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Alphabet Inc.

GOOGL
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,815 institutions reported holding it in 13F filings for Q2 2026, worth $1.68T in total; 21 superinvestors hold it, including Berkshire Hathaway and Harris Associates (Oakmark).

Other share classesGOOGGOOGMGOOGN

13F holders, Q4 2024

Institutional positions in Alphabet Inc. as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
5,029
+592 vs. Q3 2024
Shares held
4.58B
+45.6M (+1.0%) vs. Q3 2024
Total value
$867.6B
+$117.9B (+15.7%) vs. Q3 2024
New holders
695
2,091 more added
Sold out
103
1,821 more reduced

83 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOGL on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2024: 5,029 institutions
Q1 2021: 3,295 institutionsQ2 2021: 3,379 institutionsQ3 2021: 3,418 institutionsQ4 2021: 3,818 institutionsQ1 2022: 3,852 institutionsQ2 2022: 3,741 institutionsQ3 2022: 3,727 institutionsQ4 2022: 3,863 institutionsQ1 2023: 3,904 institutionsQ2 2023: 3,990 institutionsQ3 2023: 4,069 institutionsQ4 2023: 4,378 institutionsQ1 2024: 4,423 institutionsQ2 2024: 4,547 institutionsQ3 2024: 4,520 institutionsQ4 2024: 5,029 institutionsQ1 2025: 4,913 institutionsQ2 2025: 4,978 institutionsQ3 2025: 5,141 institutionsQ4 2025: 5,731 institutionsQ1 2026: 5,671 institutionsQ2 2026: 5,815 institutions
Value heldQ4 2024: $867.6B
Q1 2021: $489.2BQ2 2021: $574.2BQ3 2021: $625.5BQ4 2021: $678.2BQ1 2022: $639.8BQ2 2022: $495.2BQ3 2022: $433.6BQ4 2022: $396.2BQ1 2023: $465.7BQ2 2023: $542.4BQ3 2023: $594.1BQ4 2023: $635.7BQ1 2024: $686.1BQ2 2024: $828.1BQ3 2024: $753.1BQ4 2024: $867.6BQ1 2025: $705.0BQ2 2025: $800.6BQ3 2025: $1.08TQ4 2025: $1.44TQ1 2026: $1.31TQ2 2026: $1.68T
Institutions holding GOOGL and their total value by quarter
QuarterHoldersValue
Q2 20265,815$1.68T
Q1 20265,671$1.31T
Q4 20255,731$1.44T
Q3 20255,141$1.08T
Q2 20254,978$800.6B
Q1 20254,913$705.0B
Q4 20245,029$867.6B
Q3 20244,520$753.1B
Q2 20244,547$828.1B
Q1 20244,423$686.1B
Q4 20234,378$635.7B
Q3 20234,069$594.1B
Q2 20233,990$542.4B
Q1 20233,904$465.7B
Q4 20223,863$396.2B
Q3 20223,727$433.6B
Q2 20223,741$495.2B
Q1 20223,852$639.8B
Q4 20213,818$678.2B
Q3 20213,418$625.5B
Q2 20213,379$574.2B
Q1 20213,295$489.2B

Institutions, Q4 2024

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q3 2024.

