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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q4 2025

Institutional positions in Alphabet Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
5,179
+609 vs. Q3 2025
Shares held
3.35B
+228.5M (+7.3%) vs. Q3 2025
Total value
$1.02T
+$255.2B (+33.6%) vs. Q3 2025
New holders
699
1,647 more added
Sold out
90
2,304 more reduced

95 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 5,180 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ4 2025: $1.02T
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q3 2025.

Institutions holding GOOG in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Schubert & Co1,933$606.7K0.48%+81+4.4%Added
Lakeside Advisors, INC.1,934$606.9K0.39%−25−1.3%Reduced
Three Bridge Wealth Advisors, LLC1,936$607.5K0.16%00.0%Unchanged
Atlantic Edge Private Wealth Management, LLC1,938$608.1K0.15%+25+1.3%Added
Gagnon Securities LLC1,939$608.5K0.12%+7+0.4%Added
Wrenne Financial Planning LLC1,940$609.0K0.25%+5+0.3%Added
Melfa Wealth Management, LLC1,941$609.2K0.35%+27+1.4%Added
Clark & Stuart, Inc1,942$609.5K0.42%00.0%Unchanged
Nabity-Jensen Investment Management Inc1,945$610.3K0.41%00.0%Unchanged
IMG Wealth Management, Inc.1,948$611.3K0.39%+210+12.1%Added
Wiser Wealth Management, Inc1,951$612.2K0.14%+54+2.8%Added
Aspen Wealth Strategies, LLC1,952$612.5K0.34%00.0%Unchanged
Financial Planning Navigators CORP1,952$612.6K0.28%+1,952New
CDKV Holdings LLC1,956$613.9K0.53%+1,956New
Saranac Partners Ltd1,957$614.1K0.24%−1,301−39.9%Reduced
Eldridge Investment Advisors, Inc.1,966$616.9K0.14%−164−7.7%Reduced
Sugar Maple Asset Management, LLC1,967$617.2K0.42%00.0%Unchanged
WFA of San Diego, LLC1,967$617.2K0.45%+27+1.4%Added
Clear Retirement Advice LLC1,852$617.3K0.48%+1,852New
Bluesphere Advisors, LLC1,969$617.9K0.27%00.0%Unchanged
Diversified Portfolios, Inc.1,978$620.7K0.05%+182+10.1%Added
Advisortrust Partners, LLC1,982$622.0K0.27%+1,982New
Brightwater Advisory LLC1,983$622.3K0.42%00.0%Unchanged
Shulman DeMeo Asset Management LLC1,990$624.6K0.14%+1+0.1%Added
Tme Financial, Inc.1,992$625.0K0.44%−114−5.4%Reduced
Expressive Wealth LLC1,992$625.1K0.67%+1,992New
Veridan Wealth LLC1,997$626.5K0.21%−23−1.1%Reduced
Navigoe, LLC2,000$627.0K0.39%00.0%Unchanged
Potomac Fund Management Inc1,999$627.4K0.02%+444+28.6%Added
Brooktree Capital Management2,000$627.6K0.42%00.0%Unchanged
Boyar Asset Management Inc.2,000$627.6K0.40%00.0%Unchanged
Camelot Portfolios, LLC2,000$627.6K0.39%00.0%Unchanged
Roth Financial Partners LLC2,000$627.6K0.21%00.0%Unchanged
Bluefin Capital Management, LLC2,000$627.6K0.18%+2,000New
Luma Capital S.A. - SPF2,000$627.6K0.59%+2,000New
Saturna Capital CORP2,001$627.9K0.01%00.0%Unchanged
Northwest Quadrant Wealth Management, LLC2,009$630.4K0.13%+10.0%Added
Praetorian Wealth Management, Inc.2,010$630.7K0.13%+1,103+121.6%Added
Wealthcare Capital Partners, LLC2,011$631.2K0.30%+25+1.3%Added
Odyssey Capital Advisors, Inc.2,012$631.3K0.56%+2,012New
Human Investing LLC2,013$631.7K0.09%−152−7.0%Reduced
Elm3 Financial Group, LLC2,015$632.2K0.52%−41−2.0%Reduced
Goodman Advisory Group, LLC2,017$632.9K0.16%−86−4.1%Reduced
Left Brain Wealth Management, LLC2,020$633.9K0.22%+2,020New
Saudi Central Bank2,021$634.2K0.02%−7−0.3%Reduced
