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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

Open-market trades, last 90 days

Open-market purchases (P) and sales (S) by ServiceNow, Inc. insiders, counted by Form 4 filing. Trades with a flagged price and duplicate filings are left out.

Open-market buys
0 filings
Open-market sells
4 filings
3 insiders, $1.94M in total
Insiders trading
3
Net value
−$1.94M
Purchases minus sales

Insider roster

Directors, officers and 10% owners who have filed a Form 4 for ServiceNow, Inc., current and former, most recent filer first. Last reported holding is the position after the last non-derivative trade in their latest filing.

Insider roster for ServiceNow, Inc.
NameTitleLast reported holdingLast filingFilings, past year
Fipps PaulPresident, Global Customer Ops18,305Sep 1, 202619
Canney Jacqueline PChief People & AI Enblmt. Off.30,042Sep 1, 202618
Chamberlain Paul EdwardDirector43,990Aug 31, 20266
McDermott William RChairman & CEO184,199Aug 19, 202617
Fontaine DaniellePrincipal Accounting Officer10,887Aug 19, 20266
Mastantuono GinaPresident and CFO109,256Aug 19, 202618
Nowbar HosseinPres. & Chief Legal Officer8,514Aug 18, 20264
Zavery AmitPresident, CPO and COO86,065Aug 18, 202610
Yuan Eric S.Director2,747Jun 17, 20261
Briggs TeresaDirector11,010Jun 1, 20262
Bostrom Susan LDirector21,685May 26, 20261
Luddy Frederic BDirector4,855May 26, 20262
Sands Anita MDirector33,350May 26, 20262
Jackson LawrenceDirector4,875May 26, 20262
Quinlan LarryDirector11,465May 26, 20261
McBride Kevin ThomasFormer Principal Acctg Officer32,141Feb 19, 20268
Elmer Russell SOther: Special Counsel28,819Feb 11, 20267
Tzitzon NicholasVice Chairman23,209Feb 11, 20267
Chadwick JonathanDirector3,524May 27, 20250
Black DeborahDirector428Apr 29, 20250
Smith Paul JohnPres., Global Cust.& Field Ops5,224Feb 21, 20250
Miller Jeffrey ADirector40,638IndirectFeb 11, 20250
Bedi ChristopherChief Digital Information Ofc15,892Jul 1, 20240
Desai Chirantan JitendraPresident & COO47,145May 21, 20240
Caimi LaraChief Custmr Ofc-GM Impact Svc98May 23, 20230
Woodside DennisDirector2,944Jun 13, 20220
Rathnam SukumarDirector1,075Jun 13, 20220
Haverty KevinChief Revenue Officer17,640Jan 26, 20220
Goon Fay SienPrincipal Accounting Officer4,498Aug 24, 20210

Insider trades

Each row adds up one type of transaction in one Form 4 filing. Only open-market purchases (P) and sales (S) are shown by default; use the filters to see grants, option exercises and other codes.

