduced |
| First Bank & Trust | 1,792 | $300.4K | 0.06% | −355−16.5% | Reduced |
| DGS Capital Management, LLC | 1,793 | $300.6K | 0.08% | +251+16.3% | Added |
| City National Bank of Florida | 1,795 | $300.9K | 0.27% | +1,795 | New |
| Bamco Inc | 1,796 | $301.1K | 0.00% | 00.0% | Unchanged |
| Bernardo Wealth Planning LLC | 1,900 | $301.3K | 0.07% | +18+1.0% | Added |
| Summit Financial Wealth Advisors, LLC | 1,786 | $301.4K | 0.06% | 00.0% | Unchanged |
| American Financial Advisors, LLC | 1,799 | $301.6K | 0.04% | −115−6.0% | Reduced |
| Nexus Investment Management ULC | 1,800 | $301.8K | 0.03% | 00.0% | Unchanged |
| Cove Private Wealth, LLC | 1,800 | $301.8K | 0.18% | 00.0% | Unchanged |
| Benchmark Financial Wealth Advisors, LLC | 1,801 | $301.9K | 0.10% | −31−1.7% | Reduced |
| Legacy Solutions, LLC | 1,801 | $301.9K | 0.33% | +1,801 | New |
| First International Bank & Trust | 1,803 | $302.3K | 0.10% | −78−4.1% | Reduced |
| Peninsula Wealth, LLC | 1,803 | $302.3K | 0.05% | +315+21.2% | Added |
| Prosperitas Financial LLC | 1,805 | $302.6K | 0.15% | +4+0.2% | Added |
| Human Investing LLC | 1,806 | $302.7K | 0.05% | 00.0% | Unchanged |
| Kiely Wealth Advisory Group, Inc. | 1,808 | $302.9K | 0.19% | 00.0% | Unchanged |
| Ulland Investment Advisors, LLC | 1,805 | $303.0K | 0.19% | 00.0% | Unchanged |
| Abel Hall, LLC | 1,810 | $303.4K | 0.19% | +275+17.9% | Added |
| Waterfront Wealth Inc. | 1,814 | $304.1K | 0.07% | −85−4.5% | Reduced |
| Hardin Capital Partners, LLC | 1,814 | $304.2K | 0.18% | +1+0.1% | Added |
| Victory Financial Group, LLC | 1,815 | $304.3K | 0.08% | +1,815 | New |
| Apollon Financial, LLC | 1,817 | $304.6K | 0.08% | +53+3.0% | Added |
| Ridgepath Capital Management LLC | 1,817 | $304.7K | 0.14% | +9+0.5% | Added |
| Sustainable Insight Capital Management, LLC | 1,823 | $305.6K | 0.13% | −100−5.2% | Reduced |
| Trellis Wealth Advisors LLC | 1,825 | $306.0K | 0.15% | 00.0% | Unchanged |
| Hidden Cove Wealth Management, LLC | 1,826 | $306.1K | 0.25% | +1,826 | New |
| Terra Nova Asset Management LLC | 1,826 | $306.2K | 0.23% | +1+0.1% | Added |
| Sippican Capital Advisors | 1,827 | $306.3K | 0.22% | 00.0% | Unchanged |
| Kiker Wealth Management, LLC | 1,827 | $306.3K | 0.25% | +1,827 | New |
| Seldon Capital LP | 1,828 | $306.5K | 0.13% | 00.0% | Unchanged |
| Sanctuary Wealth Management, L.L.C. | 1,831 | $307.0K | 0.20% | +51+2.9% | Added |
| Independent Wealth Network Inc. | 1,832 | $307.1K | 0.12% | +82+4.7% | Added |
| Jackson Thornton Asset Management, LLC | 1,835 | $307.6K | 0.04% | +628+52.0% | Added |
| Maryland Capital Advisors Inc. | 1,837 | $308.0K | 0.14% | −324−15.0% | Reduced |
| Claret Asset Management Corp | 1,836 | $308.0K | 0.05% | +39+2.2% | Added |
| ShankerValleau Wealth Advisors, Inc. | 1,841 | $308.6K | 0.10% | +375+25.6% | Added |
| Lipe & Dalton | 1,850 | $310.0K | 0.16% | −100−5.1% | Reduced |
| Meridian Financial, LLC | 1,855 | $310.9K | 0.21% | −475−20.4% | Reduced |
