Alphabet Inc.
GOOG- Exchange
- Nasdaq
- Industry
- Services-Computer Programming, Data Processing, Etc.
- SEC CIK
- 0001652044
In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.
13F holders, Q3 2025
Institutional positions in Alphabet Inc. as of Sep 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,665
- +276 vs. Q2 2025
- Shares held
- 3.13B
- −26.7M (−0.8%) vs. Q2 2025
- Total value
- $762.9B
- +$203.3B (+36.3%) vs. Q2 2025
- New holders
- 366
- 1,731 more added
- Sold out
- 90
- 2,001 more reduced
74 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 5,263 | $1.19T |
| Q1 2026 | 5,153 | $919.5B |
| Q4 2025 | 5,179 | $1.02T |
| Q3 2025 | 4,665 | $762.9B |
| Q2 2025 | 4,463 | $564.9B |
| Q1 2025 | 4,393 | $501.0B |
| Q4 2024 | 4,523 | $624.2B |
| Q3 2024 | 4,091 | $547.1B |
| Q2 2024 | 4,104 | $611.1B |
| Q1 2024 | 3,959 | $509.9B |
| Q4 2023 | 3,923 | $478.7B |
| Q3 2023 | 3,648 | $451.5B |
| Q2 2023 | 3,591 | $419.0B |
| Q1 2023 | 3,492 | $364.9B |
| Q4 2022 | 3,432 | $322.3B |
| Q3 2022 | 3,327 | $362.5B |
| Q2 2022 | 3,374 | $421.5B |
| Q1 2022 | 3,477 | $553.7B |
| Q4 2021 | 3,483 | $588.6B |
| Q3 2021 | 3,138 | $546.6B |
| Q2 2021 | 3,094 | $526.1B |
| Q1 2021 | 3,031 | $443.1B |
Institutions, Q3 2025
Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q2 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Copley Financial Group, Inc. | 4,593 | $1.12M | 0.77% | −346−7.0% | Reduced |
| Dougherty Wealth Advisers LLC | 4,593 | $1.12M | 0.72% | −51−1.1% | Reduced |
| Baron Wealth Management LLC | 4,594 | $1.12M | 0.37% | −451−8.9% | Reduced |
| New Covenant Trust Company, N.A. | 4,603 | $1.12M | 1.04% | −286−5.8% | Reduced |
| Wealth Effects LLC | 4,607 | $1.12M | 0.36% | +10.0% | Added |
| Founders Grove Wealth Partners, LLC | 4,627 | $1.13M | 0.26% | +488+11.8% | Added |
| Seeds Investor LLC | 4,628 | $1.13M | 0.24% | +695+17.7% | Added |
| SOA Wealth Advisors, LLC. | 4,633 | $1.13M | 0.19% | +362+8.5% | Added |
| Moneywise, Inc. | 4,633 | $1.13M | 0.51% | −286−5.8% | Reduced |
| OneAscent Family Office, LLC | 4,635 | $1.13M | 0.92% | −904−16.3% | Reduced |
| Summa Corp. | 4,642 | $1.13M | 0.50% | −76−1.6% | Reduced |
| Breakthru Advisory Services, LLC | 4,652 | $1.13M | 0.75% | +4,652 | New |
| Fearless Solutions, LLC dba Best Invest | 4,662 | $1.14M | 0.73% | −69−1.5% | Reduced |
| Safeguard Investment Advisory Group, LLC | 4,665 | $1.14M | 0.28% | +47+1.0% | Added |
| Windsor Advisory Group, LLC | 4,668 | $1.14M | 1.01% | +4,426+1,828.9% | Added |
| GW&K Investment Management, LLC | 4,669 | $1.14M | 0.01% | +267+6.1% | Added |
| Spring Capital Management, LLC | 4,670 | $1.14M | 0.56% | 00.0% | Unchanged |
| Pinnacle West Asset Management, Inc. | 4,680 | $1.14M | 0.74% | −60−1.3% | Reduced |
| Olistico Wealth, LLC | 4,690 | $1.14M | 0.60% | 00.0% | Unchanged |
| Strategic Equity Management | 4,700 | $1.14M | 0.42% | −256−5.2% | Reduced |
| Key Client Fiduciary Advisors, LLC | 4,708 | $1.15M | 0.39% | +20+0.4% | Added |
| Arrowroot Family Office, LLC | 4,708 | $1.15M | 0.46% | −69−1.4% | Reduced |