Insider trades
Filed (ET)Trade dateFiling delayInsiderTransactionSharesAvg priceValueHolding changeFlags
Mar 23, 2023 (view filing)Mar 221 dayBedi ChristopherChief Digital Information OfcSSale−2.61K$447.18−$1.17M−14.2%15.8K after10b5-1
May 2, 2023 (view filing)May 11 dayElmer Russell SGeneral CounselSSale−7.80K$456.31−$3.56M−65.8%4.05K after10b5-1
May 2, 2023 (view filing)May 11 dayCanney Jacqueline PChief People OfficerSSale−886$450.96−$399.6K−39.3%1.37K after
May 2, 2023 (view filing)Apr 284 daysSands Anita MDirectorSSale−1.31K$459.75−$604.6K−8.3%14.4K after
May 8, 2023 (view filing)May 44 daysTzitzon NicholasChief Strat & Corp Affairs OfcSSale−1.14K$437.66−$496.7K−46.5%1.31K after
May 9, 2023 (view filing)May 81 dayBedi ChristopherChief Digital Information OfcSSale−17$436.90−$7.43K−0.1%15.8K after10b5-1
May 9, 2023 (view filing)May 81 dayElmer Russell SGeneral CounselSSale−55$436.90−$24.0K−1.3%4.05K after10b5-1
May 9, 2023 (view filing)May 81 daySmith Paul JohnChief Commercial OfficerSSale−38$432.37−$16.4K−1.5%2.43K after
May 16, 2023 (view filing)May 151 daySmith Paul JohnChief Commercial OfficerSSale−128$457.24−$58.5K−4.8%2.53K after
May 16, 2023 (view filing)May 151 dayBedi ChristopherChief Digital Information OfcSSale−1.12K$453.30−$509.1K−6.6%15.8K after2 lots10b5-1
May 16, 2023 (view filing)May 106 daysChamberlain Paul EdwardDirectorSSale−90$449.18−$40.4K−0.9%10.4K afterAmended10b5-1
May 16, 2023 (view filing)May 151 dayElmer Russell SGeneral CounselSSale−69$453.30−$31.3K−1.7%4.05K after10b5-1
May 19, 2023 (view filing)May 181 dayBedi ChristopherChief Digital Information OfcSSale−1.89K$500.00−$944.0K−11.8%14.1K after10b5-1
May 19, 2023 (view filing)May 181 dayElmer Russell SGeneral CounselSSale−91$500.00−$45.5K−2.2%4.14K after10b5-1
May 19, 2023 (view filing)May 181 daySmith Paul JohnChief Commercial OfficerSSale−616$500.51−$308.3K−16.9%3.02K after
May 19, 2023 (view filing)May 181 dayMastantuono GinaChief Financial OfficerSSale−4.28K$500.00−$2.14M−32.9%8.73K after10b5-1
May 23, 2023 (view filing)May 221 dayCaimi LaraChief Custmr Ofc-GM Impact SvcSSale−267$513.77−$137.2K−73.2%98 after
May 25, 2023 (view filing)May 232 daysMcBride Kevin ThomasPrincipal Accounting OfficerSSale−148$507.50−$75.1K−10.8%1.23K after
May 30, 2023 (view filing)May 255 daysSmith Paul JohnChief Commercial OfficerSSale−467$533.89−$249.3K−15.4%2.56K after2 lots
May 30, 2023 (view filing)May 255 daysCanney Jacqueline PChief People OfficerSSale−375$532.17−$199.6K−24.4%1.16K after2 lots
May 30, 2023 (view filing)May 255 daysDesai Chirantan JitendraPresident & COOSSale−13.0K$538.16−$7.00M−24.3%40.6K after
Jun 1, 2023 (view filing)May 302 daysMastantuono GinaChief Financial OfficerSSale−2.15K$550.00−$1.18M−24.6%6.59K after10b5-1
Jun 5, 2023 (view filing)Jun 23 daysBriggs TeresaDirectorSSale−330$546.00−$180.2K−16.8%1.64K after10b5-1
Jun 5, 2023 (view filing)Jun 14 daysBedi ChristopherChief Digital Information OfcSSale−1.00K$534.80−$534.8K−6.6%14.1K after10b5-1
Jun 5, 2023 (view filing)Jun 23 daysLuddy Frederic BDirectorSSale−660$546.00−$360.4K−52.5%598 after10b5-1
