Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q1 2024
Institutional positions in Procter & Gamble Co as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 3,657
- +116 vs. Q4 2023
- Shares held
- 1.58B
- +31.8M (+2.1%) vs. Q4 2023
- Total value
- $254.9B
- +$29.0B (+12.8%) vs. Q4 2023
- New holders
- 233
- 1,396 more added
- Sold out
- 117
- 1,644 more reduced
46 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,042 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,048 | $229.1B |
| Q3 2025 | 3,907 | $240.7B |
| Q2 2025 | 3,968 | $255.3B |
| Q1 2025 | 4,027 | $274.0B |
| Q4 2024 | 4,017 | $268.0B |
| Q3 2024 | 3,730 | $274.8B |
| Q2 2024 | 3,664 | $261.8B |
| Q1 2024 | 3,658 | $254.9B |
| Q4 2023 | 3,588 | $226.9B |
| Q3 2023 | 3,412 | $223.8B |
| Q2 2023 | 3,418 | $231.7B |
| Q1 2023 | 3,385 | $226.4B |
| Q4 2022 | 3,406 | $230.3B |
| Q3 2022 | 3,201 | $191.5B |
| Q2 2022 | 3,262 | $220.9B |
| Q1 2022 | 3,296 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q1 2024
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Capital Advisors, Ltd. LLC | 3,581 | $581.0K | 0.08% | −100−2.7% | Reduced |
| Hoese & Co LLP | 3,659 | $581.6K | 0.53% | −410−10.1% | Reduced |
| Three Bridge Wealth Advisors, LLC | 3,596 | $583.5K | 0.23% | −308−7.9% | Reduced |
| Pingora Partners LLC | 3,597 | $583.6K | 0.43% | +100+2.9% | Added |
| Nvest Financial, LLC | 3,601 | $584.2K | 0.39% | +170+5.0% | Added |
| Mosley Wealth Management | 3,601 | $584.3K | 0.55% | −64−1.7% | Reduced |
| Atalanta Sosnoff Capital, LLC | 3,606 | $585.1K | 0.01% | −960−21.0% | Reduced |
| Contravisory Investment Management, Inc. | 3,607 | $585.2K | 0.13% | −40,080−91.7% | Reduced |
| Vantage Financial Partners, LLC | 3,617 | $586.9K | 0.16% | +692+23.7% | Added |
| FSA Wealth Management LLC | 3,619 | $587.1K | 0.26% | +15+0.4% | Added |
| Johnson Bixby & Associates, LLC | 3,624 | $588.0K | 0.10% | −89−2.4% | Reduced |
| First Citizens Financial Corp | 3,627 | $588.5K | 0.35% | +46+1.3% | Added |
| Baker Ellis Asset Management LLC | 3,627 | $588.5K | 0.09% | +559+18.2% | Added |
| Omnia Family Wealth, LLC | 3,629 | $588.8K | 0.28% | +217+6.4% | Added |
| Ellsworth Advisors, LLC | 3,796 | $589.6K | 0.17% | +160+4.4% | Added |
| Financial Management Professionals, Inc. | 3,635 | $590.0K | 0.09% | +273+8.1% | Added |
| Bouchey Financial Group Ltd | 3,637 | $590.2K | 0.06% | −155−4.1% | Reduced |
| Private Capital Management LLC | 3,639 | $590.4K | 0.13% | −239−6.2% | Reduced |
| Vertex Planning Partners, LLC | 3,645 | $591.4K | 0.16% | −412−10.2% | Reduced |
| Elgethun Capital Management | 3,690 | $592.3K | 0.15% | +15+0.4% | Added |
| Beverly Hills Private Wealth, LLC | 3,651 | $592.4K | 0.14% | −951−20.7% | Reduced |
| Pathway Financial Advisors LLC | 3,654 | $592.9K | 0.16% | −5−0.1% | Reduced |
| Tradition Wealth Management, LLC | 3,654 | $592.9K | 0.06% | +20+0.6% | Added |
| Pettinga Financial Advisors, LLC | 3,660 | $593.8K | 0.15% | 00.0% | Unchanged |