| Hallmark Capital Management Inc | 4,713 | $1.15M | 0.08% | +625+15.3% | Added |
| LifeGoal Wealth Advisors | 4,734 | $1.15M | 0.96% | −59−1.2% | Reduced |
| Firethorn Wealth Partners, LLC | 4,736 | $1.15M | 0.45% | +103+2.2% | Added |
| Groesbeck Investment Management Corp | 4,740 | $1.15M | 2.25% | −200−4.0% | Reduced |
| Brady Family Wealth, LLC | 4,742 | $1.15M | 0.36% | −3,680−43.7% | Reduced |
| Heritage Financial Services, LLC | 4,749 | $1.16M | 0.10% | +52+1.1% | Added |
| Sage Private Wealth Group, LLC | 4,753 | $1.16M | 0.64% | −587−11.0% | Reduced |
| Chokshi & Queen Wealth Advisors, Inc | 4,760 | $1.16M | 0.61% | −4,680−49.6% | Reduced |
| Firestone Capital Management | 4,762 | $1.16M | 0.25% | +20.0% | Added |
| Flagship Wealth Advisors, LLC | 4,764 | $1.16M | 0.38% | 00.0% | Unchanged |
| Front Street Capital Management, Inc. | 4,767 | $1.16M | 0.18% | +1,584+49.8% | Added |
| UMA Financial Services, Inc. | 4,778 | $1.16M | 0.17% | +369+8.4% | Added |
| Medallion Wealth Advisors, LLC | 4,782 | $1.16M | 0.41% | +221+4.8% | Added |
| Value Aligned Research Advisors, LLC | 4,785 | $1.17M | 0.03% | 00.0% | Unchanged |
| Keynote Financial Services LLC | 4,786 | $1.17M | 0.70% | −59−1.2% | Reduced |
| D L Carlson Investment Group Inc | 4,793 | $1.17M | 0.20% | −111−2.3% | Reduced |
| Carson Advisory Inc. | 4,798 | $1.17M | 0.63% | +4,798 | New |
| Kearns & Associates LLC | 4,800 | $1.17M | 0.62% | 00.0% | Unchanged |
| Meadow Creek Wealth Advisors LLC | 4,644 | $1.17M | 0.78% | −165−3.4% | Reduced |
| Tillman Hartley LLC | 4,806 | $1.17M | 0.30% | 00.0% | Unchanged |
| Itau Unibanco Holding S.A. | 4,811 | $1.17M | 0.04% | −17,760−78.7% | Reduced |
| Intergy Private Wealth, LLC | 4,813 | $1.17M | 0.37% | +48+1.0% | Added |
| Insight 2811, Inc. | 4,813 | $1.17M | 0.52% | −500−9.4% | Reduced |
| Motive Wealth Advisors | 4,818 | $1.17M | 0.51% | +75+1.6% | Added |
| Martin Capital Advisors, LLP | 4,820 | $1.17M | 0.71% | 00.0% | Unchanged |
| Global Strategic Investment Solutions, LLC | 4,821 | $1.17M | 0.12% | −102−2.1% | Reduced |
| Capital Management Associates, Inc | 4,827 | $1.18M | 0.32% | +226+4.9% | Added |
| StoneCrest Wealth Management, Inc. | 4,832 | $1.18M | 0.52% | −150−3.0% | Reduced |
| Everstar Asset Management, LLC | 4,832 | $1.18M | 0.67% | +2,168+81.4% | Added |
| Montz Harcus Wealth Management LLC | 4,854 | $1.18M | 0.52% | +74+1.5% | Added |
| IFG Advisors, LLC | 4,856 | $1.18M | 0.19% | −17−0.3% | Reduced |
| Ullmann Financial Group, Inc. | 4,860 | $1.18M | 0.13% | +600+14.1% | Added |
| Signature Wealth Management Partners, LLC | 4,867 | $1.19M | 0.62% | 00.0% | Unchanged |
| Studio Investment Management LLC | 4,873 | $1.19M | 0.22% | +182+3.9% | Added |
| One Charles Private Wealth Services, LLC | 4,876 | $1.19M | 0.31% | +96+2.0% | Added |
| ICONIQ Capital, LLC | 4,877 | $1.19M | 0.01% | −22,255−82.0% | Reduced |
| AssuredPartners Investment Advisors, LLC | 4,879 | $1.19M | 0.26% | −163−3.2% | Reduced |
| Te Ahumairangi Investment Management Ltd | 4,900 | $1.19M | 0.20% | +1,680+52.2% | Added |