Clark Financial Services Group Inc2,003$635.5K0.34%+1,179+143.1%Added
Merkkuri Wealth Advisors LLC2,029$636.6K0.43%+60+3.0%Added
Whitford Management LLC2,029$636.8K0.65%+2,029New
ACT Advisors, LLC.2,036$639.0K0.25%+346+20.5%Added
Sterling Wealth Management, Inc.2,041$640.5K0.18%−400−16.4%Reduced
Objective Capital Management, LLC2,042$640.7K0.65%00.0%Unchanged
D.B. Root & Company, LLC2,042$640.8K0.16%−155−7.1%Reduced
Financial Symmetry Inc2,043$641.0K0.26%+34+1.7%Added
GFG Capital, LLC2,051$643.6K0.23%+177+9.4%Added
Thayer Partners, LLC2,051$643.7K0.31%+2,051New
Investors Asset Management of Georgia Inc2,052$643.9K0.27%−125−5.7%Reduced
HBE Wealth Management, LLC2,052$643.9K0.61%+2,052New
Wealthstar Advisors, LLC2,052$644.1K0.35%−1,376−40.1%Reduced
VELA Investment Management, LLC2,056$645.2K0.18%+2,056New
Raffa Wealth Management, LLC2,057$645.5K0.10%+43+2.1%Added
Tribridge Partners Financial LLC2,058$645.8K0.27%00.0%Unchanged
Financial Insights, Inc.2,059$646.1K0.22%+175+9.3%Added
Verity Asset Management, Inc.2,059$646.2K0.28%−96−4.5%Reduced
Cornerstone Planning, LLC2,260$646.4K0.15%+2,260New
Strategic Advisory Partners, LLC2,063$647.4K0.54%+2,063New
Templeton & Phillips Capital Management, LLC2,064$647.7K0.43%00.0%Unchanged
Robinson Smith Wealth Advisors LLC2,070$649.6K0.44%00.0%Unchanged
Rockbridge Investment Management, LCC2,072$650.2K0.06%−205−9.0%Reduced
Stelac Advisory Services LLC2,073$650.5K0.23%+2,073New
Stegent Equity Advisors, Inc.2,080$652.7K0.51%−263−11.2%Reduced
Monte Financial Group, LLC2,085$654.3K0.24%00.0%Unchanged
Bay Capital Advisors, LLC2,090$655.8K0.40%−455−17.9%Reduced
Orrstown Financial Services Inc2,090$655.8K0.11%−3−0.1%Reduced
Davis-Rea Ltd.2,091$656.2K0.16%−143−6.4%Reduced
Wilkinson Global Asset Management LLC2,095$657.4K0.04%−20−0.9%Reduced
Barnett & Company, Inc.2,095$657.4K0.53%00.0%Unchanged
Oliver Luxxe Assets LLC2,099$658.7K0.10%−25−1.2%Reduced
Easterly Investment Partners LLC2,100$659.0K0.04%−2,000−48.8%Reduced
Avondale Wealth Management2,100$659.0K0.34%−16−0.8%Reduced
SVRN Asset Management, LLC2,100$659.0K0.54%+2,100New
Sherman Wealth Management LLC2,101$659.1K0.57%+2,101New
Verity & Verity, LLC2,101$659.3K0.05%−8−0.4%Reduced
McLaughlin Asset Management, Inc.2,101$659.3K0.59%+2,101New
BluePath Capital Management, LLC2,103$659.8K0.45%+216+11.4%Added
Sara-Bay Financial2,100$660.6K0.20%00.0%Unchanged
Kondo Wealth Advisors, Inc.2,106$660.9K0.25%−2−0.1%Reduced
Dynamic Technology Lab Private Ltd2,109$662.0K0.15%+2,109New
Liberty Square Wealth Partners LLC2,110$662.2K0.19%−147−6.5%Reduced
Capitol Family Office, Inc.2,116$664.1K0.78%00.0%Unchanged
Prosperity Advisers, LLC2,120$665.1K0.55%+2,120New
Bay Rivers Group2,120$665.3K0.27%−100−4.5%Reduced
Clarity Wealth Development LLC2,121$665.6K0.56%00.0%Unchanged
McDonald Capital Investors Inc2,125$666.8K0.04%−375−15.0%Reduced
McGuire Investment Group, LLC2,125$666.8K0.07%+60+2.9%Added
Causey Wealth LLC2,133$669.4K0.30%+1,068+100.3%Added
Wisconsin Wealth Advisors, LLC2,135$669.9K0.66%−607−22.1%Reduced
Clarity Capital Advisors, LLC2,137$670.6K0.34%−43−2.0%Reduced
Bond & Devick Financial Network, Inc.2,142$672.2K0.19%00.0%Unchanged
Adams Wealth Management2,144$672.6K0.14%−32−1.5%Reduced
CacheTech Inc.2,144$672.6K0.12%−32−1.5%Reduced