| Traveka Wealth, LLC | 3,668 | $595.2K | 0.28% | −5,599−60.4% | Reduced |
| Eight 31 Financial LLC | 3,671 | $595.6K | 0.37% | −1,305−26.2% | Reduced |
| Williamson Legacy Group, LLC | 3,672 | $595.7K | 0.46% | −6−0.2% | Reduced |
| WFA Asset Management Corp | 3,673 | $596.0K | 0.31% | −94−2.5% | Reduced |
| Resolute Wealth Strategies, LLC | 3,677 | $596.6K | 0.36% | −143−3.7% | Reduced |
| Delap Wealth Advisory, LLC | 3,685 | $598.0K | 0.24% | −17−0.5% | Reduced |
| Lesa Sroufe & Co | 3,685 | $598.0K | 0.56% | 00.0% | Unchanged |
| Ami Investment Management Inc | 3,693 | $599.2K | 0.22% | 00.0% | Unchanged |
| JT Stratford LLC | 3,704 | $601.0K | 0.12% | −397−9.7% | Reduced |
| Scissortail Wealth Management, LLC | 3,711 | $602.1K | 0.16% | +3,711 | New |
| Prostatis Group LLC | 3,719 | $603.4K | 0.23% | −3,106−45.5% | Reduced |
| Mosaic Financial Group, LLC | 3,723 | $604.0K | 0.48% | +3,723 | New |
| Meridian Wealth Partners, LLC | 3,725 | $604.4K | 0.11% | +189+5.3% | Added |
| Cherry Tree Wealth Management, LLC | 3,738 | $606.5K | 0.15% | −115−3.0% | Reduced |
| Holland Advisory Services, Inc. | 3,740 | $606.8K | 0.66% | +11+0.3% | Added |
| QVR LLC | 3,746 | $607.8K | 0.10% | +3,746 | New |
| Connective Portfolio Management, LLC | 3,760 | $610.1K | 1.07% | 00.0% | Unchanged |
| Trilogy Capital Inc. | 3,763 | $610.6K | 0.04% | +1,981+111.2% | Added |
| SJS Investment Consulting Inc. | 3,764 | $610.8K | 0.12% | −93−2.4% | Reduced |
| Seascape Capital Management | 3,773 | $612.0K | 0.23% | −105−2.7% | Reduced |
| Gladius Capital Management LP | 3,773 | $612.2K | 0.60% | +3,773 | New |
| Apeiron RIA LLC | 3,777 | $612.8K | 0.18% | −1,286−25.4% | Reduced |
| Liberty Capital Management, Inc. | 3,784 | $613.9K | 0.15% | −59−1.5% | Reduced |
| Hayek Kallen Investment Management | 3,782 | $614.0K | 0.24% | +10.0% | Added |
| Adalta Capital Management LLC | 3,789 | $614.8K | 0.34% | −10.0% | Reduced |
| Callan Family Office, LLC | 3,791 | $615.1K | 0.14% | −103−2.6% | Reduced |
| Emerald Advisors, LLC | 3,792 | $615.3K | 0.11% | +17+0.5% | Added |
| Quantum Financial Advisors, LLC | 3,797 | $616.0K | 0.11% | −52−1.4% | Reduced |
| Castleark Management LLC | 3,800 | $616.5K | 0.03% | 00.0% | Unchanged |
| CKW Financial Group | 3,849 | $618.0K | 0.08% | +10.0% | Added |
| Parisi Gray Wealth Management | 3,810 | $618.2K | 0.23% | +113+3.1% | Added |
| Armbruster Capital Management, Inc. | 3,816 | $619.1K | 0.13% | 00.0% | Unchanged |
| Covenant Partners, LLC | 3,820 | $619.8K | 0.18% | 00.0% | Unchanged |
| Windsor Advisory Group, LLC | 3,834 | $622.1K | 1.75% | −42−1.1% | Reduced |
| Planned Solutions, Inc. | 3,834 | $622.1K | 0.31% | −82−2.1% | Reduced |
| Pacific Sage Partners, LLC | 3,834 | $622.1K | 0.16% | −49−1.3% | Reduced |
| Bay Rivers Group | 3,844 | $623.7K | 0.34% | 00.0% | Unchanged |
| State of Wyoming | 3,846 | $624.0K | 0.10% | +1,091+39.6% | Added |
| BOK Financial Private Wealth, Inc. | 3,848 | $624.3K | 0.05% | −159−4.0% | Reduced |
