Skip to main content

Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q4 2025

Institutional positions in Alphabet Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
5,180
+609 vs. Q3 2025
Shares held
3.35B
+228.5M (+7.3%) vs. Q3 2025
Total value
$1.02T
+$255.2B (+33.6%) vs. Q3 2025
New holders
699
1,647 more added
Sold out
90
2,305 more reduced

95 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 5,180 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ4 2025: $1.02T
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q3 2025.

Institutions holding GOOG in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Rogco, LP377$118.3K0.04%−62−14.1%Reduced
Vermillion & White Wealth Management Group, LLC377$118.3K0.06%00.0%Unchanged
Horizons Wealth Management380$119.2K0.08%00.0%Unchanged
Manning & Napier Advisors LLC381$119.8K0.00%+248+186.5%Added
Bare Financial Services, Inc382$119.9K0.03%+3+0.8%Added
Unio Capital LLC383$120.2K0.02%−386−50.2%Reduced
Wealth Watch Advisors, INC387$121.4K0.05%+25+6.9%Added
Abound Financial, LLC389$122.1K0.05%+389New
ESL Trust Services, LLC390$122.4K0.02%00.0%Unchanged
Boreal Capital Management LLC395$124.0K0.09%−968−71.0%Reduced
Reicon Wealth Advisors, LLC395$124.0K0.09%+395New
Cresta Advisors, Ltd.400$125.5K0.05%+400New
Advocate Investing Services LLC400$125.5K0.11%+400New
Bravera Wealth404$126.8K0.06%+404New
Cornerstone National Bank & Trust Co410$128.7K0.05%+50+13.9%Added
Copeland Capital Management, LLC420$131.8K0.00%00.0%Unchanged
Copia Wealth Management421$132.1K0.09%+36+9.4%Added
West Financial Advisors, LLC423$132.7K0.02%−2,000−82.5%Reduced
LM Advisors LLC43,073$137.3K2.78%−94,925−68.8%Reduced
Key Capital Management, INC439$137.8K0.14%+439New
Midwest Capital Advisors, LLC441$138.3K0.07%−80−15.4%Reduced
Vermillion Wealth Management, Inc.448$140.7K0.06%−7−1.5%Reduced
Barnes Dennig Private Wealth Management LLC449$140.9K0.14%−14−3.0%Reduced
Portfolio Resources Advisor Group, Inc.460$144.3K0.14%+460New
Proffitt & Goodson Inc462$145.0K0.02%00.0%Unchanged
Kings Path Partners LLC480$150.6K0.05%00.0%Unchanged
Evolution Wealth Management Inc.480$150.7K0.12%+58+13.7%Added
Joseph Group Capital Management481$150.9K0.04%+481New
Roxbury Financial LLC489$153.5K0.14%00.0%Unchanged
Parvin Asset Management, LLC490$153.8K0.12%−173−26.1%Reduced
JDM Financial Group LLC490$153.8K0.06%−73−13.0%Reduced
Horizon Financial Services, LLC491$154.1K0.07%+51+11.6%Added
Wormser Freres Gestion499$156.6K0.09%00.0%Unchanged
Marquette Asset Management, LLC500$156.9K0.02%00.0%Unchanged
Cranbrook Wealth Management, LLC501$157.4K0.03%00.0%Unchanged
Sankala Group LLC514$160.1K0.13%+514New
DiNuzzo Private Wealth, Inc.514$161.3K0.02%00.0%Unchanged
Raleigh Capital Management Inc.517$162.2K0.06%−10−1.9%Reduced
Hillsdale Investment Management Inc.520$163.2K0.00%+87+20.1%Added
Wilkerson Advisory Group LLC521$163.5K0.06%+521New
MidAtlantic Capital Management, Inc.523$164.1K0.11%+523New
Advantage Trust Co540$169.5K0.08%−1,200−69.0%Reduced
Westchester Capital Management, Inc.540$169.5K0.04%00.0%Unchanged
