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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q1 2023

Institutional positions in Procter & Gamble Co as of Mar 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,385
+53 vs. Q4 2022
Shares held
1.56B
+50.2M (+3.3%) vs. Q4 2022
Total value
$226.4B
−$2.82B (−1.2%) vs. Q4 2022
New holders
162
1,481 more added
Sold out
109
1,371 more reduced

74 institutions that held it in Q4 2022 haven't filed for Q1 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2023: 3,385 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,296 institutionsQ2 2022: 3,262 institutionsQ3 2022: 3,201 institutionsQ4 2022: 3,406 institutionsQ1 2023: 3,385 institutionsQ2 2023: 3,418 institutionsQ3 2023: 3,412 institutionsQ4 2023: 3,588 institutionsQ1 2024: 3,658 institutionsQ2 2024: 3,664 institutionsQ3 2024: 3,730 institutionsQ4 2024: 4,017 institutionsQ1 2025: 4,027 institutionsQ2 2025: 3,968 institutionsQ3 2025: 3,907 institutionsQ4 2025: 4,048 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,042 institutions
Value heldQ1 2023: $226.4B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,042$239.0B
Q1 20264,027$230.9B
Q4 20254,048$229.1B
Q3 20253,907$240.7B
Q2 20253,968$255.3B
Q1 20254,027$274.0B
Q4 20244,017$268.0B
Q3 20243,730$274.8B
Q2 20243,664$261.8B
Q1 20243,658$254.9B
Q4 20233,588$226.9B
Q3 20233,412$223.8B
Q2 20233,418$231.7B
Q1 20233,385$226.4B
Q4 20223,406$230.3B
Q3 20223,201$191.5B
Q2 20223,262$220.9B
Q1 20223,296$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q1 2023

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2022.