Institutions holding GOOGL in Q4 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Bridge Generations Wealth Management LLC1$1900.00%+1New
Retirement Wealth Solutions LLC1$2240.00%+1New
Bear Mountain Capital, Inc.5$9900.00%+5New
Holos Integrated Wealth LLC8$1.51K0.00%+8New
Berkshire Capital Holdings Inc10$1.89K0.00%00.0%Unchanged
Demars Financial Group, LLC533,826$2.82K0.09%+531,006+18,830.0%Added
Van Den Berg Management I, Inc20$3.79K0.00%00.0%Unchanged
Disciplined Equity Management, Inc.20$3.79K0.00%00.0%Unchanged
Fairway Wealth LLC20$3.80K0.00%00.0%Unchanged
Briaud Financial Planning, Inc26$4.00K0.00%+26New
Family CFO Inc22$4.17K0.00%+22New
Lowe Wealth Advisors, LLC25$4.73K0.00%+25New
SWAN Capital LLC25$4.75K0.00%+19+316.7%Added
Kentucky Trust Co28$5.30K0.00%+28New
Compass Financial Services Inc30$5.70K0.00%+30New
Nordwand Advisors, LLC41$7.76K0.00%00.0%Unchanged
NBC Securities, Inc.43$8.18K0.75%−43,243−99.9%Reduced
Guardian Wealth Management, Inc.49$9.31K0.01%−3−5.8%Reduced
Mattson Financial Services, LLC60$9.95K0.00%00.0%Unchanged
S&T Bank62$11.7K0.00%+62New
Maryland Capital Advisors Inc.66$12.5K0.01%+66New
Keystone Financial Group, Inc.79$15.0K0.01%+79New
Wallace Hart LLC80$15.1K0.01%+80New
Contravisory Investment Management, Inc.85$16.1K0.00%+67+372.2%Added
Westend Capital Management, LLC92$17.4K0.01%00.0%Unchanged
Friedenthal Financial100$18.9K0.01%+100New
Sugar Maple Asset Management, LLC103$19.5K0.01%+103New
NBZ Investment Advisors LLC105$19.9K0.01%+105New
Horrell Capital Management, Inc.107$20.0K0.01%00.0%Unchanged
Compass Planning Associates Inc161$30.4K0.03%+161New
LSV Asset Management162$31.0K0.00%−1,238−88.4%Reduced
Lipe & Dalton178$34.0K0.02%−800−81.8%Reduced
Carolina Wealth Advisors, LLC180$34.1K0.02%−359−66.6%Reduced
CarsonAllaria Wealth Management, Ltd.184$35.0K0.02%00.0%Unchanged
ZynergyRetirementPlanningLLC220$36.5K0.03%00.0%Unchanged
E Fund Management (Hong Kong) Co., Ltd.198$37.0K0.03%+166+518.8%Added
Christopher J. Hasenberg, Inc196$37.1K0.01%00.0%Unchanged
Kings Path Partners LLC198$37.5K0.02%00.0%Unchanged
SIMA Wealth Partners, LLC198$37.5K0.03%+28+16.5%Added
Tributary Capital Management, LLC200$37.9K0.00%00.0%Unchanged
Atlantic Private Wealth, LLC200$37.9K0.03%00.0%Unchanged
Eukles Asset Management205$38.8K0.02%+25+13.9%Added
Fiduciary Advisors, Inc.206$39.1K0.04%+206New
Innovative Advisory Group, LLC213$40.3K0.04%+213New
Vermillion & White Wealth Management Group, LLC218$41.3K0.03%00.0%Unchanged
POM Investment Strategies, LLC220$41.6K0.03%00.0%Unchanged
Quarry LP226$42.8K0.01%−111−32.9%Reduced
Financial Gravity Companies, Inc.236$44.7K0.01%+92+63.9%Added
PayPay Securities Corp245$46.4K2.01%+65+36.1%Added
Anderson Financial Strategies, LLC261$49.4K0.03%+261New
Navigoe, LLC274$51.0K0.05%+274New
Marshall Investment Management, LLC310$51.4K0.03%+310New
Cornerstone National Bank & Trust Co280$53.0K0.02%00.0%Unchanged
Prudent Man Investment Management, Inc.280$53.0K0.03%+280New
Vista Private Wealth Partners. LLC282$53.3K0.02%+1+0.4%Added
Campbell Capital Management Inc300$56.8K0.02%+300New
Knott David M Jr300$56.8K0.02%00.0%Unchanged
Horizon Financial Services, LLC320$60.6K0.03%00.0%Unchanged
Greenline Partners, LLC320$60.6K0.01%+320New
Live Oak Investment Partners–$61.7K0.05%––
Financially Speaking Inc328$62.1K0.04%+328New
IMG Wealth Management, Inc.335$63.4K0.06%+335New
Midwest Capital Advisors, LLC340$64.4K0.05%+340New
IAG Wealth Partners, LLC340$64.4K0.01%+30+9.7%Added
Clarity Asset Management, Inc.341$64.5K0.04%+1+0.3%Added
Cedar Mountain Advisors, LLC353$66.8K0.01%−33−8.5%Reduced
Catherine Avery Investment Management LLC371$70.2K0.06%+371New
Mendota Financial Group, LLC373$70.6K0.05%−28−7.0%Reduced
Legend Financial Advisors, Inc.380$71.9K0.05%00.0%Unchanged
Morton Brown Family Wealth, LLC381$72.1K0.03%+101+36.1%Added
Parkworth Wealth Management, Inc.388$73.5K0.06%+388New
Rise Advisors, LLC392$74.3K0.04%−20−4.9%Reduced
VSM Wealth Advisory, LLC395$74.8K0.03%+395New
Teachers Insurance & Annuity Association of America400$75.7K0.10%00.0%Unchanged
Mountain Hill Investment Partners Corp.400$75.7K0.08%+400New
Newton One Investments LLC401$75.9K0.03%+401New
Modus Advisors, LLC409$77.4K0.02%+409New
Tacita Capital Inc416$78.7K0.06%00.0%Unchanged
FLP Wealth Management, LLC419$79.4K0.20%+419New
Coston, McIsaac & Partners433$81.0K0.02%00.0%Unchanged
Bruce G. Allen Investments, LLC438$82.9K0.07%−50−10.2%Reduced
Wells Financial Advisors INC440$83.3K0.11%00.0%Unchanged
Parvin Asset Management, LLC460$87.1K0.09%+460New
Stephenson National Bank & Trust473$89.5K0.03%−86−15.4%Reduced
American Capital Advisory, LLC487$92.3K0.05%00.0%Unchanged
PMV Capital Advisers, LLC500$94.7K0.25%+500New
Robinswood Financial LLC522$98.9K0.04%00.0%Unchanged
MidAtlantic Capital Management, Inc.362$99.2K0.07%−103−22.2%Reduced
Clark Wealth Partners538$101.8K0.08%+538New
Centennial Bank552$104.5K0.05%−50−8.3%Reduced
Tanglewood Legacy Advisors, LLC558$105.6K0.05%−320−36.4%Reduced
Grayhawk Investment Strategies Inc.560$106.0K0.20%00.0%Unchanged
Luminist Capital LLC560$106.0K0.18%+560New
WealthTrak Capital Management LLC583$110.4K0.09%+583New
Slocum, Gordon & Co LLP600$113.6K0.09%00.0%Unchanged
Perritt Capital Management Inc618$117.1K0.06%+58+10.4%Added
CGC Financial Services, LLC623$117.9K0.05%−10−1.6%Reduced
Conquis Financial LLC636$120.4K0.12%+636New
Copia Wealth Management645$122.1K0.12%+645New
Cutler Capital Management, LLC654$123.8K0.04%00.0%Unchanged