Innovative Advisory Group, LLC540$169.5K0.11%00.0%Unchanged
Mark Sheptoff Financial Planning, LLC540$169.5K0.08%00.0%Unchanged
Measured Wealth Private Client Group, LLC559$175.4K0.05%+22+4.1%Added
Bruce G. Allen Investments, LLC559$175.4K0.12%+316+130.0%Added
MeadowBrook Investment Advisors LLC560$175.7K0.15%00.0%Unchanged
Palladiem, LLC570$179.3K0.17%+570New
Garton & Associates Financial Advisors LLC572$179.6K0.10%+572New
Winmill & Co. Inc574$179.7K0.05%00.0%Unchanged
HFM Investment Advisors, LLC584$183.3K0.07%+142+32.1%Added
Compass Financial Services Inc588$184.4K0.08%+1+0.2%Added
Evolution Advisers, Inc.600$188.0K0.08%00.0%Unchanged
Morris Financial Concepts, Inc.600$188.3K0.07%00.0%Unchanged
Pioneer Family Office, LLC600$188.3K0.13%+600New
DecisionPoint Financial, LLC603$189.3K0.04%+50+9.0%Added
Motiv8 Investments LLC610$191.0K0.10%+610New
Aspect Partners, LLC623$195.5K0.09%+41+7.0%Added
VSM Wealth Advisory, LLC625$196.0K0.06%+230+58.2%Added
New England Capital Financial Advisors LLC633$198.5K0.08%00.0%Unchanged
Millennium Capital Advisors, LLC638$200.2K0.12%+638New
Aspetuck Financial Management LLC640$200.8K0.13%+640New
CrossGen Wealth, LLC641$201.2K0.18%+641New
Cornerstone Select Advisors, LLC645$202.4K0.14%+645New
Bannerman Wealth Management Group, LLC645$202.4K0.14%+645New
John W. Brooker & Co., CPAs647$203.0K0.36%+647New
Fulcrum Equity Management647$203.1K0.19%+647New
CBM Financial, LLC670$203.6K0.14%+670New
Strategic Wealth Advisors LLC652$204.0K0.17%+652New
Compass Advisory Group LLC651$204.3K0.06%+651New
Jordan Park Trust Co LLC652$204.6K0.14%+652New
GEM Asset Management, LLC636$205.2K0.09%+636New
Hilltop Partners LLC654$205.4K0.05%+654New
Cornerstone Advisors Asset Management, LLC655$205.5K0.03%+655New
Integrated Financial Solutions, Inc.657$206.2K0.15%+657New
Pearl Planning LLC657$206.2K0.13%+657New
Old North State Wealth Management, LLC657$206.6K0.10%+657New
Harvest Management LLC660$207.1K0.08%−1,000−60.2%Reduced
AG Asset Advisory, LLC660$207.1K0.18%+660New
AF Advisors, Inc.660$207.1K0.08%+660New
Hardworking Capital Advisors, LLC662$207.7K0.19%+662New
Lifetime Wealth Management P.C.662$207.7K0.13%+662New
Planning Directions Inc665$208.6K0.11%+665New
Sheridan Capital Management, LLC665$208.7K0.11%+665New
Theory Financial LLC627$209.2K0.07%−180−22.3%Reduced
Skyline Advisors, Inc.668$209.7K0.07%+668New
Westend Capital Management, LLC669$209.9K0.06%+657+5,475.0%Added
Parkwoods Wealth Partners, LLC669$209.9K0.06%+669New
Destiny Capital Corp671$210.6K0.11%+671New
Israel Discount Bank of New York672$210.9K0.57%+672New
Strategic Financial Concepts, LLC674$211.5K0.19%−5,089−88.3%Reduced
Shaker Investments LLC676$212.1K0.09%+676New
Cypress Capital Advisors, LLC676$212.1K0.11%+676New
Avalon Advisory Group679$213.1K0.09%−194−22.2%Reduced
Joel Adams & Associates, Inc.680$213.4K0.16%+680New
Summit Investment Advisory Services, LLC681$213.7K0.08%+681New
Forthright Family Wealth Advisory LLC684$214.6K0.13%+684New
Torrey Growth & Income Advisors684$214.7K0.07%+684New
Kingdom Financial Group LLC.687$215.4K0.07%+687New