Institutions holding PG in Q1 2023
InstitutionSharesValue% of portfolioChange in sharesAction
Summit Wealth Group, LLC1,087,289$70.17%+1,087,289New
PEAK6 Investments LLC4$6230.00%−2−33.3%Reduced
Robbins Farley LLC5$7440.00%−12−70.6%Reduced
ClariVest Asset Management LLC5$1.00K0.00%−1−16.7%Reduced
Delos Wealth Advisors, LLC8$1.19K0.00%00.0%Unchanged
Cedar Wealth Management, LLC12$1.78K0.00%00.0%Unchanged
University of Texas/Texas Am Investment Managment Co18$3.00K0.00%+18New
Your Advocates Ltd., LLP25$3.72K0.00%00.0%Unchanged
Avion Wealth32$4.00K0.00%+20+166.7%Added
USA Financial Portformulas Corp32$4.76K0.01%+32New
Knott David M Jr35$5.00K0.00%00.0%Unchanged
China Universal Asset Management Co., Ltd.40$5.95K0.00%00.0%Unchanged
Bay Harbor Wealth Management, LLC43$6.39K0.00%00.0%Unchanged
Mitsubishi UFJ Morgan Stanley Securities Co., Ltd.51$8.00K0.21%−189−78.8%Reduced
PayPay Securities Corp59$8.77K0.59%−37−38.5%Reduced
Gould Capital, LLC63$9.37K0.01%00.0%Unchanged
Macroview Investment Management LLC63$9.37K0.02%00.0%Unchanged
Costello Asset Management, INC64$9.52K0.01%−80−55.6%Reduced
Copeland Capital Management, LLC67$10.0K0.00%00.0%Unchanged
Sofos Investments, Inc.6,231$12.0K0.53%+4,521+264.4%Added
Tanaka Capital Management Inc78$12.0K0.03%00.0%Unchanged
Mendota Financial Group, LLC82$12.5K0.01%00.0%Unchanged
Capstone Investment Advisors, LLC89$13.2K0.00%−99,808−99.9%Reduced
Ruedi Wealth Management, Inc.92$13.7K0.01%00.0%Unchanged
Marquette Asset Management, LLC100$14.9K0.00%00.0%Unchanged
Thomas J. Herzfeld Advisors, Inc.103$15.3K0.01%00.0%Unchanged
Lowe Wealth Advisors, LLC105$15.6K0.01%00.0%Unchanged
Atlantic Private Wealth, LLC105$15.6K0.02%+105New
West Financial Advisors, LLC106$15.8K0.00%00.0%Unchanged
Adirondack Retirement Specialists, Inc.109$16.4K0.01%+109New
Hoey Investments, Inc111$16.5K0.01%00.0%Unchanged
Horizons Wealth Management126$18.7K0.01%−220−63.6%Reduced
WestEnd Advisors, LLC–$22.2K0.00%––
JCIC Asset Management Inc.150$22.3K0.01%00.0%Unchanged
Morton Brown Family Wealth, LLC155$23.0K0.01%+19+14.0%Added
Grayhawk Investment Strategies Inc.122$25.0K0.01%−301−71.2%Reduced
Legend Financial Advisors, Inc.172$25.5K0.02%−66−27.7%Reduced
GW&K Investment Management, LLC190$28.0K0.00%+190New
Retirement Group, LLC201$30.0K0.01%+1+0.5%Added
DecisionPoint Financial, LLC225$33.5K0.02%00.0%Unchanged
Lansing Street Advisors233$34.7K0.02%+1+0.4%Added
Harvest Fund Management Co., Ltd244$36.0K0.01%−1,259−83.8%Reduced
IAG Wealth Partners, LLC243$36.1K0.01%+90+58.8%Added
Luken Investment Analytics, LLC246$36.6K0.02%00.0%Unchanged
Cornerstone Management, Inc.248$36.9K0.01%−78−23.9%Reduced
Bourgeon Capital Management LLC249$37.0K0.01%00.0%Unchanged
Level Financial Advisors, Inc.251$37.3K0.02%00.0%Unchanged
Fairfield Financial Advisors, LTD261$38.5K0.02%+2+0.8%Added
Ogorek Anthony Joseph264$39.0K0.02%−5−1.9%Reduced
Ten Capital Wealth Advisors, LLC264$39.3K0.01%+202+325.8%Added
Belmont Capital, LLC275$40.9K0.03%00.0%Unchanged
Silicon Valley Capital Partners283$42.0K0.01%+96+51.3%Added
Activest Wealth Management301$44.4K0.03%+301New
Altshuler Shaham Ltd302$44.9K0.00%−9−2.9%Reduced
Ayalon Holdings Ltd.300$45.0K0.02%−6,720−95.7%Reduced
LFA - Lugano Financial Advisors SA327$48.6K0.04%00.0%Unchanged
Tfo-TDC, LLC335$49.8K0.01%+131+64.2%Added
Natixis337$50.1K0.00%−1,106,584−100.0%Reduced
JDM Financial Group LLC352$52.3K0.05%−90−20.4%Reduced
Cranbrook Wealth Management, LLC352$52.4K0.01%00.0%Unchanged
Okabena Investment Services Inc362$53.8K0.04%+241+199.2%Added
Johnson Midwest Financial, LLC383$56.9K0.08%+1+0.3%Added
HBC Financial Services, PLLC387$58.0K0.04%+1+0.3%Added
Park Circle Co400$59.5K0.06%00.0%Unchanged
ZRC Wealth Management, LLC421$62.7K0.06%+421New
Horizon Bancorp Inc444$66.0K0.04%−4,436−90.9%Reduced
Goodman Advisory Group, LLC461$68.5K0.04%00.0%Unchanged
Insight Financial Services465$69.3K0.28%00.0%Unchanged
NewSquare Capital LLC473$70.4K0.01%+183+63.1%Added
Bromfield Sneider Wealth Advisors515$76.6K0.06%00.0%Unchanged
Worth Asset Management, LLC523$77.8K0.06%00.0%Unchanged
Trifecta Capital Advisors, LLC527$78.4K0.03%00.0%Unchanged
Evolution Advisers, Inc.540$80.0K0.06%00.0%Unchanged
RFP Financial Group LLC543$80.7K0.09%−6,898−92.7%Reduced
Sageworth Trust Co548$81.5K0.01%+153+38.7%Added
New Millennium Group LLC561$83.4K0.08%00.0%Unchanged
Paladin Advisory Group, LLC568$84.5K0.07%+568New
CKW Financial Group603$90.0K0.01%+1+0.2%Added
Aspire Private Capital, LLC629$93.5K0.03%−11−1.7%Reduced
Cowen Prime Advisors LLC600$94.0K0.04%00.0%Unchanged
Carolina Wealth Advisors, LLC640$95.2K0.06%00.0%Unchanged
Annapolis Financial Services, LLC646$96.1K0.03%−345−34.8%Reduced
Horrell Capital Management, Inc.668$99.0K0.03%00.0%Unchanged
Financial Perspectives, Inc675$100.4K0.05%00.0%Unchanged
Tanglewood Legacy Advisors, LLC679$101.0K0.06%00.0%Unchanged
Baldrige Asset Management LLC695$103.0K0.04%00.0%Unchanged
Blume Capital Management, Inc.703$104.5K0.03%00.0%Unchanged
Princeton Global Asset Management LLC704$104.6K0.03%+402+133.1%Added
Fortis Capital Advisors, LLC717$106.6K0.06%00.0%Unchanged
Intelligent Financial Strategies739$109.9K0.09%00.0%Unchanged
Blue Bell Private Wealth Management, LLC750$111.5K0.03%00.0%Unchanged
Trust Co754$112.1K0.02%−88−10.5%Reduced
Global Wealth Strategies & Associates766$113.9K0.06%00.0%Unchanged
Bradley & Co. Private Wealth Management, LLC790$117.5K0.13%00.0%Unchanged
Newton One Investments LLC829$123.3K0.07%00.0%Unchanged
PFS Partners, LLC838$124.6K0.12%+2+0.2%Added
Core Wealth Advisors, Inc.840$124.9K0.05%−12−1.4%Reduced
True Wealth Design, LLC842$125.2K0.05%+78+10.2%Added
Financial Synergies Wealth Advisors, Inc.848$126.1K0.02%+457+116.9%Added
Bellwether Advisors, LLC849$126.2K0.03%−510−37.5%Reduced