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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 4 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q4 2024

Institutional positions in Alphabet Inc. as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,523
+509 vs. Q3 2024
Shares held
3.28B
+16.2M (+0.5%) vs. Q3 2024
Total value
$624.2B
+$79.2B (+14.5%) vs. Q3 2024
New holders
595
1,651 more added
Sold out
86
1,724 more reduced

77 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2024: 4,523 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,483 institutionsQ1 2022: 3,477 institutionsQ2 2022: 3,374 institutionsQ3 2022: 3,327 institutionsQ4 2022: 3,432 institutionsQ1 2023: 3,492 institutionsQ2 2023: 3,591 institutionsQ3 2023: 3,648 institutionsQ4 2023: 3,923 institutionsQ1 2024: 3,959 institutionsQ2 2024: 4,104 institutionsQ3 2024: 4,091 institutionsQ4 2024: 4,523 institutionsQ1 2025: 4,393 institutionsQ2 2025: 4,463 institutionsQ3 2025: 4,665 institutionsQ4 2025: 5,179 institutionsQ1 2026: 5,153 institutionsQ2 2026: 5,263 institutions
Value heldQ4 2024: $624.2B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,153$919.5B
Q4 20255,179$1.02T
Q3 20254,665$762.9B
Q2 20254,463$564.9B
Q1 20254,393$501.0B
Q4 20244,523$624.2B
Q3 20244,091$547.1B
Q2 20244,104$611.1B
Q1 20243,959$509.9B
Q4 20233,923$478.7B
Q3 20233,648$451.5B
Q2 20233,591$419.0B
Q1 20233,492$364.9B
Q4 20223,432$322.3B
Q3 20223,327$362.5B
Q2 20223,374$421.5B
Q1 20223,477$553.7B
Q4 20213,483$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q4 2024

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q3 2024.

