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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q4 2025

Institutional positions in Alphabet Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
5,180
+609 vs. Q3 2025
Shares held
3.35B
+228.5M (+7.3%) vs. Q3 2025
Total value
$1.02T
+$255.2B (+33.6%) vs. Q3 2025
New holders
699
1,647 more added
Sold out
90
2,305 more reduced

95 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 5,180 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ4 2025: $1.02T
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q3 2025.

Institutions holding GOOG in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Total Wealth Planning & Management, Inc.1,080$338.9K0.27%+1,080New
Long Island Wealth Management, Inc.1,080$339.0K0.16%00.0%Unchanged
Davis Wealth Advisors, LLC1,081$339.1K0.28%+81+8.1%Added
LifePlan Investment Advisors, Inc.1,083$339.8K0.14%+110+11.3%Added
E-Wealth Partners, LLC1,085$340.5K0.29%+1,085New
Shepherd Kaplan Krochuk, LLC1,089$341.9K0.28%+160+17.2%Added
Northland Securities, Inc.1,090$342.0K0.33%+1,090New
M.E. Allison & Co., Inc.1,090$342.2K0.23%−23−2.1%Reduced
Parkshore Wealth Management, Inc.1,091$342.4K0.13%+1+0.1%Added
Goepper Burkhardt LLC1,092$342.6K0.11%+150+15.9%Added
Braun-Bostich & Associates Inc.1,094$343.3K0.21%−723−39.8%Reduced
Bestgate Wealth Advisors, LLC1,095$343.6K0.60%00.0%Unchanged
RHS Financial, LLC1,095$343.7K0.17%+8+0.7%Added
Eagle Bluffs Wealth Management LLC1,100$345.2K0.14%00.0%Unchanged
Tanglewood Legacy Advisors, LLC1,100$345.2K0.13%00.0%Unchanged
CloudAlpha Capital Management Limited/Hong Kong1,100$345.2K0.03%+1,100New
Trellis Wealth Advisors LLC1,100$345.2K0.13%+1,100New
Guinness Atkinson Asset Management Inc1,098$345.2K0.16%−438−28.5%Reduced
Morningstar Investment Management LLC1,103$346.0K0.02%−66−5.6%Reduced
Valued Wealth Advisors LLC1,103$346.0K0.15%+135+13.9%Added
Traub Capital Management LLC1,110$348.2K0.33%00.0%Unchanged
Frazier Financial Advisors, LLC1,110$348.2K0.21%−326−22.7%Reduced
TrustBank1,112$348.9K0.15%+1,112New
Fiscal Wisdom Wealth Management, LLC1,115$350.0K0.33%00.0%Unchanged
Mascagni Wealth Management, Inc.1,116$350.1K0.26%+34+3.1%Added
Diesslin Group, Inc.1,117$350.5K0.14%+1,117New
Brogan Financial, Inc.1,117$350.5K0.15%+30+2.8%Added
JMG Financial Group, Ltd.1,120$351.5K0.01%−1,010−47.4%Reduced
Armbruster Capital Management, Inc.1,120$351.5K0.06%00.0%Unchanged
Alerus Financial NA1,121$351.8K0.02%−51−4.4%Reduced
Powers Advisory Group, LLC1,122$352.2K0.13%−30−2.6%Reduced
Afg Fiduciary Services Limited Partnership1,117$352.2K0.21%00.0%Unchanged
Traction Financial Partners, LLC1,123$352.4K0.21%−20−1.7%Reduced
Highland Financial Advisors, LLC1,124$352.7K0.10%+160+16.6%Added
Hendley & Co Inc1,125$353.0K0.13%+45+4.2%Added
Santori & Peters1,125$353.0K0.12%−32−2.8%Reduced
Nestegg Advisors, Inc.1,128$353.9K0.30%+1+0.1%Added
Virginia Wealth Management Group, Inc.1,138$357.1K0.21%00.0%Unchanged
Richard C. Young & CO., LTD.1,138$357.2K0.03%−129−10.2%Reduced
Burns Matteson Capital Management, LLC1,139$357.3K0.14%−171−13.1%Reduced
Storen Legacy Partners, LLC1,140$357.7K0.11%+1,140New
Winslow Asset Management Inc1,140$358.0K0.07%00.0%Unchanged
Conquis Financial LLC1,141$358.0K0.31%+1,141New
Stephenson National Bank & Trust1,144$359.0K0.10%+351+44.3%Added