| Azzad Asset Management Inc | 4,929 | $1.20M | 0.12% | +1,445+41.5% | Added |
| Paradigm Asset Management Co LLC | 4,930 | $1.20M | 0.28% | 00.0% | Unchanged |
| Ninepoint Partners LP | 4,939 | $1.20M | 0.17% | −636−11.4% | Reduced |
| Cahill Financial Advisors Inc | 4,947 | $1.20M | 0.14% | −168−3.3% | Reduced |
| Marion Wealth Management | 4,961 | $1.21M | 0.29% | 00.0% | Unchanged |
| Clear Street Markets LLC | 4,966 | $1.21M | 0.40% | +4,966 | New |
| Laffer Tengler Investments | 4,975 | $1.21M | 0.19% | −818−14.1% | Reduced |
| Kennebec Savings Bank | 4,979 | $1.21M | 1.11% | −1,079−17.8% | Reduced |
| Dogwood Wealth Management LLC | 4,980 | $1.21M | 0.55% | −359−6.7% | Reduced |
| NerdWallet Wealth Partners, LLC | 4,983 | $1.21M | 0.61% | +4,983 | New |
| Cahaba Wealth Management, Inc. | 4,989 | $1.22M | 0.09% | −199−3.8% | Reduced |
| Maltin Wealth Management, Inc. | 4,992 | $1.22M | 0.50% | −108−2.1% | Reduced |
| Somerville Kurt F | 4,993 | $1.22M | 0.20% | +727+17.0% | Added |
| Hobbs Group Advisors, LLC | 4,996 | $1.22M | 0.38% | 00.0% | Unchanged |
| Anchor Capital Advisors LLC | 5,000 | $1.22M | 0.04% | −1,265−20.2% | Reduced |
| Kesler, Norman & Wride, LLC | 6,417 | $1.22M | 0.24% | +4,489+232.8% | Added |
| American Alpha Advisors, LLC | 5,020 | $1.22M | 0.88% | −2,500−33.2% | Reduced |
| Delta Asset Management LLC | 5,020 | $1.22M | 0.10% | 00.0% | Unchanged |
| Madrona Financial Services, LLC | 5,024 | $1.22M | 0.27% | +98+2.0% | Added |
| Wills Financial Group LLC | 5,025 | $1.22M | 0.50% | +85+1.7% | Added |
| Panoramic Capital Partners, LLC | 5,041 | $1.23M | 0.79% | −48−0.9% | Reduced |
| Silverlake Wealth Management LLC | 5,049 | $1.23M | 0.30% | +157+3.2% | Added |
| Politan Capital Management LP | 5,059 | $1.23M | 0.11% | +270+5.6% | Added |
| CPA Asset Management LLC | 5,060 | $1.23M | 0.48% | 00.0% | Unchanged |
| Cathy Pareto & Associates, Inc | 5,060 | $1.23M | 0.93% | +15+0.3% | Added |
| Eagle Wealth Strategies LLC | 5,064 | $1.23M | 0.61% | +109+2.2% | Added |
| YANKCOM Partnership | 5,065 | $1.23M | 0.56% | −445−8.1% | Reduced |
| Alterna Wealth Management, Inc | 5,070 | $1.23M | 1.02% | −764−13.1% | Reduced |
| Fairvoy Private Wealth, LLC | 5,082 | $1.24M | 0.28% | −195−3.7% | Reduced |
| West Michigan Advisors, LLC | 5,095 | $1.24M | 0.30% | −5−0.1% | Reduced |
| Arista Wealth Management, LLC | 5,096 | $1.24M | 0.15% | +510+11.1% | Added |
| Integral Investment Advisors, Inc. | 5,104 | $1.24M | 0.33% | +42+0.8% | Added |
| RKL Wealth Management LLC | 5,106 | $1.24M | 0.11% | +101+2.0% | Added |
| LongView Wealth Management | 5,121 | $1.25M | 0.34% | −5−0.1% | Reduced |
| Sage Capital Advisors,llc | 5,124 | $1.25M | 0.30% | +1,462+39.9% | Added |
| Unique Wealth, LLC | 5,129 | $1.25M | 0.18% | +343+7.2% | Added |
| Lodestar Private Asset Management LLC | 5,129 | $1.25M | 0.13% | −39−0.8% | Reduced |
| Abel Hall, LLC | 5,133 | $1.25M | 0.50% | +47+0.9% | Added |
| Cardinal Strategic Wealth Guidance | 5,135 | $1.25M | 0.34% | −400−7.2% | Reduced |
| Aries Wealth Management | 5,142 | $1.25M | 0.30% | +85+1.7% | Added |