Jul 6, 2023 (view filing)Jul 33 daysBedi ChristopherChief Digital Information OfcSSale−1.00K$560.85−$560.9K−6.6%14.1K after10b5-1
Jul 11, 2023 (view filing)Jul 7-104 daysMastantuono GinaChief Financial OfficerSSale−1.15K$552.99−$633.2K−14.1%6.97K after2 lots10b5-1
Aug 3, 2023 (view filing)Aug 12 daysBedi ChristopherChief Digital Information OfcSSale−1.00K$578.24−$578.2K−6.6%14.1K after10b5-1
Aug 7, 2023 (view filing)Aug 43 daysSmith Paul JohnChief Commercial OfficerSSale−580$564.40−$327.4K−22.7%1.98K after
Aug 7, 2023 (view filing)Aug 34 daysJackson LawrenceDirectorSSale−660$558.70−$368.7K−52.5%598 after
Aug 9, 2023 (view filing)Aug 81 dayElmer Russell SGeneral CounselSSale−1.22K$546.99−$669.0K−22.8%4.14K after10b5-1
Aug 9, 2023 (view filing)Aug 81 dayMastantuono GinaChief Financial OfficerSSale−966$548.50−$529.8K−10.8%7.97K after2 lots10b5-1
Aug 9, 2023 (view filing)Aug 81 dayBedi ChristopherChief Digital Information OfcSSale−387$546.99−$211.7K−2.5%14.9K after2 lots10b5-1
Aug 9, 2023 (view filing)Aug 81 daySmith Paul JohnChief Commercial OfficerSSale−519$546.97−$283.9K−18.0%2.37K after
Aug 9, 2023 (view filing)Aug 9Same dayChamberlain Paul EdwardDirectorSSale−90$551.52−$49.6K−0.8%10.9K after10b5-1
Aug 15, 2023 (view filing)Aug 141 dayBedi ChristopherChief Digital Information OfcSSale−213$552.53−$117.7K−1.4%15.3K after10b5-1
Aug 15, 2023 (view filing)Aug 141 dayElmer Russell SGeneral CounselSSale−637$552.53−$352.0K−13.3%4.14K after10b5-1
Aug 15, 2023 (view filing)Aug 141 dayMastantuono GinaChief Financial OfficerSSale−532$552.53−$293.9K−5.9%8.50K after10b5-1
Aug 15, 2023 (view filing)Aug 141 dayTzitzon NicholasChief Strat & Corp Affairs OfcSSale−1.50K$564.59−$846.9K−47.1%1.69K after
Aug 15, 2023 (view filing)Aug 11-144 daysSmith Paul JohnChief Commercial OfficerSSale−1.81K$557.79−$1.01M−40.4%2.66K after2 lots
Aug 17, 2023 (view filing)Aug 161 daySands Anita MDirectorSSale−1.30K$555.00−$721.5K−8.6%13.7K after
Aug 21, 2023 (view filing)Aug 183 daysSmith Paul JohnChief Commercial OfficerSSale−630$540.37−$340.4K−16.7%3.14K after
Aug 21, 2023 (view filing)Aug 183 daysMastantuono GinaChief Financial OfficerSSale−29$535.10−$15.5K−0.3%8.75K after10b5-1
Aug 21, 2023 (view filing)Aug 183 daysElmer Russell SGeneral CounselSSale−91$535.10−$48.7K−2.1%4.22K after10b5-1
Aug 21, 2023 (view filing)Aug 183 daysBedi ChristopherChief Digital Information OfcSSale−29$535.10−$15.5K−0.2%15.5K after10b5-1
Aug 21, 2023 (view filing)Aug 174 daysCanney Jacqueline PChief People OfficerSSale−1.49K$544.95−$809.8K−50.0%1.49K after
Aug 23, 2023 (view filing)Aug 212 daysMastantuono GinaChief Financial OfficerSSale−29$550.00−$15.9K−0.3%8.72K after10b5-1
Aug 31, 2023 (view filing)Aug 292 daysSmith Paul JohnChief Commercial OfficerSSale−355$565.16−$200.6K−11.3%2.79K after
Sep 5, 2023 (view filing)Aug 315 daysDesai Chirantan JitendraPresident & COOSSale−4.50K$592.10−$2.66M−9.8%41.3K after
Sep 5, 2023 (view filing)Sep 14 daysBedi ChristopherChief Digital Information OfcSSale−1.00K$593.51−$593.5K−6.1%15.5K after10b5-1