| First Financial Bankshares Inc | 3,849 | $624.5K | 0.01% | −567−12.8% | Reduced |
| TrueWealth Advisors, LLC | 3,864 | $626.9K | 0.24% | −336−8.0% | Reduced |
| Blue Zone Wealth Advisors, LLC | 3,869 | $627.7K | 0.22% | +60+1.6% | Added |
| Laidlaw Wealth Management LLC | 3,878 | $629.2K | 0.35% | −8,160−67.8% | Reduced |
| Darden Wealth Group Inc | 3,880 | $629.5K | 0.49% | −702−15.3% | Reduced |
| Meeder Asset Management Inc | 3,891 | $631.3K | 0.04% | +505+14.9% | Added |
| Private Wealth Management Group, LLC | 3,902 | $633.1K | 0.29% | −113−2.8% | Reduced |
| Ballast Advisors LLC | 3,907 | $633.9K | 0.21% | +200+5.4% | Added |
| Premier Fund Managers Ltd | 3,900 | $634.0K | 0.03% | 00.0% | Unchanged |
| Insight 2811, Inc. | 3,910 | $634.4K | 0.33% | −51−1.3% | Reduced |
| Providence Capital Advisors, LLC | 3,911 | $634.6K | 0.14% | −291−6.9% | Reduced |
| Lyell Wealth Management, LP | 3,929 | $637.5K | 0.06% | −552−12.3% | Reduced |
| LaSalle St. Investment Advisors, LLC | 1,117,625 | $639.0K | 0.36% | +1,113,650+28,016.4% | Added |
| Financial Insights, Inc. | 3,943 | $639.7K | 0.18% | −88−2.2% | Reduced |
| Todd Asset Management LLC | 3,946 | $640.2K | 0.01% | −190−4.6% | Reduced |
| Trifecta Capital Advisors, LLC | 3,950 | $640.9K | 0.16% | −168−4.1% | Reduced |
| Centiva Capital, LP | 3,954 | $641.5K | 0.04% | +1,083+37.7% | Added |
| Clear Creek Financial Management, LLC | 3,957 | $642.0K | 0.08% | +177+4.7% | Added |
| Custom Index Systems, LLC | 3,958 | $642.2K | 0.37% | +1,312+49.6% | Added |
| T. Rowe Price Investment Management, Inc. | 3,963 | $643.0K | 0.00% | +2,045+106.6% | Added |
| Shufro Rose & Co LLC | 3,964 | $643.2K | 0.05% | 00.0% | Unchanged |
| Guardian Wealth Advisors, LLC | 3,995 | $648.1K | 0.42% | +153+4.0% | Added |
| Coho Partners, Ltd. | 3,995 | $648.2K | 0.02% | −1,000−20.0% | Reduced |
| Prentice Wealth Management LLC | 3,995 | $648.2K | 0.23% | +120+3.1% | Added |
| Harrell Investment Partners, LLC | 3,999 | $648.8K | 0.19% | −604−13.1% | Reduced |
| EHP Funds Inc. | 4,000 | $649.0K | 0.44% | −500−11.1% | Reduced |
| Lavaca Capital LLC | 4,006 | $650.0K | 0.40% | +589+17.2% | Added |
| Pacific Sun Financial Corp | 4,007 | $650.1K | 0.38% | −10−0.2% | Reduced |
| Wellspring Financial Advisors, LLC | 4,014 | $651.3K | 0.10% | +175+4.6% | Added |
| Stanley-Laman Group, Ltd. | 4,018 | $651.9K | 0.09% | 00.0% | Unchanged |
| LGT Fund Management Co Ltd. | 4,027 | $653.4K | 0.27% | −9,583−70.4% | Reduced |
| White Lighthouse Investment Management Inc. | 4,030 | $653.9K | 0.13% | −58−1.4% | Reduced |
| Renaissance Group LLC | 4,030 | $653.9K | 0.02% | −195,967−98.0% | Reduced |
| Aspire Wealth Management Corp | 4,034 | $654.5K | 0.39% | +20.0% | Added |
| Capital Advisors Wealth Management, LLC | 4,040 | $655.5K | 0.14% | −35−0.9% | Reduced |
| Masso Torrence Wealth Management Inc. | 4,041 | $655.7K | 0.39% | +149+3.8% | Added |
| ERn Financial, LLC | 4,041 | $655.7K | 0.11% | +115+2.9% | Added |