Level Financial Advisors, Inc.1,146$359.6K0.10%−254−18.1%Reduced
Worthington Financial Partners, LLC1,148$360.1K0.32%+1,148New
Hillman Capital Management, Inc.1,148$360.2K0.23%−325−22.1%Reduced
Elevated Financial Group LLC1,148$360.3K0.12%+1,148New
Narus Financial Partners, LLC1,149$360.4K0.10%00.0%Unchanged
WealthCare Asset Management, LLC1,470$361.0K0.33%+1,470New
S. R. Schill & Associates1,153$361.8K0.26%−120−9.4%Reduced
Divergent Planning, LLC1,148$362.0K0.09%00.0%Unchanged
ADG Wealth Management Group, LLC1,156$362.8K0.27%00.0%Unchanged
Town Capital LLC1,158$363.4K0.30%+1,158New
Beto Financial Group, LLC1,054$363.5K0.25%+1,054New
Milestones Private Investment Advisors LLC1,164$365.3K0.25%00.0%Unchanged
Latitude Advisors, LLC1,166$365.9K0.16%+20+1.7%Added
Family Wealth Partners, LLC1,169$366.8K0.13%+190+19.4%Added
Adapt Wealth Advisors, LLC1,169$367.0K0.13%−160−12.0%Reduced
Invenio Wealth Partners LLC1,170$367.1K0.14%−140−10.7%Reduced
Burkett Asset Management Ltd1,170$367.1K0.37%+1,170New
Basso Capital Management, L.P.1,179$370.0K0.22%+512+76.8%Added
North Point Portfolio Managers Corp1,180$370.3K0.06%00.0%Unchanged
marrick wealth, LLC1,181$370.6K0.30%+1,181New
Asset Allocation Strategies LLC1,181$370.7K0.07%−6−0.5%Reduced
WPWealth LLP1,182$370.9K0.06%−115−8.9%Reduced
Cable Car Capital LLC1,183$371.2K0.02%−794−40.2%Reduced
Brewster Financial Planning LLC1,184$371.5K0.23%−16−1.3%Reduced
Wilian Securities, LLC1,184$371.6K0.40%+1,184New
Elefante Mark B1,185$371.9K0.23%−215−15.4%Reduced
GR Financial Group, LLC1,189$373.1K0.08%+64+5.7%Added
Shum Financial Group, Inc.1,190$373.4K0.27%00.0%Unchanged
Pura Vida Investments, LLC1,190$373.4K1.40%+1,190New
Godfrey Financial Associates, Inc.1,190$373.4K0.32%+1,190New
OneAscent Investment Solutions LLC1,192$374.1K0.40%−196−14.1%Reduced
Polymer Capital Management (US) LLC1,194$374.7K0.05%−788−39.8%Reduced
Curry Webb Wealth Management LLC1,197$375.6K0.19%+1,197New
Strid Group, LLC1,197$375.6K0.05%−90−7.0%Reduced
CBIZ Investment Advisory Services, LLC1,198$375.9K0.01%+940+364.3%Added
Rockingstone Advisors LLC1,200$376.6K0.17%−180−13.0%Reduced
Sharper & Granite LLC1,200$376.6K0.13%00.0%Unchanged
Rayburn West Financial Services LLC1,200$376.6K0.23%+1,200New
Eagle Harbor Asset Management Inc1,201$376.9K0.31%00.0%Unchanged
Putney Financial Group LLC1,203$377.5K0.35%00.0%Unchanged
Montgomery Investment Management Inc1,203$377.6K0.14%+1+0.1%Added
HighMark Wealth Management LLC1,209$379.5K0.15%00.0%Unchanged
Vantage Financial Partners, LLC1,210$379.5K0.08%+1+0.1%Added
Sandro Wealth Management LLC1,210$379.7K0.31%+1,210New
Capstone Wealth Management Group, LLC1,210$379.8K0.16%+1+0.1%Added
Heritage Wealth Management, Inc.1,212$380.3K0.25%+175+16.9%Added
Fusion Capital, LLC1,213$380.5K0.11%+1+0.1%Added
Aegis Wealth Management, Inc.1,213$380.6K0.30%+1,213New
Madrid Wealth Management, LLC1,217$381.9K0.31%+1,217New
Valtinson Bruner Financial Planning LLC1,217$382.0K0.11%00.0%Unchanged
Eldred Rock Partners, LLC1,218$382.2K0.10%00.0%Unchanged
Wealth Quarterback LLC1,221$383.1K0.14%+23+1.9%Added
Goodman Financial Corp1,221$383.3K0.07%+1,221New
Copos Capital S.a r.l.1,226$384.7K0.27%+1,226New
New Millennium Group LLC1,226$384.8K0.17%−37−2.9%Reduced
Contango Wealth Management LLC1,230$386.0K0.43%+1,230New