| Avaii Wealth Management, LLC | 1,857 | $311.3K | 0.15% | −32−1.7% | Reduced |
| Gibson Capital, LLC | 1,858 | $311.6K | 0.06% | +5+0.3% | Added |
| Cary Street Partner Investment Advisory LLC | 1,860 | $311.8K | 0.20% | −154,687−98.8% | Reduced |
| Avantra Family Wealth, Inc. | 1,862 | $312.1K | 0.29% | +1,862 | New |
| Hobbs Group Advisors, LLC | 1,862 | $312.2K | 0.12% | −8−0.4% | Reduced |
| Atala Financial Inc | 1,866 | $312.8K | 0.22% | +1,866 | New |
| US Asset Management LLC | 1,866 | $313.0K | 0.28% | −23−1.2% | Reduced |
| Cornerstone Advisors Asset Management, LLC | 1,870 | $313.5K | 0.07% | +8+0.4% | Added |
| Motive Wealth Advisors | 1,870 | $313.5K | 0.17% | +314+20.2% | Added |
| Fiducient Advisors LLC | 1,871 | $313.7K | 0.04% | −76−3.9% | Reduced |
| Murphy & Mullick Capital Management Corp | 1,874 | $314.1K | 0.29% | +1,874 | New |
| Fullcircle Wealth LLC | 1,843 | $315.2K | 0.13% | +267+16.9% | Added |
| Panoramic Capital Partners, LLC | 1,883 | $315.7K | 0.28% | +1,883 | New |
| Collective Family Office LLC | 1,886 | $316.2K | 0.09% | 00.0% | Unchanged |
| JMG Financial Group, Ltd. | 1,887 | $316.3K | 0.01% | 00.0% | Unchanged |
| Legacy Financial Group, Inc. | 1,888 | $316.5K | 0.10% | 00.0% | Unchanged |
| Planning Directions Inc | 1,889 | $316.7K | 0.18% | −49−2.5% | Reduced |
| Bourne Lent Asset Management Inc | 1,891 | $317.0K | 0.12% | 00.0% | Unchanged |
| Sierra Ocean, LLC | 1,891 | $317.0K | 0.26% | +1,891 | New |
| Miramar Capital, LLC | 1,892 | $317.2K | 0.08% | 00.0% | Unchanged |
| Measured Wealth Private Client Group, LLC | 1,896 | $317.9K | 0.10% | −67−3.4% | Reduced |
| Thoma Capital Management LLC | 1,897 | $318.1K | 0.22% | +1,897 | New |
| Provenance Wealth Advisors, LLC | 1,899 | $318.4K | 0.04% | 00.0% | Unchanged |
| Cadent Capital Advisors, LLC | 1,901 | $318.7K | 0.11% | +5+0.3% | Added |
| Elite Life Management LLC | 1,902 | $318.9K | 0.94% | +17+0.9% | Added |
| Richardson Financial Services Inc. | 1,914 | $319.8K | 0.22% | +37+2.0% | Added |
| Family Investment Center, Inc. | 1,908 | $319.9K | 0.08% | 00.0% | Unchanged |
| Tandem Wealth Advisors LLC | 1,909 | $320.0K | 0.16% | −767−28.7% | Reduced |
| Lifelong Wealth Advisors, Inc. | 1,914 | $320.9K | 0.14% | +1,914 | New |
| Paces Ferry Wealth Advisors, LLC | 1,919 | $321.7K | 0.16% | −70−3.5% | Reduced |
| Howard Wealth Management, LLC | 1,920 | $321.9K | 0.17% | −5−0.3% | Reduced |
| Eclectic Associates Inc | 1,920 | $322.0K | 0.10% | −78−3.9% | Reduced |
| Graney & King, LLC | 1,923 | $322.4K | 0.24% | +1,923 | New |
| Rbo & Co LLC | 1,923 | $322.4K | 0.05% | 00.0% | Unchanged |
| Sharkey, Howes & Javer | 1,926 | $322.9K | 0.05% | +338+21.3% | Added |
| PCG Wealth Advisors, LLC | 1,929 | $323.4K | 0.12% | +7+0.4% | Added |
| Cascades Capital Asset Management, LLC | 1,933 | $324.1K | 0.17% | +3+0.2% | Added |
| Strategies Wealth Advisors, LLC | 1,908 | $324.1K | 0.04% | +1,908 | New |
| RE Dickinson Investment Advisors, LLC | 1,938 | $324.9K | 0.18% | 00.0% | Unchanged |