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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q4 2022

Institutional positions in Procter & Gamble Co as of Dec 31, 2022. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,406
+273 vs. Q3 2022
Shares held
1.52B
+13.0M (+0.9%) vs. Q3 2022
Total value
$230.3B
+$39.6B (+20.8%) vs. Q3 2022
New holders
380
1,364 more added
Sold out
107
1,282 more reduced

68 institutions that held it in Q3 2022 haven't filed for Q4 2022 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2022: 3,406 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,296 institutionsQ2 2022: 3,262 institutionsQ3 2022: 3,201 institutionsQ4 2022: 3,406 institutionsQ1 2023: 3,385 institutionsQ2 2023: 3,418 institutionsQ3 2023: 3,412 institutionsQ4 2023: 3,588 institutionsQ1 2024: 3,658 institutionsQ2 2024: 3,664 institutionsQ3 2024: 3,730 institutionsQ4 2024: 4,017 institutionsQ1 2025: 4,027 institutionsQ2 2025: 3,968 institutionsQ3 2025: 3,907 institutionsQ4 2025: 4,048 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,042 institutions
Value heldQ4 2022: $230.3B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,042$239.0B
Q1 20264,027$230.9B
Q4 20254,048$229.1B
Q3 20253,907$240.7B
Q2 20253,968$255.3B
Q1 20254,027$274.0B
Q4 20244,017$268.0B
Q3 20243,730$274.8B
Q2 20243,664$261.8B
Q1 20243,658$254.9B
Q4 20233,588$226.9B
Q3 20233,412$223.8B
Q2 20233,418$231.7B
Q1 20233,385$226.4B
Q4 20223,406$230.3B
Q3 20223,201$191.5B
Q2 20223,262$220.9B
Q1 20223,296$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q4 2022

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2022.