Institutions holding GOOG in Q4 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Cutter & CO Brokerage, Inc.105,057$20.0M4.88%−475−0.5%Reduced
Fort Sheridan Advisors LLC105,045$20.0M2.92%+2,034+2.0%Added
M. Kraus & Co104,546$19.9M5.97%−696−0.7%Reduced
Robertson Stephens Wealth Management, LLC104,335$19.9M0.71%−1,626−1.5%Reduced
Quilter Plc104,292$19.9M0.39%−11,145−9.7%Reduced
M & L Capital Management Ltd104,200$19.8M4.85%+104,200New
Gluskin Sheff & Assoc Inc104,103$19.8M2.38%−5,179−4.7%Reduced
Foster & Motley Inc104,001$19.8M1.29%+2,534+2.5%Added
WealthPlan Investment Management, LLC103,866$19.8M1.95%+200+0.2%Added
Ardent Capital Management, Inc.103,706$19.7M8.98%+110+0.1%Added
ExodusPoint Capital Management, LP103,163$19.6M0.20%−305,107−74.7%Reduced
Groupama Asset Managment101,883$19.6M0.40%−38,521−27.4%Reduced
Heritage Trust Co102,652$19.5M2.30%+102,652New
AIA Group Ltd102,646$19.5M0.47%+7,017+7.3%Added
Principal Securities, Inc.102,609$19.5M0.44%+2,854+2.9%Added
Wilson Asset Management (International) Pty Ltd102,527$19.5M5.06%+44,247+75.9%Added
Northstar Group, Inc.102,418$19.5M3.27%+1,243+1.2%Added
Wittenberg Investment Management, Inc.102,176$19.5M7.64%−11,330−10.0%Reduced
BCJ Capital Management, LLC101,539$19.3M1.44%+63,100+164.2%Added
Schmidt P J Investment Management Inc101,219$19.3M3.34%−3,642−3.5%Reduced
Adell Harriman & Carpenter Inc101,093$19.3M1.34%+275+0.3%Added
Catalytic Wealth RIA, LLC100,707$19.2M3.37%+161+0.2%Added
Everence Capital Management Inc100,630$19.2M1.24%−26,810−21.0%Reduced
Thoroughbred Financial Services, LLC100,494$19.1M1.17%+96+0.1%Added
Spire Wealth Management100,276$19.1M0.59%+7,796+8.4%Added
Armstrong Henry H Associates Inc100,256$19.1M1.91%+1,520+1.5%Added
Caisse des Depots Et Consignations100,253$19.1M0.94%+100,253New
Empirical Financial Services, LLC d.b.a. Empirical Wealth Management100,229$19.1M0.52%+4,991+5.2%Added
Elequin Capital LP100,000$19.0M2.21%+100,000New
Optas, LLC99,990$19.0M4.10%+250+0.3%Added
David R. Rahn & Associates Inc.99,823$19.0M6.14%−3,188−3.1%Reduced
Cullen Investment Group, Ltd.99,699$19.0M2.80%+1,166+1.2%Added
Citizens National Bank Trust Department99,648$19.0M4.01%+423+0.4%Added
Haverford Trust Co99,316$18.9M0.19%−2,608−2.6%Reduced
Lester Murray Antman dba SimplyRich99,225$18.9M5.39%−433−0.4%Reduced
Jackson Hill Advisors, LLC99,000$18.9M9.52%+57,000+135.7%Added
Hyperion Capital Advisors LP98,784$18.8M9.66%−20,135−16.9%Reduced
Meiji Yasuda Asset Management Co Ltd.98,756$18.8M0.72%−1,484−1.5%Reduced
Centaurus Financial, Inc.98,717$18.8M1.15%+26,092+35.9%Added
Bailard, Inc.98,278$18.7M0.48%+694+0.7%Added
Lawson Kroeker Investment Management Inc98,104$18.7M3.52%−1,955−2.0%Reduced
First National Bank of Omaha97,397$18.5M1.20%−1,785−1.8%Reduced
We Are One Seven, LLC96,797$18.4M0.71%+13,113+15.7%Added
TB Alternative Assets Ltd.96,387$18.4M4.73%−10,836−10.1%Reduced
Red Door Wealth Management, LLC96,385$18.4M2.81%+6,220+6.9%Added
First National Advisers, LLC96,328$18.3M2.97%+5,218+5.7%Added
Strategic Planning Group, LLC96,259$18.3M3.37%+3,339+3.6%Added
Richard Bernstein Advisors LLC96,187$18.3M0.41%−7,240−7.0%Reduced
Principle Wealth Partners LLC96,037$18.3M1.28%+1,635+1.7%Added
Meeder Advisory Services, Inc.95,258$18.1M1.13%−67−0.1%Reduced
Goelzer Investment Management, Inc.95,112$18.1M1.05%−741−0.8%Reduced
Leavell Investment Management, Inc.95,020$18.1M0.89%−5,683−5.6%Reduced
Stokes Family Office, LLC94,860$18.1M1.93%+525+0.6%Added
Sit Investment Associates Inc94,725$18.0M0.41%−6,900−6.8%Reduced
Aristotle Capital Management, LLC94,677$18.0M0.03%00.0%Unchanged
Capital Investment Counsel, Inc94,637$18.0M2.71%−17,189−15.4%Reduced
Fisher Funds Management LTD94,082$18.0M0.43%+94,082New
NewEdge Wealth, LLC94,282$18.0M0.31%−5,120−5.2%Reduced
Jacobs & Co94,013$17.9M1.82%−1,668−1.7%Reduced
Meridian Wealth Management, LLC93,466$17.8M0.84%+916+1.0%Added
Broad Run Investment Management, LLC93,455$17.8M2.42%−2,962−3.1%Reduced
Knights of Columbus Asset Advisors LLC93,380$17.8M1.17%−47−0.1%Reduced
Chicago Capital, LLC93,342$17.8M0.47%−2,659−2.8%Reduced
Central Trust Co93,305$17.8M0.44%+390+0.4%Added
TLW Wealth Management, LLC93,128$17.7M10.56%+271+0.3%Added
AlTi Global, Inc.92,757$17.7M0.43%−7,071−7.1%Reduced
WP Advisors, LLC92,797$17.7M5.89%+5,712+6.6%Added
Grand Jean Capital Management Inc92,480$17.6M4.09%−70.0%Reduced
Accent Capital Management, LLC92,674$17.6M10.07%−80−0.1%Reduced
Pioneer Trust Bank N A92,174$17.6M4.42%+2,604+2.9%Added
Warren Averett Asset Management, LLC91,908$17.5M0.27%+14,793+19.2%Added
Dorchester Wealth Management Co91,564$17.4M3.48%−4,293−4.5%Reduced
Jackson Hole Capital Partners, LLC91,481$17.4M3.52%+2,232+2.5%Added
Courier Capital LLC91,259$17.4M1.20%+966+1.1%Added
Flagship Harbor Advisors, LLC90,821$17.3M0.91%+2,654+3.0%Added
Newlands Management Operations LLC90,740$17.3M0.11%00.0%Unchanged
Van Cleef Asset Management,Inc90,620$17.3M1.89%−868−0.9%Reduced
Ofi Invest Asset Management93,733$17.2M0.41%+93,733New
Perennial Advisors, LLC90,401$17.2M3.75%+90,401New
Simplex Trading, LLC90,178$17.2M0.48%−9,286−9.3%Reduced
Wedmont Private Capital88,841$17.2M0.91%+5,079+6.1%Added
Hamilton Point Investment Advisors, LLC90,040$17.1M3.09%+447+0.5%Added
MMBG Investment Advisors Co.89,813$17.1M1.82%−150.0%Reduced
Ocean Capital Management, LLC89,661$17.1M3.71%−529−0.6%Reduced
Live Oak Private Wealth LLC89,606$17.1M2.87%−4,047−4.3%Reduced
Anchor Investment Management, LLC89,301$17.0M1.59%−277−0.3%Reduced
Financial Avengers, Inc.89,127$17.0M8.00%−210−0.2%Reduced
Brown Shipley& Co Ltd88,520$16.9M8.37%−5,462−5.8%Reduced
L1 Capital International Pty Ltd88,436$16.8M5.17%+4,934+5.9%Added
Wetherby Asset Management Inc88,421$16.8M0.81%−432−0.5%Reduced
Mirabaud & Cie SA88,074$16.8M5.39%−850−1.0%Reduced
Goldstream Capital Management Ltd87,986$16.8M7.11%−5,776−6.2%Reduced
LGT Fund Management Co Ltd.87,893$16.7M1.46%00.0%Unchanged
Steel Peak Wealth Management LLC87,761$16.7M0.69%−1,683−1.9%Reduced
Core Alternative Capital87,746$16.7M3.49%−12,137−12.2%Reduced
Waldron Private Wealth LLC87,707$16.7M0.67%−164−0.2%Reduced
Shikiar Asset Management Inc87,452$16.7M4.41%−3,105−3.4%Reduced
Iyo Bank, Ltd.87,390$16.6M5.69%00.0%Unchanged
Broadleaf Partners, LLC87,371$16.6M3.89%+39,261+81.6%Added
AE Wealth Management LLC87,190$16.6M0.14%−7,538−8.0%Reduced