Institutions holding PG in Q4 2022
InstitutionSharesValue% of portfolioChange in sharesAction
Founders Capital Management2,429$368.0K0.28%00.0%Unchanged
Northcape Wealth Management, LLC2,434$368.9K0.21%−20,914−89.6%Reduced
Partners in Financial Planning2,437$369.4K0.10%00.0%Unchanged
Affiance Financial, LLC2,440$369.9K0.15%+371+17.9%Added
CarsonAllaria Wealth Management, Ltd.2,450$371.0K0.32%+175+7.7%Added
Weaver Consulting Group2,455$372.1K0.19%−193−7.3%Reduced
McNamara Financial Services, Inc.2,461$373.0K0.10%00.0%Unchanged
Rain Capital Management, LLC2,467$374.0K0.28%+2,467New
Sanford Advisory Services, LLC2,472$374.8K0.09%+31+1.3%Added
Measured Wealth Private Client Group, LLC2,474$374.9K0.15%+40+1.6%Added
Altiora Financial Group, LLC2,474$375.0K0.19%+2,474New
JMG Financial Group, Ltd.2,480$376.0K0.02%+53+2.2%Added
Sterling Financial Planning, Inc.2,483$376.3K0.22%+142+6.1%Added
Axiom Investment Management LLC2,484$376.5K0.98%+169+7.3%Added
Norris Perne & French LLP2,490$377.4K0.04%+329+15.2%Added
Cedrus LLC2,494$378.0K0.30%+349+16.3%Added
Keystone Wealth Services, LLC2,495$378.1K0.16%+7+0.3%Added
Relative Value Partners Group, LLC2,498$378.6K0.03%+30+1.2%Added
Fagan Associates, Inc.2,499$378.8K0.10%−26−1.0%Reduced
Hotaling Investment Management, LLC2,509$380.0K0.17%−33−1.3%Reduced
Cable Hill Partners, LLC2,509$380.3K0.07%−1,195−32.3%Reduced
Global Strategic Investment Solutions, LLC2,513$380.8K0.03%+67+2.7%Added
Silvant Capital Management LLC2,513$380.9K0.03%00.0%Unchanged
Seed Wealth Management, Inc.2,516$381.3K0.44%+2,516New
Tandem Wealth Advisors LLC2,518$381.6K0.24%+2,518New
Alpha Financial Partners, LLC2,523$382.3K0.46%+2,523New
WMG Financial Advisors, LLC2,529$383.3K0.33%−4−0.2%Reduced
OmniStar Financial Group, Inc.2,529$383.4K0.44%+352+16.2%Added
Shorepoint Capital Partners LLC2,541$385.0K0.11%+2,541New
Aprio Wealth Management, LLC2,543$385.5K0.14%+174+7.3%Added
Madden Securities Corp2,544$385.5K0.20%−35−1.4%Reduced
American Planning Services, Inc.2,545$385.7K0.39%+2,543+127,150.0%Added
Redmont Wealth Advisors LLC2,546$385.9K0.45%00.0%Unchanged
360 Financial, Inc.3,056$385.9K0.25%00.0%Unchanged
Invictus Private Wealth, LLC2,552$386.8K0.05%+2,552New
Mezzasalma Advisors, LLC2,558$387.7K0.34%−40−1.5%Reduced
McAdam, LLC2,369$388.0K0.04%+168+7.6%Added
Zuckerman Investment Group, LLC2,562$388.3K0.06%−62−2.4%Reduced
Providence First Trust Co2,564$388.6K0.23%−100−3.8%Reduced
B & T Capital Management DBA Alpha Capital Management2,575$390.3K0.10%00.0%Unchanged
Marotta Asset Management2,575$390.3K0.09%+49+1.9%Added
Accel Wealth Management2,576$390.5K0.19%−24−0.9%Reduced
IPG Investment Advisors LLC2,577$390.6K0.11%−307−10.6%Reduced
Safeguard Investment Advisory Group, LLC2,580$390.8K0.24%+52+2.1%Added
Ellevest, Inc.2,594$393.2K0.03%+10.0%Added
O'Brien Wealth Partners LLC2,615$396.3K0.16%+867+49.6%Added
Blue Edge Capital, LLC2,619$396.9K0.09%+75+2.9%Added
Traphagen Investment Advisors LLC2,624$397.7K0.06%+130+5.2%Added
Baltimore-Washington Financial Advisors, Inc.2,635$399.3K0.04%+419+18.9%Added
Gemmer Asset Management LLC2,636$399.6K0.06%−157−5.6%Reduced
LGL Partners, LLC2,638$399.8K0.07%−1,458−35.6%Reduced
Green Harvest Asset Management LLC2,638$399.8K0.02%+2,638New
Chapman Investment Management, LLC2,639$400.0K0.36%−2,400−47.6%Reduced
Beaird Harris Wealth Management, LLC2,645$400.9K0.07%+206+8.4%Added
AlphaCore Capital LLC2,645$400.9K0.16%+375+16.5%Added
Palladiem, LLC2,654$402.2K0.42%+10.0%Added
Midwest Professional Planners, LTD.2,656$402.6K0.22%−536−16.8%Reduced
Hamilton Point Investment Advisors, LLC2,657$402.7K0.11%+2+0.1%Added
Boyer & Corporon Wealth Management, LLC2,657$403.0K0.13%00.0%Unchanged
Lafayette Investments, Inc.2,665$403.9K0.11%+2+0.1%Added
Obsidian Personal Planning Solutions LLC2,680$406.0K0.65%+200+8.1%Added
South Street Advisors LLC2,688$407.4K0.09%00.0%Unchanged
Sitrin Capital Management LLC2,690$407.7K0.26%00.0%Unchanged
Centennial Bank2,691$407.8K0.23%+2,691New
Cary Street Partners Asset Management LLC2,698$409.0K0.08%−94−3.4%Reduced
Alethea Capital Management, LLC2,700$409.2K0.39%00.0%Unchanged
Vicus Capital2,711$410.8K0.05%−912−25.2%Reduced
Punch & Associates Investment Management, Inc.2,711$410.9K0.03%00.0%Unchanged
Acorn Financial Advisory Services Inc2,712$411.0K0.09%−20−0.7%Reduced
Act Wealth Management, LLC2,713$411.2K0.26%+2+0.1%Added
Ninety One SA (PTY) Ltd2,728$413.8K0.13%00.0%Unchanged
Capital Advisory Group Advisory Services, LLC2,731$413.9K0.28%−43−1.6%Reduced
West Bancorporation Inc2,735$414.5K0.31%00.0%Unchanged
Ahrens Investment Partners LLC2,735$414.5K0.19%−345−11.2%Reduced
Bluesphere Advisors, LLC2,742$415.6K0.37%+3+0.1%Added
R.H. Dinel Investment Counsel, Inc.2,743$415.7K0.37%00.0%Unchanged
Integrated Investment Consultants, LLC2,753$417.3K0.14%+346+14.4%Added
Fort Point Capital Partners LLC2,759$418.2K0.07%+8+0.3%Added
Sierra Capital LLC2,763$419.0K0.07%+136+5.2%Added
McLean Asset Management Corp2,766$419.2K0.14%+323+13.2%Added
Thrive Capital Management, LLC2,766$419.3K0.27%+214+8.4%Added
Market Street Wealth Management Advisors LLC2,767$419.4K0.12%+111+4.2%Added
UMA Financial Services, Inc.2,963$420.2K0.11%+27+0.9%Added
StrongBox Wealth, LLC2,775$420.6K0.30%+52+1.9%Added
Compass Financial Advisors LLC2,776$420.7K0.57%+10.0%Added
Covenant Asset Management, LLC2,777$420.9K0.15%00.0%Unchanged
Bessemer Securities LLC2,776$421.0K0.19%00.0%Unchanged
Stephens Consulting, LLC2,784$422.0K0.28%−99−3.4%Reduced
Gries Financial LLC2,784$422.0K0.14%+18+0.7%Added
FSB Premier Wealth Management, Inc.2,788$422.6K0.23%+230+9.0%Added
Sandbox Financial Partners, LLC2,793$423.3K0.29%+450+19.2%Added
Diversified Portfolios, Inc.2,796$423.8K0.10%−2,184−43.9%Reduced
Provident Trust Co2,800$424.4K0.01%00.0%Unchanged
Guardian Financial Partners, LLC2,801$424.5K0.45%+18+0.6%Added
Summit Wealth & Retirement Planning, Inc.2,803$424.8K0.17%+13+0.5%Added
NorthLanding Financial Partners, LLC2,802$425.0K0.31%−26−0.9%Reduced
Sepio Capital, LP2,807$425.4K0.04%+250+9.8%Added
Heritage Wealth Management, LLC2,808$425.6K0.06%+1,541+121.6%Added
Clare Market Investments LLC2,811$426.0K0.20%+22+0.8%Added
Sonata Capital Group Inc2,821$428.0K0.24%00.0%Unchanged